Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 4 projectsVersion2 is an advertising agency specializing in programmatic media and marketing services. The firm is praised for its strategic expertise, proactive communication, and innovative technology, with 100% of reviewers highlighting its effectiveness in managing campaigns and exceeding performance goals. Clients appreciate Version2's ability to integrate seamlessly with their teams, providing valuable insights and improving media efficiency.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$1,000+$25 - $49 / hr10 - 49Utrecht, Netherlands
Services provided
VIP Response is an Other Marketing company. Launched in 2013, the agency focuses on Other Marketing and Marketing Strategy.
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$5,000+$150 - $199 / hr10 - 49Sydney, Australia
Services provided
ConnectX Sydney is an Advertising company. They provide Advertising and Event Marketing and are located in Sydney, Australia.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
$5,000+$100 - $149 / hr2 - 9Services provided
See all 10 projectsDigital Natives is a proficient Advertising Agency specializing in paid media, media buying, and digital marketing services. The company consistently receives high praise for its responsiveness, efficiency, and expertise, with 100% of reviewers highlighting their organized project management and rapid adaptability. Clients appreciate their ability to drive measurable outcomes and strategic execution in advertising services.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 78 projectsNinja Promo is a multifaceted advertising agency offering services in marketing, media buying, and branding, tailored to enhance brand visibility and generate leads. The reviews present a 75% positive feedback rate, highlighting their strategic approach and strong project management. Notably, 60% of reviewers commend their responsiveness and adaptability, which are crucial in fast-paced advertising services. However, some concerns, such as communication lapses, were noted in negative reviews.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
Colour Square Marketing Pvt. Ltd. Is a New Delhi, India-based Advertising company. Launched in 2007, the team focuses on Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Irvine, CA
Services provided
Budding Culture is a Digital Strategy company. The Irvine, California-based agency was established in 2010. Their services include Digital Strategy and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Chojnice, Poland
Services provided
Gregor Media is a web design agency. Headquartered in Chojnice, Poland, the agency was established in 2018. Their services include Web Design and Advertising.
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$10,000+$150 - $199 / hr10 - 49Edmonton, Canada
Services provided
FKA is an Edmonton, Canada-based Advertising company. They specialize in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Bloomingdale, IL
Services provided
JET Advertising, an Advertising company, is headquartered in Bloomingdale, Illinois. They provide Advertising and Graphic Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 50 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$50 - $99 / hr10 - 49
Services provided
SEO company Google Web Stories was established in 2022. The agency focuses on Search Engine Optimization and Advertising.
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$50,000+$150 - $199 / hr10 - 49
Services provided
The Lucy Collective, LLC is an Advertising company. Based in New York City, New York, the team offers Advertising and Marketing Strategy.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 13 projectsHunter Digital Marketing is a full-service advertising agency specializing in paid media, marketing, and branding across various platforms. The company consistently receives positive feedback, with 100% of reviewers praising their strategic expertise, responsiveness, and ability to integrate seamlessly with client teams. Clients commend their ability to drive growth through data-driven optimization and client-focused solutions, noting their impressive success in enhancing brand awareness and achieving measurable results.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$5,000+$50 - $99 / hr10 - 49Mumbai, India
Services provided
Founded in 2014, Sterling AG is a small Advertising company. Their team provides Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Nairobi, Kenya
Services provided
Small Advertising company Axis Media, is in Nairobi, Kenya. The team provides Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 20 projectsCorkboard Concepts is an advertising agency offering services such as PPC advertising, SEO, and website development. Reviewers commend their professionalism, accessibility, and genuine approach, with all feedback being positive. Approximately 50% of reviewers highlight their impressive customer service and project management, while 100% note their local focus and capability in generating traffic and leads.
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$1,000+$100 - $149 / hr50 - 249Hamilton, Canada
Services provided
See all 1 projectsX Times More is a digital marketing company known for creating websites, AI-powered chatbots, newsletters, and embedded calendars. Clients appreciate their professionalism, knowledge, responsiveness, and cost-effectiveness. Overall feedback highlights high satisfaction with their services, although there was a minor concern with their email system.
