Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 4 projectsVersion2 is an advertising agency specializing in programmatic media and marketing services. The firm is praised for its strategic expertise, proactive communication, and innovative technology, with 100% of reviewers highlighting its effectiveness in managing campaigns and exceeding performance goals. Clients appreciate Version2's ability to integrate seamlessly with their teams, providing valuable insights and improving media efficiency.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$10,000+$150 - $199 / hr50 - 249Chicago, IL
Services provided
Pulsar is an Advertising company headquartered in Chicago, Illinois and Los Angeles, California. Launched in 1992, the team specializes in Advertising and Branding.
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$5,000+$50 - $99 / hr50 - 249Kraków, Poland
Services provided
Hand Made is an Advertising company. Founded in 2006, the agency provides Advertising and Digital Strategy.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
$5,000+$100 - $149 / hr2 - 9Services provided
See all 10 projectsDigital Natives is a proficient Advertising Agency specializing in paid media, media buying, and digital marketing services. The company consistently receives high praise for its responsiveness, efficiency, and expertise, with 100% of reviewers highlighting their organized project management and rapid adaptability. Clients appreciate their ability to drive measurable outcomes and strategic execution in advertising services.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 78 projectsNinja Promo is a multifaceted advertising agency offering services in marketing, media buying, and branding, tailored to enhance brand visibility and generate leads. The reviews present a 75% positive feedback rate, highlighting their strategic approach and strong project management. Notably, 60% of reviewers commend their responsiveness and adaptability, which are crucial in fast-paced advertising services. However, some concerns, such as communication lapses, were noted in negative reviews.
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$10,000+$50 - $99 / hr50 - 249
Services provided
Headquartered in San José, Costa Rica, Jotabequ is a midsize Advertising company. The team focuses on Advertising and Branding.
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$10,000+$100 - $149 / hr50 - 249Chicago, IL
Services provided
RPM Advertising is an Advertising company. They offer Advertising and Branding and were founded in 1994. The company is in Chicago, Illinois.
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$5,000+$100 - $149 / hr50 - 249Sao Paulo, Brazil
Services provided
Branding agency SMARTPR is headquartered in Sao Paulo, Brazil. They provide Branding and Public Relations.
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UndisclosedUndisclosed50 - 249Singapore, Singapore
Services provided
ClickTRUE Pte Ltd is an Advertising company. Their midsize team is located in Singapore, Singapore. Their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed50 - 249Southington, CT
Services provided
Rebel Interactive Group is an Advertising company. They were established in 2013, and their services include Advertising and Marketing Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 50 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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UndisclosedUndisclosed50 - 249Richmond, VA
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Elevation is a midsize Richmond, Virginia-based Advertising company. Their services include Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr50 - 249Gurugram, India
Services provided
UNIbizTEC is a midsize Advertising company launched in 2013. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 13 projectsHunter Digital Marketing is a full-service advertising agency specializing in paid media, marketing, and branding across various platforms. The company consistently receives positive feedback, with 100% of reviewers praising their strategic expertise, responsiveness, and ability to integrate seamlessly with client teams. Clients commend their ability to drive growth through data-driven optimization and client-focused solutions, noting their impressive success in enhancing brand awareness and achieving measurable results.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$1,000+< $25 / hr50 - 249Houston, TX
Services provided
Mermaid Publishers, an Advertising company, provide Advertising and Direct Marketing. They were established in 1994.
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$25,000+$100 - $149 / hr1,000 - 9,999New Delhi, India
Services provided
Almondz Global Securities Ltd is an Advertising company. Based in New Delhi, India and Mumbai, India, their large team focuses on Advertising and Branding. The company was launched in 1994.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 20 projectsCorkboard Concepts is an advertising agency offering services such as PPC advertising, SEO, and website development. Reviewers commend their professionalism, accessibility, and genuine approach, with all feedback being positive. Approximately 50% of reviewers highlight their impressive customer service and project management, while 100% note their local focus and capability in generating traffic and leads.
