Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 4 projectsVersion2 is an advertising agency specializing in programmatic media and marketing services. The firm is praised for its strategic expertise, proactive communication, and innovative technology, with 100% of reviewers highlighting its effectiveness in managing campaigns and exceeding performance goals. Clients appreciate Version2's ability to integrate seamlessly with their teams, providing valuable insights and improving media efficiency.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$5,000+$100 - $149 / hr2 - 9Miami Beach, FL
Services provided
See all 1 projectsKarma Snack Miami Web Marketing Company offers services including marketing, advertising, media buying, and branding. The overall feedback indicates significant dissatisfaction, with clients reporting unmet deliverables and unfulfilled promises. Many reviews highlight concerns about transparency and communication, ultimately questioning the reliability and credibility of the company.
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$10,000+Undisclosed10 - 49Herzliya, Israel
Services provided
Founded in 2008, Liniad is a social media marketing company. The agency focuses on Social Media Marketing and Advertising.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
$5,000+$100 - $149 / hr2 - 9Services provided
See all 10 projectsDigital Natives is a proficient Advertising Agency specializing in paid media, media buying, and digital marketing services. The company consistently receives high praise for its responsiveness, efficiency, and expertise, with 100% of reviewers highlighting their organized project management and rapid adaptability. Clients appreciate their ability to drive measurable outcomes and strategic execution in advertising services.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 78 projectsNinja Promo is a multifaceted advertising agency offering services in marketing, media buying, and branding, tailored to enhance brand visibility and generate leads. The reviews present a 75% positive feedback rate, highlighting their strategic approach and strong project management. Notably, 60% of reviewers commend their responsiveness and adaptability, which are crucial in fast-paced advertising services. However, some concerns, such as communication lapses, were noted in negative reviews.
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$1,000+< $25 / hr10 - 49Manchester, England
Services provided
Launched in 2018, Top SEO Expertz is an Advertising company. The team focuses on Advertising and Pay Per Click.
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$10,000+$25 - $49 / hr10 - 49Cheyenne, WY
Services provided
Video Promotion Club is a social media marketing company. The Cheyenne, Wyoming-based firm was founded in 2017. Their services include Social Media Marketing and Advertising.
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$1,000+< $25 / hr10 - 49Faridabad, India
Services provided
Xcel Marketing Bulk SMS Services Provider in Delhi NCR 2023, a SEO services firm, offer Search Engine Optimization and Advertising. They were established in 2008.
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$1,000+$50 - $99 / hr2 - 9Singapore, Singapore
Services provided
KPI Media is a pay per click agency. Their team is located in Singapore, Singapore. The company provides Pay Per Click and Advertising.
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$10,000+$150 - $199 / hr10 - 49Toronto, Canada
Services provided
Rain43 is an Advertising company. The Toronto, Canada-based agency was established in 2010. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 50 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$10,000+$100 - $149 / hr10 - 49Coral Gables, FL
Services provided
Rbb Communications is a public relations firm. Based in Coral Gables, Florida and Fort Lauderdale, Florida, the agency offers Public Relations and Advertising.
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$10,000+$150 - $199 / hr10 - 49Tunbridge Wells, England
Services provided
Ifour is a small Advertising company launched in 2006. Their team offers Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 13 projectsHunter Digital Marketing is a full-service advertising agency specializing in paid media, marketing, and branding across various platforms. The company consistently receives positive feedback, with 100% of reviewers praising their strategic expertise, responsiveness, and ability to integrate seamlessly with client teams. Clients commend their ability to drive growth through data-driven optimization and client-focused solutions, noting their impressive success in enhancing brand awareness and achieving measurable results.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Verb Brands is an Advertising company headquartered in London, England. They provide Advertising and Branding and were founded in 2011.
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$10,000+$150 - $199 / hr10 - 49Hale, England
Services provided
Peppermint Soda is an Advertising company. They focus on Advertising and Public Relations and are based in Hale, England and Warrington, England.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 20 projectsCorkboard Concepts is an advertising agency offering services such as PPC advertising, SEO, and website development. Reviewers commend their professionalism, accessibility, and genuine approach, with all feedback being positive. Approximately 50% of reviewers highlight their impressive customer service and project management, while 100% note their local focus and capability in generating traffic and leads.
