Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$10,000+< $25 / hr50 - 249
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Data Outsourcing India , a Back Office Outsourcing company, focus on Back Office Outsourcing and Document Digitization & Management. They were established in 2006.
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UndisclosedUndisclosed50 - 249
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Fin-ex Outsourcing is a midsize Dubai, United Arab Emirates-based Finance & Accounting Outsourcing (FAO) company. The team provides Finance & Accounting Outsourcing (FAO) and Accounting.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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$5,000+$50 - $99 / hr50 - 249Cali, Colombia
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Agencia de Marketing Digital AMD is a SEO company. The Cali, Colombia-based firm offers Search Engine Optimization and Marketing Strategy.
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$1,000+$25 - $49 / hr50 - 249Toronto, Canada
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Shyft Digitally is an Advertising company established in 2015. The team provides Advertising and Social Media Marketing and is located in Toronto, Canada.
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UndisclosedUndisclosed50 - 249Pune, India
Services provided
Digital Strategy company A2 Digital - Digital Marketing Agency was launched in 2017. The team provides Digital Strategy and Social Media Marketing.
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$10,000+$100 - $149 / hr50 - 249Covina, CA
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Data Annotation Services company INFOTANKS MEDIA is based in Covina, California. They provide Data Annotation Services and Digital Strategy.
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UndisclosedUndisclosed50 - 249Newark, NJ
Services provided
In Newark, New Jersey, IT Chimes is a web development firm. The team specializes in Web Development and Mobile App Development.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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UndisclosedUndisclosedFreelancerColorado Springs, CO
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Based in Colorado Springs, Colorado, Casey’s SEO is a small SEO company. The team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+Undisclosed50 - 249Jericho, NY
Services provided
Velocity Sellers Inc is a Jericho, New York-based Advertising company. They provide Advertising and Market Research and were founded in 2015.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 401 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 35 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. With over 90% of reviews praising their expertise, impressive project management, and ability to enhance lead quality and conversions, they consistently achieve and surpass KPIs. Clients appreciate their strategic approach, timely delivery, and cost-efficient solutions, with 85% highlighting their proactive communication and innovation in online ad campaigns.
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Undisclosed$50 - $99 / hr50 - 249Princeton, TX
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Social media marketing firm Designix INC is headquartered in Princeton, Texas. They provide Social Media Marketing and Search Engine Optimization and were launched in 2018.
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Undisclosed< $25 / hr50 - 249
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Data Center Solutions Providers in Pakistan - IT Networks is a web development firm founded in 2015. The agency focuses on Web Development and Digital Strategy, and is midsize.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$1,000+$25 - $49 / hrFreelancerLucca, Italy
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PointNet siti internet Lucca is a Lucca, Italy-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Bensalem, PA
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BigFly, an e-commerce development firm, was launched in 2005. The team focuses on E-Commerce Development and Advertising and is based in Bensalem, Pennsylvania.
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$5,000+$25 - $49 / hr50 - 249Delhi, India
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Adomantra Digital India Pvt Ltd is an Advertising company. Launched in 2012, the company is in Delhi, India. Their team provides Advertising and Search Engine Optimization.
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$1,000+$25 - $49 / hrFreelancer
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Código Búho is a Digital Strategy company. Their team is in Utrecht, Netherlands and specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancerTallinn, Estonia
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Velsio Digital is a small Tallinn, Estonia-based Marketing Strategy company. The team specializes in Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Belgium Webnet, a midsize social media marketing agency, is headquartered in New York, New York. Their services include Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hrFreelancerRoullet-Saint-Estèphe, France
Services provided
Freelanceweb16 (FW16) is a SEO agency located in Roullet-Saint-Estèphe, France. Launched in 2014, the team provides Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr10 - 49Lahore, Pakistan
Services provided
Launched in 2018, DXMSoft is a PPC company. Their team focuses on Pay Per Click and Search Engine Optimization.
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$5,000+$50 - $99 / hr10 - 49Limassol, Cyprus
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Mobiblade China, a Digital Strategy company, was established in 2017. Based in Limassol, Cyprus, the team specializes in Digital Strategy and Search Engine Optimization.
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$1,000+$150 - $199 / hr10 - 49Auckland, New Zealand
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SEO services firm Business Website Group focuses on Search Engine Optimization and Web Design. They are headquartered in Auckland, New Zealand.
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$5,000+$200 - $300 / hr10 - 49Singapore
Services provided
Launched in 2019, Craft Creative Pte Ltd is a Digital Strategy company. Their team provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Lucknow, India
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Launchigo Media Pvt Ltd is a small Mobile & App Marketing company. They specialize in Mobile & App Marketing and Affiliate Marketing and were established in 2018.
