Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$50 - $99 / hr2 - 9Fort Lauderdale, FLServices provided
See all 12 projectsCorrect Digital is an Advertising Agency specializing in Advertising Services, particularly in managing and optimizing Google Ads campaigns. Feedback indicates a high level of satisfaction, with 100% of reviewers praising their strategic approach and effective project management. The company is consistently recognized for its ability to generate qualified leads and enhance online visibility.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Located in Greenville, South Carolina, Shanton & Co is an Advertising company. Founded in 2015, the team specializes in Advertising and Video Production.
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UndisclosedUndisclosedFreelancerTirana, Albania
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Social Media Benefits is an Advertising company. They were launched in 2018 and focus on Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 340 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
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UndisclosedUndisclosedFreelancerFirenze, Italy
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AB Web Design is an Advertising company. They are located in Firenze, Italy and have small team of experts. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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BBR Search, Inc., an Advertising company, was founded in 2007. They provides Advertising and Digital Strategy.
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UndisclosedUndisclosedFreelancerCairns City, Australia
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Redback.Agency is a small Advertising company based in Cairns City, Australia. The team focuses on Advertising and Content Marketing.
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UndisclosedUndisclosedFreelancer
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Rocky Ridge Digital Advertising, an Advertising company, was established in 2018. The team offers Advertising and Branding and is based in Enumclaw, Washington.
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UndisclosedUndisclosedFreelancer
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Grayword Branding is a branding company. Their team is headquartered in Colorado. The firm provides Branding and Advertising.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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UndisclosedUndisclosedFreelancer
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Markley Copywriting is an Advertising company. Founded in 2021, their team specializes in Advertising and Content Writing Services.
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UndisclosedUndisclosedFreelancer
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RJC COMMUNICATIONS, LLC is an Advertising company. Based in San Antonio, Texas, the firm was launched in 2017. Their team focuses on Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
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UndisclosedUndisclosedFreelancerDana Point, CA
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Baltic Avenue Marketing LLC is an Advertising company. Based in Dana Point, California, the company was launched in 2008. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosedFreelancerLittleton, CO
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Prism Promotions, LLC. Is an Advertising company. The team specializes in Advertising and Branding and is headquartered in Littleton, Colorado.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
$5,000+$100 - $149 / hr10 - 49Charlotte, NCServices provided
See all 6 projectsPremier Marketing is an advertising agency specializing in setting up and managing paid media campaigns on platforms like Facebook and TikTok. Reviewers highlight their excellent project management skills and effective guidance on data tracking, with 100% positive feedback emphasizing timely delivery and impactful results.
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UndisclosedUndisclosedFreelancerDenver, CO
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Brave World Marketing is a small Advertising company founded in 2015. Their team provides Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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7th Texan Marketing, a small Advertising company, is in New Ulm, Texas. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosedFreelancerDublin, Ireland
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Made of Analytics is a small Dublin, Ireland-based Advertising company. Their services include Advertising and Social Media Marketing.
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Undisclosed$25 - $49 / hrFreelancerAlbuquerque, NM
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Fat Crow Creative, a small branding agency, is located in Albuquerque, New Mexico. The team provides Branding and Graphic Design.
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$1,000+$50 - $99 / hrFreelancerMadison, WI
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Leah Guha Creative LLC is a branding company founded in 2024. The small team focuses on Branding and Graphic Design.
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UndisclosedUndisclosedFreelancer
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Nasih is a small web design agency in Malappuram, India. Their services include Web Design and Advertising.
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$1,000+$25 - $49 / hrFreelancer
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Oqbani digital is a web development firm. Located in oujdz, Morocco, their team focuses on Web Development and Advertising.
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Undisclosed$25 - $49 / hrFreelancerSouthern Pines, NC
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Latech Apps is a small website development company headquartered in Southern Pines, North Carolina. Their services include Web Development and Direct Marketing.
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$1,000+$50 - $99 / hrFreelancerAuckland, New Zealand
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MITCH GRANT is a Marketing Strategy company. The team provides Marketing Strategy and Fractional CMO Services and is based in Auckland, New Zealand.
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$1,000+$100 - $149 / hrFreelancerPost Falls, ID
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Crawford AI and Web is a web design company. They specialize in Web Design and Digital Strategy and are located in Post Falls, Idaho.
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Undisclosed$25 - $49 / hrFreelancerWalendów, Poland
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Small web design agency Sitelab, is based in Walendów, Poland. Their services include Web Design and Advertising.
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$1,000+< $25 / hrFreelancer
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Editxify is a web design agency. Established in 2025, the company is based in kanpur naagr, India. Their services include Web Design and Branding.
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$5,000+< $25 / hrFreelancer
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Founded in 2026, Adsyntra AI, a small Advertising company, is headquartered in Jabalpur, India. Their services include Advertising and AI Agents.