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UndisclosedUndisclosed10 - 49Green Bay, WI
Services provided
Imaginasium, a Marketing Strategy company, offer Marketing Strategy and Advertising. They were launched in 1992.
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$5,000+$50 - $99 / hr10 - 49Glasgow , Scotland
Services provided
ClickBoost is a small Advertising company. They provide Advertising and Pay Per Click and were launched in 2018.
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$250,000+$25 - $49 / hr10 - 49Limassol, Cyprus
Services provided
Adoperator, a PPC agency, provide Pay Per Click and Advertising. They were founded in 2018.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
Services provided
Advertising company Hide and Seek was established in 2014. The team offers Advertising and Social Media Marketing and is headquartered in Amsterdam, Netherlands.
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$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Services provided
StringCan Interactive, a Digital Strategy company, is located in Scottsdale, Arizona. The team specializes in Digital Strategy and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9London , England
Services provided
Established in 2012, (hug)london is a branding firm. Their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed250 - 999San Jose, CA
Services provided
BR Printers, an Advertising company, is located in San Jose, California and Denver, Colorado. The team focuses on Advertising and Direct Marketing.
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$5,000+$25 - $49 / hr10 - 49New Delhi, India
Services provided
See all 1 projectsProMarcom Inc. offers a comprehensive range of services including brand identity, strategy, web development, SEO, and social media marketing. Their reviews highlight a strong emphasis on quality and rapid delivery, with projects being completed ahead of schedule. Clients commend ProMarcom Inc. for their exceptional creativity, project management, and effective communication, resulting in seamless and efficient project execution.
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$1,000+$25 - $49 / hr10 - 49Bogotá, Colombia
Services provided
See all 1 projectsPow Ideas provides exceptional graphic design services tailored to architectural brands. Their reviews consistently highlight their timely delivery, effective communication, and ability to meet complex design requirements, resulting in increased client attraction. Clients appreciate their professional approach and consider them a good value for the cost.
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$100,000+Undisclosed50 - 249New York, NY
Services provided
Jump 450 Media is a social media marketing agency. The team focuses on Social Media Marketing and Pay Per Click and is in New York, New York.
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$75,000+Undisclosed10 - 49Bengaluru, India
Services provided
Spoorthi Ads is an Advertising company. The Bengaluru, India-based company was launched in 2001. Their team focuses on Advertising and Media Planning & Buying.
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$1,000+Undisclosed10 - 49
Services provided
In Utrecht, Netherlands, Driftly Digital is an Advertising company. The team focuses on Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Taibah Advertising طيبة الاعلانية is an Advertising company in Madinah, Saudi Arabia and Madinah, Saudi Arabia. The team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Lynnwood, WA
Services provided
Richter, a Content Marketing company, was founded in 2008. The team provides Content Marketing and Marketing Strategy.
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$1,000+$25 - $49 / hr10 - 49عمّان, Jordan
Services provided
Correct Marketing & Advertising is an Other Marketing company. The عمّان, Jordan-based firm was founded in 2013. Their services include Other Marketing and Advertising.
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UndisclosedUndisclosed10 - 49
Services provided
Launched in 2010, Experts Technologies, a small Advertising company, is in Faisalabad, Pakistan. Their team offers Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Headquartered in Los Angeles, California, DPGW is a small Advertising company. The team focuses on Advertising and Branding.
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$1,000+< $25 / hr10 - 49
Services provided
DBASE Solutions is a small India-based Advertising company. The team offers Advertising and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
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Cinestreet Productions Pvt Ltd is a social media marketing company. Located in Delhi, India, their small team offers Social Media Marketing and Advertising. The agency was founded in 2017.
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UndisclosedUndisclosed10 - 49
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Founded in 2017, Hopbug Media is a small Ibukota, Jakarta, Indonesia-based branding company. Their services include Branding and Advertising.
