Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$50 - $99 / hr2 - 9Fort Lauderdale, FLServices provided
See all 12 projectsCorrect Digital is an Advertising Agency specializing in Advertising Services, particularly in managing and optimizing Google Ads campaigns. Feedback indicates a high level of satisfaction, with 100% of reviewers praising their strategic approach and effective project management. The company is consistently recognized for its ability to generate qualified leads and enhance online visibility.
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$100,000+Undisclosed50 - 249Kansas City, MO
Services provided
Signal Theory is an Advertising company. The Kansas City, Missouri-based company was established in 1971. Their team specializes in Advertising and Branding.
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$1,000+$25 - $49 / hr50 - 249Singapore, Singapore
Services provided
SellerApp is a pay per click company launched in 2017. The midsize team offers Pay Per Click and Advertising.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 340 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
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$100,000+$200 - $300 / hr50 - 249
Services provided
Ecommtech Ltd is an Advertising company launched in 2020. Their team provides Advertising and Branding.
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Undisclosed$25 - $49 / hr2 - 9
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PPC agency Remarketing Agencija was established in 2020. Located in Sesvete, Croatia, the team focuses on Pay Per Click and Advertising.
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$1,000+$50 - $99 / hr10 - 49Nairobi, Kenya
Services provided
Launched in 2018, H&S Reliance Group Ltd- Web Design, Mobile Applications, Online Marketing is a web design company. The team provides Web Design and Advertising.
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$75,000+$150 - $199 / hr10 - 49Denver, CO
Services provided
LRXD, an Advertising company, is in Denver, Colorado. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
The One Stop Marketing LTD is an Advertising company. Their small team of employees is located in London, England. Their team specializes in Advertising and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$10,000+$25 - $49 / hr10 - 49Lahore, Pakistan
Services provided
See all 3 projectsTopTechHouse is a versatile development company specializing in web and app development services. They have received overwhelmingly positive feedback, with 90% of projects meeting success criteria and high client satisfaction rates. Reviewers consistently commend their ability to transform non-technical requirements into robust technical solutions and their dedication to project success.
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$5,000+$100 - $149 / hr10 - 49Uddevalla, Sweden
Services provided
See all 1 projectsDahlquist E-handelskonsulter AB is a conversion optimization consultancy firm, praised for its ability to diagnose and enhance user journeys to increase purchase conversion rates. Their approach is highly valued, with 100% of reviews highlighting effective implementation and communication. The firm is noted for delivering enhanced engagement and improved conversion metrics, showcasing a professional and meticulous project management style.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$5,000+$25 - $49 / hr10 - 49Prishtina, Kosovo
Services provided
Karrota, an Advertising company, is based in Prishtina, Kosovo and Tirana, Albania. Their services include Advertising and Marketing Strategy.
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$10,000+$100 - $149 / hr10 - 49New York, NY
Services provided
North 6th Agency is an Advertising company. Founded in 2010, their team offers Advertising and Public Relations.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Charlotte, NCServices provided
See all 6 projectsPremier Marketing is an advertising agency specializing in ads and data-driven marketing services, including media buying and paid marketing on platforms like Facebook and TikTok. Reviews highlight their effective project management and guidance, with 100% positive feedback emphasizing their punctuality and strategic insights, resulting in improved business direction.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
Bombay is an Advertising company. They were launched in 2013 and offer Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
See all 1 projectsProfitDrivenMarketing is a digital marketing agency specializing in Google Ads and SEO services. They have received 100% positive feedback, with clients praising their expertise and effective project management. Notably, 100% of reviewers mentioned improved profitability and Google ranking after engaging their services. Their team is lauded for its knowledge and ability to guide clients through complex digital marketing strategies.
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$1,000+$50 - $99 / hr50 - 249London, England
Services provided
Gravity Road, an Advertising company, was founded in 2011. The midsize team focuses on Advertising and Content Marketing.
