Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 371 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Reviews reveal a mix of positive and negative feedback, with approximately 85% praising their expertise, project management, and personalized approach, while about 15% note areas for improvement, such as campaign optimization and creative processes. Their commitment to increasing leads and improving metrics is frequently highlighted.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click Advertising agency specializing in Google Ads management and digital advertising campaigns. Despite having high ratings and expertise appreciated by clients, feedback indicates a mix of experiences, with approximately 72% positive reviews highlighting their communication and strategic approach, while around 28% express dissatisfaction, particularly concerning project execution and client service.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
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UndisclosedUndisclosed50 - 249Lufkin, TX
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IQuor, a SEO agency, is in Lufkin, Texas. They focus on Search Engine Optimization and Web Development.
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UndisclosedUndisclosedFreelancer
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Cherry Hill SEO and Marketing, a SEO services firm, specializes in Search Engine Optimization and Pay Per Click. The company is located in Cherry Hill, New Jersey.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising with a strong focus on PPC, Google Ads, and digital marketing strategy. With overwhelmingly positive reviews, they have been praised for their excellent project management, strategic approach, and ability to drive measurable outcomes, such as increased Return on Ad Spend (ROAS) and improved conversion rates. Approximately 100% of reviewers commend their culture fit and alignment with client values.
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UndisclosedUndisclosedFreelancerEdison, NJ
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Founded in 2021, Think SEO Now is a SEO company. Their team offers Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosedFreelancerPrinceton, NJ
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SEO agency DigitalSEO1 is headquartered in Princeton, New Jersey. The team focuses on Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Green Line Digital is a branding company launched in 2016. Headquartered in New York, the team offers Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerMiddletown Township, NJ
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Deimos Designs , a SEO company, focuses on Search Engine Optimization and Pay Per Click. The firm is headquartered in Middletown Township, New Jersey.
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UndisclosedUndisclosedFreelancerMilwaukee, WI
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Founded in 2016, Local Web Concepts is a small SEO services firm based in Milwaukee, Wisconsin. Their team specializes in Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 404 projectsKlientBoost is a digital advertising agency that specializes in Pay-Per-Click Advertising, managing Google Ads and other online ad campaigns with a focus on data-driven strategies and conversion rate optimization. They receive overwhelmingly positive feedback, with 100% of the reviews highlighting their effective project management and tailored solutions. Clients praise their responsive communication and ability to deliver measurable improvements in lead quality and cost per conversion.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing, including Google Ads and SEO services. With over 95% positive feedback, clients frequently commend their ability to improve lead quality, decrease cost per lead, and enhance online visibility. Approximately 40% of reviews highlight their effective project management and transparent communication style.
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UndisclosedUndisclosedFreelancer
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Small pay per click company Dmytro The Copywriter, is in Kyiv, Ukraine. The team specializes in Pay Per Click and UX/UI Design.
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UndisclosedUndisclosed50 - 249
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Web development company Gupta Media was launched in 2001. The company offers Web Development and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and online ad campaigns. Reviews highlight their effective communication, transparency, and attention to detail, with 100% satisfaction reported by clients. They have notably increased high-quality leads and search visibility, with significant improvements in Google rankings and traffic for their clients.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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UndisclosedUndisclosedFreelancer
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E-Moonlighting.com is a social media marketing company in Mariupol, Ukraine. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerBoothbay Harbor, ME
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ACRO Global is a Conversion Optimization company. Based in Boothbay Harbor, Maine, the company was founded in 1995. Their team provides Conversion Optimization and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerWichita, KS
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Established in 2010, Blueprint Creative Marketing is a branding agency. The team focuses on Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
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Small social media marketing firm Starr Creative Solutions LLC, is in Olathe, Kansas. The team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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Limitless Life Media is a small St. Louis, Missouri-based social media marketing agency. The team focuses on Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerChattanooga, TN
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Lokal One is a small Chattanooga, Tennessee-based SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerWalnut Cove, NC
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Business Advertising Media LLC is a social media marketing company. The team offers Social Media Marketing and Search Engine Optimization and is located in Walnut Cove, North Carolina.
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UndisclosedUndisclosedFreelancerWatertown, NY
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Social media marketing company Keith Perry Copywriting was established in 2019. The team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerGarden City Park, NY
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In Garden City Park, New York, Cassandra Claris Copywriting is a small social media marketing company. The team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerFreehold, NJ
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Five Star SEO is a Freehold, New Jersey-based social media marketing agency. They offer Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerGlassboro, NJ
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Launched in 2014, SixLeaf, a small Advertising company, is based in Glassboro, New Jersey. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed50 - 249Dhaka, Bangladesh
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SEO Expate Bangladesh LTD. Is a social media marketing firm established in 2012. The firm focuses on Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Spokane, WA
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Ignitium is a CRM consulting and SI company. Their midsize team is located in Spokane, Washington. Their services include CRM consulting and SI and Artificial Intelligence.
