What evidence can you share that demonstrates the impact of the engagement?
I wouldn’t have asked Wildish to come back and do the website if I wasn’t happy with their work. I’m coming from the financial world, where everything is rigid, clear, and quick.
How did Wildish & Co. perform from a project management standpoint?
They gave us a precise timeline for when each part would be delivered, and they were spot on. Actually, Wildish delivered early.
From speaking with the other agencies we considered, I was worried that the process would involve a lot of wishy-washy talking and delays, but that was absolutely not the case. Wildish was on top of us instead of the other way around. They would present something to us, we’d approve it, and it would be done.
If I had a question, they were literally a phone call or text away. The reaction time was immediate. We used email if the item needed more explanation.
What did you find most impressive about them?
I have to emphasize the human side and ease of talking to Wildish. From speaking to the other companies, I was afraid that this was going to be an issue and that they’d force their ideas upon us, but this wasn’t the case at all. It was our choice completely what color scheme we’d use, but Wildish made it clear why their proposal was the right one for us. They never put pressure on us, but they were clear and straight.
We had extensive conversations with the companies we considered, and Wildish understood what we wanted from the first second. I got the feeling that they could see the branding before we could, and that made it very easy to work with them. For example, Wildish came up with an animation for the logo. We hadn’t asked for it in the beginning, but it was really an eye-opener for us.
Are there any areas they could improve?
Most of the work with them was done through a communication platform, which gave me difficulties at times. This is more because I’m from an older age group than everybody else. My partner is a lot younger, and he was really good with it. This was only a minor thing, and I completely understand why they used it.
I may be able to provide a better answer to this question a few months down the line.
Do you have any advice for future clients of theirs?
What helped us was having a very clear idea of how we wanted to portray ourselves in the world and how we wanted our product to be seen. The client should look at that from all angles and write it down, and then let Wildish do the work. They’re specialists at what they do, and they’re very good at it.