Top Lead Generation Companies & Services
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Featured
What are Featured Providers?
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CAServices provided
Focus Areas
See all 54 projectsLevelUp Leads is a distinguished sales outsourcing solutions provider excelling in Sales Team Outsourcing, Sales Talent Acquisition, and Sales Development Agency services. With an impressive 100% positive feedback rate, clients highlighted their expertise in generating leads, improving sales processes, and enhancing communication. Notably, 75% of reviews emphasized their responsiveness and project management excellence, while 60% praised their ability to tailor strategies to specific business needs.
$1,000+$25 - $49 / hr10 - 49Fredericton, CanadaServices provided
Focus Areas
See all 13 projectsAtlantic Growth Solutions is a Sales Development Agency specializing in Sales Outsourcing Solutions and lead generation. Reviews indicate a strong emphasis on professionalism, with 100% of reviewers noting timely delivery and responsiveness. Approximately 75% of reviewers highlighted impressive results, such as increased meeting bookings and sales process improvements, underscoring their expertise in Sales Support Services and Sales Performance Enhancement.
$1,000+< $25 / hr50 - 249Ed, SwedenServices provided
Focus Areas
See all 62 projectsA-SALES AB is a Sales Outsourcing Solutions company specializing in Sales Team Outsourcing, Sales Talent Acquisition, and Sales Process Automation. They have delivered consistent results with a structured approach, achieving a monthly average of 9-22 qualified meetings for various clients. Reviews indicate a 90% satisfaction rate, highlighting their ability to understand niche markets and tailor outreach effectively, although one review reported a negative experience due to low-quality service and unprofessional conduct.
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UndisclosedUndisclosed10 - 49Nesconset, NY
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RAM Marketing, a Back Office Outsourcing company, was established in 1998. The small team provides Back Office Outsourcing and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Northbrook, IL
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In Northbrook, Illinois, Tele Business USA is a small answering service. Their services include Call Center Services and Sales Outsourcing.
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Featured
What are Featured Providers?
$1,000+< $25 / hr50 - 249London, EnglandServices provided
Focus Areas
See all 125 projectsSalesAR is a Sales Outsourcing Solutions provider specializing in lead generation, sales talent acquisition, and sales team outsourcing. The reviews highlight their strong project management, effective communication, and tailored outreach strategies. Approximately 80% of feedback is positive, with many clients noting their professionalism and commitment to delivering high-quality results, although some suggest improvements in personalization and qualifying leads more effectively.
$1,000+< $25 / hr10 - 49Buenos Aires, ArgentinaServices provided
Focus Areas
See all 11 projectsVrand is a company specializing in Sales Outsourcing Solutions, providing services such as lead generation and appointment setting across various industries. With a 100% positive feedback rate, reviewers appreciate their excellent project management, efficient workflows, and ability to enhance sales pipelines and conversions. Around 70% of reviewers highlight Vrand’s strategic insight and data-driven approach, emphasizing their effectiveness in achieving business objectives and client satisfaction.
$1,000+$100 - $149 / hr10 - 49Horsham , EnglandServices provided
Focus Areas
See all 15 projectsVirtual Sales Limited is a distinguished sales outsourcing solutions provider specializing in Sales Team Outsourcing, Sales Talent Acquisition, and Sales Support Services. The company garners positive feedback, with over 95% of reviews highlighting their impressive project management, effective lead generation, and strong communication skills. Clients appreciate their ability to quickly deliver results and adapt to various market demands, emphasizing their value for cost and culture fit.
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UndisclosedUndisclosed10 - 49Cincinnati, OH
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Revenue Stream Caribe, a CRM consulting and SI company, was launched in 2015. The team focuses on CRM consulting and SI and Business Consulting.
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UndisclosedUndisclosed10 - 49Ras Al Khaimah City, United Arab Emirates
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Neuratel AI is a Sales Outsourcing company. Their small team is located in Ras Al Khaimah City, United Arab Emirates. Their services include Sales Outsourcing and AI Agents.
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$1,000+$25 - $49 / hr2 - 9Toowong, Australia
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Point B Marketing is a SEO agency. Founded in 2015, the team provides Search Engine Optimization and Call Center Services.