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UndisclosedUndisclosed50 - 249
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JackApps is a SEO agency. Located in City of London, England, their midsize team focuses on Search Engine Optimization and Web Development. The company was launched in 2013.
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UndisclosedUndisclosedFreelancer
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Fuel Growth CMO is a Marketing Strategy company. They are in Brooklyn, New York and have small team. Their team provides Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerFishers, IN
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Media planning and buying company Tracking Pixel Media is in Fishers, Indiana. They focus on Media Planning & Buying and Social Media Marketing and were founded in 2018.
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UndisclosedUndisclosed50 - 249Mishawaka, IN
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Federated Media, an Advertising company, provides Advertising and Content Marketing. The agency is based in Mishawaka, Indiana.
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UndisclosedUndisclosedFreelancerBranchburg, NJ
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Admailr is a small Advertising company launched in 2013. Their team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosedFreelancerPotomac, MD
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Worth Social, LTD is a social media marketing firm launched in 2013. Headquartered in Potomac, Maryland, the team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancer
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Established in 2009, Bright I Marketing is a Marketing Strategy company. Located in Denver, Colorado, the team focuses on Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancerDenver, CO
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Thinking Octopus, Inc. Is a branding agency established in 2017. Located in Denver, Colorado, the team provides Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancer
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Social media marketing agency Digital Growth Pro was launched in 2022. The team focuses on Social Media Marketing and Content Marketing and is headquartered in San Antonio, Texas.
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UndisclosedUndisclosed50 - 249Austin, TX
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Spiceworks Ziff Davis is a Marketing Strategy company located in Austin, Texas and City of London, England. They specialize in Marketing Strategy and Content Marketing and were founded in 2020.
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UndisclosedUndisclosed50 - 249Atlanta, GA
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Further is a Market Research company. Established in 2004, the company is in Atlanta, Georgia and City of London, England. Their team focuses on Market Research and Social Media Marketing.
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UndisclosedUndisclosed50 - 249City of London, England
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Tomorrow Advertising is an Advertising company. Headquartered in City of London, England, the agency focuses on Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249London, England
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Everybody Agency, a midsize Advertising company, is headquartered in London, England. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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Penguin Advertising, an Advertising company, is based in Canarie, Spain. Founded in 2016, the team provides Advertising and Email Marketing.
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UndisclosedUndisclosed50 - 249London, England
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SMP (Simpson Mahoney Parrock Limited) is a London, England-based Ecommerce Marketing company. Their services include Ecommerce Marketing and Market Research.
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UndisclosedUndisclosedFreelancerMatthews, NC
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Launched in 2008, 3Bug Media is a small social media marketing agency based in Matthews, North Carolina. Their team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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In Burlington, Washington, Woods MarCom, LLC is a small Marketing Strategy company. Their services include Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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AdBridge Consulting, a social media marketing firm, was launched in 2021. The small team focuses on Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosedFreelancerIslamorada, FL
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Gallant Fish Internet Marketing is a SEO company. The team specializes in Search Engine Optimization and Pay Per Click and is based in Islamorada, Florida.
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UndisclosedUndisclosedFreelancerMandeville, LA
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Saleseed LLC | Saleseed Marketing is a branding agency. The team is headquartered in Mandeville, Louisiana, and their services include Branding and Marketing Strategy.
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UndisclosedUndisclosedFreelancerVaughan, Canada
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Strider is a SEO agency. Their small team is based in Vaughan, Canada and provides Search Engine Optimization and Pay Per Click. The company was founded in 2008.
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UndisclosedUndisclosed50 - 249Warszawa, Poland
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Euvic Performance is a midsize Advertising company in Warszawa, Poland. The team focuses on Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Paris, France
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PumpUp is a branding agency. They provide Branding and Digital Strategy and are located in Paris, France.
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UndisclosedUndisclosed50 - 249Milano, Italy
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CRM consulting and SI company Del Monte & Partner Comunicazione S.r.L. Was founded in 2001. The team specializes in CRM consulting and SI and Digital Strategy and is based in Milano, Italy.
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UndisclosedUndisclosedFreelancerCornellà de Llobregat, Spain
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Etactica | Etáctica Proyectos Digitales, S.L., a social media marketing company, was launched in 2007. The small team provides Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancer
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Founded in 2005, Greater Chicago Consulting, Inc. Is a small Palos Heights, Illinois-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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Makan Consulting is a Marketing Strategy company. They are in St. Louis, Missouri. Their team specializes in Marketing Strategy and Content Marketing.
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UndisclosedUndisclosedFreelancer
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SEO services firm EcommA2Z is based in Toronto, Canada. The team specializes in Search Engine Optimization and Pay Per Click.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.1/40.019.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.8/40.018.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.6/40.019.8/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
37.5/40.018.4/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36/40.017.4/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.