Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 371 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Reviews reveal a mix of positive and negative feedback, with approximately 85% praising their expertise, project management, and personalized approach, while about 15% note areas for improvement, such as campaign optimization and creative processes. Their commitment to increasing leads and improving metrics is frequently highlighted.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click Advertising agency specializing in Google Ads management and digital advertising campaigns. Despite having high ratings and expertise appreciated by clients, feedback indicates a mix of experiences, with approximately 72% positive reviews highlighting their communication and strategic approach, while around 28% express dissatisfaction, particularly concerning project execution and client service.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Zanobe, a branding firm, was launched in 2021. The company specializes in Branding and Social Media Marketing.
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$10,000+$150 - $199 / hr50 - 249
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See all 1 projectsSEOReseller is an agency that provides web development services, particularly focusing on WordPress website creation. Based on the reviews, the overall feedback is predominantly negative, with 100% of the reviewers highlighting issues with communication, project delays, and poor quality control. A recurring concern among clients is the need for additional resources to rectify the numerous mistakes made by SEOReseller.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising with a strong focus on PPC, Google Ads, and digital marketing strategy. With overwhelmingly positive reviews, they have been praised for their excellent project management, strategic approach, and ability to drive measurable outcomes, such as increased Return on Ad Spend (ROAS) and improved conversion rates. Approximately 100% of reviewers commend their culture fit and alignment with client values.
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$5,000+$100 - $149 / hr2 - 9Grand Rapids, MI
Services provided
Launched in 2016, Simpler Site is a web design agency. The small team offers Web Design and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Monterrey, Mexico
Services provided
Pay per click agency Pulso Digital focuses on Pay Per Click and Web Design. They are headquartered in Monterrey, Mexico.
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$1,000+$100 - $149 / hr10 - 49Birmingham, England
Services provided
SEO company Ricemedia was founded in 2001. The small team specializes in Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr10 - 49Newport, England
Services provided
Ascendancy is a pay per click company. In Newport, England, their small team provides Pay Per Click and Search Engine Optimization. The agency was founded in 2004.
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$1,000+$25 - $49 / hr10 - 49Sprague, CT
Services provided
Marketing A Clinic is a social media marketing agency. Based in Sprague, Connecticut, the agency was launched in 2016. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 405 projectsKlientBoost is a digital advertising agency that specializes in Pay-Per-Click Advertising, managing Google Ads and other online ad campaigns with a focus on data-driven strategies and conversion rate optimization. They receive overwhelmingly positive feedback, with 100% of the reviews highlighting their effective project management and tailored solutions. Clients praise their responsive communication and ability to deliver measurable improvements in lead quality and cost per conversion.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing, including Google Ads and SEO services. With over 95% positive feedback, clients frequently commend their ability to improve lead quality, decrease cost per lead, and enhance online visibility. Approximately 40% of reviews highlight their effective project management and transparent communication style.
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$5,000+$150 - $199 / hr10 - 49London, England
Services provided
Relevance is a small PPC company. They offer Pay Per Click and Search Engine Optimization and were founded in 2010.
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$1,000+< $25 / hr2 - 9London, England
Services provided
See all 1 projectsOsom One specializes in website development, logo design, social media optimization, and search engine positioning. The reviews highlight their professionalism, reliability, and ability to deliver projects on time, with clients noting significant increases in client engagement from their services. Overall, Osom One is praised for its value and alignment with client needs.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and online ad campaigns. Reviews highlight their effective communication, transparency, and attention to detail, with 100% satisfaction reported by clients. They have notably increased high-quality leads and search visibility, with significant improvements in Google rankings and traffic for their clients.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+< $25 / hr10 - 49Coimbatore, India
Services provided
Shriasys, a social media marketing firm, was founded in 2002. Located in Coimbatore, India and Uppilipalayam, India, the team provides Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr50 - 249Edinburgh, Scotland
Services provided
QueryClick is a SEO company headquartered in Edinburgh, Scotland and London, England. Launched in 2008, the team focuses on Search Engine Optimization and Conversion Optimization.
