Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 371 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Reviews reveal a mix of positive and negative feedback, with approximately 85% praising their expertise, project management, and personalized approach, while about 15% note areas for improvement, such as campaign optimization and creative processes. Their commitment to increasing leads and improving metrics is frequently highlighted.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click Advertising agency specializing in Google Ads management and digital advertising campaigns. Despite having high ratings and expertise appreciated by clients, feedback indicates a mix of experiences, with approximately 72% positive reviews highlighting their communication and strategic approach, while around 28% express dissatisfaction, particularly concerning project execution and client service.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
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$1,000+< $25 / hr10 - 49Kochi, India
Services provided
Infig Content Hub is a branding firm. They focus on Branding and Web Design and are based in Kochi, India.
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$5,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
Web development firm Version Next was founded in 2008. The small team focuses on Web Development and Mobile App Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising with a strong focus on PPC, Google Ads, and digital marketing strategy. With overwhelmingly positive reviews, they have been praised for their excellent project management, strategic approach, and ability to drive measurable outcomes, such as increased Return on Ad Spend (ROAS) and improved conversion rates. Approximately 100% of reviewers commend their culture fit and alignment with client values.
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$5,000+$100 - $149 / hr10 - 49Malmö, Sweden
Services provided
Sunbird is a Malmö, Sweden-based Advertising company. Founded in 2012, the team specializes in Advertising and Performance Marketing.
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UndisclosedUndisclosed10 - 49Hoffman Estates, IL
Services provided
Located in Hoffman Estates, Illinois, Identity Dental Marketing is a small social media marketing company. The team offers Social Media Marketing and Search Engine Optimization.
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$5,000+$50 - $99 / hr10 - 49
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Hood INT is a social media marketing firm. They provide Social Media Marketing and Email Marketing and are located in Buenos Aires, Argentina.
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UndisclosedUndisclosed10 - 49
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Ozbiztech is a web development company located in Edmondson Park, Australia. They offer Web Development and Social Media Marketing.
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$5,000+$50 - $99 / hr10 - 49
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MediVerticals, a web development company, is located in Frisco, Texas. Their services include Web Development and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 405 projectsKlientBoost is a digital advertising agency that specializes in Pay-Per-Click Advertising, managing Google Ads and other online ad campaigns with a focus on data-driven strategies and conversion rate optimization. They receive overwhelmingly positive feedback, with 100% of the reviews highlighting their effective project management and tailored solutions. Clients praise their responsive communication and ability to deliver measurable improvements in lead quality and cost per conversion.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing, including Google Ads and SEO services. With over 95% positive feedback, clients frequently commend their ability to improve lead quality, decrease cost per lead, and enhance online visibility. Approximately 40% of reviews highlight their effective project management and transparent communication style.
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$1,000+$50 - $99 / hr10 - 49
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Midero S.A. Is a SEO services firm. The firm is in Kraków, Poland. Their team offers Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Shapesway Technologies Pvt. Ltd is a SEO company. Headquartered in Udaipur, India, their team focuses on Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and online ad campaigns. Reviews highlight their effective communication, transparency, and attention to detail, with 100% satisfaction reported by clients. They have notably increased high-quality leads and search visibility, with significant improvements in Google rankings and traffic for their clients.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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UndisclosedUndisclosed10 - 49Llanera, Spain
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Positio Marketing Online, a SEO services firm, was established in 2016. The team focuses on Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr10 - 49Praha 1, Czech Republic
Services provided
WaveDigital s.r.o. Is a CRM consulting and SI company. Headquartered in Praha 1, Czech Republic, the team provides CRM consulting and SI and Custom Software Development.
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UndisclosedUndisclosed10 - 49
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Digital Thinker Help, a Digital Strategy company, is based in Yamuna Nagar, India. The team focuses on Digital Strategy and Social Media Marketing.
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$5,000+Undisclosed10 - 49
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GTM 8020 is a SEO company. Launched in 2023, their team specializes in Search Engine Optimization and Digital Strategy.
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$1,000+$150 - $199 / hr10 - 49Birtinya, Australia
Services provided
Launched in 1996, Chilli is a Marketing Strategy company. The team specializes in Marketing Strategy and Digital Strategy.
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$1,000+$150 - $199 / hr10 - 49Summerville, SC
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OSLA Agency is a Marketing Strategy company. They were launched in 2010 and specialize in Marketing Strategy and Branding.
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UndisclosedUndisclosed10 - 49
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Growth Angels is an UX agency established in 2020. The agency provides UX/UI Design and Conversion Optimization.
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UndisclosedUndisclosed2 - 9New Delhi, India
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See all 1 projectsWebverines - Digital Marketing Experts offers website development services, demonstrating a professional and responsive approach throughout project execution. Clients commend their ability to understand goals and deliver modern, functional, and SEO-optimized websites. The reviews consistently highlight their impressive time management and the team's effective communication and problem-solving skills, suggesting a reliable partner for digital marketing needs.
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Undisclosed$150 - $199 / hr2 - 9
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Creative Consulting is a web design agency. Based in Summerville, South Carolina and Charleston, South Carolina, the team provides Web Design and Logo.
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Undisclosed< $25 / hr2 - 9Jaipur, India
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Crafticon Technologies is a small web design agency. They specialize in Web Design and Graphic Design and were established in 2022.
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UndisclosedUndisclosed10 - 49Abu Dhabi, United Arab Emirates
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Eighty Six Media is a social media marketing company. They are in Abu Dhabi, United Arab Emirates, and their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Pune, India
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JFS Technologies is a web development company launched in 2023. Their team provides Web Development and Digital Strategy.