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UndisclosedUndisclosed2 - 9Gqeberha, South Africa
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Mutual Financial Analysts (MFA), a small call center service, is located in Gqeberha, South Africa. The team offers Call Center Services and Translation.
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UndisclosedUndisclosed2 - 9Cape Town, South Africa
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Khaltsha Call Centre is a call center service based in Cape Town, South Africa. Their services include Call Center Services and Back Office Outsourcing.
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Featured
What are Featured Providers?
$10,000+< $25 / hr50 - 249Denver, COServices provided
Focus Areas
See all 230 projectsBelkins is a sales outsourcing agency specializing in lead generation and sales development. The company is highly praised for its ability to deliver consistent results and exceed expectations, with 100% of reviews highlighting their effective project management and communication. Approximately 90% of reviewers commend their expertise in handling outbound processes independently, emphasizing their role in sales performance enhancement and sales growth consulting.
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UndisclosedUndisclosed2 - 9Solna, Sweden
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Nordens Media is a Digital Strategy company in Solna, Sweden. The team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Austin, TX
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Founded in 2012, C-Level Connections is a Customer Service Outsourcing company. Their team offers Customer Service Outsourcing and Business Consulting.
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$1,000+$25 - $49 / hr50 - 249Bengaluru, India
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Vindhya e-Infomedia Pvt.Ltd is a big data company established in 2006. The team specializes in BI & big data consulting & SI and IT managed services and is based in Bengaluru, India.
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$1,000+< $25 / hr10 - 49London, England
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RSVP is a Customer Service Outsourcing company. Their small team is located in London, England. Their services include Customer Service Outsourcing and Back Office Outsourcing.
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$1,000+< $25 / hr2 - 9
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AnswerMyPhone is an England-based answering service. They focus on Call Center Services and Sales Outsourcing.
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$1,000+< $25 / hr2 - 9San Jose, CA
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Small call center company San Jose Answering Service, is based in San Jose, California. The team offers Call Center Services and Sales Outsourcing.
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$1,000+$25 - $49 / hr2 - 9Chennai, India
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Based in Chennai, India, Ceequence is a small Back Office Outsourcing company. The team offers Back Office Outsourcing and Sales Outsourcing.
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$1,000+$25 - $49 / hr2 - 9Paris, France
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Optim Office is a call center based in Paris, France. Their services include Call Center Services and Transcription.
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UndisclosedUndisclosed2 - 9Winnipeg, Canada
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Cantalk is a Customer Service Outsourcing company. Their small team is based in Winnipeg, Canada. Their services include Customer Service Outsourcing and Translation.
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UndisclosedUndisclosed2 - 9Maia, Portugal
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PipeSpike - Lead Generation Experts is a Sales Outsourcing company founded in 2017. The agency focuses on Sales Outsourcing and CRM consulting and SI, and is small.
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UndisclosedUndisclosed2 - 9
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VIRTUAL CONCEPT CENTER E.I.R.L is an answering service. Established in 2021, the firm provides Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed2 - 9Berlin, Germany
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Call center service Artificial Link offers Call Center Services and Sales Outsourcing. They are based in Berlin, Germany.
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UndisclosedUndisclosed2 - 9Frauenfeld, Switzerland
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Launched in 2003, LT Media is a small Frauenfeld, Switzerland-based social media marketing firm. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Meridian, ID
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Perlinski & Company is a Business Consulting company established in 1989. The team focuses on Business Consulting and IT strategy consulting and is based in Meridian, Idaho.
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UndisclosedUndisclosed2 - 9Northville, MI
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Based in Northville, Michigan, Stealth Consulting is a Fractional CMO Services company. The team offers Fractional CMO Services and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Quarry Bay, Hong Kong
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Established in 2021, Incrementum is a Marketing Strategy company. The team offers Marketing Strategy and CRM consulting and SI.
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UndisclosedUndisclosed2 - 9Prague, Czech Republic
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Social media marketing agency R3SEARCH Recruitment is headquartered in Prague, Czech Republic. Their services include Social Media Marketing and Accounting.
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$1,000+< $25 / hr10 - 49Barnstaple, England
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Located in Barnstaple, England, PressPlayCalls is a small Customer Service Outsourcing company. The team provides Customer Service Outsourcing and Call Center Services.
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$1,000+< $25 / hr10 - 49New Hyde Park, NY
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Acena, a call center, provide Call Center Services and Back Office Outsourcing. They were founded in 1998.
