Top Social Media Marketing Agencies
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Featured
What are Featured Providers?
$1,000+Undisclosed250 - 999Harrisburg, PAServices provided
See all 441 projectsWebFX is a digital marketing agency specializing in services such as SEO, PPC, and Social Media Marketing, including Social Media Advertising and Strategy. According to the reviews, they maintain a highly organized project management approach and consistently deliver projects on time. Impressively, about 75% of reviewers praise WebFX for their professional communication and quick responsiveness, while 80% emphasize their expertise and the positive impact on lead generation and brand awareness.
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 361 projectsDisruptive Advertising is a digital marketing agency specializing in social media marketing, PPC, and online branding strategies to drive lead generation and revenue growth. Reviews highlight their strong project management, responsiveness, and ability to deliver measurable results, such as increased revenue by 77% and 5X growth for clients. Over 90% of reviewers praise their authentic engagement and alignment with client values.
$5,000+$100 - $149 / hr50 - 249Atlanta, GAServices provided
See all 40 projectsSociallyin is a digital marketing agency specializing in social media management, social media strategy, and influencer management services. Their reviews highlight a 100% satisfaction rate, praising their flexibility, creativity, and responsiveness. Clients appreciate their ability to deliver tailored solutions, resulting in significant growth in social media followership and engagement, with many noting Sociallyin's excellent project management and communication skills.
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$1,000+$50 - $99 / hr10 - 49Gilgit, Pakistan
Services provided
Established in 2020, IdeoMetriX is a Marketing Strategy company. The team provides Marketing Strategy and Social Media Marketing.
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$1,000+Undisclosed2 - 9
Services provided
Headquartered in Los Angeles, California, 365 Holiday Videos is a small social media marketing firm. Their services include Social Media Marketing and Video Marketing.
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Featured
What are Featured Providers?
$10,000+$200 - $300 / hr10 - 49Austin, TXServices provided
See all 5 projectsIron Roots is a digital marketing agency specializing in social media management and strategy, online branding, and social media advertising. Reviewers consistently praise their strategic insights and timely project delivery, resulting in increased engagement and growth in online presence. Impressively, 100% of reviewers noted their responsive communication, and over 80% highlighted Iron Roots' proactive and collaborative approach.
$5,000+$100 - $149 / hr10 - 49Services provided
See all 3 projectsAt Social Media HQ, we focus on one thing: delivering measurable results. We combine high-impact content creation, data-driven strategy, and hands-on community management to help brands grow
Read more$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a digital marketing agency specializing in social media advertising and digital strategy. A comprehensive analysis of their Clutch.co reviews reveals a 100% satisfaction rate, emphasizing their exceptional attention to detail and project management skills. Notable feedback highlights their expertise in social media campaigns and digital branding, with clients praising their ability to drive brand awareness and improve online reputation.
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$5,000+$50 - $99 / hr2 - 9
Services provided
See all 1 projectsCactus Marketing offers comprehensive marketing services, including advertising and in-person networking, to help clients secure significant contracts. The overall feedback from reviews emphasizes their ability to deliver rapid results and manage projects independently, demonstrating exceptional execution and reliability. Clients are impressed by their proactive approach and effectiveness, making Cactus Marketing a trusted partner for business growth.
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$1,000+< $25 / hr2 - 9Bengaluru, India
Services provided
Headquartered in Bengaluru, India, Treehack is a small Content Marketing company. The team provides Content Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Danbury, CT
Services provided
Market Pros International is a small Danbury, Connecticut-based SEO company. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+Undisclosed2 - 9London, England
Services provided
Snob Monkey Ltd is a small SEO company headquartered in London, England. Their services include Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Miami, FL
Services provided
Digital Group Marketing is a social media marketing agency. Their small team is based in Miami, Florida. Their team offers Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a dynamic digital marketing firm specializing in Social Media Marketing, Social Media Advertising, and Social Media Strategy. The agency has received overwhelmingly positive feedback, with clients frequently praising their responsiveness, expertise, and ability to exceed expectations. Nearly all reviews highlight their impressive project management and proactive approach, with 100% of reviewers noting their valuable insights and dedication to client success.
