Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is an advertising agency specializing in programmatic advertising services and media buying. The company is highly praised for its strategic thinking, responsiveness, and ability to deliver exceptional results, with 100% of reviewers highlighting their professionalism and commitment. Clients appreciated their innovative solutions and personalized support, with many noting significant improvements in metrics such as CPM efficiency and audience engagement.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 82 projectsNinja Promo is an advertising agency specializing in marketing, promotions, and paid media services. Reviews highlight their effectiveness in improving engagement, reducing costs, and enhancing brand visibility, with approximately 90% of feedback being positive. Clients appreciate their quick adaptability and project management, though communication was noted as an area for improvement by a minority.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency that specializes in paid media and advertising services, including the management of Google and Facebook ads to optimize lead generation. While one client noted that the agency delivered improvements compared to previous experiences, they also suggested a focus on improving Return on Ad Spend (ROAS). Overall, the agency's enthusiasm and quality of work were highlighted positively.
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UndisclosedUndisclosedFreelancer
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Januaryfall is a branding agency. Launched in 2008, the company is in Davis, California. Their team specializes in Branding and Web Design.
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UndisclosedUndisclosedFreelancerLivermore, CA
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Annette Frei Graphics and Illustration is a branding firm launched in 2001. The firm provides Branding and UX/UI Design.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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UndisclosedUndisclosedFreelancerRoma, Italy
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Isabella Mancioli Graphic Designer is a small Roma, Italy-based PPC agency. The team offers Pay Per Click and Web Design.
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UndisclosedUndisclosedFreelancerRaleigh, NC
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OEP Marketing + Advertising is a Raleigh, North Carolina-based branding firm. They specialize in Branding and Pay Per Click.
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UndisclosedUndisclosedFreelancerGdynia, Poland
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Keyk Project is an Advertising company. Established in 2005, the firm is located in Gdynia, Poland. Their team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hrFreelancer
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Video production company Bagi Samuel specializes in Video Production and Video Marketing. They are located in Abuja, Israel.
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$5,000+$25 - $49 / hrFreelancerOttawa, Canada
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Application Management & Support company The Lopes Journey was established in 2024. The small team offers Application Management & Support and Content Marketing.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a sophisticated Advertising Agency specializing in Paid Media and comprehensive advertising services. Feedback from clients is overwhelmingly positive, with over 90% highlighting their strategic insights and project management prowess. Clients commend their precision in media execution and data-driven approach, resulting in tangible improvements in brand awareness and engagement. Hotspex Media is recognized for delivering campaigns on time and on budget while effectively utilizing their Reticle platform for audience targeting.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
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$1,000+$50 - $99 / hrFreelancerEastbourne, England
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Influense Design is a web design company based in Eastbourne, England. Launched in 2007, the team provides Web Design and Graphic Design.
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$1,000+$100 - $149 / hrFreelancer
Services provided
Silver Pine Media, a video production agency, offer Video Production and Advertising. They were established in 2024.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
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UndisclosedUndisclosed2 - 9Philadelphia, PA
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In Philadelphia, Pennsylvania, AgileCat is a small Advertising company. The team focuses on Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9San Anselmo, CA
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Brainblaze : Fine Advertising & Design is a small San Anselmo, California-based Advertising company. The team provides Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
UndisclosedUndisclosed10 - 49Las Vegas, NVServices provided
See all 1 projectsMassMedia is a comprehensive digital marketing agency specializing in brand development, PR, and social media management. Reviews highlight their consistent achievement of KPIs and their integration as an extension of client teams. Approximately 100% of feedback is positive, emphasizing quality work and effective communication, with no suggested areas for improvement.
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$5,000+$100 - $149 / hr2 - 9Fort Worth, TX
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Founded in 1999, SRG Creative Solutions is a small web design company. Their team offers Web Design and Advertising.
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$10,000+$100 - $149 / hr2 - 9Richmond, VA
Services provided
Burford Advertising is a web design agency. Their team is headquartered in Richmond, Virginia and focuses on Web Design and Advertising.
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$10,000+$150 - $199 / hr2 - 9Hove, England
Services provided
TA Design Ltd is a Back Office Outsourcing company. They are headquartered in Hove, England and have small team of experts. Their services include Back Office Outsourcing and Web Design.
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$10,000+$150 - $199 / hr2 - 9Warrington , England
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Headquartered in Warrington , England, Tribe Communications is a branding firm. Launched in 2009, the team offers Branding and Web Design.
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$10,000+$150 - $199 / hr2 - 9Guildford, England
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Generator Creative Consultants is a branding company. The Guildford, England-based agency focuses on Branding and Print Design.
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$10,000+$150 - $199 / hr2 - 9Portree, Scotland
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Pelican Design Consultants, an Advertising company, is headquartered in Portree, Scotland. Established in 1990, the team focuses on Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Aberdeen, Scotland
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Creative Core, a small Advertising company, is located in Aberdeen, Scotland. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Tulsa, OK
Services provided
Trost Marketing is a print design company. Their small team is in Tulsa, Oklahoma and specializes in Print Design and Advertising. The agency was launched in 2003.
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$5,000+$100 - $149 / hr2 - 9New Orleans, LA
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Small Advertising company Skuba Design Studio, is located in New Orleans, Louisiana. The team offers Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Rockville, MD
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Tim Kenney Marketing is an Advertising company in Rockville, Maryland. They specialize in Advertising and Graphic Design and were established in 1982.