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$5,000+$100 - $149 / hr10 - 49
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Advertising company Fast Track Marketing was launched in 2004. The small team provides Advertising and Marketing Strategy.
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$1,000+< $25 / hr10 - 49Aalst, Belgium
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SalesUp is a Business Consulting company. Their small team is based in Aalst, Belgium. Their team focuses on Business Consulting and Call Center Services.
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UndisclosedUndisclosed10 - 49Brooklyn, NY
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AnswerOne is a call center company. Located in Brooklyn, New York, the team specializes in Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed10 - 49Bolton, England
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Connect.Studio, a small answering service company, is in Bolton, England. Their services include Call Center Services and Customer Service Outsourcing.
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UndisclosedUndisclosed10 - 49Omaha, NE
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North End Teleservices LLC, a Market Research company, was launched in 2015. In Omaha, Nebraska, the team specializes in Market Research and Call Center Services.
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UndisclosedUndisclosed10 - 49Annotto Bay, Jamaica
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NK Customer Solutions is a small answering service company based in Annotto Bay, Jamaica. The team provides Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed10 - 49Limas, France
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BMPB France is a small answering service company located in Limas, France. The team focuses on Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed10 - 49Sikies, Greece
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Othisi is a Sales Outsourcing company based in Sikies, Greece. They provide Sales Outsourcing and Call Center Services.
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UndisclosedUndisclosed10 - 49Córdoba, Argentina
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Aloo is a small Córdoba, Argentina-based Market Research company. Their services include Market Research and Social Media Marketing.
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UndisclosedUndisclosed10 - 49München, Germany
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Established in 2000, Batten & Company is a Business Consulting company. The team offers Business Consulting and Branding.
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UndisclosedUndisclosed10 - 49
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Strategae is a Marketing Strategy company. They offer Marketing Strategy and Call Center Services and are located in Zagreb, Croatia.
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UndisclosedUndisclosed10 - 49Miami, FL
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Cultivado is an Email Marketing company. The team provides Email Marketing and Call Center Services and is based in Miami, Florida.
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UndisclosedUndisclosed10 - 49Paulton, England
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TPL Digital is a small Paulton, England-based Content Marketing company. The team focuses on Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49
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Textedly is a SMS Marketing company. They are in Nashville, Tennessee, and their services include SMS Marketing and Advertising.
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UndisclosedUndisclosed10 - 49New York, NY
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Axe Staffing & Recruiting is a small Business Consulting company. They provide Business Consulting and Staffing and were launched in 2016.
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UndisclosedUndisclosed10 - 49Denver, CO
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GROW Powered is a Fractional CMO Services company. They are in Denver, Colorado. Their team offers Fractional CMO Services and Branding.
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UndisclosedUndisclosed10 - 49Vancouver, Canada
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Baseline Payments is a Back Office Outsourcing company. The Vancouver, Canada-based firm was established in 2012. Their team focuses on Back Office Outsourcing and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Singapore, Singapore
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Melioris is a Digital Strategy company. Located in Singapore, Singapore, their small team focuses on Digital Strategy and Accounting. The company was launched in 2002.
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UndisclosedUndisclosed10 - 49Atlanta, GA
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Method Q is a small Atlanta, Georgia-based branding agency. Their services include Branding and Public Relations.
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UndisclosedUndisclosed50 - 249Hyderabad, India
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BPO Republic is an answering service company. Founded in 2009, the firm is based in Hyderabad, India. Their services include Call Center Services and Customer Service Outsourcing.
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UndisclosedUndisclosed50 - 249
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Established in 2018, Latouche Solutions is a call center service. The team offers Call Center Services and Customer Service Outsourcing and is based in St. Ann , Jamaica.
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UndisclosedUndisclosed50 - 249Rosarito, Mexico
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Launched in 2017, APEX Call Centers is a midsize answering service based in Rosarito, Mexico. Their team offers Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed50 - 249Montevideo, Uruguay
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Avanza Uruguay is an answering service company. The agency is headquartered in Montevideo, Uruguay. Their services include Call Center Services and Ecommerce Marketing.