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$1,000+$25 - $49 / hrFreelancer
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Zpixtion.com is an Advertising company. The small Huntington Beach, California-based team specializes in Advertising and Branding. The agency was launched in 2020.
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$5,000+< $25 / hr10 - 49New Delhi, India
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Pepper Designs Pvt Ltd is a graphic design agency. Established in 2007, the firm is based in New Delhi, India. Their services include Graphic Design and Web Design.
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$1,000+$50 - $99 / hr2 - 9Janesville, WI
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Drywater Productions is a video production agency. Their team is headquartered in Janesville, Wisconsin. The company specializes in Video Production and Advertising.
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UndisclosedUndisclosed2 - 9Tel Aviv-Yafo, Israel
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Silueta, a video production company, was established in 2012. The team focuses on Video Production and Advertising.
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UndisclosedUndisclosed2 - 9Toms River, NJ
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Small video production company ASAP Multimedia, is based in Toms River, New Jersey. The team specializes in Video Production and Advertising.
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$1,000+$100 - $149 / hr2 - 9Singapore, Singapore
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Diseno Advertising Pte Ltd is a print design company. Based in Singapore, Singapore, the team specializes in Print Design and Graphic Design.
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$1,000+$50 - $99 / hr2 - 9Stockholm, Sweden
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Cinematic Animation is a video production company. Based in Stockholm, Sweden, the team focuses on Video Production and Video Marketing.
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Undisclosed< $25 / hr50 - 249New Delhi, India
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Founded in 2014, Code Rang is a Digital Strategy company. The midsize team offers Digital Strategy and Print Design.
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$10,000+$150 - $199 / hrFreelancerPreston, England
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Adjusted Studio, a web design agency, is based in Preston, England. Their services include Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancer
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G3 Creative is a graphic design company. In , the agency offers Graphic Design and Advertising.
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$1,000+< $25 / hrFreelancerKochi, India
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Hamzad Basheer | Freelance Digital Marketer kerala is a branding company based in Kochi, India and Kochi, India. The team focuses on Branding and Web Design.
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$1,000+$300+ / hrFreelancer
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SEO ROMA is a Rome, Italy-based IT strategy consulting company. Launched in 2010, the team focuses on IT strategy consulting and Advertising.
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$5,000+$25 - $49 / hr50 - 249Oak Brook, IL
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Teknomite, an application development firm, was launched in 2014. The firm provides Mobile App Development and Web Development.
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$1,000+$100 - $149 / hrFreelancerBengaluru, India
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Established in 2012, Elyts Branding Solutions is a small Advertising company. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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Founded in 2000, GULFCO is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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Advertising company CFGroove Digital Agency was established in 2022. The team focuses on Advertising and Social Media Marketing.
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$5,000+$100 - $149 / hrFreelancer
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MMSolution is an Advertising company. They provide Advertising and Conversion Optimization.
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$1,000+$25 - $49 / hrFreelancerWarszawa, Poland
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Established in 2021, GRIDDS is a small Advertising company headquartered in Warszawa, Poland. Their team specializes in Advertising and Email Marketing.
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$1,000+$100 - $149 / hrFreelancer
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Studio Never Sleeps is an Advertising company. They are based in Baltimore, Maryland. Their team offers Advertising and Branding.
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$1,000+$200 - $300 / hrFreelancerSan Diego, CA
Services provided
Crescent Consultancy is a small Advertising company established in 2024. Their team specializes in Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Nova Studio is an Advertising company. Established in 2025, the firm specializes in Advertising and Digital Strategy.
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$1,000+< $25 / hr50 - 249Islamabad, Pakistan
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3D illumination is an Event Management company. The Islamabad, Pakistan-based company focuses on Event Management and Event Marketing.
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Undisclosed< $25 / hrFreelancer
Services provided
Raul Lazar is an Advertising company launched in 2008. The small team provides Advertising and Digital Strategy.
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$5,000+$100 - $149 / hrFreelancerDenver, CO
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Chad Zellmer Productions LLC is a video production agency. They are headquartered in Denver, Colorado and have small team of experts. Their services include Video Production and Broadcast Video.
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$1,000+< $25 / hr2 - 9Karachi, Pakistan
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Digital 200 is an Advertising company. They are located in Karachi, Pakistan and Dubai, United Arab Emirates and have small team. They focus on Advertising and Branding.
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$1,000+Undisclosed2 - 9
Services provided
THE UNKNOWN BRAND is a Generative AI company located in Kuwait City, Kuwait. Their services include Generative AI and Advertising.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
38.2/40.019/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.2/40.016.2/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
37.3/40.017.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.6/40.016.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.4/40.019.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
36/40.018.6/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing
Latest Advertising Articles
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How to Measure Advertising Effectiveness
Learn how to measure advertising effectiveness using recall, brand lift, purchase intent, and engagement, and choose the metric that best supports your goals.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.