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$10,000+$150 - $199 / hr50 - 249Baltimore, MD
Services provided
In Baltimore, Maryland, Planit is an Advertising company. They provide Advertising and Branding.
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$10,000+$150 - $199 / hr50 - 249Houston, TX
Services provided
Advertising company Lopez Negrete is in Houston, Texas. They specialize in Advertising and Media Planning & Buying.
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$10,000+$100 - $149 / hr50 - 249Amsterdam, Netherlands
Services provided
Influencer Marketing Agency, an Advertising company, is headquartered in Amsterdam, Netherlands and Los Angeles, California. Established in 2010, the team provides Advertising and Branding.
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UndisclosedUndisclosed50 - 249Pasadena, CA
Services provided
Fox Dealer is an Advertising company. They were founded in 2013, and their services include Advertising and Email Marketing.
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$1,000+$100 - $149 / hr10 - 49Toronto, Canada
Services provided
See all 13 projectsEdifian is an advertising agency specializing in digital marketing, with a focus on Google Ads and website optimization. The firm consistently receives positive feedback, with 100% of clients highlighting their excellent customer service and project management capabilities. Edifian's ability to increase site traffic and sales, along with their proactive problem-solving, is frequently praised by clients.
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$10,000+$50 - $99 / hr10 - 49
Services provided
About95, an Advertising company, is in Praha 5, Czech Republic. The team provides Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Casper, WY
Services provided
Advertising company Kick The Ads was established in 2019. The firm offers Advertising and Pay Per Click, and is small.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Litmus (Pvt) Ltd is a small Dehiwala-Mount Lavinia, Sri Lanka-based Advertising company. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr50 - 249Gdańsk, Poland
Services provided
Email Marketing company ExpertSender provides Email Marketing and Advertising. They were established in 2009.
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$1,000+$100 - $149 / hr10 - 49Prague, Czech Republic
Services provided
Grizzlink is an Advertising company founded in 2018. The team offers Advertising and Marketing Strategy and is based in Prague, Czech Republic.
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$1,000+Undisclosed10 - 49Surry Hills, Australia
Services provided
GDR Media Group, a web design company, offers Web Design and Advertising. The agency is in Surry Hills, Australia.
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$1,000+$50 - $99 / hr2 - 9Veľký Krtíš, Slovakia
Services provided
See all 1 projectsRyvenia is a web development company known for creating modern WordPress websites, logos, and e-commerce platforms. The overall feedback is overwhelmingly positive, with clients reporting a 60% increase in customers post-launch. Approximately 100% of reviewers highlight their professionalism, creativity, and flexibility, noting their ongoing support and effective communication throughout the project.
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$1,000+$100 - $149 / hr50 - 249New York, NY
Services provided
See all 1 projectsAdvyn offers a comprehensive suite of marketing services, including Ads, Promotions, and Branding, as well as Media Buying and website development. Their reviews highlight their strong project management skills and dedication to delivering high-quality results, which have generated increased website traffic, engagement, and effective advertising campaigns. Clients express satisfaction with their professionalism and timely delivery.
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Undisclosed$50 - $99 / hr2 - 9Sleman, Indonesia
Services provided
Inavoice is a Sleman, Indonesia-based Advertising company. They offer Advertising and Other Marketing.
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$10,000+Undisclosed10 - 49Münster, Germany
Services provided
See all 2 projects90five is a web development and SEO agency renowned for its exceptional delivery in building high-converting marketing websites. Overall, the company has received positive reviews, with 100% of the feedback highlighting their responsiveness, proactive communication, and accountability. Clients particularly appreciate their ability to increase conversion rates and enhance search rankings significantly.
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UndisclosedUndisclosed10 - 49Boonton, NJ
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See all 1 projectsThe S3 Agency is a full-service creative agency for midsize and enterprise B2B and B2C companies that want outsized results. We uncover what makes brands meaningfully different, then make that
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UndisclosedUndisclosed10 - 49San Antonio, TX
Services provided
KGBTexas Communications, a PR agency, is in San Antonio, Texas and Houston, Texas. They specialize in Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
Services provided
Omelet, an Advertising company, was established in 2004. The firm provides Advertising and Marketing Strategy.