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UndisclosedUndisclosed50 - 249Austin, TX
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Spiceworks Ziff Davis is a Marketing Strategy company located in Austin, Texas and City of London, England. They specialize in Marketing Strategy and Content Marketing and were founded in 2020.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
The Best Lead Generation Companies
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$1,000+$25 - $49 / hr250 - 999Oakville, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing50% B2B Lead Generation30% Other -
$10,000+< $25 / hr50 - 249Denver, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing65% B2B Lead Generation30% Other -
$1,000+< $25 / hr50 - 249Ed, Sweden
Ability to deliver
38.9/40.019.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
80% Sales Outsourcing60% B2B Lead Generation20% Other -
$1,000+$25 - $49 / hr50 - 249Ottawa, Canada
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
75% Sales Outsourcing60% B2B Lead Generation25% Other -
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249Dover, DE
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience7.9/10 Market PresenceService focus
80% Sales Outsourcing60% B2B Lead Generation20% Other -
$1,000+< $25 / hr250 - 999Portland, OR
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Sales Outsourcing50% B2B Lead Generation90% Other -
$1,000+< $25 / hr1,000 - 9,999Hollywood, FL
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
10% Sales Outsourcing34% B2B Lead Generation90% Other -
$1,000+$50 - $99 / hr10 - 49Olympia, WA
Ability to deliver
36.8/40.019/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
70% Sales Outsourcing70% B2B Lead Generation30% Other -
$1,000+$100 - $149 / hr250 - 999St. Louis, MO
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
75% Sales Outsourcing20% B2B Lead Generation25% Other -
$5,000+Undisclosed50 - 249Boca Raton, FL
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$5,000+$150 - $199 / hr10 - 49Calgary, Canada
Ability to deliver
34.9/40.016.6/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Sales Outsourcing100% B2B Lead Generation -
UndisclosedUndisclosed1,000 - 9,999Los Angeles, CA
Ability to deliver
34.3/40.016.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
60% Sales Outsourcing83% B2B Lead Generation40% Other -
$10,000+$25 - $49 / hr250 - 999Simi Valley, CA
Ability to deliver
35.2/40.015.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Sales Outsourcing40% B2B Lead Generation30% Other -
$10,000+< $25 / hr10,000+Canton, OH
Ability to deliver
34.2/40.014.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
20% Sales Outsourcing55% B2B Lead Generation80% Other -
$1,000+$100 - $149 / hr10 - 49Horsham , England
Ability to deliver
36.4/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Sales Outsourcing50% B2B Lead Generation10% Other -
$1,000+Undisclosed1,000 - 9,999London, England
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
80% Sales Outsourcing20% B2B Lead Generation20% Other -
$5,000+$25 - $49 / hr250 - 999Home, KS
Ability to deliver
34.6/40.017.2/20 Reviews9.2/10 Clients & Experience8.2/10 Market PresenceService focus
25% Sales Outsourcing60% B2B Lead Generation75% Other -
$1,000+Undisclosed250 - 999Nashville, TN
Ability to deliver
33.3/40.015.2/20 Reviews8.4/10 Clients & Experience9.7/10 Market PresenceService focus
60% Sales Outsourcing50% B2B Lead Generation40% Other -
$5,000+< $25 / hr50 - 249Cairo, Egypt
Ability to deliver
36.3/40.017.8/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
20% Sales Outsourcing70% B2B Lead Generation80% Other -
$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
Ability to deliver
34.8/40.016.8/20 Reviews9.4/10 Clients & Experience8.7/10 Market PresenceService focus
40% Sales Outsourcing100% B2B Lead Generation60% Other -
$1,000+< $25 / hr2 - 9Kyiv, Ukraine
Ability to deliver
34.7/40.016/20 Reviews9.9/10 Clients & Experience8.8/10 Market PresenceService focus
80% Sales Outsourcing75% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249Las Vegas, NV
Ability to deliver
36.9/40.018/20 Reviews9.8/10 Clients & Experience9.1/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$5,000+$25 - $49 / hr50 - 249Austin, TX
Ability to deliver
34.6/40.017.8/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
25% Sales Outsourcing100% B2B Lead Generation75% Other -
$1,000+< $25 / hr50 - 249Chicago, IL
Ability to deliver
35.4/40.016.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$1,000+Undisclosed10 - 49Langley, Canada
Ability to deliver
35.5/40.017.2/20 Reviews9.1/10 Clients & Experience9.2/10 Market PresenceService focus
80% Sales Outsourcing40% B2B Lead Generation20% Other -
$1,000+$50 - $99 / hr10 - 49Ipswich, England
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$5,000+$25 - $49 / hr2 - 9Kyiv, Ukraine
Ability to deliver
35.2/40.018.4/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
90% Sales Outsourcing50% B2B Lead Generation10% Other -
$1,000+$50 - $99 / hr50 - 249Farmington, CT
Ability to deliver
33.2/40.015.2/20 Reviews8.3/10 Clients & Experience9.7/10 Market PresenceService focus
100% Sales Outsourcing55% B2B Lead Generation -
$25,000+Undisclosed1,000 - 9,999Sofia, Bulgaria
Ability to deliver
32.7/40.016.2/20 Reviews9.7/10 Clients & Experience6.8/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other
Latest Lead Generation Articles
See all articles![How to Build a Budget for Call Center Services [With Template] cover image](https://img.shgstatic.com/clutch-static-prod/image/resize/715x400/s3fs-public/article/ba3fb126c373d45b88403b0272fa9201.jpg)
How to Build a Budget for Call Center Services [With Template]
Call center costs can add up over time, so it’s important that companies establish a thorough budget plan before outsourcing.
