Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
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$50,000+$100 - $149 / hr50 - 249Atlanta, GA
Services provided
Havas Atlanta is a social media marketing company. Their team is in Atlanta, Georgia and offers Social Media Marketing and Advertising.
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$5,000+$50 - $99 / hr10 - 49Culver City, CA
Services provided
Located in Culver City, California, BARU Advertising is an Advertising company. They offer Advertising and Social Media Marketing and were established in 2007.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
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$50,000+$150 - $199 / hr10 - 49Berlin, Germany
Services provided
In Berlin, Germany, The Adventures Of is an Advertising company. Established in 2014, the team provides Advertising and Branding.
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$5,000+< $25 / hr10 - 49İstanbul, Türkiye
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Morinek Reklam Ajansı is an Advertising company. Their small team of employees is based in İstanbul, Türkiye. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Dublin, Ireland
Services provided
Leading Social, an Advertising company, was founded in 2015. The company offers Advertising and Marketing Strategy, and is small.
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UndisclosedUndisclosed10 - 49
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Established in 2017, TBD Advertising is a small San Francisco, California-based Marketing Strategy company. Their team provides Marketing Strategy and Advertising.
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$1,000+Undisclosed10 - 49
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Launched in 2012, Amplify Digital Agency is an Advertising company. The firm provides Advertising and Media Planning & Buying, and is small.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
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$25,000+$200 - $300 / hr10 - 49Mumbai, India
Services provided
Founded in 2008, Brand Harvest is a small branding agency. Their services include Branding and Advertising.
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UndisclosedUndisclosed10 - 49Brooklyn , NY
Services provided
MOTG, a PR company, was founded in 2006. The team specializes in Public Relations and Advertising.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
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$1,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
Buzzmeter is an Advertising company launched in 2013. The small team provides Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Stockholm, Sweden
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A World Beneath, an Advertising company, was founded in 2004. The small team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
$5,000+$100 - $149 / hr10 - 49Charlotte, NCServices provided
See all 4 projectsPremier Marketing is an advertising agency specializing in ads, paid media, and data tracking services. The company has received overwhelmingly positive feedback, with 100% of reviewers praising their project management and timely delivery of services. Clients particularly commend their capacity to enhance business direction through effective ad campaigns.
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$1,000+$100 - $149 / hr10 - 49jakarta, Indonesia
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Studiosmartapps is an Advertising company in jakarta, Indonesia. Their services include Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Die wilden kaiser is an Oberndorf in Tirol, Austria-based branding agency. Their services include Branding and Public Relations.
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UndisclosedUndisclosed10 - 49Richardson, TX
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Direct Marketing company Emeritus was launched in 2014. The agency focuses on Direct Marketing and Advertising, and is small.
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$1,000+$150 - $199 / hr10 - 49Meerbusch, Germany
Services provided
Tyytväinen is an Advertising company. They are based in Meerbusch, Germany and have small team of experts. Their services include Advertising and Media Planning & Buying.
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$1,000+< $25 / hr50 - 249
Services provided
Unique Web World Pvt. Ltd. Is an Advertising company. They were launched in 2009 and offer Advertising and Digital Strategy.
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$1,000+< $25 / hr50 - 249Raipur, India
Services provided
Sjain Ventures Ltd, a midsize Advertising company, is located in Raipur, India. Their services include Advertising and Branding.
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$10,000+$150 - $199 / hr50 - 249Seoul, South Korea
Services provided
RS AD is an Advertising company. The Seoul, South Korea-based company focuses on Advertising and Branding.
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$1,000+< $25 / hr50 - 249Friendswood, TX
Services provided
Advertising company Rush Packaging is in Friendswood, Texas. The team specializes in Advertising and Public Relations.
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$1,000+$25 - $49 / hr50 - 249Red Bank, NJ
Services provided
Solar Exclusive is an Other Marketing company. Located in Red Bank, New Jersey, the firm offers Other Marketing and Advertising.
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UndisclosedUndisclosed50 - 249
Services provided
Brand Ripplr is a midsize social media marketing agency. They provide Social Media Marketing and Advertising and were established in 2015.
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UndisclosedUndisclosed50 - 249
Services provided
IBROAD7 Communication Pvt. Ltd. Is an Advertising company. The agency is located in Noida, India. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr50 - 249Vilnius, Lithuania
Services provided
Synthesis Consulting Group is a branding company founded in 2016. The team focuses on Branding and Market Research and is located in Vilnius, Lithuania.
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UndisclosedUndisclosed50 - 249
Services provided
Established in 2012, HGA Fundraising is a midsize Advertising company. Their team focuses on Advertising and Branding.
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$5,000+< $25 / hr50 - 249
Services provided
Skybluemedia is an Advertising company. Their team is located in Kuala Lumpur, Malaysia and offers Advertising and Branding.
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Undisclosed< $25 / hr2 - 9Agra, India
Services provided
Petron Thermoplast is a small Advertising company in Agra, India. Their services include Advertising and Other Marketing.
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$1,000+$100 - $149 / hr10 - 49Edmonton, Canada
Services provided
In Edmonton, Canada, Nimble Digital is a web design company. They specialize in Web Design and Advertising and were launched in 2020.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Advertising company Outronix Ltd is based in Brentford, England. Their services include Advertising and Web Development.
