Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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$1,000+$100 - $149 / hr2 - 9Isleworth, England
Services provided
Ariz Media is a small Advertising company in Isleworth, England. Their services include Advertising and Sales Outsourcing.
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UndisclosedUndisclosed2 - 9Buckhurst Hill, England
Services provided
Established in 2023, Blue-SkiesMedia is a social media marketing firm. Their team provides Social Media Marketing and Web Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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$1,000+< $25 / hr2 - 9
Services provided
Running My Ads, an Advertising company, was launched in 2023. Headquartered in Surat, India, the team provides Advertising and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Lusail, Qatar
Services provided
Lumiere is a social media marketing firm. The team provides Social Media Marketing and Advertising, and the firm is headquartered in Lusail, Qatar.
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UndisclosedUndisclosed2 - 9
Services provided
Founded in 2004, White Sand is a small SEO agency. Their services include Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hr2 - 9Kyiv, Ukraine
Services provided
REMA digital agency is an Advertising company. The team offers Advertising and Digital Strategy, and the firm is headquartered in Kyiv, Ukraine.
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UndisclosedUndisclosed2 - 9Helsinki, Finland
Services provided
Kaupallinen.fi is a branding agency. They are in Helsinki, Finland, and their services include Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$1,000+$100 - $149 / hr2 - 9Dallas, TX
Services provided
BLONDE BUZZARD is a branding firm. Their team is in Dallas, Texas. The agency specializes in Branding and Web Design.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
Founded in 2024, Gain Traction Consultancy Ltd is an Email Marketing company. The firm specializes in Email Marketing and Fractional CMO Services.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Market Agency Pro is a web development company headquartered in Lovejoy, Georgia. They offer Web Development and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
Organic Traffic Solution is a SEO services firm in Gazirchat, Bangladesh. Their services include Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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Undisclosed< $25 / hr2 - 9Mexicali, Mexico
Services provided
Sovel Solutions, a SEO agency, was launched in 2024. The team specializes in Search Engine Optimization and Web Design.
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$5,000+$150 - $199 / hr2 - 9
Services provided
Red Sparrow Agency is a PPC agency. Founded in 2023, the team focuses on Pay Per Click and Advertising. The company is based in Lewisville, Texas.
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UndisclosedUndisclosed2 - 9
Services provided
SEO agency BrandMark Digital Media is based in Greater Noida West, India. They provide Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Established in 2024, Soloitech is a small Event Marketing company. Their team focuses on Event Marketing and Other Marketing.
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UndisclosedUndisclosed2 - 9Doha, Qatar
Services provided
Zerohundred is a small branding agency. Launched in 2023, the team provides Branding and Web Design.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Smart ads global is an Advertising company. They are located in weerektiya, Sri Lanka and have small team of experts. Their services include Advertising and Generative AI.
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$1,000+Undisclosed2 - 9
Services provided
Serengeti Bytes Rwanda, an Advertising company, is located in Kigali, Rwanda. Established in 2025, the team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Gurugram, India
Services provided
DestiniumX is a social media marketing agency. Their small team of employees is in Gurugram, India. Their team offers Social Media Marketing and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
Irregular Agency is an Advertising company. Based in Raleigh, North Carolina, the company specializes in Advertising and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Qorbyte Solutions is a Performance Marketing company. Founded in 2025, the company is based in Jaipur, India. Their team specializes in Performance Marketing and Branding.
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Undisclosed$50 - $99 / hr2 - 9Paežeriai, Lithuania
Services provided
Connect us, a Content Marketing company, was founded in 2024. The company specializes in Content Marketing and Public Relations, and is small.
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$5,000+Undisclosed2 - 9Pitești, Romania
Services provided
Advertising company STEFAN SERBAN INVESTITII IMOBILIARE SRL focuses on Advertising and Branding. They are in Pitești, Romania.
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UndisclosedUndisclosed2 - 9
Services provided
Based in albuquerque, New Mexico, Market-Flow is an Advertising company. They specialize in Advertising and Web Design and were established in 2023.
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$1,000+$100 - $149 / hr2 - 9Amsterdam, Netherlands
Services provided
Launched in 2023, Archipelae is a branding company. Based in Amsterdam, Netherlands, the team provides Branding and Advertising.
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$25,000+$200 - $300 / hr2 - 9Sioux Falls, SD
Services provided
Gravity Growth, an Advertising company, was established in 2025. The agency provides Advertising and Direct Marketing.