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$1,000+Undisclosed2 - 9New Delhi, India
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Rigveda Ads Agency is a social media marketing company. They are based in New Delhi, India, and their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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User experience design company SEO with Faiz offers UX/UI Design and Performance Marketing. They are based in Hyderabad, India.
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$1,000+$25 - $49 / hrFreelancer
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Conciptual Romania is a Conversion Optimization company. The Cernavodă, Romania-based firm was launched in 2022. Their team provides Conversion Optimization and Custom Software Development.
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$1,000+$25 - $49 / hrFreelancerPhiladelphia, PA
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See all 1 projectsSEO Process USA offers website development and SEO services, including ranking and lead generation, utilizing tools like SEMrush, Webmaster, and Analytics. Reviews indicate excellent deliverables, timely results, and effective workflows aligned with Google guidelines. Clients appreciate the team's knowledge in content optimization and keyword research.
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$1,000+< $25 / hr10 - 49
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See all 1 projectsAt 3Character, we’re more than just a digital agency — we’re are not just agency, we are working like your growth partner. With deep industry expertise and a creative mindset, we specialize in
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Undisclosed< $25 / hr10 - 49Ahmedabad, India
Services provided
See all 2 projectsOndigma Infotech offers services including website design, website development, social media marketing, and SEO, with a focus on PPC and Paid Search through Google Ads. Reviews highlight their timely delivery, excellent project management, and alignment with client values, making them a reliable partner for digital marketing needs.
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$1,000+< $25 / hr10 - 49Brampton, Canada
Services provided
See all 1 projectsRivo Rank specializes in YouTube SEO services, including channel audits, keyword research, video optimization, and content strategy development. The reviews highlight their expertise, strategic approach, and impressive results, such as increased subscribers and improved video rankings. Clients commend Rivo Rank for their exceptional project management, responsiveness, and dedication to client satisfaction, although they suggest enhancements in training resources and post-project follow-ups.
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Undisclosed< $25 / hr10 - 49
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In Chandigarh, India, Digital Bonjour is a small SEO agency. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Pixel Edge Digital Marketing Agency, a SEO services firm, is based in Toronto, Canada. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed10 - 49
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Clickbot New Zealand is a social media marketing company. Their small team is headquartered in Auckland, New Zealand. Their services include Social Media Marketing and Search Engine Optimization.
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$5,000+$25 - $49 / hr10 - 49
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HR Tech LLC is a social media marketing firm founded in 2015. The company focuses on Social Media Marketing and Content Marketing, and is small.
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$1,000+$50 - $99 / hr10 - 49
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Social Bubbles is a Digital Strategy company. Founded in 2018, their team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49
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Kreative Marketing Insights is a social media marketing firm in Alpharetta , Georgia. They specialize in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49
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Evolge Technologies, a branding firm, is based in Ahmedabad, India. Founded in 2023, the team offers Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49
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Branding agency Cadbara was founded in 2018. The small team focuses on Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Dublin, Ireland
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Established in 2024, Napblog Limited is a small branding company based in Dublin, Ireland. Their team provides Branding and Market Research.
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$1,000+$25 - $49 / hr10 - 49
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Established in 2015, Webquick India is a small website development company. Their services include Web Development and Search Engine Optimization.
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$5,000+$50 - $99 / hr10 - 49
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Tech Vimal Corporation India Private Limited is a social media marketing company established in 2020. Their services include Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr2 - 9New Delhi, India
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See all 2 projectsWebgross is India's fastest growing Brand Marketing Digital Agency. Started in 2019, Webgross has more than 500 plus clients in first year only. We aim to become India's One stop Digital
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Undisclosed$200 - $300 / hr2 - 9San Jose, CA
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JM Internet Group is a SEO company. They are in San Jose, California, and their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Darton, England
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Lojix is a SEO agency. They are in Darton, England and have small team of experts. Their services include Search Engine Optimization and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Dallas, TX
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Rogue Marketing is a Digital Strategy company headquartered in Dallas, Texas. They provide Digital Strategy and Advertising and were launched in 2010.
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$5,000+$150 - $199 / hr2 - 9Shepton Mallet, England
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Cognique is a web design company. They focus on Web Design and IT managed services and were launched in 2003. The company is based in Shepton Mallet, England.
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$5,000+$100 - $149 / hr2 - 9Charlotte, NC
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Founded in 2015, RiseFuel is a Content Marketing company. The small team provides Content Marketing and Email Marketing.
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$5,000+$150 - $199 / hr2 - 9Bristol, England
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Psand Limited is a website development company. Founded in 1998, the company specializes in Web Development and E-Commerce Development.
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$5,000+$100 - $149 / hr2 - 9Kansas City, MO
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Fox Web Creations is a SEO agency. They are in Kansas City, Missouri. Their team offers Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr2 - 9Cleveland, OH
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Roop & Co. Is a branding firm. Headquartered in Cleveland, Ohio, the agency was launched in 1996. Their team offers Branding and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Collegeville, PA
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Prager Microsystems, a SEO services firm, focus on Search Engine Optimization and Social Media Marketing. They were established in 2003.
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$1,000+$50 - $99 / hr2 - 9Hawthorne, NY
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ApricotLaw is a small Hawthorne, New York-based Content Marketing company. The team focuses on Content Marketing and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.1/40.019.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.8/40.018.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
37.5/40.018.4/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.2/40.019.4/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
35.8/40.017.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.