Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 78 projectsNinja Promo is an advertising agency specializing in paid media, social media marketing, and branding services. The company is praised for its strong project management, responsiveness, and effective advertising strategies, achieving measurable outcomes like increased leads and enhanced brand visibility for clients. While approximately 80% of reviews highlight positive experiences, suggesting Ninja Promo's strengths in communication and creativity, one review notes a negative experience involving influencer marketing.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$1,000+$100 - $149 / hr2 - 9Edmonton, Canada
Services provided
SEO services firm AlphaIT Ltd was founded in 2019. The team specializes in Search Engine Optimization and Advertising and is located in Edmonton, Canada.
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$1,000+$25 - $49 / hr2 - 9New Delhi, India
Services provided
DigiDevta Digital Marketing Services is a small New Delhi, India-based Advertising company. The team offers Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$5,000+$50 - $99 / hr2 - 9Milano, Italy
Services provided
ASSOCREATIVE is a branding firm. Headquartered in Milano, Italy and Parma, Italy, the agency was founded in 2022. Their services include Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Rohtak, India
Services provided
Smart Monki is an Advertising company. In Rohtak, India, the company focuses on Advertising and Branding.
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$1,000+< $25 / hr2 - 9Ho Chi Minh, Vietnam
Services provided
STEYG Agency is a small Advertising company launched in 2020. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Located in Toronto, Canada, Avon Marketing and Media is a SEO company. They provide Search Engine Optimization and Advertising and were founded in 2019.
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Undisclosed< $25 / hr2 - 9
Services provided
Techi Thrive is a small social media marketing agency launched in 2021. Their team specializes in Social Media Marketing and Advertising.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 4 projectsVersion2 is an advertising agency specializing in programmatic media and marketing services. The firm is praised for its strategic expertise, proactive communication, and innovative technology, with 100% of reviewers highlighting its effectiveness in managing campaigns and exceeding performance goals. Clients appreciate Version2's ability to integrate seamlessly with their teams, providing valuable insights and improving media efficiency.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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UndisclosedUndisclosed2 - 9
Services provided
Launched in 2021, Digi Eminence – Affordable & Effective Digital Marketing in Noida is an Advertising company. The team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
Established in 2024, Retros Digitals is a small Advertising company. Their services include Advertising and Other Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
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$1,000+< $25 / hr2 - 9Oujda, Morocco
Services provided
Launched in 2025, Gitalise is a Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Headquartered in Eskişehir, Türkiye, Masterwork Medya is a small social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 20 projectsCorkboard Concepts is an advertising agency offering services such as PPC advertising, SEO, and website development. Reviewers commend their professionalism, accessibility, and genuine approach, with all feedback being positive. Approximately 50% of reviewers highlight their impressive customer service and project management, while 100% note their local focus and capability in generating traffic and leads.
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$5,000+Undisclosed2 - 9
Services provided
Established in 2024, Azide, a small Fractional CMO Services company, is located in Frederiksberg, Denmark. Their services include Fractional CMO Services and Advertising.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Small Content Marketing company Nameless Studio Co, is located in Calgary, Canada. Their services include Content Marketing and Branding.
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$5,000+$50 - $99 / hr2 - 9Tallinn, Estonia
Services provided
EcomGlue, an Advertising company, is in Tallinn, Estonia. They specialize in Advertising and Ecommerce Marketing and were founded in 2024.
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$1,000+< $25 / hr2 - 9
Services provided
TechAuditPros is an Advertising company founded in 2024. The team provides Advertising and Branding and is based in Kochi, India.
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$1,000+< $25 / hr2 - 9عجمان, United Arab Emirates
Services provided
Launched in 2018, Orderboosts is a small عجمان, United Arab Emirates-based Advertising company. Their team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
MEAN ADVERTISING is a social media marketing company established in 2022. Their team provides Social Media Marketing and Advertising.
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$1,000+$25 - $49 / hr10 - 49Noida, India
Services provided
See all 1 projectsSpYsr offers comprehensive services including website development, HR systems, invoice and quotation generators, lead management systems, and vehicle management systems. Reviews highlight their timely delivery, effective project management, and strong post-project support. Clients appreciate SpYsr's alignment with company values and cost-effective solutions, though some suggest the need for more localized offices.
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$1,000+< $25 / hr10 - 49Karachi, Pakistan
Services provided
See all 1 projectsThe Sign Factory offers digital branding services, as evidenced by their work on enhancing the digital presence of a restaurant. Overall feedback highlights their smooth workflow and impressive artwork design, with clients expressing high satisfaction and no noted areas for improvement.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
See all 1 projectsAt Lift Digitally Internet Marketing Agency, we’re passionate about helping businesses grow and thrive in the digital landscape. Since 2017, we have been a trusted partner for brands looking to
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$5,000+$25 - $49 / hr10 - 49Boiarka, Ukraine
Services provided
Digibrand is a web design agency. The small Boiarka, Ukraine-based team focuses on Web Design and Advertising. The agency was founded in 2010.
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$1,000+$25 - $49 / hr10 - 49Kadıköy, Türkiye
Services provided
Founded in 1994, buvidyo is a video production agency. The small team offers Video Production and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49Hamburg, Germany
Services provided
Established in 2018,.muse49 GmbH, a small Advertising company, is based in Hamburg, Germany. Their team focuses on Advertising and UX/UI Design.
