Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 361 projectsDisruptive Advertising is a digital advertising agency specializing in PPC and paid search services, including Google Ads and Meta Ads. Feedback from clients indicates a 90% satisfaction rate, highlighting their attentive project management and strategic expertise. They excel in driving lead generation and optimizing Cost Per Click (CPC), despite occasional client concerns about service consistency for larger budgets.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA, a digital advertising agency specializing in Pay-Per-Click (PPC) and search engine marketing, consistently receives positive feedback from clients, with over 90% expressing satisfaction. Clients commend ATRA for significantly increasing leads and conversions while maintaining cost efficiency, with reports of a 49% increase in leads at only a 5% rise in cost per lead. Notable strengths include excellent client communication and strategic adaptability.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
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Dot Digital Solutions, a branding company, is headquartered in Sheridan, Wyoming. The team specializes in Branding and Social Media Marketing.
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Established in 2021, Assistants Abroad LLC is a social media marketing firm. The team offers Social Media Marketing and Web Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 6 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
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This Blank Page, a Content Writing Services company, is headquartered in Minneapolis, Minnesota. Their services include Content Writing Services and Branding.
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UndisclosedUndisclosedFreelancerDuluth, MN
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Daisy Digital LLC is a Content Marketing company. Their small team is located in Duluth, Minnesota. Their services include Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerNashville, TN
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Kung Pow Marketing is a Marketing Strategy company. The team is headquartered in Nashville, Tennessee, and their services include Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerRaleigh, NC
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Current Marketing Services is a social media marketing firm. Their small team of employees is headquartered in Raleigh, North Carolina. Their team offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerConestoga, PA
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Launched in 2001, Anspach Media, a small Business Consulting company, is headquartered in Conestoga, Pennsylvania. Their team focuses on Business Consulting and Content Writing Services.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr10 - 49Sacramento, CAServices provided
See all 6 projectsTwo Trees PPC is a digital advertising agency specializing in Pay-Per-Click advertising, particularly through platforms such as Google Ads and social media. Reviews highlight their effectiveness in increasing business leads and optimizing cost-per-click rates. Remarkable for their communication and responsiveness, they maintain a 100% positive feedback rate, with 75% of reviewers noting their strong project management and strategic insights in online ad campaigns.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 14 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising, with a strong focus on Google Ads and multi-channel online ad campaigns. Feedback highlights their exceptional project management, culture fit, and comprehensive service offerings. They are consistently praised for their strategic approach and effectiveness, achieving significant outcomes like a 985% ROAS increase. Review sentiment is 100% positive, with 70% of clients noting their expertise in PPC and paid media.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosedFreelancerLafayette Hill, PA
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Content Writing Services company Content by Christa, LLC was founded in 2018. The team focuses on Content Writing Services and Branding.
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Uncluttered Works, LLC is a small Content Writing Services company located in Harleysville, Pennsylvania. The team offers Content Writing Services and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 394 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising and search engine marketing, with a focus on optimizing Google Ads and LinkedIn campaigns. The company is highly praised for its responsive communication, data-driven strategies, and ability to deliver measurable results, such as increased conversion rates and improved cost-per-click metrics. While most reviews are positive, highlighting their strategic insight and collaborative spirit, there is one notable critique regarding contract transparency and service quality decline.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 24 projectsGatorworks is a digital advertising company specializing in PPC, SEO, and SEM services. Across reviews, 100% of clients praise their on-time delivery and responsive communication, highlighting their client-first approach and exceptional project management. Clients also commend Gatorworks for effectively enhancing online ad campaigns and delivering substantial improvements in impressions, SEO rankings, and lead quality.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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Dakota Allmaras Digital Copywriting Agency, a web design company, is in Fargo, North Dakota. Launched in 2022, the team provides Web Design and Content Writing Services.
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UndisclosedUndisclosedFreelancerFargo, ND
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Content Marketing company lonna.co was established in 2015. The team specializes in Content Marketing and Branding.
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Featured
What are Featured Providers?
$1,000+Undisclosed50 - 249New Delhi, IndiaServices provided
See all 49 projectsRankFast is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, search engine marketing, and online ad campaigns. With a strong emphasis on local SEO and tailored digital strategies, they have received 100% positive feedback, highlighting their ability to increase organic traffic and conversion rates. Clients commend their project management and responsive communication.
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Small Town Labs is a Marketing Strategy company. Based in Fargo, North Dakota, their small team offers Marketing Strategy and Audio Production. The company was launched in 2014.
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UndisclosedUndisclosedFreelancerSaginaw, MI
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ProfitPro, a Fractional CMO Services company, was founded in 2021. The agency focuses on Fractional CMO Services and Advertising, and is small.
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Andrea Palten is a small Colorado Springs, Colorado-based Corporate Training & Coaching company. Their services include Corporate Training & Coaching and Fractional CMO Services.
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Ken Roberts Consulting Group LLC. Is a Fractional CMO Services company based in Fort Mill, South Carolina. They provide Fractional CMO Services and Advertising and were founded in 2021.
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Cindy Gonzales & Associates is a small Denver, Colorado-based branding firm. The team focuses on Branding and Market Research.
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Sylvan Kills LLC is a Fractional CMO Services company. Established in 2022, their team specializes in Fractional CMO Services and Branding.
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On Demand Chiefs is a Boulder, Colorado-based branding agency. Founded in 2021, the team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosedFreelancerLafayette, CO
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Headquartered in Lafayette, Colorado, Rubric Marketing is a Marketing Strategy company. Their services include Marketing Strategy and Corporate Training & Coaching.
