Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 371 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Reviews reveal a mix of positive and negative feedback, with approximately 85% praising their expertise, project management, and personalized approach, while about 15% note areas for improvement, such as campaign optimization and creative processes. Their commitment to increasing leads and improving metrics is frequently highlighted.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click Advertising agency specializing in Google Ads management and digital advertising campaigns. Despite having high ratings and expertise appreciated by clients, feedback indicates a mix of experiences, with approximately 72% positive reviews highlighting their communication and strategic approach, while around 28% express dissatisfaction, particularly concerning project execution and client service.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
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UndisclosedUndisclosed10 - 49Pune, India
Services provided
Digital Strategy company Design Asylum Studio provides Digital Strategy and Social Media Marketing. They are headquartered in Pune, India.
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$1,000+$100 - $149 / hr2 - 9Sycamore, IL
Services provided
Barracuda Creative Studio, a small Advertising company, is headquartered in Sycamore, Illinois. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising with a strong focus on PPC, Google Ads, and digital marketing strategy. With overwhelmingly positive reviews, they have been praised for their excellent project management, strategic approach, and ability to drive measurable outcomes, such as increased Return on Ad Spend (ROAS) and improved conversion rates. Approximately 100% of reviewers commend their culture fit and alignment with client values.
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$1,000+$25 - $49 / hr250 - 999Kolkata, India
Services provided
Based in Kolkata, India, RT Network Solutions Pvt Ltd is a midsize SEO services firm. The team offers Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Englewood, CO
Services provided
Omni Premier Marketing is a Marketing Strategy company established in 2008. The team offers Marketing Strategy and Social Media Marketing and is headquartered in Englewood, Colorado.
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$1,000+$50 - $99 / hr2 - 9Kuna, ID
Services provided
Dreal Digital is an Email Marketing company located in Kuna, Idaho. They provide Email Marketing and Pay Per Click and were launched in 2019.
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UndisclosedUndisclosed2 - 9Kandy, Sri Lanka
Services provided
Small PPC agency Active Digi Solutions, is based in Kandy, Sri Lanka. Their services include Pay Per Click and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9Santa Clara, CA
Services provided
See all 1 projectsAt Davincci Tactics, we understand the importance of having a seamless online store that attracts and retains customers. Our top-notch e-commerce solutions are designed to help you reach your
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 405 projectsKlientBoost is a digital advertising agency that specializes in Pay-Per-Click Advertising, managing Google Ads and other online ad campaigns with a focus on data-driven strategies and conversion rate optimization. They receive overwhelmingly positive feedback, with 100% of the reviews highlighting their effective project management and tailored solutions. Clients praise their responsive communication and ability to deliver measurable improvements in lead quality and cost per conversion.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing, including Google Ads and SEO services. With over 95% positive feedback, clients frequently commend their ability to improve lead quality, decrease cost per lead, and enhance online visibility. Approximately 40% of reviews highlight their effective project management and transparent communication style.
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$1,000+< $25 / hr10 - 49Lahore, Pakistan
Services provided
Social media marketing company DE Media Solution was launched in 2018. The team focuses on Social Media Marketing and Search Engine Optimization.
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$5,000+< $25 / hr50 - 249Nagpur, India
Services provided
See all 1 projectsDo you want to give services to your customer with personalized support and real-time convince the customer? Are you wanted to save marketing expenditure and increase sales and want to build up a
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and online ad campaigns. Reviews highlight their effective communication, transparency, and attention to detail, with 100% satisfaction reported by clients. They have notably increased high-quality leads and search visibility, with significant improvements in Google rankings and traffic for their clients.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+< $25 / hr50 - 249
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Diginex Marketing is a SEO company. The team is based in Noida, India, and their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$150 - $199 / hr10 - 49Niddrie, Australia
Services provided
JBE Digital is a pay per click agency. Their small team of employees is in Niddrie, Australia. Their team specializes in Pay Per Click and Performance Marketing.
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$5,000+$100 - $149 / hr2 - 9
Services provided
SEO company GoAccel was launched in 2009. The team focuses on Search Engine Optimization and Pay Per Click and is based in Charleston, South Carolina.
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$1,000+$100 - $149 / hr2 - 9Miami Beach, FL
Services provided
SLI Studios is a small social media marketing company located in Miami Beach, Florida. The team provides Social Media Marketing and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9București, Romania
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Nextry is a small web development company based in București, Romania. The team specializes in Web Development and Pay Per Click.
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$10,000+$100 - $149 / hr10 - 49Clarkston, MI
Services provided
Aqaba Technologies is a SEO services firm. Launched in 2004, their team offers Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49Vancouver, WA
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Digital Strategy company Techna Digital Marketing was launched in 2011. Based in Vancouver, Washington, the team specializes in Digital Strategy and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49Melbourne, Australia
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Growth Digital Marketing Agency is a pay per click agency. Based in Melbourne, Australia, the agency was established in 2015. Their team provides Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Sydney, Australia
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DEFIANT DIGITAL is a small SEO services firm founded in 2019. Their services include Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Established in 2009, ThinkBigandGrow Media is a small Digital Strategy company. Their services include Digital Strategy and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Kharar, India
Services provided
Canws Technologies, an e-commerce development firm, specializes in E-Commerce Development and Mobile App Development. The firm is located in Kharar, India and Sahibzada Ajit Singh Nagar, India.
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$5,000+$150 - $199 / hr2 - 9Rohnert Park, CA
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ROI Factory is a Conversion Optimization company. Their small team is based in Rohnert Park, California and Auburn, California. Their services include Conversion Optimization and Digital Strategy.
