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Krein

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B2B Marketing for Engineering & Industrial Sectors

Krein is a B2B Digital MarTech Agency, conceived to build a new perspective of consultancy in digital applied to B2B industries. Certified Innovation Leader 2025 and 2026 (ranked 19th in Italy by Corriere della Sera & Statista).

  • Min project size
    $25,000+
  • Hourly rate
    $100 - $149 / hr
  • Employees
    10 - 49
  • Locations
    Milano, Italy
  • Year founded
    Founded 2020

Overview by:

Reviewer avatar
Lapo Chirici
CEO & Co-Founder About the Team

3 Locations

  • Milano , Italy
  • Firenze , Italy
  • Mantova , Italy

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    Our Story

    Krein is a B2B MarTech agency whose mission is to turn industrial complexity into commercial clarity. Its approach aligns Marketing, Technology, and Sales into integrated growth engines for highly-engineered brands in complex, long-cycle markets.

    ISO-certified and with a 90% client retention rate, its 30+ specialists merge CX, UX/UI, MarTech, and Agentic AI to design go-to-market strategies and rebuild digital ecosystems that B2B industrial companies need to grow and lead.

    Meet the Team

    Lapo Chirici

    Lapo ChiriciCEO & Co-Founder

    Lapo Chirici, CEO of Krein —Innovation Leader 2025, #19 in Italy— combines industrial engineering, MarTech, AI & Media Relations to turn technical B2B complexity into clear, scalable market advantages for highly-engineered brands.

    What Sets Us Apart

    Translating B2B Complexity into Clarity

    We take engineered complexity and make it simple. We align Marketing, Tech, and Sales to consolidate your customer relationships across the entire B2B digital journey.

    Pioneering Agentic AI & GEO

    We revolutionize B2B consulting by merging MarTech with the latest digital innovations. We leverage Agentic AI and Generative Engine Optimization (GEO) to drive future-proof industrial growth.

    Scientific Advisory Board Validation

    Unlike generic agencies, our strategies are validated by our internal Scientific Advisory Board of PhDs, engineers, and researchers, ensuring unmatched technical empathy for industrial markets.

    Quick Facts

    6 years in business

    Team Breakdown

    B2B Strategy & CX Team (3)
    UX/UI & Product Design Team (4)
    MarTech & Automation Team (3)
    AI Innovation & GEO Team (2) +3 Teams

    Tools and Technology

    HubSpot
    Mailchimp
    Figma
    Monday.com
    Make
    GitHub
    Docker
    Adobe Creative Cloud
    Vercel
    Cloudflare
    Google Cloud Platform

    Commonly Asked Questions

    Because we design complex B2B digital architectures, timelines vary. However, our agile methodology ensures rapid delivery. Initial strategic and CX discovery phases are typically deployed within 4 to 6 weeks, followed by continuous, iterative, and scalable MarTech rollouts.

    We prioritize high-end quality over volume. We maintain a selective portfolio of active industrial clients. This ensures our multidisciplinary teams and Scientific Advisory Board can dedicate the deep "Technical Empathy" and strategic focus required for complex engineering sectors.

    Absolutely. We are fully GDPR compliant. Furthermore, because we operate in highly regulated sectors like Aerospace and Defense, we hold strict ISO 9001 and AS/EN 9100 certifications, guaranteeing the highest global standards for data security and quality control.

    We never separate strategy from execution. Our onboarding always begins with a deep "CX Discovery" phase. Our multidisciplinary team and Scientific Advisory Board analyze your technical ecosystem to align your Marketing, Sales, and Tech pillars before deploying any digital solution.

    We partner with highly engineered B2B brands ready to scale. We are particularly focused on end-to-end digital transformations, complex CRM/MarTech architectures, and pioneering projects that integrate Agentic AI and Generative Engine Optimization (GEO) to dominate future-proof markets.

    Locations (3)

    Piazza Gae Aulenti 1 Torre B Milano, Italy 20124

    10 - 15

    Contact Krein

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