Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$5,000+$100 - $149 / hr10 - 49
Services provided
Uni Camel, a SEO services firm, is based in Dubai, United Arab Emirates. The team provides Search Engine Optimization and Pay Per Click.
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Undisclosed$25 - $49 / hr10 - 49
Services provided
Beaming Ads is a pay per click company. They focus on Pay Per Click and Search Engine Optimization and were launched in 2024. The agency is in GURGAON, India.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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$1,000+< $25 / hr10 - 49
Services provided
Pay per click agency Devnexa was established in 2024. The agency focuses on Pay Per Click and Web Development.
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$1,000+$25 - $49 / hr10 - 49
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Social media marketing company Linkify Seo was launched in 2020. The team provides Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
Services provided
Brand White Label Solutions is a SEO company. Their small team is based in Ahmedabad, India. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Mira Bhayandar, India
Services provided
Launched in 2024, DCogNiCare - Strategic Growth Agency is a SEO services firm. The agency focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Grand Rapids, MI
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Pay per click company Vetro Media was launched in 2011. The agency focuses on Pay Per Click and Search Engine Optimization, and is small.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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$1,000+< $25 / hr10 - 49
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Gusto Digital is a pay per click company established in 2013. The team specializes in Pay Per Click and Web Design and is based in Delhi, India.
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Undisclosed$300+ / hr10 - 49
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Janai Media is a small social media marketing firm established in 2023. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 401 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 35 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. With over 90% of reviews praising their expertise, impressive project management, and ability to enhance lead quality and conversions, they consistently achieve and surpass KPIs. Clients appreciate their strategic approach, timely delivery, and cost-efficient solutions, with 85% highlighting their proactive communication and innovation in online ad campaigns.
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$1,000+Undisclosed10 - 49
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Coffee Core Marketing is a Portland, Oregon-based pay per click company. The team specializes in Pay Per Click and Ecommerce Marketing.
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Undisclosed$25 - $49 / hr10 - 49
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AMZOS is an Ecommerce Marketing company. Headquartered in Casper, Wyoming, the agency was established in 2018. Their team specializes in Ecommerce Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$5,000+$50 - $99 / hr10 - 49
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Audience Intelligence is a Market Research company. Located in Singapore, Singapore, their small team focuses on Market Research and Search Engine Optimization. The company was established in 2020.
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$1,000+$25 - $49 / hr10 - 49
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SEO company Heracle.io was launched in 2024. The team specializes in Search Engine Optimization and Mobile & App Marketing and is based in Yerevan, Armenia.
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$1,000+$25 - $49 / hr10 - 49Luton, England
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White Label Solutions is a SEO agency. Headquartered in Luton, England, their small team offers Search Engine Optimization and Pay Per Click. The agency was established in 2006.
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$1,000+Undisclosed10 - 49
Services provided
Established in 2015, zepimedia is a SEO services firm. The agency provides Search Engine Optimization and Pay Per Click, and is small.
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$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
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SEMPPC, a pay per click agency, is located in Kyiv, Ukraine. They specialize in Pay Per Click and Digital Strategy.
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$1,000+$100 - $149 / hr10 - 49Cambridge, England
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Just Up is a pay per click agency founded in 2014. Located in Cambridge, England, the team specializes in Pay Per Click and Graphic Design.
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Undisclosed$25 - $49 / hr10 - 49Montréal, Canada
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PPC agency Traffic Intensify offers Pay Per Click and Performance Marketing. They were founded in 2018.
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$1,000+$50 - $99 / hr10 - 49New York, NY
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Scale Everyday is a SEO agency. They provide Search Engine Optimization and Pay Per Click and were founded in 2016. The company is in New York, New York.
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$1,000+$25 - $49 / hr10 - 49
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Hezo Nova Digital is a SEO agency. Their small team of employees is located in New Delhi, India. Their team specializes in Search Engine Optimization and Pay Per Click.
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Undisclosed< $25 / hr10 - 49
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Headquartered in Noida, India, RoasBadhao is a Performance Marketing company. They specialize in Performance Marketing and Pay Per Click and were established in 2026.
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$1,000+$25 - $49 / hr10 - 49Bradford, England
Services provided
Adawk is a Bradford, England-based PPC agency. They offer Pay Per Click and Search Engine Optimization and were established in 2022.
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$10,000+$150 - $199 / hr10 - 49
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Headquartered in Brisbane City, Australia, Sneaky Digital is a PPC company. They offer Pay Per Click and Performance Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Founded in 2020, Khushi media, a small Mobile & App Marketing company, is headquartered in Rahwali Cantonments, Pakistan. Their team provides Mobile & App Marketing and Pay Per Click.
