Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$50 - $99 / hr2 - 9Fort Lauderdale, FLServices provided
See all 12 projectsCorrect Digital is an Advertising Agency specializing in Advertising Services, particularly in managing and optimizing Google Ads campaigns. Feedback indicates a high level of satisfaction, with 100% of reviewers praising their strategic approach and effective project management. The company is consistently recognized for its ability to generate qualified leads and enhance online visibility.
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$5,000+$100 - $149 / hr2 - 9Dallas, TX
Services provided
Founded in 2005, SevenCube is an Advertising company. Their team provides Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9Long Beach, CA
Services provided
Iffel International Inc., an Advertising company, was launched in 2006. In Long Beach, California and Anaheim, California, the team focuses on Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 340 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
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$5,000+$100 - $149 / hr2 - 9Riverside, CA
Services provided
Arkside Marketing, Inc. Is an Advertising company. Their small team of employees is located in Riverside, California. Their team offers Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Tampa, FL
Services provided
Launched in 2015, Presh Marketing Solutions is a Digital Strategy company. The agency focuses on Digital Strategy and Web Design.
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$5,000+$100 - $149 / hr2 - 9Long Beach, CA
Services provided
Headquartered in Long Beach, California, Proactive SEO Solutions is an Advertising company. They offer Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Los Angeles, CA
Services provided
Bad Assembly, an Advertising company, was established in 2006. The firm offers Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9Pittsburgh, PA
Services provided
Tailored Marketing, an Advertising company, was established in 2000. They focuses on Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$5,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
Small Advertising company glassCanopy, is based in San Francisco, California. Their services include Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Todmorden, England
Services provided
Creative is a print design agency. The agency is located in Todmorden, England. Their services include Print Design and Web Design.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$10,000+$150 - $199 / hr2 - 9Grays, England
Services provided
Pixelwork, an Advertising company, was launched in 1992. They offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Elkhart, IN
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Chromacars LLC is an Elkhart, Indiana-based Advertising company. They offer Advertising and Custom Software Development.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Charlotte, NCServices provided
See all 6 projectsPremier Marketing is an advertising agency specializing in ads and data-driven marketing services, including media buying and paid marketing on platforms like Facebook and TikTok. Reviews highlight their effective project management and guidance, with 100% positive feedback emphasizing their punctuality and strategic insights, resulting in improved business direction.
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$5,000+$100 - $149 / hr2 - 9Virginia Beach, VA
Services provided
Small graphic design agency Rubin Communications Group, is based in Virginia Beach, Virginia. Their services include Graphic Design and Video Production.
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$5,000+$100 - $149 / hr2 - 9Tulsa, OK
Services provided
Levo is a small Tulsa, Oklahoma-based Advertising company. Their services include Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9Houston, TX
Services provided
Mansfield Marketing LLC is an Advertising company in Houston, Texas. They focus on Advertising and Digital Strategy.
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$10,000+$150 - $199 / hr2 - 9St. Louis, MO
Services provided
Advertising company Origin Agency is located in St. Louis, Missouri. Their services include Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Northern Quarter, England
Services provided
Glorious Creative is an Advertising company. Founded in 2002, the team provides Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Manchester, England
Services provided
Monitor Creative is a Manchester, England-based Advertising company. Founded in 1993, the team offers Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9London , England
Services provided
Streeten Design is an Advertising company established in 1993. Their team provides Advertising and Branding.
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$5,000+$50 - $99 / hr2 - 9Sofia, Bulgaria
Services provided
Gobox is an Advertising company established in 2010. The team offers Advertising and UX/UI Design.
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$10,000+$100 - $149 / hr2 - 9Kesariani, Greece
Services provided
Social Mind is an Advertising company founded in 2014. Based in Kesariani, Greece, the team focuses on Advertising and Content Marketing.
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UndisclosedUndisclosed2 - 9Albuquerque, NM
Services provided
M Marketing, LLC is an Albuquerque, New Mexico-based Advertising company. The team provides Advertising and Event Marketing.
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UndisclosedUndisclosed2 - 9Phoenixville, PA
Services provided
VFC, Inc., an Advertising company, is in Phoenixville, Pennsylvania. They provide Advertising and Branding and were established in 1999.
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$1,000+$50 - $99 / hr2 - 9Rabat, Morocco
Services provided
BuildalittleBiz, a Marketing Strategy company, is in Rabat, Morocco. They focus on Marketing Strategy and Advertising.
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UndisclosedUndisclosed2 - 9Everett, MA
Services provided
Advertising company Next on Scene specializes in Advertising and Public Relations. They were launched in 2017.
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$1,000+$100 - $149 / hr2 - 9
Services provided
JSH Marketing | Ads & SEO Agentur is an Advertising company. Their team is located in München, Germany and focuses on Advertising and Content Marketing.
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UndisclosedUndisclosed50 - 249London, England
Services provided
See all 1 projectsHeadquartered in the United States, The Empire Publishers is a dynamic global publishing house renowned for its diverse literary offerings, with a special passion for enchanting Children's
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$1,000+< $25 / hrFreelancer
Services provided
Seofreelancerbangalore, an Advertising company, is headquartered in Bengaluru, India. Their services include Advertising and Branding.