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$5,000+$100 - $149 / hr2 - 9Fortitude Valley, Australia
Services provided
Launched in 2003, Salt Design is a graphic design company. The team provides Graphic Design and Advertising and is in Fortitude Valley, Australia.
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$5,000+$100 - $149 / hr2 - 9Parramatta, Australia
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Nifty Ads is an Advertising company. They are based in Parramatta, Australia and have small team. Their services include Advertising and Mobile App Development.
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$5,000+$100 - $149 / hr2 - 9
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Aub Design is a small Parramatta , Massachusetts-based Advertising company. Their services include Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9São Paulo, Brazil
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NK7 is a web design company launched in 2007. Their services include Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Tel Aviv-Yafo, Israel
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Studio Elefant, a small video production company, is located in Tel Aviv-Yafo, Israel. Their services include Video Production and Advertising.
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UndisclosedUndisclosed2 - 9Ciudad de México, Mexico
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Located in Ciudad de México, Mexico, Gruposmart Agencia Creativa is a graphic design company. Their services include Graphic Design and Web Design.
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UndisclosedUndisclosed2 - 9Leiria, Portugal
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Small Logo company One Design, is headquartered in Leiria, Portugal. Their services include Logo and Branding.
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UndisclosedUndisclosed2 - 9Halifax, Canada
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Pink Zebra Designs is a small Halifax, Canada-based branding agency. Their services include Branding and Logo.
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UndisclosedUndisclosed2 - 9East Lansing, MI
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Small Advertising company Blohm Creative, is located in East Lansing, Michigan. The team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9East Moline, IL
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Headquartered in East Moline, Illinois, Pear Advertising is an Advertising company. Their services include Advertising and Print Design.
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UndisclosedUndisclosed2 - 9Fresno, CA
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Pillar Brands is an Advertising company. They focus on Advertising and Email Marketing and were launched in 2016. The agency is based in Fresno, California.
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UndisclosedUndisclosed2 - 9Bloomingdale, IL
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Bananafox, a small graphic design company, is located in Bloomingdale, Illinois. The team focuses on Graphic Design and Branding.
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UndisclosedUndisclosed2 - 9Concord, NH
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Based in Concord, New Hampshire, NNEdigital is a small Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Graphic design agency SHK The Advertising Firm is in. They offer Graphic Design and Logo.
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UndisclosedUndisclosed2 - 9Virginia Beach, VA
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Media planning & buying agency Tele-Video Productions & Advertising is based in Virginia Beach, Virginia. They specialize in Media Planning & Buying and Advertising.
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UndisclosedUndisclosed2 - 9Sarasota, FL
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EDG ADVERTISING AGENCY SARASOTA is an Advertising company. Their small team is located in Sarasota, Florida. Their team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Warrenton, VA
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Talk 19 Media, LLC, an Advertising company, is based in Warrenton, Virginia. Founded in 2012, the team focuses on Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Wheaton, IL
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In Wheaton, Illinois, Orangeflux Inc is a graphic design agency. They specialize in Graphic Design and Advertising and were launched in 1996.
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UndisclosedUndisclosed2 - 9Vista, CA
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Plavidian Marketing is a web design agency headquartered in Vista, California. They focus on Web Design and Graphic Design and were launched in 2008.
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UndisclosedUndisclosed2 - 9Madrid, Spain
Services provided
Based in Madrid, Spain, Zama Marketing y Comunicación is a small Advertising company. Their services include Advertising and UX/UI Design.
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UndisclosedUndisclosed2 - 9Ciudad de México, Mexico
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Small Digital Strategy company MAFIA Marketing Digital Mx, is based in Ciudad de México, Mexico. The team provides Digital Strategy and Video Production.
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UndisclosedUndisclosed2 - 9Stockton, CA
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Graphic design company Moonshadow Productions is based in Stockton, California. They specialize in Graphic Design and Video Production and were established in 1992.
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UndisclosedUndisclosed2 - 9Monterrey, Mexico
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Advertising company All Brands is in Monterrey, Mexico. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Lubbock, TX
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Promofuse Solutions is an Advertising company. They are located in Lubbock, Texas and have small team of experts. Their services include Advertising and Web Design.
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UndisclosedUndisclosed2 - 9Lubbock, TX
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Digital Impact Designs is a web development firm based in Lubbock, Texas. Their services include Web Development and Advertising.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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Headquartered in Bogotá, Colombia, Siete Trece is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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Dw Brand Comunicación Corporativa is an Advertising company. They specialize in Advertising and Branding and are based in Bogotá, Colombia.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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Grupo Zea is an Advertising company. The team offers Advertising and Branding, and the agency is based in Bogotá, Colombia.
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UndisclosedUndisclosed2 - 9Charlotte, NC
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Founded in 2007, Ethos Studios Inc is a Corporate Photography company. Their services include Corporate Photography and Video Production.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
36.9/40.019.8/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
36.2/40.016.8/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing
Latest Advertising Articles
See all articles
AI-Generated Ads vs. Human-Created Campaigns: What Performs Better?
AI-generated ads are faster and easier to scale, but human-led campaigns still drive stronger emotional engagement and brand recall. Here’s where each...
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.