Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 371 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Reviews reveal a mix of positive and negative feedback, with approximately 85% praising their expertise, project management, and personalized approach, while about 15% note areas for improvement, such as campaign optimization and creative processes. Their commitment to increasing leads and improving metrics is frequently highlighted.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click Advertising agency specializing in Google Ads management and digital advertising campaigns. Despite having high ratings and expertise appreciated by clients, feedback indicates a mix of experiences, with approximately 72% positive reviews highlighting their communication and strategic approach, while around 28% express dissatisfaction, particularly concerning project execution and client service.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
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UndisclosedUndisclosed10 - 49
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Hj designs is a social media marketing agency. Their small team is located in Dubai, United Arab Emirates. Their services include Social Media Marketing and Pay Per Click.
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$5,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
Services provided
DESIRO Advertising is a Performance Marketing company. They are in Dubai, United Arab Emirates and Lahore, Pakistan, and their services include Performance Marketing and Media Planning & Buying.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising with a strong focus on PPC, Google Ads, and digital marketing strategy. With overwhelmingly positive reviews, they have been praised for their excellent project management, strategic approach, and ability to drive measurable outcomes, such as increased Return on Ad Spend (ROAS) and improved conversion rates. Approximately 100% of reviewers commend their culture fit and alignment with client values.
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$1,000+< $25 / hr10 - 49London, England
Services provided
Small SEO services firm Click Rank, is in London, England and Islamabad, Pakistan. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Racting is a pay per click company. Based in Sammakin Al Gharb, Egypt, their small team focuses on Pay Per Click and Social Media Marketing. The agency was founded in 2022.
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$1,000+$100 - $149 / hr10 - 49Milton Keynes, England
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VUSI is a Marketing Strategy company. They are in Milton Keynes, England and Gurugram, India and have small team of experts. Their services include Marketing Strategy and Pay Per Click.
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$1,000+< $25 / hr10 - 49London, England
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Launched in 2022, InvotoMedia is a small SEO company. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
Services provided
Real Global Marketing, a SEO agency, was founded in 2026. The firm provides Search Engine Optimization and Web Development.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 405 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC), Google Ads, and paid media strategies. Reviews highlight their ability to improve lead quality and decrease cost per acquisition, with 90% of feedback praising their communication, transparent reporting, and innovative approaches. Clients appreciate their expertise in online ad campaigns, noting significant improvements in conversion rates and ROI.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing, including Google Ads and SEO services. With over 95% positive feedback, clients frequently commend their ability to improve lead quality, decrease cost per lead, and enhance online visibility. Approximately 40% of reviews highlight their effective project management and transparent communication style.
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Undisclosed< $25 / hr10 - 49
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SellerHQ is a Conversion Optimization company based in Amsterdam, Netherlands. Their services include Conversion Optimization and Ecommerce Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
MEO Vistar LLP, a small SEO agency, is headquartered in Chennai, India. The team provides Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and online ad campaigns. Reviews highlight their effective communication, transparency, and attention to detail, with 100% satisfaction reported by clients. They have notably increased high-quality leads and search visibility, with significant improvements in Google rankings and traffic for their clients.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+$25 - $49 / hr10 - 49
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LUCEDS, a Product Marketing company, is headquartered in Gurugram, India and New York, New York. The team provides Product Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49
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ONQOL is a Performance Marketing company. They are based in Amman, Jordan and have small team of experts. Their services include Performance Marketing and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
Services provided
ONS Digital Marketing is a social media marketing company. The Dubai, United Arab Emirates-based team offers Social Media Marketing and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Houston, TX
Services provided
Unimono Marketing is a SEO agency. They provide Search Engine Optimization and Pay Per Click and were established in 2019. The company is located in Houston, Texas.
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UndisclosedUndisclosed10 - 49
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Rexa Media is a pay per click company. The team is headquartered in Panchagarh, Bangladesh, and their services include Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Lagos, Nigeria
Services provided
Scalabu Digital, a PPC agency, is in Lagos, Nigeria. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
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Garsally Agency is a social media marketing company launched in 2021. The small team specializes in Social Media Marketing and Pay Per Click.
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Undisclosed$25 - $49 / hr10 - 49
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JM Square Web is a pay per click company. They are in Swindon, England, and their services include Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Rawalpindi, Pakistan
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Marketing.net.pk │ Marketing Company in Pakistan is a Digital Strategy company. Their team is based in Rawalpindi, Pakistan and provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
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Launched in 2019, Orbital Technologies is an e-commerce development firm. The team provides E-Commerce Development and Custom Software Development.
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$1,000+$100 - $149 / hr2 - 9Edmonton, Canada
Services provided
Devebyte, a SEO company, was founded in 2014. The team offers Search Engine Optimization and Content Marketing and is based in Edmonton, Canada.
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$1,000+< $25 / hr2 - 9Rishikesh, India
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Fox Maya is a SEO agency located in Rishikesh, India. The team provides Search Engine Optimization and Social Media Marketing.
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$25,000+$25 - $49 / hr2 - 9Szczecin, Poland
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Pro-Strony Internetowe i SEO, a graphic design agency, is in Szczecin, Poland. Their services include Graphic Design and Web Design.
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$1,000+$25 - $49 / hr2 - 9Patra, Greece
Services provided
In Patra, Greece, wefixit is a website development company. They offer Web Development and Social Media Marketing.
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$5,000+$150 - $199 / hr2 - 9The Rocks, Australia
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Marketing Station, an user experience agency, is based in The Rocks, Australia. Their services include UX/UI Design and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Hawkinge, England
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Search Stack is a web design company. Founded in 2020, the firm is headquartered in Hawkinge, England. Their services include Web Design and Pay Per Click.
