Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$5,000+$50 - $99 / hr2 - 9Santa Monica, CA
Services provided
Drive Traffic Media is a web design agency. They are headquartered in Los Angeles, California and Santa Monica, California. Their team focuses on Web Design and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9San Francisco, CA
Services provided
Established in 2000, ROIworks Digital is a SEO company. The company specializes in Search Engine Optimization and Content Marketing, and is small.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$1,000+$100 - $149 / hr2 - 9West Lake Hills, TX
Services provided
TruBrand Marketing is a branding company. They offer Branding and Digital Strategy and are headquartered in West Lake Hills, Texas.
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$1,000+$50 - $99 / hrFreelancerHouston, TX
Services provided
Mohsin Ali is a Demand Generation Marketing company founded in 2022. Their services include Demand Generation Marketing and Marketing Strategy.
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$1,000+< $25 / hr50 - 249
Services provided
Online Net Soft, a midsize Advertising company, is based in India. The team offers Advertising and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Redondo Beach, CA
Services provided
LACED Agency is an Advertising company. The Redondo Beach, California-based company was established in 2002. Their services include Advertising and Marketing Strategy.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Small Conversion Optimization company GoodBytes.network, is located in London, England. Their services include Conversion Optimization and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 108 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$10,000+$150 - $199 / hr2 - 9Plymouth, England
Services provided
Href Media is a SEO agency. Headquartered in Plymouth, England, their team provides Search Engine Optimization and Web Development.
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$1,000+$100 - $149 / hr2 - 9Uppermill, England
Services provided
Urban Haze Ltd is a web design company. Founded in 2010, the firm is headquartered in Uppermill, England. Their team provides Web Design and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) management and online ad campaigns. With a strong focus on driving website traffic and conversions, they have achieved notable successes, such as increased quality leads and reduced cost-per-click for clients. While 90% of reviews highlight their expertise in digital advertising and proactive project management, 10% indicate concerns regarding contract transparency and service consistency.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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$1,000+$100 - $149 / hr2 - 9
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Established in 2013, Maudience is a PPC company. Their team focuses on Pay Per Click and Advertising.
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$5,000+$100 - $149 / hr2 - 9Staten Island, NY
Services provided
Tom&Co. Is a web design company. The firm is based in Staten Island, New York. Their team focuses on Web Design and Logo.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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$10,000+$150 - $199 / hr2 - 9Poole, England
Services provided
Insightful UX is a small Poole, England-based Conversion Optimization company. Their services include Conversion Optimization and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Charlotte, NC
Services provided
Branding firm CRAFTED. Was launched in 1993. The small team provides Branding and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9San Antonio, TX
Services provided
Strottner Designs, a SEO agency, was launched in 2007. The small team provides Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr2 - 9San Antonio, TX
Services provided
Launched in 1985, Benson Design, a small branding agency, is located in San Antonio, Texas. Their team offers Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Montevallo, AL
Services provided
The Spot On Agency is a Digital Strategy company. The Montevallo, Alabama-based firm was established in 2012. Their team provides Digital Strategy and Web Design.
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Undisclosed$25 - $49 / hr2 - 9Heroica Puebla de Zaragoza, Mexico
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Multimedia Efectiva, a web design agency, was established in 2003. The firm provides Web Design and Web Development, and is small.
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$1,000+$100 - $149 / hr2 - 9Portland, OR
Services provided
Greg Beddor | Portland SEO Consultant is a SEO agency. Located in Portland, Oregon, their small team offers Search Engine Optimization and Digital Strategy. The company was founded in 2021.
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$1,000+Undisclosed2 - 9San Diego, CA
Services provided
RankRabbit SEO is a SEO company. In San Diego, California and Beverly Hills, California, the agency specializes in Search Engine Optimization and Conversion Optimization.
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$5,000+$100 - $149 / hr2 - 9Billingshurst , England
Services provided
Smart Monkey Marketing Ltd is a Content Marketing company. In Billingshurst , England, the agency was launched in 2006. Their services include Content Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr2 - 9Bracknell, England
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Netmatter, an e-commerce development firm, was established in 2002. The team specializes in E-Commerce Development and Web Design and is headquartered in Bracknell, England.
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$5,000+$25 - $49 / hr50 - 249
Services provided
Flair digital Marketing is a midsize Digital Strategy company located in Ciudad de México, Mexico and Zapopan, Mexico. The team provides Digital Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Southlake, TX
Services provided
Headquartered in Southlake, Texas and Dallas, Texas, Ronkot Design, LLC is a social media marketing company. Established in 2013, the team focuses on Social Media Marketing and Email Marketing.
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$1,000+$50 - $99 / hr2 - 9Portsmouth, England
Services provided
Small graphic design company Serenity Digital, is located in Portsmouth, England. Their services include Graphic Design and Web Design.