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$50,000+$200 - $300 / hr50 - 249Kyiv, Ukraine
Services provided
Webpromo, a Video Marketing company, is in Kyiv, Ukraine and Kyiv, Ukraine. They provide Video Marketing and Pay Per Click and were launched in 2009.
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$1,000+< $25 / hr10 - 49Abu Dhabi, United Arab Emirates
Services provided
The Meta Future is an Abu Dhabi, United Arab Emirates-based Conversion Optimization company. They focus on Conversion Optimization and Search Engine Optimization and were founded in 2024.
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$1,000+$100 - $149 / hr2 - 9
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JavaLogix, a social media marketing company, focus on Social Media Marketing and Web Design. They were established in 2014.
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$1,000+$25 - $49 / hr2 - 9Tiranë, Albania
Services provided
See all 3 projectsbos.al offers web design services and has garnered positive feedback for their integrity and timely project delivery. Clients appreciate the company's alignment with their values and the good value offered for the cost. The primary communication methods include in-person meetings and emails, highlighting efficient project management and prompt responsiveness to client needs.
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$1,000+$25 - $49 / hr50 - 249
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See all 2 projectsDigital Agency Reseller offers a range of digital marketing services, including SEO and PPC. Their reviews highlight their effective project management, impressive delivery, and alignment with client values, particularly in improving organic traffic, calls, and page rankings. Clients appreciate their affordable pricing and consistent communication.
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$1,000+$25 - $49 / hrFreelancer
Services provided
See all 2 projectsCriciman offers digital marketing services, including Google Ads and social media management on platforms like Facebook and Instagram. Feedback highlights their strategic and client-focused approach, with notable successes in increasing ad performance and brand presence. Clients appreciate their detailed reporting and effective communication, though some desire additional services like SEO and landing page development.
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$1,000+$25 - $49 / hr2 - 9Novi Sad, Serbia
Services provided
See all 1 projectsLemberg Digital specializes in web design and development, delivering clean UI/UX designs that enhance professional online presence. Clients commend their ability to meet project deadlines and requirements with efficiency and minimal guidance. The overall feedback highlights the company's strong commitment to value and client satisfaction, with no noted areas for improvement, making them a reliable choice for digital solutions.
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UndisclosedUndisclosed10 - 49Minster, OH
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Launched in 2009, Marketing Essentials is a small Minster, Ohio-based Direct Marketing company. Their services include Direct Marketing and Marketing Strategy.
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$1,000+$50 - $99 / hr250 - 999New York, NY
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Logo company DesignKix was established in 2019. The team offers Logo and Branding.
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$1,000+$200 - $300 / hr2 - 9Evesham, NJ
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DiPietro Marketing Group LLC is a PPC company established in 2002. The agency offers Pay Per Click and Advertising, and is small.
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$1,000+$150 - $199 / hr2 - 9Invercargill, New Zealand
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Founded in 2008, Back 9 Design Ltd is a small website development firm. Their services include Web Development and UX/UI Design.
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UndisclosedUndisclosed2 - 9
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Launched in 2024, Narayan Chandra is a SEO company. The firm focuses on Search Engine Optimization and Pay Per Click, and is small.
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UndisclosedUndisclosed250 - 999Santa Monica, CA
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Advertising company MGID was launched in 2008. The firm offers Advertising and Affiliate Marketing, and is midsize.
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Undisclosed$25 - $49 / hr2 - 9
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GW Digital Marketing is a Digital Strategy company. The small Amsterdam , Netherlands-based team specializes in Digital Strategy and Pay Per Click. The agency was established in 2017.
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$1,000+$100 - $149 / hr2 - 9Kearney, NE
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Pay per click company TMV Social is headquartered in Kearney, Nebraska. They provide Pay Per Click and Web Design and were founded in 2015.
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Undisclosed$50 - $99 / hrFreelancerPhoenix, AZ
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LM Communications LLC is a social media marketing agency established in 2011. The firm focuses on Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Zlín, Czech Republic
Services provided
Web design agency MarketSoul s.r.o. Is based in Zlín, Czech Republic. They focus on Web Design and Logo.