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$10,000+$200 - $300 / hr10 - 49Bristol, England
Services provided
Navigate is an Advertising company. The team specializes in Advertising and Marketing Strategy, and the company is based in Bristol, England.
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Undisclosed$100 - $149 / hr50 - 249Los Angeles, CA
Services provided
Promoshop, an Advertising company, was established in 1998. The firm specializes in Advertising and Branding, and is midsize.
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$5,000+$150 - $199 / hr50 - 249Los Angeles, CA
Services provided
Acento Advertising is an Advertising company headquartered in Los Angeles, California. Their services include Advertising and Marketing Strategy.
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$10,000+$100 - $149 / hr50 - 249New York, NY
Services provided
Quinn is a public relations firm. The New York, New York-based team specializes in Public Relations and Advertising.
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$100,000+$150 - $199 / hr50 - 249Denver, CO
Services provided
Vladimir Jones is an Advertising company. They offer Advertising and Branding and were established in 1970.
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$50,000+$150 - $199 / hr50 - 249Charlotte, NC
Services provided
TATTOO Projects is an Advertising company. Their midsize team of employees is in Charlotte, North Carolina. Their team offers Advertising and Branding.
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$5,000+$100 - $149 / hr50 - 249Louisville, KY
Services provided
PriceWeber is an Advertising company. The team provides Advertising and Media Planning & Buying and is in Louisville, Kentucky.
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UndisclosedUndisclosed50 - 249Auckland, New Zealand
Services provided
Strategy Creative, an Advertising company, is based in Auckland, New Zealand. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249Velenje, Slovenia
Services provided
AV studio d.o.o. Is a midsize Velenje, Slovenia-based Advertising company. The team specializes in Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Cambridge, Canada
Services provided
Launched in 2017, Masai Marketing is an Advertising company. The small team provides Advertising and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Vancouver, Canada
Services provided
Periphery Digital is a Vancouver, Canada-based media planning and buying company. They specialize in Media Planning & Buying and Advertising.
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$5,000+$25 - $49 / hr10 - 49Lungsod Quezon, Philippines
Services provided
XS Multimedia, an Advertising company, is based in Lungsod Quezon, Philippines. They specialize in Advertising and Branding and were founded in 2012.
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UndisclosedUndisclosed10 - 49Dubai, United Arab Emirates
Services provided
ES Dubai is a small Advertising company located in Dubai, United Arab Emirates and Dubai, United Arab Emirates. The team offers Advertising and Branding.
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$1,000+< $25 / hr250 - 999
Services provided
Advertising company Elite Designs Official is headquartered in Rawalpindi, Pakistan. They provide Advertising and Content Marketing.
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$1,000+< $25 / hr10 - 49Gurugram, India
Services provided
Yantraksh Logistics is a Direct Marketing company. Located in Gurugram, India and India, the agency specializes in Direct Marketing and Advertising.
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UndisclosedUndisclosed10 - 49Noida, India
Services provided
The Skills Valley is a SEO agency based in Noida, India. They focus on Search Engine Optimization and Advertising.
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UndisclosedUndisclosed50 - 249Santa Monica, CA
Services provided
The Many is a social media marketing agency founded in 2010. The company provides Social Media Marketing and Media Planning & Buying, and is midsize.
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$25,000+$100 - $149 / hr10 - 49Milano, Italy
Services provided
Krein is a Digital Strategy company. Headquartered in Milano, Italy and Firenze, Italy, the company was launched in 2020. Their team specializes in Digital Strategy and CRM consulting and SI.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising75% Marketing15% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.2/40.016.2/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.6/40.016.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
36/40.018.6/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39/40.019/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
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Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.