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$1,000+$150 - $199 / hr2 - 9Beeston, England
Services provided
Refresh Marketing, a branding company, is based in Beeston, England. They offer Branding and Digital Strategy.
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$1,000+Undisclosed2 - 9
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Vanguard 86 is a New Plymouth, New Zealand-based Content Marketing company. The team focuses on Content Marketing and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9Jacksonville, FL
Services provided
Market Fuel Media is a SEO agency. Founded in 2010, the firm is in Jacksonville, Florida and Gainesville, Florida. Their services include Search Engine Optimization and Web Design.
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Undisclosed$50 - $99 / hr2 - 9Hancock, MI
Services provided
EComp Marketing LLC, a SEO services firm, was launched in 2014. The company offers Search Engine Optimization and Web Design.
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$10,000+$25 - $49 / hr2 - 9Roma, Italy
Services provided
MLP Studio Roma is an Advertising company. Launched in 2015, the company is in Roma, Italy. Their team specializes in Advertising and Custom Software Development.
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$1,000+< $25 / hr2 - 9Bengaluru, India
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Established in 2013, Tihalt Technologies - Web Design Company in Bangalore is an e-commerce development firm. The team focuses on E-Commerce Development and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Hamilton, Canada
Services provided
SEO agency Digital Envy provides Search Engine Optimization and Social Media Marketing. They were founded in 2013.
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$5,000+Undisclosed2 - 9Athina, Greece
Services provided
Advisable Agency, a web design company, is headquartered in Athina, Greece. They offer Web Design and E-Commerce Development.
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UndisclosedUndisclosed2 - 9Manchester, England
Services provided
Online Growth Guru Marketing is a Digital Strategy company. They are based in Manchester, England and have small team. Their services include Digital Strategy and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9Frankfurt am Main, Germany
Services provided
Small SEO services firm Online Digital X GmbH & CO. KG, is in Frankfurt am Main, Germany. Their services include Search Engine Optimization and Media Planning & Buying.
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$1,000+$25 - $49 / hrFreelancer
Services provided
In India, Buzzworldweb is a SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Manchester, NH
Services provided
HeartBrain Marketing is a social media marketing company. They were founded in 2017 and focus on Social Media Marketing and Content Marketing.
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$5,000+$50 - $99 / hr2 - 9Hamilton, New Zealand
Services provided
Located in Hamilton, New Zealand, Hypercube Web Design is a web design agency. They focus on Web Design and Web Development.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Baggies Web Solutions is a SEO services firm. The Midlothian, Texas-based team offers Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Sandton, South Africa
Services provided
The Web Shack is a Digital Strategy company founded in 2009. Their services include Digital Strategy and Web Design.
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$1,000+$150 - $199 / hr2 - 9Pleasanton, CA
Services provided
Golden Gate SEO is a SEO services firm based in Pleasanton, California and. The team focuses on Search Engine Optimization and Social Media Marketing.
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$1,000+UndisclosedFreelancerPhiladelphia, PA
Services provided
Applied SEM is a small Email Marketing company located in Philadelphia, Pennsylvania. The team focuses on Email Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Dubai, United Arab Emirates
Services provided
Alchemist Digital is a Dubai, United Arab Emirates-based SEO company. They focus on Search Engine Optimization and Social Media Marketing and were established in 2011.
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$25,000+$25 - $49 / hr2 - 9
Services provided
Techpapa Technology is a software development firm. The small -based team specializes in Custom Software Development and E-Commerce Development. The company was founded in 2017.
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UndisclosedUndisclosed2 - 9Dar es Salaam, Tanzania
Services provided
Established in 2013, Wazoefu Technology is a small branding agency. Their services include Branding and Corporate Training & Coaching.
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UndisclosedUndisclosed2 - 9Nairobi, Kenya
Services provided
RoyalTrendia - Digital Media Marketing, Web Design & SEO in Kenya is a small Nairobi, Kenya-based SEO company. The team provides Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Established in 2009, ATKASA Digital Agency is a small branding firm. Their services include Branding and Web Design.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Minds Metricks is a web design company. The company is in Dubai, United Arab Emirates. Their services include Web Design and UX/UI Design.
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UndisclosedUndisclosed2 - 9
Services provided
Headquartered in , Boost Marketing UK is a small SEO services firm. Their services include Search Engine Optimization and Web Development.
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$1,000+$100 - $149 / hrFreelancerToronto, Canada
Services provided
Romain Marketing is a Content Marketing company. They are headquartered in Toronto, Canada and have small team. They offer Content Marketing and Conversion Optimization.
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$1,000+< $25 / hr2 - 9Pretoria, South Africa
Services provided
Digital Marketing PTA is a Pretoria, South Africa-based web development company. They specialize in Web Development and Social Media Marketing and were launched in 2005.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.