Lead Generation Company FAQs
Lead generation companies identify, attract, and qualify prospects so your sales team can focus on closing deals. They create targeted campaigns—phone, email, social, or paid media—to reach ideal buyers, gather contact data, and nurture interest until a lead is sales-ready. Many firms integrate directly with your CRM so every opportunity is tracked from first touch to conversion.
Lead generation service providers offer a comprehensive suite of end-to-end solutions to businesses in need. Common service lines include:
- Lead research & list building
- Outbound outreach (cold calling, email sequencing, LinkedIn messaging)
- Inbound marketing and SEO content to capture organic leads
- Lead qualification, scoring, and appointment setting
- Campaign analytics, A/B testing, and funnel optimization
- CRM consulting and integration
Specialized agencies may also offer sector-specific programs such as B2B account-based marketing or homeowner lists for real estate lead generation. While some specialized in B2C industries such as retail and subscription-based services.
Pricing for lead generation services varies by model. Here’s a quick breakdown of costs so you can budget accordingly:
- Monthly retainer: $2,000–$15,000 for ongoing outreach
- Pay-per-lead: $20–$150+ per qualified lead, depending on industry and complexity
- Revenue share/commission based: 5%–20% of closed-deal value
Clutch data shows most lead generation projects fall between $10,000– $49,999, with hourly rates averaging $25 – $49. The pricing is influenced by factors such as agency reputation, scope of services, and timelines.
When choosing the right lead generation provider, start by clarifying goals— that includes volume vs. quality, target industries, and timeline. After that, you can start comparing the following criteria:
- Track record and case studies in your niche
- Tech stack compatibility (CRM, marketing automation)
- Pricing transparency and contract flexibility
- Communication cadence and reporting rigor
Shortlist agencies with verified Clutch reviews, schedule discovery calls, and request a pilot or sample leads before committing long-term.
- Guaranteed results or unrealistic lead volumes
- Vague pricing or hidden fees
- Limited or no client references
- Outdated tactics (pure robo-dialing without personalization)
- Non-compliance with data privacy laws such as GDPR or TCPA
- Which channels drive most of your results for clients like us?
- How do you verify lead quality before hand-off?
- What tools do you use for tracking and reporting?
- Can you share success metrics (conversion rate, CPL) from similar campaigns?
- How do you handle data privacy, opt-outs, and regional regulations?
- What does onboarding look like, and how soon can we expect the first qualified leads?
Many agencies are cross-functional, but others focus on verticals such as SaaS, fintech, healthcare, or real estate lead generation. Niche expertise often translates to better prospect databases, tailored messaging, and higher conversion rates so put that into consideration when searching for the ideal lead generation partner.
Keeping track of key metrics is crucial for ensuring the success of your project and aligning the services to your goals. Here are some KPIs to monitor:
- Cost per lead (CPL)
- Lead-to-opportunity ratio
- Customer acquisition cost (CAC)
- Pipeline velocity.
Mature providers sync with your CRM to attribute revenue back to each campaign, allowing for continuous optimization.