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$1,000+< $25 / hr10 - 49Meerut, India
Services provided
Techdost Service Pvt Ltd is a small web design agency based in Meerut, India. The team focuses on Web Design and Product Design.
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UndisclosedUndisclosed10 - 49San Diego, CA
Services provided
Headquartered in San Diego, California, Dental Canz is a social media marketing company. The team provides Social Media Marketing and Advertising.
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$1,000+Undisclosed10 - 49Surry Hills, Australia
Services provided
Launched in 2016, Sinorbis is a SEO agency. The agency offers Search Engine Optimization and Web Development.
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$1,000+< $25 / hr10 - 49Los Angeles, CA
Services provided
Webseotrends is a SEO agency. They are in Los Angeles, California and have small team. They offer Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr10 - 49Edison, NJ
Services provided
See all 1 projectsRed Feather Solutions LLC is an e-commerce management company. Feedback indicates dissatisfaction, with 100% negative reviews highlighting issues such as poor product management, unresponsiveness, and unsuccessful outcomes. Clients report misleading claims and financial losses, emphasizing the need for improved professionalism and transparency.
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$1,000+$25 - $49 / hr10 - 49
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Pagespace, a web design agency, provide Web Design and Mobile App Development. They were established in 2022.
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$5,000+$100 - $149 / hr2 - 9Brisbane City, Australia
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Kmo is an e-commerce development firm. Their team is in Brisbane City, Australia. The company focuses on E-Commerce Development and Mobile App Development.
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$1,000+$50 - $99 / hr2 - 9Fort Smith, AR
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CyberSpyder Marketing Services is a web design agency. The firm is based in Fort Smith, Arkansas. Their team specializes in Web Design and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Pune, India
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Enayble is a midsize website development firm headquartered in Pune, India. Their services include Web Development and Advertising.
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$5,000+$50 - $99 / hr50 - 249Bengaluru, India
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Weblogicks is a SEO agency based in Bengaluru, India. They focus on Search Engine Optimization and Web Design and were established in 2005.
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$1,000+$100 - $149 / hrFreelancerVaughan, Canada
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Established in 2015, Code Maximus is an e-commerce development firm. The firm provides E-Commerce Development and Mobile App Development.
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$1,000+$25 - $49 / hr50 - 249Madurai, India
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SHARESOFT TECHNOLOGY is a software development company. Established in 2014, the team specializes in Custom Software Development and UX/UI Design.
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$1,000+$50 - $99 / hrFreelancer
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Raja Muhammad Ali, a web development company, was launched in 2019. They provides Web Development and E-Commerce Development.
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$1,000+< $25 / hr2 - 9Sahibzada Ajit Singh Nagar, India
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See all 1 projectsSEO Company in Mohali - Jyoti Sharma offers website design and digital marketing services, as evidenced by their work on a tour website project. Client feedback highlights the company's cost-effectiveness, strong communication, and ability to generate significant website traffic, with clients expressing satisfaction and willingness to rehire for future digital marketing needs.
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$1,000+Undisclosed2 - 9
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See all 1 projectsCircum Studio specializes in enhancing brand awareness and engagement, offering services such as social media promotions and branding. The reviews highlight their effective communication, punctuality, and attention to detail in project delivery. Clients are consistently impressed by their professionalism and the exceptional quality of their work, which aligns perfectly with client expectations and goals.
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$1,000+< $25 / hr2 - 9Kryvyi Rih, Ukraine
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Astra.Monster is a web development firm. They are located in Kryvyi Rih, Ukraine. Their team focuses on Web Development and Pay Per Click.
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$1,000+Undisclosed2 - 9West Chicago, IL
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Founded in 2018, Accrue Agency is a Marketing Strategy company. The team offers Marketing Strategy and Advertising and is in West Chicago, Illinois.
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UndisclosedUndisclosed2 - 9
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Webkeytechnologyltd is a small SEO services firm launched in 2019. Their team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9New Malden, England
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Sutton Marketing is a social media marketing firm located in New Malden, England. They specialize in Social Media Marketing and Advertising.
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$1,000+$100 - $149 / hr2 - 9Milwaukee, WI
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Bleu Lab Creative, a SEO company, is located in Milwaukee, Wisconsin. They specialize in Search Engine Optimization and Web Design and were founded in 2020.
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$5,000+$200 - $300 / hr2 - 9Raleigh, NC
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The Efficacy Agency is a social media marketing firm. The team is headquartered in Raleigh, North Carolina, and their services include Social Media Marketing and Marketing Strategy.
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$1,000+Undisclosed2 - 9London, England
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Nomaza is an e-commerce development company. The London, England-based company was launched in 2020. Their team provides E-Commerce Development and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Sydney, Australia
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XAir Agency is a social media marketing agency. They were established in 2021, and their services include Social Media Marketing and Web Development.
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$1,000+$25 - $49 / hr2 - 9Cluj-Napoca, Romania
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Rewaxis Agency is a social media marketing firm. Located in Cluj-Napoca, Romania, their small team provides Social Media Marketing and Pay Per Click. The firm was established in 2020.
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$1,000+$50 - $99 / hr2 - 9Colwyn Bay, Wales
Services provided
TWMG is a SEO services firm. The Colwyn Bay, Wales-based agency specializes in Search Engine Optimization and Web Design.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.1/40.019.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.8/40.018.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
37.5/40.018.4/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.2/40.019.4/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
35.8/40.017.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.