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$1,000+$50 - $99 / hr2 - 9Caloundra, Australia
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Sitecentre is a small Advertising company. Launched in 2014, the team focuses on Advertising and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9Crows Nest, Australia
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SEO for Small Business Australia is a PPC company. Headquartered in Crows Nest, Australia, the team focuses on Pay Per Click and Search Engine Optimization.
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Undisclosed$25 - $49 / hr10 - 49Noida, India
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Established in 2011, Search Media Solution is a PPC agency. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49Youngstown, OH
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Social media marketing agency Rocket Launch Media is based in Lake Zurich, Illinois and Youngstown, Ohio. They offer Social Media Marketing and Content Marketing and were established in 2019.
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$5,000+$100 - $149 / hr10 - 49London, England
Services provided
Times One Hundred is a social media marketing firm. They are headquartered in London, England and have small team. They offer Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9London, England
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The One Stop Marketing LTD is an Advertising company. Their small team of employees is located in London, England. Their team specializes in Advertising and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Roswell, GA
Services provided
Headquartered in Roswell, Georgia, The Mauldin Group is a small social media marketing agency. Their services include Social Media Marketing and Content Marketing.
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$1,000+Undisclosed10 - 49Delhi, India
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TechPlek Technologies Private Limited, a software development company, was established in 2022. They focuses on Custom Software Development and Web Development.
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$1,000+$50 - $99 / hr10 - 49London, England
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Aarrth Marketing is a branding firm. They are based in London, England and have small team of experts. Their services include Branding and Social Media Marketing.
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Undisclosed$100 - $149 / hr2 - 9Victoria, Canada
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Beanstalk Internet Marketing, Inc. Is a small Victoria, Canada-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Odesa, Ukraine
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Agency WEB-SEO is an Odesa, Ukraine-based SEO services firm. They offer Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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Ker Communications, a SEO company, is based in Pittsburgh, Pennsylvania. They offer Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Pula, Croatia
Services provided
PPC company Plus Hosting was founded in 2001. The small team focuses on Pay Per Click and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49Phoenix, AZ
Services provided
Colling Media is a PPC company. The team specializes in Pay Per Click and Media Planning & Buying and is located in Phoenix, Arizona.
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$1,000+$100 - $149 / hr10 - 49Chester, England
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Established in 2009, Salience Search Marketing is a small Content Marketing company. Their services include Content Marketing and Pay Per Click.
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$5,000+$50 - $99 / hr10 - 49Bradenton, FL
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Ignition Digital Marketing, a SEO company, was launched in 2018. Based in Bradenton, Florida, the team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Piešťany, Slovakia
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IFocus - Digital Marketing Partner, a PPC company, was launched in 2009. The team offers Pay Per Click and Web Design and is located in Piešťany, Slovakia.
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$1,000+$150 - $199 / hr10 - 49
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Digital Edge International is a SEO services firm founded in 2020. The team focuses on Search Engine Optimization and Pay Per Click and is located in Nashville, Tennessee.
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$1,000+$25 - $49 / hr2 - 9istanbul, Türkiye
Services provided
See all 1 projectsDigital Agency Longway Media specializes in website design, development, content creation, and search engine optimization. Reviews highlight their success in increasing website traffic, generating leads, and boosting sales, with clients praising their ability to deliver visually appealing and user-friendly websites. Their project management and alignment with client values are also highly commended.
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$1,000+$25 - $49 / hr50 - 249Dortmund, Germany
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Sumax is a Conversion Optimization company. Headquartered in Dortmund, Germany, the firm was founded in 2009. Their services include Conversion Optimization and Pay Per Click.
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$25,000+$100 - $149 / hr50 - 249Willerby, England
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Summit is a Digital Strategy company. The firm is based in Willerby, England and London, England. Their services include Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed50 - 249Charlotte, NC
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MicroD is an e-commerce development firm in Charlotte, North Carolina. They focus on E-Commerce Development and Pay Per Click and were established in 1993.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.1/40.019.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.8/40.018.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
37.5/40.018.4/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.2/40.019.4/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36/40.017.4/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.