$1,000+$25 - $49 / hr250 - 999Ciudad de México, MexicoServices provided
See all 14 projectsSUBE Digital Agency specializes in Social Media Marketing, Digital Marketing, and Social Media Strategy, consistently delivering tailored solutions and impressive results for their clients. With a 100% positive feedback rate, clients praise their project management, execution, and understanding of business needs, highlighting increased leads, conversions, and social media engagement. Their customer service and adaptability are also frequently lauded.
$5,000+$150 - $199 / hr50 - 249New York, NYServices provided
See all 42 projectsMoburst is a versatile digital marketing agency specializing in social media marketing, online branding, and social media strategy. Across their reviews, 100% of clients highlight their impressive project management, communication, and ability to integrate campaigns into cohesive brand narratives. Their effective strategies have led to measurable outcomes like increased engagement rates and conversions, making them a valuable partner for diverse marketing needs.
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Undisclosed$50 - $99 / hr2 - 9LONDON, England
Services provided
Social media marketing agency HMDG is based in LONDON, England. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Methala, India
Services provided
Advoo Marketing, an Advertising company, is located in Methala, India. Their services include Advertising and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 22 projectsVolterra is a digital marketing firm specializing in social media strategy, content development, and online branding. Clients highlight their impressive expertise, with 100% of reviewers noting their project management skills and adaptability. Volterra's services consistently yield positive outcomes, such as increased engagement and brand awareness, showcasing their ability to effectively navigate various social media platforms.
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 48 projectsMONSOON is a digital marketing agency specializing in social media strategy, online branding, and social media advertising. Across various projects, clients consistently highlight their proactive project management and expertise in digital marketing. Approximately 90% of reviews emphasize their effective communication and timely delivery of projects, with notable successes in achieving significant growth in social media followers and sales conversions.
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Undisclosed< $25 / hr2 - 9
Services provided
Founded in 2020, RN Digi Solution is a Digital Strategy company. In New Delhi, India, the team offers Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Leeds, England
Services provided
Validus Media Ltd is a web design company established in 2017. Based in Leeds, England, the team focuses on Web Design and Social Media Marketing.
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Undisclosed< $25 / hr2 - 9
Services provided
Spec Media is a web development company. In New delhi, India, the firm was established in 2023. Their team offers Web Development and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Brighton Marketing Company is a small social media marketing firm launched in 2022. Their services include Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr2 - 9
Services provided
Digital Strategy company Digital Marketing Planet Solutions was founded in 2023. The company offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Cammyr is a SEO agency founded in 2021. The team focuses on Search Engine Optimization and Social Media Marketing and is headquartered in Chicago, Illinois.
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$1,000+< $25 / hr2 - 9Peshawar, Pakistan
Services provided
WebWorld is a small Peshawar, Pakistan-based web design company. Their services include Web Design and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
NeonClicks is a social media marketing company. Their team is headquartered in Pune, India. The company focuses on Social Media Marketing and Video Marketing.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Social media marketing agency Bios media services is located in Alwar, India. The team focuses on Social Media Marketing and Graphic Design.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Sosh It Up is a branding agency. Their small team is located in Ludhiana, India. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9Phoenix, AZ
Services provided
Branding firm Simple Media was established in 2025. The team focuses on Branding and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
SEO company Search Lift Media was founded in 2025. The company focuses on Search Engine Optimization and Pay Per Click, and is small.
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UndisclosedUndisclosed2 - 9Delhi, India
Services provided
Adynic Marketing Agency is an Advertising company. Established in 2024, the company is based in Delhi, India. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
PTB Media is a social media marketing firm. Launched in 2025, their team provides Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Headquartered in Patna, India, The Longway Home tech solutions is an Advertising company. They offer Advertising and Social Media Marketing and were launched in 2026.
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$1,000+Undisclosed2 - 9Barnstaple, England
Services provided
Victory Digital is a Content Marketing company. They are located in Barnstaple, England and have small team. Their services include Content Marketing and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Curitiba, Brazil
Services provided
LEODA is a Marketing Strategy company. They specialize in Marketing Strategy and Branding and are based in Curitiba, Brazil.
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$1,000+$50 - $99 / hr2 - 9Lahore, Pakistan
Services provided
Opus Communication is a social media marketing agency. They offer Social Media Marketing and Search Engine Optimization and are located in Milton, Canada and Lahore, Pakistan.