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$1,000+$150 - $199 / hr50 - 249
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See all 1 projectsProjotex Technologies is a leading software development company specializing in delivering custom solutions tailored to your business needs. From website development , graphics designing ,
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$5,000+$50 - $99 / hr10 - 49
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See all 1 projectsWith a decade of digital marketing and SEO excellence, OAT Marketing is also your quintessential partner for both organic and paid digital marketing solutions. Our adept team crafts bespoke
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Undisclosed< $25 / hr10 - 49
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See all 1 projectsMy IT Agency specializes in web development, delivering responsive websites optimized for mobile, desktop, and tablet users. Overall feedback highlights their strong communication, timely project management, and development expertise, ensuring projects are completed on time and within budget. Their work is praised for its user-friendly design and fast loading speed.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsPaper Plane Digital Creatives provides website design, social media graphic design, content copywriting, and SEO services. Feedback highlights their professionalism, creativity, and effective project management, with notable improvements in social media engagement, website user experience, and SEO performance. Clients appreciate their attention to detail, timely deliveries, and ability to understand project goals.
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Undisclosed$25 - $49 / hr10 - 49
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Branding company 10 Multiply was established in 2022. The team provides Branding and Marketing Strategy and is in Dubai, United Arab Emirates and Jeddah, Saudi Arabia.
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Undisclosed< $25 / hr10 - 49Kyiv, Ukraine
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Founded in 2016, FAIR Agency is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsZyric helps local businesses get more calls, leads, and customers through high-converting websites and AI-powered marketing.
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$1,000+$50 - $99 / hr2 - 9Garston, England
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We Are Web is a SEO agency founded in 2015. Their team offers Search Engine Optimization and Web Design.
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$1,000+Undisclosed2 - 9São Paulo, Brazil
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NoTopo.com, a Content Marketing company, is in São Paulo, Brazil. They provide Content Marketing and Conversion Optimization.
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$5,000+$200 - $300 / hr2 - 9Potts Point, Australia
Services provided
Established in 2010, pepperit is a small social media marketing company. Their team focuses on Social Media Marketing and Content Marketing.
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$1,000+$150 - $199 / hr2 - 9North Charleston, SC
Services provided
Fortibus Marketing, a Digital Strategy company, was launched in 2005. The small team provides Digital Strategy and Email Marketing.
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$1,000+< $25 / hr2 - 9Montréal, Canada
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Test Ads is an Advertising company. They specialize in Advertising and Market Research and were established in 2023. The company is located in Montréal, Canada.
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$1,000+$25 - $49 / hr2 - 9Wasilków, Poland
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SSAK Agency Krystian Ambroch is an Advertising company. The firm is based in Wasilków, Poland. Their team provides Advertising and Ecommerce Marketing.
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$1,000+< $25 / hr10 - 49Noida, India
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In Noida, India and Clearwater, Florida, Sapdra Pvt. Ltd. Is an Other Digital Marketing company. Established in 2011, the team focuses on Other Digital Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Singapore, Singapore
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Launched in 2011, Invisible Artists is a small Singapore, Singapore-based video production agency. Their team focuses on Video Production and Advertising.
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$1,000+< $25 / hr10 - 49Noida, India
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Nish Itniorwings Pvt Ltd is an Advertising company. Founded in 2017, the agency is based in Noida, India. Their team focuses on Advertising and Custom Software Development.
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UndisclosedUndisclosed10 - 49West Des Moines, IA
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Digital Strategy company Iowa Digital Newsboards was established in 2016. The team provides Digital Strategy and Search Engine Optimization and is located in West Des Moines, Iowa.
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$1,000+< $25 / hr10 - 49Kolkata, India
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SEO services firm SK Web World was founded in 2012. The team provides Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
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Ainulhaq Digital Marketing , a SEO agency, is headquartered in Dubai, Pakistan. They focus on Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Secunderabad, India
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Launched in 2018, ZYPE digital - Best Digital Marketing Agency in Hyderabad, India is a Content Marketing company. Their team specializes in Content Marketing and Conversion Optimization.
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$1,000+Undisclosed10 - 49São Paulo, Brazil
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Established in 2012, AGX is a small Lisboa, Portugal-based user experience design company. Their services include UX/UI Design and E-Commerce Development.
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$1,000+< $25 / hr10 - 49Bengaluru, India
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Amaze Inc is a SEO agency. They were established in 2015, and their services include Search Engine Optimization and Mobile App Development.
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$10,000+$150 - $199 / hr10 - 49București, Romania
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In Anaheim, California and București, Romania, Hartmann Industries is a social media marketing company. They offer Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49New York, NY
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Prograsys is a Digital Strategy company based in New York, New York and Bengaluru, India. They offer Digital Strategy and E-Commerce Development and were launched in 2007.
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$1,000+$50 - $99 / hr10 - 49Amersham, England
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EXplosion digital is a small Digital Strategy company. They offer Digital Strategy and Custom Software Development and were founded in 2012.
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$1,000+< $25 / hr10 - 49PO, India
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AronTech IT Solutions Pvt Ltd is a SEO services firm established in 2020. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Ilford, England
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Dixi Xperts is a social media marketing agency. They are based in Ilford, England, and their services include Social Media Marketing and Web Design.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.6/40.020/20 Reviews9.7/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.