Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$1,000+$25 - $49 / hrFreelancerBangkok, Thailand
Services provided
John Freelance, a social media marketing agency and pay per click company, was launched in 2023. They offers Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed50 - 249Wayne, NJ
Services provided
Launched in 2013, Aptimized is a PPC agency. Their team focuses on Pay Per Click and ERP consulting and SI.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 80 projectsNinja Promo is a strategic digital advertising agency specializing in Pay-Per-Click Advertising and SEO. The company has received overwhelmingly positive feedback, with 100% of reviewers praising its ability to enhance lead generation and optimize Google Ads campaigns. Clients commend its professional project management and transparent communication, noting significant improvements in CPC and brand visibility.
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UndisclosedUndisclosed1,000 - 9,999Warszawa, Poland
Services provided
RTB House is an AI company. Their large team of employees is located in Warszawa, Poland and Sao Paulo, Brazil. Their team provides Artificial Intelligence and Branding.
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UndisclosedUndisclosed1,000 - 9,999
Services provided
Marketing.com is a large Advertising company headquartered in Eureka, Missouri. The team provides Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancerHoogstraten, Belgium
Services provided
Matoba is an Advertising and PPC agency. Their team is headquartered in Hoogstraten, Belgium and specializes in Advertising and Pay Per Click.
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UndisclosedUndisclosed50 - 249Edina, MN
Services provided
CAMP Digital is a SEO services firm headquartered in Edina, Minnesota. They offer Search Engine Optimization and Pay Per Click and were established in 2018.
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$1,000+< $25 / hr50 - 249Cyberjaya, Malaysia
Services provided
Established in 2022, Top Operative AI is a social media marketing firm. The team specializes in Social Media Marketing and Search Engine Optimization and is located in Cyberjaya, Malaysia.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed50 - 249
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Amz Store Creation is a midsize SEO company. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Los Angeles, CA
Services provided
Located in Los Angeles, California, FBA Listing Optimization is a midsize SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 400 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. They are highly praised for their data-driven approach, with over 95% of reviews highlighting their effective communication and project management. Clients report significant improvements in conversion rates and cost efficiency, often mentioning their expertise in optimizing online ad campaigns and delivering desired outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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$1,000+< $25 / hrFreelancerThe Woodlands, TX
Services provided
Founded in 2012, Appendant is a SEO agency and pay per click company. The team focuses on Search Engine Optimization and Pay Per Click.
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$10,000+$200 - $300 / hr50 - 249
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PPC agency American Book Publisher was founded in 2023. The firm specializes in Pay Per Click and Print Design, and is midsize.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$1,000+$100 - $149 / hr50 - 249New York, NY
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Pay per click agency WorldWide IT Network Inc was launched in 2017. The team specializes in Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed1,000 - 9,999Danvers, MA
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Advertising company DemandScience is headquartered in Danvers, Massachusetts. They focus on Advertising and Marketing Strategy and were established in 2012.
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UndisclosedUndisclosedFreelancer
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Pay per click agency and Sales Outsourcing company Becky D'sylva Ads was founded in 2022. The small team focuses on Pay Per Click and Sales Outsourcing.
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$1,000+$25 - $49 / hr50 - 249
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The Social Media Grip is a social media marketing company. Based in delhi, India, the firm was launched in 2024. Their team specializes in Social Media Marketing and Content Marketing.
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$5,000+Undisclosed50 - 249Morristown, NJ
Services provided
ELuminous Technologies Pvt. Ltd is a social media marketing company. They are in Morristown, New Jersey. Their team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerPerthes, France
Services provided
Founded in 2024, Mapesia is a SEO services firm and pay per click company. The team specializes in Search Engine Optimization and Pay Per Click.
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$250,000+$300+ / hr50 - 249
Services provided
Established in 2003, Patch Maker USA is a Digital Strategy company. The firm offers Digital Strategy and Pay Per Click.
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$1,000+UndisclosedFreelancer
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Momentum is a PPC company. Located in Manchester, England, the company specializes in Pay Per Click and Performance Marketing.
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$1,000+UndisclosedFreelancerMünchen, Germany
Services provided
Katava PPC is a pay per click company. Founded in 2024, the team focuses on Pay Per Click and Marketing Strategy. The agency is located in München, Germany.
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$1,000+$100 - $149 / hrFreelancer
Services provided
Good Pup Digital is a small PPC agency founded in 2026. Their services include Pay Per Click and Conversion Optimization.
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$5,000+UndisclosedFreelancerT'bilisi, Georgia
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Blackwhale Agency LLC is a small PPC agency. Launched in 2023, the team provides Pay Per Click and Performance Marketing.