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$1,000+< $25 / hr50 - 249
Services provided
See all 1 projectsSocial Matters provides lead generation, brand awareness, social media presence enhancement, and franchise marketing services. Their clients commend them for their exceptional quality, timely delivery, and responsiveness. The reviews highlight the company's creativity and passion, with a notable increase in the quality and quantity of leads generated for their clients.
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$1,000+$25 - $49 / hr50 - 249Jaipur, India
Services provided
MMDB SERVICES, a SEO company, was established in 2010. The midsize team provides Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hr50 - 249New York, NY
Services provided
Rank Me Global is an Advertising company. Launched in 2021, their team provides Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hr50 - 249Calgary, Canada
Services provided
SEO Services in Canada is a SEO agency. Based in Calgary, Canada, their team focuses on Search Engine Optimization and Advertising.
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$5,000+$100 - $149 / hr50 - 249Austin, TX
Services provided
Mindshare Consulting Inc is an Advertising company. Established in 2022, the firm is located in Austin, Texas. Their team provides Advertising and Digital Strategy.
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UndisclosedUndisclosed50 - 249Muscat, Oman
Services provided
Founded in 2007, DentsuM21world, a midsize media planning & buying agency, is located in Muscat, Oman and Muscat, Oman. Their services include Media Planning & Buying and Event Marketing.
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Undisclosed$50 - $99 / hr50 - 249
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SYT : spill your thoughts is a midsize Market Research company launched in 2010. Their services include Market Research and Branding.
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$1,000+$50 - $99 / hr50 - 249Bengaluru, India
Services provided
9 Media Online is a midsize Advertising company located in Bengaluru, India and Singapore, Singapore. The team provides Advertising and Media Planning & Buying.
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$25,000+Undisclosed10 - 49
Services provided
Social Soup is a social media marketing agency headquartered in Redfern, Australia. The team focuses on Social Media Marketing and Marketing Strategy.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Launched in 2022, Pyro Media Pvt. Ltd is a small Advertising company. Their team focuses on Advertising and Video Production.
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$1,000+$50 - $99 / hr10 - 49Montréal, Canada
Services provided
TINK.360 is a small Advertising company located in Montréal, Canada and Montréal, Canada. The team focuses on Advertising and Branding.
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$1,000+< $25 / hr10 - 49Hyderabad, India
Services provided
See all 1 projectsBrandvertise Media offers social media marketing, creative services, and website development. Reviews highlight their dedication, high-quality work, and effective project management, which consistently meets deadlines. Clients appreciate their creativity, productivity, and reasonable pricing, making Brandvertise Media a recommended choice for similar services.
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$5,000+$100 - $149 / hr2 - 9Brisbane City, Australia
Services provided
Vivid Visuals, an Advertising company, is based in Brisbane City, Australia. Established in 2019, the team focuses on Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Richmond, TX
Services provided
White Cat Digital Marketing is an Advertising company. The team is in Richmond, Texas, and their services include Advertising and Marketing Strategy.
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$250,000+$200 - $300 / hr2 - 9New York, NY
Services provided
Rightpapa Web Solutions is an Advertising company. Their small team is located in New York, New York and focuses on Advertising and Content Marketing. The company was established in 2023.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Elite MarketingCo, an Advertising company, is located in LaGrange, Georgia. Their services include Advertising and Social Media Marketing.
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$5,000+$50 - $99 / hr10 - 49Seoul, South Korea
Services provided
Aix is a Mobile & App Marketing company founded in 2021. The team provides Mobile & App Marketing and Advertising.
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$50,000+$150 - $199 / hr50 - 249Beşiktaş, Türkiye
Services provided
Advertising company Karbonat was founded in 2010. The team focuses on Advertising and Marketing Strategy and is located in Beşiktaş, Türkiye.
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$5,000+$150 - $199 / hr2 - 9Spring, TX
Services provided
Digital Marketing Netic is a Marketing Strategy company established in 2018. Their services include Marketing Strategy and Search Engine Optimization.