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UndisclosedUndisclosed10 - 49Pabna, Bangladesh
Services provided
Techitent is a Pabna, Bangladesh-based app development company. The team focuses on Mobile App Development and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Amman, Jordan
Services provided
Vibe Marketing is a small Advertising company located in Amman, Jordan. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49
Services provided
Noony Studios is a social media marketing company launched in 2014. The small team offers Social Media Marketing and Video Production.
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UndisclosedUndisclosed10 - 49Nairobi, Kenya
Services provided
OG+A is an Advertising company in Nairobi, Kenya. The team focuses on Advertising and Branding.
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Undisclosed< $25 / hr10 - 49Gurugram, India
Services provided
SparkPlug Online is an Advertising company. The agency is in Gurugram, India and New York, New York. Their team provides Advertising and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49
Services provided
The Medialogy is an Advertising company. The team is located in India, and their services include Advertising and Branding.
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$1,000+< $25 / hr10 - 49Abu Dhabi, United Arab Emirates
Services provided
Advertising company Media A La Carte was launched in 2013. The company specializes in Advertising and Branding, and is small.
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UndisclosedUndisclosed10 - 49Dehradun, India
Services provided
Launched in 2016, Tillstar Entertainment, a small video production agency, is based in Dehradun, India and Mumbai, India. Their team focuses on Video Production and Advertising.
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$5,000+$50 - $99 / hr10 - 49Gurugram, India
Services provided
TecAvy is an Advertising company located in Gurugram, India and Redwood City, California. They focus on Advertising and Back Office Outsourcing.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Based in Nairobi, Kenya and Cape Town, South Africa, Sahara Analytica is a small Advertising company. Their services include Advertising and Market Research.
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$1,000+$50 - $99 / hr10 - 49Jeddah, Saudi Arabia
Services provided
Vital Media Agency is a Jeddah, Saudi Arabia-based Advertising company. Their services include Advertising and Marketing Strategy.
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$1,000+$150 - $199 / hr10 - 49Fortitude Valley, Australia
Services provided
Plural Communications is a Fortitude Valley, Australia-based Advertising company. They focus on Advertising and Branding and were founded in 2019.
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$250,000+$150 - $199 / hr10 - 49Jeddah, Saudi Arabia
Services provided
CousinED is an Advertising company. The team focuses on Advertising and Marketing Strategy, and the company is located in Jeddah, Saudi Arabia.
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$1,000+$50 - $99 / hr10 - 49Montréal, Canada
Services provided
TST Search Engine Marketing is a small Advertising company. They offer Advertising and Digital Strategy and were established in 2011.
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UndisclosedUndisclosed10 - 49Dhaka, Bangladesh
Services provided
Established in 2016, Digital Errors is an Advertising company. The team specializes in Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49
Services provided
Founded in 2020, IMPACT LABS PRIVATE LIMITED is an Advertising company. The firm specializes in Advertising and Branding.
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$1,000+< $25 / hr10 - 49Bengaluru, India
Services provided
Indian Realty Real Estate Digital Marketing Agency in Bangalore, an Advertising company, was founded in 2021. The firm focuses on Advertising and Marketing Strategy.
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$1,000+$50 - $99 / hr10 - 49Gurugram, India
Services provided
Hitcaliber, an Advertising company, is located in Gurugram, India. Established in 2021, the team provides Advertising and Branding.
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$5,000+Undisclosed10 - 49london, England
Services provided
Boulder Group is an Advertising company. They are headquartered in london, England and have small team of experts. Their services include Advertising and Marketing Strategy.
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$1,000+$100 - $149 / hr10 - 49Mumbai, India
Services provided
Earnestroi LLP, an Advertising company, is headquartered in Mumbai, India and Al Batayih, United Arab Emirates. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Hyderabad, India
Services provided
Raiseup Digital Pvt Ltd is an Advertising company launched in 2022. The agency offers Advertising and Branding, and is small.
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$1,000+$25 - $49 / hr10 - 49Sheridan, WY
Services provided
Headquartered in Sheridan, Wyoming, Orange MonkE is a small SEO agency. Their services include Search Engine Optimization and Content Writing Services.
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UndisclosedUndisclosed10 - 49
Services provided
DigiOptimer is a social media marketing firm. Their small team is in New Delhi, India and focuses on Social Media Marketing and Search Engine Optimization. The agency was launched in 2021.
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$1,000+< $25 / hr10 - 49
Services provided
Quest Traffic, a Content Marketing company, is in Amritsar, India. They offer Content Marketing and Conversion Optimization and were launched in 2015.
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$1,000+Undisclosed10 - 49Vancouver, Canada
Services provided
Spotlight West Communications is an Advertising company. Their small team of employees is located in Vancouver, Canada. Their team offers Advertising and Branding.
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$1,000+Undisclosed10 - 49Jodhpur, India
Services provided
SEO services firm Graphic Wallah is located in Jodhpur, India. Their services include Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hr10 - 49Zirakpur, India
Services provided
Established in 2022, Flyboard Ventures Pvt Ltd is an Advertising company. The small team provides Advertising and Social Media Marketing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249Newark, DE
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.9/40.017.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.1/40.018.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.7/40.016.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39/40.019/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
35.6/40.018.2/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.2/40.019/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.