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Undisclosed$25 - $49 / hr50 - 249Los Angeles, CA
Services provided
See all 11 projectsWe handle everything from setting up your store and optimizing product listings to managing your advertising and day-to-day operations. Our goal is to make sure your store is designed to convert
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Undisclosed$25 - $49 / hr50 - 249
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See all 1 projectsInteliqo Research and Services is a digital marketing, software development, and AI solutions company based in Silchar, India, driving innovation since 2015. We specialize in social media marketing
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$1,000+$25 - $49 / hr50 - 249Park Ridge, IL
Services provided
See all 1 projectsAmz Inventor offers services related to Shopify dropshipping, promising rapid sales growth and a money-back guarantee. However, the overall feedback highlights significant dissatisfaction, citing unprofessionalism, unmet promises, poor communication, and a lack of results. The reviews consistently mention severe shortcomings in customer service and failure to deliver on their guarantees.
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$10,000+< $25 / hr50 - 249Noida, India
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Unyscape is a Digital Strategy company founded in 2009. Based in Noida, India and New Delhi, India, the team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr50 - 249Miami, FL
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Digital Strategy company Nuzzledot was launched in 2008. The firm offers Digital Strategy and Content Marketing, and is midsize.
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$1,000+< $25 / hr50 - 249Pune, India
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BM Consulting is a Content Marketing company. They are in Pune, India, and their services include Content Marketing and Email Marketing.
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$1,000+$25 - $49 / hr50 - 249Delhi, India
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Social media marketing company Wall Communication provides Social Media Marketing and Search Engine Optimization. They were founded in 2013.
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$5,000+Undisclosed50 - 249Fairfax, VA
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TTR Digital Marketing is a Digital Strategy company. They are located in Fairfax, Virginia, and their services include Digital Strategy and Search Engine Optimization.
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$5,000+$25 - $49 / hr50 - 249
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Xwebbuilders is a social media marketing agency launched in 2021. The midsize team provides Social Media Marketing and Search Engine Optimization.
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$1,000+Undisclosed50 - 249
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Adactive is a midsize Advertising company launched in 2006. Their team focuses on Advertising and Market Research.
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$1,000+$25 - $49 / hr50 - 249
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Digital Strategy company FirstPrinciples Growth was launched in 2014. Located in Sheridan, Wyoming, the team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Social media marketing company Activ Digital Marketing was established in 2008. The agency offers Social Media Marketing and Email Marketing, and is midsize.
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UndisclosedUndisclosed1,000 - 9,999
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Rivercity Marketing is a branding company founded in 1996. The team offers Branding and Digital Strategy.
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$5,000+Undisclosed50 - 249North Richland Hills, TX
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Weby Corp is a midsize Direct Marketing company based in North Richland Hills, Texas. The team focuses on Direct Marketing and Market Research.
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UndisclosedUndisclosed50 - 249Pune, India
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Demandify Media, a midsize Content Marketing company, is in Pune, India. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Bradenton, FL
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Launched in 2017, Real Time Marketing is a midsize social media marketing company. Their team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249Brighton and Hove, England
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Anything is Possible is a midsize SEO agency launched in 2017. Their team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Dubai, United Arab Emirates
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Social media marketing company pluspoint digital is located in Dubai, United Arab Emirates. They provide Social Media Marketing and Search Engine Optimization and were established in 2017.
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$1,000+Undisclosed50 - 249Grimsby, Canada
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Located in Grimsby, Canada, RevUp Dental is a SEO services firm. Founded in 2014, the team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Bengaluru, India
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Headquartered in Gurgaon, India and Bengaluru, India, Digidarts is a media planning and buying agency. They focus on Media Planning & Buying and Social Media Marketing and were launched in 2014.
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$1,000+$100 - $149 / hr50 - 249
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Founded in 2012, trafficdesign is a midsize Köln, Germany-based social media marketing firm. Their services include Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed50 - 249London, England
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Nest Commerce is a midsize social media marketing firm established in 2017. Their services include Social Media Marketing and Pay Per Click.
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Undisclosed$25 - $49 / hr50 - 249
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Seller Seva LLP, an Ecommerce Marketing company, offer Ecommerce Marketing and Search Engine Optimization. They were launched in 2014.
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$1,000+$25 - $49 / hr50 - 249
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See all 1 projectsZIT Solution offers comprehensive SEO and social media marketing services, consistently delivering beyond expectations with cost-effective and highly professional solutions. Their team is praised for its expertise, professionalism, and cooperative nature, although clients suggest incorporating more creativity. Overall, ZIT Solution is recognized for its effective project management and industry knowledge.
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$1,000+$25 - $49 / hr2 - 9
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SEO Expert is a SEO company. They provide Search Engine Optimization and Social Media Marketing and were established in 2017.
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$1,000+$100 - $149 / hr10 - 49Two Harbors, MN
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In Two Harbors, Minnesota, PureDriven is a small branding agency. Their services include Branding and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49London, England
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Webber 360º is a branding company in Budapest, Hungary and Wien, Austria. Their services include Branding and Market Research.
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UndisclosedUndisclosed10 - 49
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InsilicoSoft is a CRM consulting and SI company located in Ivano-Frankivsk, Ukraine. Founded in 2016, the team offers CRM consulting and SI and Web Development.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36.6/40.019.8/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.