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Undisclosed$100 - $149 / hr2 - 9Billings, MT
Services provided
Established in 2020, Let's Canoe is a small Billings, Montana-based Marketing Strategy company. Their services include Marketing Strategy and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Prévost, Canada
Services provided
Based in Prévost, Canada, Bofu Agence Marketing is a small SEO company. The team offers Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr2 - 9
Services provided
Voiceup Creatives is an Advertising company established in 2020. The firm focuses on Advertising and Branding, and is small.
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$1,000+Undisclosed50 - 249Dubai, United Arab Emirates
Services provided
See all 1 projectsMamba Marketing specializes in enhancing lead generation, providing comprehensive services such as social advertising, PPC, website, app, and funnel development. Reviews highlight the company's impressive ability to significantly increase lead volume and conversion rates. Clients commend Mamba Marketing for their exceptional communication and dedicated team, contributing to a seamless workflow.
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$100,000+$150 - $199 / hr50 - 249San Diego, CA
Services provided
Launched in 2001, Mindgruve is a media planning and buying company. The team specializes in Media Planning & Buying and Advertising.
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$1,000+$150 - $199 / hr2 - 9Edinburgh, Scotland
Services provided
Founded in 1986, Shaw Marketing and Design is a branding company. Headquartered in Edinburgh, Scotland and Lerwick, Scotland, the team specializes in Branding and Web Design.
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$1,000+$50 - $99 / hr10 - 49Addis Ababa, Ethiopia
Services provided
Eternal Media & Communication is an Advertising company. Their small team is headquartered in Addis Ababa, Ethiopia and provides Advertising and Branding. The firm was established in 2010.
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UndisclosedUndisclosed2 - 9Addis Ababa, Ethiopia
Services provided
See all 1 projectsAbol Digital Marketing Agency is an innovative and creative digital marketing agency that solves marketing gaps. | Collaborated with 6+ companies in Ethiopia.
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UndisclosedUndisclosed2 - 9Lucknow, India
Services provided
Go Digital Marketing is a small branding agency founded in 2021. Their services include Branding and Direct Marketing.
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$25,000+$150 - $199 / hr10 - 49Baton Rouge, LA
Services provided
Rockit Science Agency is an Advertising company. They were established in 2002 and provide Advertising and Branding.
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$10,000+$25 - $49 / hr10 - 49Surat, India
Services provided
Established in 2014, Techeasify Infotech, a small PPC agency, is located in Surat, India. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed250 - 999
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Apex SEO, a website development company, was founded in 1995. The team focuses on Web Development and Advertising and is based in Ponte Vedra Beach, Florida.
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UndisclosedUndisclosed10 - 49Glen Carbon, IL
Services provided
Smart Digital is a SEO company. They were established in 2020 and offer Search Engine Optimization and Pay Per Click.
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$10,000+$100 - $149 / hr10 - 49Halifax, Canada
Services provided
Trampoline is a branding agency. They were founded in 2004, and their services include Branding and Mobile App Development.
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$1,000+$150 - $199 / hr10 - 49Canton, MA
Services provided
Triad Advertising is an Advertising company. Their small team is located in Canton, Massachusetts. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Etterbeek, Belgium
Services provided
Founded in 2013, Clicktrust is an Advertising company. The small team specializes in Advertising and Conversion Optimization.
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$1,000+$25 - $49 / hr10 - 49Koerich, Luxembourg
Services provided
Knewledge is a Koerich, Luxembourg-based Advertising company. They focus on Advertising and Branding.
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$1,000+Undisclosed10 - 49Berlin, Germany
Services provided
Located in Berlin, Germany, adspree media GmbH is a small Advertising company. The team specializes in Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Minneapolis, MN
Services provided
Established in 2011, Superhuman is a small branding company in Minneapolis, Minnesota. Their team provides Branding and Advertising.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$50 - $99 / hr50 - 249New York, NY
Ability to deliver
36.8/40.019.6/20 Reviews9/10 Clients & Experience8.2/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249Newark, DE
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$50,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.9/40.016.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
35.6/40.018.2/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.