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$1,000+Undisclosed2 - 9Pinamalayan, Philippines
Services provided
Established in 2013, To and Fro Digital Marketing Solutions is a Content Marketing company. Their team provides Content Marketing and Conversion Optimization.
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$50,000+$200 - $300 / hr10 - 49Hyderabad, India
Services provided
Imagni Technologies is a SEO agency headquartered in Hyderabad, India. They offer Search Engine Optimization and Social Media Marketing.
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$1,000+$100 - $149 / hr10 - 49Lahore, Pakistan
Services provided
Wisdoms Metrics is a PPC company in Lahore, Pakistan. They provide Pay Per Click and Social Media Marketing and were established in 2020.
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UndisclosedUndisclosed2 - 9Pittsburgh, PA
Services provided
232 CREATIVE, an Advertising company, provide Advertising and Branding. They were founded in 2015.
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$1,000+$150 - $199 / hr2 - 9Edinburgh, Scotland
Services provided
Founded in 1986, Shaw Marketing and Design is a branding company. Headquartered in Edinburgh, Scotland and Lerwick, Scotland, the team specializes in Branding and Web Design.
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UndisclosedUndisclosed2 - 9Portsmouth, NH
Services provided
Launched in 1984, Sean Tracey Associates is a small Advertising company. Their team specializes in Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Faridabad, India
Services provided
Abranda Studio is a branding company. Established in 2020, the team offers Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr10 - 49Jaipur, India
Services provided
See all 5 projectsSNK Creation offers services in web development, SEO, content creation, digital marketing, and social media management. Reviews highlight their professionalism, punctuality, and innovative ideas, with clients praising their strong communication, timely delivery, and positive impact on online visibility and sales. Overall, SNK Creation is well-regarded for their experienced team and project management skills.
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$1,000+$50 - $99 / hrFreelancerIndianapolis, IN
Services provided
Web design company Website Dev Co. Was established in 2015. The team offers Web Design and Web Development.
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$1,000+$50 - $99 / hr2 - 9
Services provided
See all 1 projectsWebcelerate specializes in enhancing online sales and providing e-commerce solutions. Clients commend their excellent customer service, timely delivery, and effective project management, which foster a partnership-like relationship. The company is praised for offering good value for cost, and their efforts resulted in a substantial increase in sales, underscoring their proficiency and reliability.
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$1,000+$50 - $99 / hr2 - 9Gurugram, India
Services provided
See all 1 projectsGrowthvolt offers services including Amazon sales optimization, website issue resolution, and social media management. The overall feedback highlights satisfaction with their timely delivery, supportive team, and effective digital strategies, contributing to improved online presence for their clients. Growthvolt is commended for its professional execution and budget-friendly pricing.
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$1,000+$25 - $49 / hr2 - 9Faridabad, India
Services provided
SEO services firm Dixinfotech Services LLP is in Faridabad, India. They focus on Search Engine Optimization and Social Media Marketing and were launched in 2013.
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$1,000+< $25 / hr10 - 49Valley Stream, NY
Services provided
Digital Marketing Agile INC is a SEO company. Founded in 2019, the agency offers Search Engine Optimization and Web Development.
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Undisclosed$25 - $49 / hr2 - 9Landran, India
Services provided
Makes360 - Digital Consulting Company is a versatile digital marketing and consulting firm specializing in services such as social media marketing, branding, web development, and pay-per-click advertising. Across their reviews, 100% of clients praise their comprehensive strategies and remarkable project management, highlighting their attention to detail and commitment to understanding client needs. This results in significant increases in online presence, sales, and customer engagement.
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$1,000+$50 - $99 / hr50 - 249
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See all 1 projectsNextBigBox offers comprehensive services including website development, CRM creation, and digital marketing strategies. Overall feedback highlights their effective project management, timely support, and ability to guide clients through new technologies, leading to successful project outcomes. Their responsiveness and expertise in handling technical issues are particularly noted as impressive by clients.
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$5,000+$200 - $300 / hr2 - 9Marblehead, MA
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Located in Marblehead, Massachusetts, Birnbach Communications is a Content Marketing company. Their services include Content Marketing and Public Relations.