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$1,000+$50 - $99 / hr2 - 9Sofia, Bulgaria
Services provided
See all 8 projectsSaikai - Shopify Ecommerce is an advertising agency specializing in paid media and social media strategy. They received overwhelmingly positive feedback, with 100% of reviewers highlighting their exceptional project management and passion for client success. Clients experienced a 36% increase in sales and notable growth in social media following through their comprehensive advertising services.
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$1,000+< $25 / hr10 - 49
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Fastech Solutions, an Advertising company, was established in 2017. In New York, New York, the team focuses on Advertising and Market Research.
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$5,000+$50 - $99 / hr10 - 49Ajman, United Arab Emirates
Services provided
RESEDA COLLECTIVE is an Advertising company. In Ajman, United Arab Emirates, the team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49
Services provided
Founded in 2012, CarterUniqueGroup is a Market Research company. Based in Haryana, India, the team specializes in Market Research and Advertising.
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$1,000+< $25 / hr10 - 49
Services provided
Launched in 2021, Link Halo Agency is an Advertising company. The team provides Advertising and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Launched in 2024, The Flick Studio is a branding firm. In Dubai, United Arab Emirates, the team focuses on Branding and Advertising.
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$1,000+Undisclosed250 - 999Las Vegas, NV
Services provided
Founded in 2015, InTouch Medical Marketing is an Advertising company. The midsize team offers Advertising and Call Center Services.
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Undisclosed$25 - $49 / hr250 - 999Plainview, NY
Services provided
Services4Amazon is an Ecommerce Marketing company. Headquartered in Plainview, New York, the company focuses on Ecommerce Marketing and Advertising.
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$1,000+$25 - $49 / hr10 - 49New Delhi, India
Services provided
Vamedia Box is a New Delhi, India-based Advertising company. Their services include Advertising and Branding.
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$25,000+$100 - $149 / hr10 - 49New York, NY
Services provided
See all 4 projectsCrafted is a web development and design agency that specializes in creating and redesigning websites, alongside services like SEO, branding, and project management. Across various reviews, 100% of clients express satisfaction with their timely delivery and effective communication, highlighting their integrity and project management capabilities. However, only 25% mention areas for potential improvement, reflecting overall high client satisfaction.
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UndisclosedUndisclosed10 - 49London, England
Services provided
See all 1 projectsBeast Video Production is a creative agency specializing in live-action video production with a strong emphasis on quality and style. According to reviews, their work consistently exceeds expectations, delivering high-quality productions on a budget. Their collaborative approach is reflected in 100% positive feedback, with clients praising their passion, dedication, and efficient project management.
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UndisclosedUndisclosed10 - 49Kent, England
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See all 1 projectsSV-Marketing is an advertising agency specializing in paid media and PPC advertising services, including Google Shopping, Facebook, and Instagram ads. They have consistently delivered excellent results, achieving a 15X return on ad spend for clients. Their tailored approach and collaborative project management have been praised by 100% of reviewers, emphasizing their expertise in media buying and branding.
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$1,000+$150 - $199 / hr2 - 9
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See all 1 projectsAcadia Marketing of Maine specializes in creating professional websites and offering comprehensive marketing solutions, including Ads and Branding, tailored to foster business growth. Reviewers consistently highlight their dedication to achieving client success and their effective project management, often noting the tangible business results achieved through Acadia's services.
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$1,000+< $25 / hr2 - 9San Diego, CA
Services provided
See all 2 projectsSynergy Direct Solution LLC specializes in advertising, lead generation, and media buying services, catering to businesses seeking effective marketing and promotions. Reviews highlight the company's high-quality leads, exceptional project management, and responsive communication, with clients expressing a strong preference for Synergy’s services over competitors due to impressive results and valuable support.
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$1,000+$25 - $49 / hr2 - 9
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Based in Haryana, India, Seo Experts In India is an Advertising company. They provide Advertising and Search Engine Optimization and were founded in 2023.
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Undisclosed$25 - $49 / hr2 - 9Manchester, England
Services provided
Established in 2023, Social Synergy is an Advertising company. The team offers Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Rabat, Morocco
Services provided
Masterlys is a small Rabat, Morocco-based SEO services firm. Their services include Search Engine Optimization and Advertising.
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$1,000+< $25 / hr10 - 49Jaipur, India
Services provided
See all 4 projectsTechradius Hitech Pvt. Ltd. (OPC) is a digital services company offering web development, digital marketing, and software development. Their reviews reveal a mixed performance, with 67% of clients noting successful project outcomes and satisfactory project management, while 33% report issues such as incomplete deliverables and poor communication. The company is praised for its technical capabilities but criticized for transparency and reliability in certain projects.
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$5,000+$100 - $149 / hr2 - 9Raniganj, India
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Based in Raniganj, India, News Coverage is a small Advertising company. The team provides Advertising and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Ahmedabad, India
Services provided
Organic Visit is a small Ahmedabad, India-based Advertising and SEO services firm. Their services include Advertising and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Pune, India
Services provided
Godrej Developer is an Advertising and branding firm. Based in Pune, India, the company was founded in 2012. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Markham, Canada
Services provided
NET FUSION DESIGNS is a small Advertising and branding company in Markham, Canada. Their services include Advertising and Branding.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
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7 Podcast Advertising Mistakes To Avoid When Looking for a Podcast Sponsorship
Seven podcast advertising mistakes can make a sponsorship backfire before you sign. New Clutch data on what actually burns trust and budget.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.