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UndisclosedUndisclosed50 - 249Guang Zhou Shi, China
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Jademond Digital is a midsize Guang Zhou Shi, China-based Advertising company. The team specializes in Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
Services provided
Remedo Clinitech Pvt Ltd is a midsize Advertising company in Fremont, California. Their services include Advertising and Direct Marketing.
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UndisclosedUndisclosed50 - 249Hanoi, Vietnam
Services provided
GDT Agency is an Advertising company. They specialize in Advertising and Media Planning & Buying and were established in 2021. The agency is based in Hanoi, Vietnam.
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$5,000+$50 - $99 / hr10 - 49Manchester, England
Services provided
Tempt Ltd is a branding firm. Based in Manchester, England, the company was launched in 2019. Their team offers Branding and Social Media Marketing.
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$1,000+Undisclosed2 - 9Nairobi, Kenya
Services provided
See all 1 projectsDellyna Limited specializes in managing advertising campaigns, specifically through platforms like Facebook, Instagram, and Google Ads, to generate leads and enhance business visibility. Client feedback highlights their effective communication, timely project delivery, and the impressive conversion rate of leads, making them a reliable partner for businesses seeking efficient marketing and promotions solutions.
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$1,000+Undisclosed10 - 49Sulaymaniyah, Iraq
Services provided
Box Advertising is an Advertising company. Their team is located in Sulaymaniyah, Iraq and focuses on Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Athens, GA
Services provided
Rigmarole is a SEO company. The Athens, Georgia-based company was founded in 2015. Their team specializes in Search Engine Optimization and Advertising.
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$1,000+$50 - $99 / hr2 - 9Delhi, India
Services provided
Fullest Media is a small Delhi, India-based Advertising company. Their services include Advertising and Content Marketing.
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$1,000+$50 - $99 / hr50 - 249
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See all 2 projectsQunsTack offers comprehensive digital marketing services, including SEO, social media marketing, website and email marketing. Across their reviews, clients commend QunsTack for their effective project management, timely communication, and value for money. Clients noted significant increases in traffic, engagement, and conversions, highlighting QunsTack's success-driven approach and proficiency in enhancing online presence.
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$5,000+$150 - $199 / hr10 - 49
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Launched in 2013, Rizer Technology Solutions is a small Advertising company. Their services include Advertising and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Dar es Salaam, Tanzania
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Advertising company WBIZ SMART SERVICES LTD is located in Dar es Salaam, Tanzania. The team offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49Madrid, Spain
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Clever Ads is a pay per click company. Launched in 2012, the company is headquartered in Madrid, Spain. Their team specializes in Pay Per Click and Advertising.
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$1,000+< $25 / hr2 - 9Methala, India
Services provided
Advoo Marketing, an Advertising company, is located in Methala, India. Their services include Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Mumbai, India
Services provided
Kalakar House Private Limited is a Mumbai, India-based Direct Marketing company. Established in 2019, the team offers Direct Marketing and Advertising.
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$1,000+< $25 / hr2 - 9
Services provided
SEO Backlink Pro is an Advertising company. The company is based in Faisalabad, Pakistan. Their services include Advertising and Market Research.
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UndisclosedUndisclosed2 - 9
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Kanil PRwire, an Advertising company, is in BULANDSHAHR, India. Their services include Advertising and Public Relations.
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$1,000+$25 - $49 / hr2 - 9
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Launched in 2025, Versatile Dynamics is a small Advertising company. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Delhi, India
Services provided
Adynic Marketing Agency is an Advertising company. Established in 2024, the company is based in Delhi, India. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Headquartered in Patna, India, The Longway Home tech solutions is an Advertising company. They offer Advertising and Social Media Marketing and were launched in 2026.
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$1,000+$25 - $49 / hr2 - 9Athens, Greece
Services provided
See all 1 projectsVential Marketing specializes in scaling YouTube ads, managing search and discovery ad campaigns, and implementing Facebook retargeting strategies. The reviews indicate that the company is recognized for its exceptional service, honesty, and accountability, with clients noting increased sales and effective scaling as key outcomes. Vential Marketing is praised for its alignment with client values and delivering projects on time.