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UndisclosedUndisclosed2 - 9Chácara Rincão, Brazil
Services provided
FlyON Net is a Digital Strategy company. Their small team of employees is located in Chácara Rincão, Brazil. Their team specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Boca Raton, FL
Services provided
MediaOpsMachine is a Boca Raton, Florida-based Advertising company. The team provides Advertising and Media Planning & Buying.
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$1,000+$25 - $49 / hr2 - 9
Services provided
SEO agency Prince SEO Agency was established in 2024. The company provides Search Engine Optimization and Web Design.
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$5,000+$300+ / hr2 - 9Guaynabo, Puerto Rico
Services provided
Louva Advertising, an Advertising company, was launched in 2023. The company provides Advertising and Video Production.
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$1,000+Undisclosed2 - 9Fremont, CA
Services provided
Small Advertising company BEANS, LLC, is headquartered in Fremont, California. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9
Services provided
Marketing Strategy company Mulix Digital offers Marketing Strategy and Web Design. They were launched in 2026.
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$1,000+$100 - $149 / hr2 - 9
Services provided
To The Max, a small pay per click agency, is in Amsterdam, Netherlands. The team offers Pay Per Click and Performance Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Adlance is a SEO company. They provide Search Engine Optimization and Ecommerce Marketing and were founded in 2017. The agency is headquartered in Sydney, Australia.
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UndisclosedUndisclosed2 - 9Patiala, India
Services provided
Founded in 2025, Sooclix is an Advertising company. The team offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Askfand Marketing - Asfand Aly is a pay per click agency. Founded in 2020, the firm is headquartered in Dubai, United Arab Emirates. Their services include Pay Per Click and Performance Marketing.
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$5,000+$25 - $49 / hr2 - 9Richmond Hill, Canada
Services provided
Amz Northland is an Ecommerce Marketing company. Their small team is headquartered in Richmond Hill, Canada. Their services include Ecommerce Marketing and Marketing Strategy.
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$1,000+Undisclosed2 - 9
Services provided
Located in Parla, Spain and Badajoz, Spain, Creatiboost is a small Marketing Strategy company. The team offers Marketing Strategy and Advertising.
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$5,000+Undisclosed2 - 9
Services provided
Branding agency TISSA Consulting is located in New York, New York. They provide Branding and Business Consulting and were launched in 2025.
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$1,000+Undisclosed2 - 9
Services provided
ХАДЖИНЕДЕЛЧЕВС is a social media marketing company. Headquartered in Sofia, Bulgaria, the company was launched in 2025. Their team specializes in Social Media Marketing and
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UndisclosedUndisclosed2 - 9Bydgoszcz, Poland
Services provided
DPWebs is an Advertising company. They provide Advertising and Web Design and were launched in 2024.
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$5,000+$150 - $199 / hr2 - 9Rolleston, New Zealand
Services provided
Launched in 2024, KZN Digital is an Advertising company. The team specializes in Advertising and Digital Strategy and is headquartered in Rolleston, New Zealand.
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UndisclosedUndisclosed2 - 9
Services provided
Established in 2024, Inflow AI is an Advertising company. The team provides Advertising and Social Media Marketing and is in Hurghada, Egypt.
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$5,000+$100 - $149 / hr2 - 9
Services provided
IN8 agency is a Marketing Strategy company established in 2024. The team provides Marketing Strategy and Branding and is in Abu Dhabi, United Arab Emirates.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Agency Medical Marketing is an Advertising company. Their team is headquartered in Bristol, England and offers Advertising and Marketing Strategy.
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$1,000+Undisclosed2 - 9Faisalabad, Pakistan
Services provided
Founded in 2026, Seller Uplift is an Ecommerce Marketing company. Their services include Ecommerce Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Haridwar, India
Services provided
KraveFlow is an Advertising company in Haridwar, India. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Jaipur, India
Services provided
SEO company Color n Design was launched in 2015. The company focuses on Search Engine Optimization and Advertising, and is small.
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$1,000+$100 - $149 / hr2 - 9Sandton, South Africa
Services provided
SITHOLE Agency is an Advertising company in Sandton, South Africa. They provide Advertising and Branding and were launched in 2026.
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$1,000+$100 - $149 / hr2 - 9Thomastown, Australia
Services provided
NikoSEO is a small Thomastown, Australia-based Advertising company. The team focuses on Advertising and Search Engine Optimization.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.