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$10,000+< $25 / hr50 - 249Hà Nội, Vietnam
Services provided
Vietstarmax Production House - TVC is a video production agency. They are headquartered in Hà Nội, Vietnam and have midsize team. They focus on Video Production and Advertising.
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UndisclosedUndisclosedFreelancerLublin, Poland
Services provided
BL, an Advertising company, was launched in 2022. The team specializes in Advertising and Market Research.
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UndisclosedUndisclosedFreelancer
Services provided
Hasna Ussain is an Advertising company. Their small team is located in and provides Advertising and Marketing Strategy. The company was established in 2024.
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$1,000+$25 - $49 / hr50 - 249Cleveland, OH
Services provided
World Publishing Company, a Digital Strategy company, was launched in 1940. They focuses on Digital Strategy and Public Relations.
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UndisclosedUndisclosedFreelancerValència, Spain
Services provided
Comestrive, a SEO services firm, was launched in 2022. The team specializes in Search Engine Optimization and Advertising.
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$10,000+$50 - $99 / hr50 - 249Lisboa, Portugal
Services provided
Established in 2006, BORN is a branding firm. Their services include Branding and Graphic Design.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Launched in 2022, Ultimatoom Digital is a small Bandung, Indonesia-based Advertising company. Their team offers Advertising and Marketing Strategy.
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$1,000+Undisclosed10 - 49
Services provided
Dc&Co Management is a small Advertising company. Founded in 2021, the team offers Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Alfa Creators, an Advertising company, is based in London, England. Launched in 2019, the team focuses on Advertising and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Chennai, India
Services provided
Clever Fox Publishing is a print design agency founded in 2015. The team focuses on Print Design and Advertising.
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$5,000+$50 - $99 / hr10 - 49Mission Viejo, CA
Services provided
Momentum Marketing- At the Shelf is an Event Marketing company. The team focuses on Event Marketing and Direct Marketing, and the company is located in Mission Viejo, California.
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$1,000+$25 - $49 / hr2 - 9
Services provided
365digitalstudio is an Advertising company headquartered in Mumbai, India. They specialize in Advertising and Branding and were launched in 2015.
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$10,000+$100 - $149 / hr2 - 9Clisson, France
Services provided
Launched in 2020, Wild&Slow is a branding company. The small team focuses on Branding and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9Providence, RI
Services provided
The Mega Agency, an Advertising company, was founded in 2019. The firm focuses on Advertising and Media Planning & Buying.
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$10,000+$300+ / hr10 - 49Mountain View, CA
Services provided
See all 1 projectsHumanize Designs® offers exceptional UI/UX design and mobile app design services, characterized by creativity, attention to detail, and a collaborative approach. Reviews highlight their expertise in crafting user-friendly and visually appealing mobile apps, resulting in increased user engagement and improved brand perception. Clients commend Humanize Designs® for their strong customer service and effective communication throughout project development.
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$5,000+$100 - $149 / hr50 - 249Sydney, Australia
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Web design company Web Design City was established in 2006. The firm focuses on Web Design and Advertising, and is midsize.
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$5,000+Undisclosed2 - 9Cincinnati, OH
Services provided
The Leading Word LLC is a social media marketing firm. They are located in Cincinnati, Ohio and have small team of experts. Their services include Social Media Marketing and Advertising.
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UndisclosedUndisclosed10 - 49Fargo, ND
Services provided
Pioneer Promo is a branding company. The Fargo, North Dakota-based team focuses on Branding and Advertising.
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$1,000+< $25 / hr10 - 49Noida, India
Services provided
Nish Itniorwings Pvt Ltd is an Advertising company. Founded in 2017, the agency is based in Noida, India. Their team focuses on Advertising and Custom Software Development.
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$1,000+$25 - $49 / hr10 - 49Greater London, England
Services provided
Launched in 2015, Video Symmetry Global is an Advertising company. The team provides Advertising and Branding and is based in Greater London, England.
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$5,000+$100 - $149 / hr2 - 9Vancouver, Canada
Services provided
Look Twice Design Agency is a branding firm. The team is located in Vancouver, Canada, and their services include Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Budget Direct Ads is an Advertising company established in 2022. Their services include Advertising and Web Design.
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$10,000+Undisclosed10 - 49City of London, England
Services provided
Blue Orange UK is a Blockchain Marketing company. The City of London, England-based firm was launched in 2010. Their services include Blockchain Marketing and Video Marketing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$25,000+$100 - $149 / hr10 - 49
Ability to deliver
36.2/40.016.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
40% Advertising60% Marketing -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising75% Marketing15% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.2/40.016.2/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.6/40.016.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
36/40.018.6/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other
Latest Advertising Articles
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Testimonial Advertising: How to Turn Customer Stories Into Sales
Testimonial advertising uses real customer stories and reviews to promote your brand. Discover popular types and how to put this content to work.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.