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$1,000+$25 - $49 / hr10 - 49Noida, India
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See all 5 projectsAximo Infotech Pvt. Ltd. specializes in app and website development, as well as SEO and CRM software solutions. Reviewers consistently highlight the company's high-quality work, impressive speed, and excellent communication. Feedback indicates strong client satisfaction with both the final products and the support provided throughout the projects.
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$1,000+< $25 / hr10 - 49
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See all 1 projectsLitSpark Solutions offers web portal and website development services, including customizable booking systems and backend management for content and bookings. The reviews highlight their effective communication, strong technological understanding, and timely delivery. Clients particularly appreciate their ability to cater to specific requirements, although a suggestion was made for providing varied quotes.
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$1,000+$50 - $99 / hr10 - 49Atibaia, Brazil
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Mokeka Advertising is an Advertising company. Founded in 2012, the team focuses on Advertising and Media Planning & Buying.
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$10,000+$25 - $49 / hr10 - 49Prague, Czech Republic
Services provided
Website development company inCUBE interactive is in Prague, Czech Republic and Náchod, Czech Republic. They offer Web Development and Video Production and were launched in 2008.
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$1,000+$25 - $49 / hr10 - 49North, Kenya
Services provided
Techgrids Ltd, a web design company, was launched in 2013. The firm focuses on Web Design and Web Development, and is small.
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$1,000+$25 - $49 / hr10 - 49Bikaner, India
Services provided
Founded in 2009, Chhapoliya Software Pvt. Ltd. Is an e-commerce development firm. Based in Bikaner, India, the team specializes in E-Commerce Development and Web Development.
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$10,000+$100 - $149 / hr10 - 49
Services provided
Digital Swot is a Karachi, Pakistan-based web development company. They offer Web Development and E-Commerce Development and were launched in 2019.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 Social Media Marketing Companies
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$1,000+$100 - $149 / hr10 - 49Montreal, Canada
Ability to deliver
39/40.019.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
38.6/40.018.6/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Social Media Marketing -
$25,000+$150 - $199 / hr10 - 49Chattanooga, TN
Ability to deliver
37.3/40.017.4/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$10,000+$150 - $199 / hr10 - 49Northfield, IL
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$1,000+Undisclosed2 - 9Calgary, Canada
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.017/20 Reviews9/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
35.8/40.018.4/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
100% Social Media Marketing -
$10,000+$150 - $199 / hr10 - 49Iowa City, IA
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$5,000+$150 - $199 / hr10 - 49Indianapolis, IN
Ability to deliver
35.2/40.016.6/20 Reviews9.4/10 Clients & Experience9.2/10 Market PresenceService focus
100% Social Media Marketing -
$5,000+$300+ / hr10 - 49Montréal, Canada
Ability to deliver
35.2/40.016.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
35/40.016.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Social Media Marketing -
$10,000+$200 - $300 / hr10 - 49Austin, TX
Ability to deliver
34.6/40.017.8/20 Reviews8.4/10 Clients & Experience8.3/10 Market PresenceService focus
80% Social Media Marketing20% Other -
$1,000+$50 - $99 / hr2 - 9Maple Ridge, Canada
Ability to deliver
34.4/40.016/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$10,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
34.7/40.016.6/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
55% Social Media Marketing45% Other -
$1,000+$50 - $99 / hr10 - 49București, Romania
Ability to deliver
33.6/40.016.8/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
65% Social Media Marketing35% Other -
$10,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
33.4/40.017.2/20 Reviews8.6/10 Clients & Experience7.6/10 Market PresenceService focus
85% Social Media Marketing15% Other -
$1,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
37.9/40.018.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
40% Social Media Marketing60% Other -
$1,000+$150 - $199 / hr10 - 49Montréal, Canada
Ability to deliver
33.4/40.019.2/20 Reviews9.6/10 Clients & Experience4.6/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$5,000+$25 - $49 / hr50 - 249Kyiv, Ukraine
Ability to deliver
37.4/40.019/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
$5,000+$150 - $199 / hr10 - 49Orlando, FL
Ability to deliver
33.4/40.016/20 Reviews8.1/10 Clients & Experience9.3/10 Market PresenceService focus
60% Social Media Marketing40% Other -
$1,000+$50 - $99 / hr50 - 249Docklands, Australia
Ability to deliver
34.7/40.017.4/20 Reviews9/10 Clients & Experience8.3/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$10,000+$100 - $149 / hr50 - 249Kato Polemidia, Cyprus
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
Undisclosed$50 - $99 / hr2 - 9Birmingham, England
Ability to deliver
33.3/40.017/20 Reviews8.6/10 Clients & Experience7.8/10 Market PresenceService focus
100% Social Media Marketing
Latest Social Media Marketing Articles
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What Meta's Andromeda Update Means for Businesses in 2026
Explore how Meta’s Andromeda update will impact businesses. Let’s break down what’s new and how to build a clear action plan to scale profitability.