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UndisclosedUndisclosedFreelancerBoulder, CO
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VAXA Partners is a Fractional CMO Services company founded in 2024. The agency focuses on Fractional CMO Services and Branding, and is small.
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UndisclosedUndisclosedFreelancerSyracuse, NY
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Elite Venture Media is a branding agency. Their team is based in Syracuse, New York. The firm specializes in Branding and Market Research.
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UndisclosedUndisclosedFreelancerFort Collins, CO
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Peel Digital Consulting is a social media marketing firm. Headquartered in Fort Collins, Colorado, their team offers Social Media Marketing and Content Marketing.
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Costa Advertising is an Advertising company. The agency is located in Dallas, Texas. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosedFreelancerGiugliano in Campania, Italy
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Kenedy Web Agency is an Advertising company. They offer Advertising and Branding and were established in 2007. The company is headquartered in Giugliano in Campania, Italy.
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UndisclosedUndisclosedFreelancerFirenze, Italy
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InSEO, a small Marketing Strategy company, is in Firenze, Italy. The team specializes in Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosedFreelancerMadrid, Spain
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Marketing Media Solutions is a social media marketing agency established in 2003. The team focuses on Social Media Marketing and Email Marketing.
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Launched in 2015, Spot On Ad Services is a small social media marketing company in Colorado Springs, Colorado. Their team focuses on Social Media Marketing and Web Design.
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Brix Click Consulting is a Fractional CMO Services company. Located in Long Beach, California, the company was launched in 2014. Their team focuses on Fractional CMO Services and Branding.
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UndisclosedUndisclosedFreelancerMiramar, FL
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The Moonlit Lab is a branding agency founded in 2022. Their team offers Branding and Marketing Strategy.
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UndisclosedUndisclosedFreelancerLeesburg, VA
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Exponential Marketing | All American Management Group,Inc. Is a social media marketing agency. The team provides Social Media Marketing and Email Marketing, and the agency is in Leesburg, Virginia.
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UndisclosedUndisclosedFreelancerNaples, FL
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BlackFrog Agency is a branding agency. The Naples, Florida-based team provides Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerToronto, Canada
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Jeero Media is a social media marketing agency. The team offers Social Media Marketing and Ecommerce Marketing and is based in Toronto, Canada.
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Located in Italy, AGB AGENCY is a small branding firm. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerSambucheto, Italy
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Advertising company Eris Communication was established in 2020. The team focuses on Advertising and Branding and is in Sambucheto, Italy.
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UndisclosedUndisclosedFreelancerMiami, FL
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Market Operations LLC is a small Miami, Florida-based SEO company. The team focuses on Search Engine Optimization and Web Design.
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Elucid Consulting, a Marketing Strategy company, was founded in 2021. The firm provides Marketing Strategy and Graphic Design, and is small.
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UndisclosedUndisclosedFreelancerUnion, MO
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Marketing Makeover is a Business Consulting company launched in 2020. The firm offers Business Consulting and Social Media Marketing.
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UndisclosedUndisclosedFreelancerEnglewood, CO
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Measured Transformation LLC is a branding firm. Located in Englewood, Colorado, the agency focuses on Branding and Marketing Strategy.
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Pericles Ecommerce Solutions is a video production agency located in Toronto, Canada. Their services include Video Production and Corporate Photography.
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Giant Horizons is a SEO services firm. The Brisbane, QLD, Australia-based team offers Search Engine Optimization and Branding.
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FIVESTAR IT, a small IT strategy consulting company, is located in Los Angeles, California. Their services include IT strategy consulting and Cybersecurity.
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UndisclosedUndisclosedFreelancerWeston, FL
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Based in Weston, Florida, Website Rescue is a small SEO company. Their services include Search Engine Optimization and Branding.
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UndisclosedUndisclosedFreelancerMarlboro, NJ
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VNW Media LLC is a small social media marketing company headquartered in Marlboro, New Jersey. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerMiddletown Township, NJ
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MILE Social, a SEO agency, was established in 2015. The company focuses on Search Engine Optimization and Advertising, and is small.
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I DIGIT GROUP is a branding firm. Founded in 2013, the team focuses on Branding and Content Marketing.
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UndisclosedUndisclosedFreelancerToronto, Canada
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E-commerce development firm Data Analytics Solutions is in Toronto, Canada. They focus on E-Commerce Development and Artificial Intelligence.
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UndisclosedUndisclosedFreelancerParker, CO
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Mr. WPress is a SEO agency. The firm is in Parker, Colorado. Their team offers Search Engine Optimization and Web Development.
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UndisclosedUndisclosedFreelancerDenver, CO
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TimeHoodie is a Digital Strategy company. Headquartered in Denver, Colorado, their small team focuses on Digital Strategy and Social Media Marketing. The firm was founded in 2014.
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UndisclosedUndisclosedFreelancerDenver, CO
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Established in 2019, Latino Web Studio is a small web design agency in Denver, Colorado. Their team provides Web Design and Web Development.
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Made in Trenbania is a social media marketing company founded in 2010. Their services include Social Media Marketing and Search Engine Optimization.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
55% Pay Per Click45% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
38.7/40.019.6/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
37.8/40.019/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.6/40.017.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37/40.017/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.6/20 Reviews9.7/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
36.6/40.018.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.4/40.019.4/20 Reviews10/10 Clients & Experience7/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.4/40.017.8/20 Reviews9.4/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
36.4/40.018.6/20 Reviews9.6/10 Clients & Experience8.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.3/40.017.4/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
70% Pay Per Click30% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.