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$5,000+$100 - $149 / hr10 - 49Istanbul, Türkiye
Services provided
Founded in 2015, Eyula Marketing House is a small Istanbul, Türkiye-based Advertising company. Their team focuses on Advertising and Pay Per Click.
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$1,000+$50 - $99 / hr50 - 249
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See all 1 projectsNextBigBox offers comprehensive services including website development, CRM creation, and digital marketing strategies. Overall feedback highlights their effective project management, timely support, and ability to guide clients through new technologies, leading to successful project outcomes. Their responsiveness and expertise in handling technical issues are particularly noted as impressive by clients.
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$25,000+$200 - $300 / hr10 - 49New York, NY
Services provided
Brand x is a branding company. Launched in 2016, their team focuses on Branding and Advertising.
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$10,000+$100 - $149 / hr10 - 49Ciudad de México, Mexico
Services provided
MAS Comunicacion is an Advertising company. They were founded in 2000, and their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Pune, India
Services provided
Founded in 2020, Circle 360 brand Solutions is an Advertising company. In Pune, India, the team focuses on Advertising and Branding.
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$25,000+$150 - $199 / hr10 - 49Richmond, VA
Services provided
Established in 2017, FABLE Advertising is an Advertising company. The small team provides Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Portland, OR
Services provided
XPND Interactive is an Advertising company. They are headquartered in Portland, Oregon, and their services include Advertising and Pay Per Click.
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$10,000+$300+ / hr10 - 49Chiyoda City, Japan
Services provided
Remark is a branding firm located in Chiyoda City, Japan. The team specializes in Branding and Marketing Strategy.
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$1,000+Undisclosed10 - 49Dubai, United Arab Emirates
Services provided
IMAGE 360 Marketing is a small PR company founded in 2015. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Ryde, Australia
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Advertising company The Social Media Network is based in Ryde, Australia. They provide Advertising and Branding and were founded in 2012.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
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Gradient, an Advertising company, was established in 2017. Located in Amsterdam, Netherlands, the team specializes in Advertising and Marketing Strategy.
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$1,000+< $25 / hr10 - 49
Services provided
Nepal Film Production is a small Advertising company launched in 2011. Their services include Advertising and Branding.
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$1,000+$50 - $99 / hr10 - 49Vilnius, Lithuania
Services provided
Founded in 2011, SuperYou is an Advertising company. The team focuses on Advertising and Social Media Marketing and is headquartered in Vilnius, Lithuania.
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UndisclosedUndisclosed10 - 49
Services provided
Talley Digital Media is a public relations agency. Their team is based in Boca Raton, Florida. The firm focuses on Public Relations and Advertising.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsAbout Right Scoop Right Scoop is a results-driven digital marketing and SEO agency that empowers businesses to thrive in competitive online markets. With a team of experienced SEO specialists, link
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$1,000+$100 - $149 / hr10 - 49Vancouver, Canada
Services provided
Headquartered in Vancouver, Canada and Jundiai, Brazil, Agency Madison is an Advertising company. They provide Advertising and Branding.
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$5,000+$200 - $300 / hr10 - 49Skopje, North Macedonia
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DEOSOL MEDIA is a video production company. The Skopje, North Macedonia-based company provides Video Production and Advertising.
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$1,000+$100 - $149 / hr10 - 49Canberra, Australia
Services provided
See all 1 projectsAmoux Company provides services in marketing, branding, and media buying. Reviews consistently praise their creativity, effective communication, and ability to deliver measurable results, such as increased sales and customer retention. Clients appreciate Amoux's passion for marketing and their tailored approach to each project.
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UndisclosedUndisclosed10 - 49Laval, Canada
Services provided
LeadForAgents, an Advertising company, was launched in 2022. The small team focuses on Advertising and Social Media Marketing.
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List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$50 - $99 / hr50 - 249New York, NY
Ability to deliver
36.8/40.019.6/20 Reviews9/10 Clients & Experience8.2/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249Newark, DE
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$50,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.9/40.016.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
35.6/40.018.2/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.