Social Media Marketing Agency FAQs
Looking for a social media marketing agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a social media marketing agency, from pricing and services to results and red flags.
Clutch features agencies driving engagement and growth across platforms like Instagram, Facebook, and TikTok twice a year based on a proprietary methodology. The top social media marketing agencies for Fall 2025 include:
An agency brings platform-specific expertise, creative resources, and data-driven processes that are hard to replicate in-house without significant investment. Companies often see faster growth, lower cost per acquisition, and stronger brand consistency when specialists run their channels.
Pricing varies based on several key factors, including scope, platform mix, and agency reputation. Based on data gathered by Clutch, the majority of SMM projects fall under $10,000, with hourly rates clustering between $25 – $49.
When preparing a budget for your social media marketing project, another thing to keep in mind is that agency fees are separate for ad spend and ad creation costs. For example, a mid-market e-commerce brand might pay $4,000 per month for content and management, plus a $5,000 – $10,000 monthly ad budget during peak seasons.
A social media marketing agency plans, builds, and optimizes a brand’s presence across platforms such as Facebook, Instagram, LinkedIn, TikTok, and X. These service providers are dedicated to partnering with businesses, organizations, and individual brands. Their typical engagements start with a deep dive into audience research and business goals, followed by channel selection, content calendars, creative production, community management, and paid campaign execution. Furthermore, they continually analyze performance data to refine tactics and maximize ROI.
Social media marketing agencies are committed to personalizing their approach and solutions to best fit their clients. Most firms bundle services into retainer or project packages that can include:
- Strategy and channel planning
- Organic content creation (e.g., posts, reels, stories, shorts)
- Community management and crisis response
- Paid ad management and A/B testing
- Influencer or creator collaborations
- Social listening, reporting, and sentiment analysis
Larger agencies often add complementary services like email marketing, SEO, or full-funnel creative to keep messaging consistent across channels.
Choosing the right social media marketing team is as important as the campaign ideas you have in mind. When selecting the ideal provider, start by identifying and clarifying your brand’s unique goals—brand awareness, lead gen, direct sales, or customer support. Then evaluate agencies on these following criteria:
- Relevant case studies and measurable outcomes
- Creative quality and platform expertise
- Communication style and reporting cadence
- Pricing transparency and contract flexibility
- Cultural and time-zone alignment
Shortlist two or three firms, request strategic roadmaps, and compare how each would tailor their approach to your objectives.
- Guaranteed follower counts or “viral” promises
- Lack of platform certifications or documented results
- Vague pricing or hidden ad‐management fees
- One-size-fits-all content with no brand customization
- Poor response times or unclear points of contact
If an agency can’t explain its methodology or show real performance data, keep looking. It’s better to be meticulous than be in an engagement with the wrong team.
- How will you integrate paid and organic tactics?
- Which KPIs do you prioritize for brands like mine?
- What tools do you use for scheduling, monitoring, and reporting?
- How is content approval handled, and who owns the creative assets?
- How do you stay current with algorithm updates and emerging platforms?
When interviewing prospective partners, ask every project-specific question you have in mind — whether it’s related to your niche or the type of service you need. Clear, detailed answers indicate a partner that values transparency and long-term success.
Freelancers can be cost-effective for isolated tasks like post design or ad copywriting. Agencies, however, provide multidisciplinary teams—strategists, designers, analysts—plus established workflows, technology stacks, and backup talent to keep campaigns running smoothly if one person is unavailable.
Common metrics include engagement rate, click-through rate (CTR), cost per lead (CPL), and return on ad spend (ROAS). Furthermore, social media marketing agencies typically combine platform analytics with web tracking tools to attribute conversions accurately and report on both top- and bottom-funnel impact.