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$5,000+$50 - $99 / hr50 - 249
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See all 3 projectsFunnelic Agency is a digital agency that specializes in PPC advertising for Amazon
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$1,000+$150 - $199 / hr50 - 249New York, NY
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See all 1 projectsWrite, Publish & Share Your Story With 365 Book Publishers Finding it hard to put your ideas into words? You don’t have to do it alone—365 Book Publishers is here to help. Our dedicated team
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$5,000+$100 - $149 / hr50 - 249KOWLOON BAY,, Hong Kong
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See all 1 projectsWe change your vision into success. Digicenta stands out with customized PR strategies that set perfectly with your brand’s vision and goals. Our expert media relations team ensures your story
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$10,000+$200 - $300 / hr50 - 249
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See all 1 projectsAmazon Experts is a renowned Amazon Consultation company in the USA known for providing robust Amazon eCommerce solutions to skyrocket the revenues for brands.
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$10,000+$150 - $199 / hr1,000 - 9,999London, England
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OLIVER, an UX company, was launched in 2004. Headquartered in London, England and New York, New York, the team specializes in UX/UI Design and Branding.
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$5,000+$100 - $149 / hr1,000 - 9,999Vancouver, Canada
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WSI Marketing Vancouver is an Advertising company established in 1995. The agency specializes in Advertising and Email Marketing.
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$1,000+$25 - $49 / hr50 - 249Budapest, Hungary
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Click2Digital is a PPC agency. The agency is located in London, England and Budapest, Hungary. Their team offers Pay Per Click and Marketing Strategy.
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UndisclosedUndisclosed1,000 - 9,999Winnipeg, Canada
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We Simplify the Internet (WSI) is a Marketing Strategy company. They were launched in 1995, and their services include Marketing Strategy and Mobile App Development.
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UndisclosedUndisclosedFreelancer
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Purple Sheep Marketing is a small PPC agency located in London, England. The team specializes in Pay Per Click and Digital Strategy.
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$250,000+$300+ / hr10,000+
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Digital Strategy company FOO Company was established in 1900. In Shithole, French Guiana, the team focuses on Digital Strategy and IT strategy consulting.
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$1,000+< $25 / hr50 - 249Roorkee, India
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Sarojson Digital, a PPC agency, is headquartered in Roorkee, India. The team focuses on Pay Per Click and Search Engine Optimization.
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$5,000+$50 - $99 / hrFreelancerNashville, TN
Services provided
Villwood Digital is a pay per click agency. Founded in 2018, their team specializes in Pay Per Click and Advertising.
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$1,000+$50 - $99 / hrFreelancerCornforth, England
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SEO company and PPC agency Shane Parkins is based in Cornforth, England. They offer Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancerTempe, AZ
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The PPC Doctor is a small Tempe, Arizona-based PPC company. The team specializes in Pay Per Click and Digital Strategy.
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UndisclosedUndisclosed1,000 - 9,999Warszawa, Poland
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FleishmanHillard is a Marketing Strategy company founded in 1946. The team offers Marketing Strategy and Social Media Marketing and is in Warszawa, Poland.
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UndisclosedUndisclosedFreelancer
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HNS Advertising is an Advertising and PPC company. Their team is located in and provides Advertising and Pay Per Click.
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$1,000+$25 - $49 / hrFreelancerOuch, Pakistan
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SEO services firm and pay per click agency Mursaleen Khan is located in Ouch, Pakistan. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Ghaziabad, India
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Midsize social media marketing firm Digital Marketing Rockers, is based in Ghaziabad, India. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249
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Your Local SEO is a SEO agency. The firm is located in Melbourne, Australia and Melbourne, Australia. Their services include Search Engine Optimization and Conversion Optimization.
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$10,000+$50 - $99 / hr50 - 249
Services provided
ODLA is a Digital Strategy company. Founded in 2019, the company is in Auckland, New Zealand. Their team provides Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed50 - 249Noida, India
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PPC Expert India is a midsize PPC agency headquartered in Noida, India. Their services include Pay Per Click and Social Media Marketing.
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$5,000+< $25 / hrFreelancer
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Small pay per click agency and Ecommerce Marketing company w3master, is based in. The team specializes in Pay Per Click and Ecommerce Marketing.
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UndisclosedUndisclosedFreelancerDubai, United Arab Emirates
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Small pay per click agency Shijas Ahamed, is headquartered in Dubai, United Arab Emirates. Their services include Pay Per Click and Digital Strategy.
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$1,000+$50 - $99 / hrFreelancerY Waun, England
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Located in Y Waun, England, Atomica is a small social media marketing firm and pay per click agency. The team offers Social Media Marketing and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249
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WhyNet is a social media marketing agency launched in 2011. Their services include Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed50 - 249Cape Coral, FL
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Affinitiv Advertising is a midsize Cape Coral, Florida-based pay per click company. The team focuses on Pay Per Click and Advertising.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.6/40.020/20 Reviews9.7/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.