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$75,000+$300+ / hr10 - 49Ho Chi Minh City, Vietnam
Services provided
Advertising company APPROI COMPANY LIMITED was established in 2019. The company specializes in Advertising and Mobile & App Marketing, and is small.
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$1,000+$25 - $49 / hr10 - 49New Westminster, Canada
Services provided
SWIIT SOLUTIONS is a New Westminster, Canada-based Marketing Strategy company. Their services include Marketing Strategy and Advertising.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Sky larks IT solution is a Mobile & App Marketing company. The firm is in Kamra Kalan, Pakistan. Their services include Mobile & App Marketing and Advertising.
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$1,000+$25 - $49 / hr10 - 49
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TikTok Marketingx is a social media marketing agency. Located in New York, NY, United States, New York, the team provides Social Media Marketing and Advertising.
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UndisclosedUndisclosed10 - 49Salt Lake City, UT
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RT Nielson Co. Is an Advertising company. They were launched in 1992, and their services include Advertising and Branding.
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$1,000+$50 - $99 / hr10 - 49
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Advertising company AMZ Genesis was launched in 2016. The team focuses on Advertising and Marketing Strategy and is based in London, England.
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$1,000+$150 - $199 / hr10 - 49
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Threasury Media, an Advertising company, was launched in 2024. Based in Cheyenne, Wyoming, the team provides Advertising and Branding.
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$25,000+$25 - $49 / hr10 - 49Trenton, NJ
Services provided
CaptenAMZ is a pay per click company. They focus on Pay Per Click and Advertising and were established in 2018.
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$5,000+Undisclosed10 - 49Woodcliff Lake, NJ
Services provided
King Group One is an Advertising company. Their team is headquartered in Woodcliff Lake, New Jersey and provides Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Istanbul, Türkiye
Services provided
Advertising company AdRoket Digital Marketing Agency was founded in 2010. The agency offers Advertising and Social Media Marketing.
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$5,000+< $25 / hr10 - 49
Services provided
Web Founders USA is a small Advertising company based in Lilburn, Georgia. The team provides Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Reno, NV
Services provided
Established in 2014, Zero8 Studios | SEO & Web Design is a SEO agency. Their services include Search Engine Optimization and Web Development.
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$1,000+$25 - $49 / hr50 - 249Gandhinagar, India
Services provided
Founded in 2018, RIDIT Media & Communication is an Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Wrocław, Poland
Services provided
Video production agency Big Short Story is located in Wrocław, Poland. They focus on Video Production and Content Marketing.
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$1,000+Undisclosed10 - 49London, England
Services provided
See all 1 projectsJapanBuzz offers Japanese influencer marketing and social media management services across platforms such as Instagram, Facebook, and YouTube. The overall feedback highlights their market knowledge, responsiveness, and adherence to deadlines. Clients appreciate JapanBuzz's cultural fit and alignment with company values, resulting in high website traffic and successful project outcomes.
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$100,000+$150 - $199 / hr10 - 49Minneapolis, MN
Services provided
SCHERMER, a Digital Strategy company, was established in 1997. The small team specializes in Digital Strategy and Advertising.
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$10,000+$100 - $149 / hr10 - 49London, England
Services provided
Free The Birds is a small branding company based in London, England. The team focuses on Branding and Packaging Design.
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$10,000+$150 - $199 / hr2 - 9Houston, TX
Services provided
Raven Creative is a web design company. Established in 2015, the agency is headquartered in Houston, Texas. Their services include Web Design and Content Marketing.
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UndisclosedUndisclosed2 - 9Columbus, OH
Services provided
Communications Counsel is a PR company. The Columbus, Ohio-based firm was established in 1999. Their team provides Public Relations and Advertising.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$50 - $99 / hr50 - 249New York, NY
Ability to deliver
36.8/40.019.6/20 Reviews9/10 Clients & Experience8.2/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249Newark, DE
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$50,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.9/40.016.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
35.6/40.018.2/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.