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UndisclosedUndisclosed2 - 9Prague, Czech Republic
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Happy Tube is a Mobile & App Marketing company. They offer Mobile & App Marketing and Market Research and are based in Prague, Czech Republic.
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$1,000+$50 - $99 / hr2 - 9Ramat Gan, Israel
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Based in Ramat Gan, Israel, Razi Interactive is a small web design company. The team provides Web Design and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Stockholm, Sweden
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Established in 2017, SEMIO is a Conversion Optimization company. The team specializes in Conversion Optimization and Digital Strategy.
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$1,000+$200 - $300 / hr2 - 9Melbourne, FL
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PPC company Next Level Digital Media is in Melbourne, Florida. They specialize in Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Zagreb, Croatia
Services provided
Launched in 2014, IGNIS is a small PPC company. Their team provides Pay Per Click and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Sydney, Australia
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Established in 2011, Evosion is a SEO company. Their team provides Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9
Services provided
180 Marketing Specialist is an Advertising company. They were established in 2023, and their services include Advertising and Social Media Marketing.
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$1,000+$150 - $199 / hr2 - 9
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Headquartered in Manchester, England, i313 media is a public relations firm. They specialize in Public Relations and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Delhi, India
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Launched in 2010, Do Digital Marketing is a small SEO services firm. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9
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Optimum Marketing is a branding agency founded in 2023. The team offers Branding and Marketing Strategy.
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$5,000+$200 - $300 / hr10 - 49København, Denmark
Services provided
PR agency Morsing PR is located in København, Denmark. Their services include Public Relations and Branding.
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$25,000+$25 - $49 / hr50 - 249New Delhi, India
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Rocking Marketer is an Email Marketing company launched in 2017. Their services include Email Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
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See all 2 projectsVersion2 offers services in Social Media and Paid Ads, including PPC and Google Ads. Across their reviews, clients have consistently praised their effective communication, timely delivery, and professionalism, highlighting the significant increase in online reach and active followers as measurable outcomes. Overall, Version2 is recognized for providing high value for cost.
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$5,000+Undisclosed2 - 9
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Imaginaire is a branding agency. Headquartered in , the company was launched in 2014. Their services include Branding and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Rishon LeTsiyon, Israel
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SEO services firm Masa Media Digital is located in Rishon LeTsiyon, Israel. Founded in 2014, the team provides Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Ha Noi, Vietnam
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Small SEO agency VietMoz, is headquartered in Ha Noi, Vietnam. The team offers Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Rösrath, Germany
Services provided
Project33 SEO Agentur GmbH & Co. KG, a SEO company, specializes in Search Engine Optimization and Pay Per Click. The agency is in Rösrath, Germany.
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$5,000+$50 - $99 / hr2 - 9Wrocław, Poland
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Small social media marketing firm Empiria Studio, is in Wrocław, Poland. The team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+Undisclosed2 - 9Borås, Sweden
Services provided
KLOTA AB is a PPC agency. They were launched in 2017, and their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed2 - 9Mesa, AZ
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Founded in 2017, BizMap Legal is a Marketing Strategy company. Their team offers Marketing Strategy and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Mere, England
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Carousel Projects, a small SEO services firm, is located in Mere, England. The team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249
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Marketplace Pros is a branding company. Their midsize team of employees is located in Sioux Falls, South Dakota. Their team specializes in Branding and Content Marketing.
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$1,000+< $25 / hr50 - 249Noida, India
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Adcore Technologies is a midsize SEO services firm launched in 2013. Their services include Search Engine Optimization and Mobile App Development.
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Undisclosed$25 - $49 / hr2 - 9Akola, India
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See all 1 projectsDesignMounts offers website design and development, SEO, Google page ranking, and digital marketing services. The feedback highlights their professionalism, creative talent, and technical skills, noting successful project management and high-quality deliverables. Clients appreciate their ability to understand and implement brand vision effectively, resulting in visually appealing and functional websites.
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$10,000+$100 - $149 / hr10 - 49New York, NY
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See all 1 projectsSavior Marketing is a digital marketing agency offering services such as SEO, website maintenance, and Google Ads management. Their reviews indicate overall dissatisfaction, with significant issues related to poor communication, inadequate project management, and lack of accountability. Approximately 100% of reviewers expressed negative feedback, particularly concerning serious problems with website security and difficulties regaining control of business assets.
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$10,000+$25 - $49 / hr50 - 249
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See all 2 projectsSeoraft has been committed to delivering top-quality marketing services since day one. As an experienced marketing company provider, we have amassed more than 100+ large customer base and have
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsSeo Maestro provides expert services in SEO positioning, achieving notable success for clients, including enhanced keyword ranking and significant sales increases. Reviews highlight the company's professionalism, flexibility, and effective project management, making it a highly recommended choice for businesses seeking optimization in their digital strategies.
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$25,000+$50 - $99 / hr1,000 - 9,999Hanoi, Vietnam
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See all 1 projectsNOVAON offers services in business and marketing optimization, customer experience enhancement, and digital transformation, primarily for the real estate sector. Reviews highlight their strong project management, innovative approach, and responsiveness, with room for improvement in communication transparency and response times. Their commitment to leveraging advanced technologies and strategies is particularly noted as a key strength.
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$1,000+$25 - $49 / hr50 - 249
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See all 1 projectsAt Book Publishing Partner, we pride ourselves on being a leading book marketing company USA, offering a comprehensive range of book marketing services designed to maximize your book’s impact. Our
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.1/40.019.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.8/40.018.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
37.5/40.018.4/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.2/40.019.4/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
35.8/40.017.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.