Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 361 projectsDisruptive Advertising is a digital advertising agency specializing in PPC and paid search services, including Google Ads and Meta Ads. Feedback from clients indicates a 90% satisfaction rate, highlighting their attentive project management and strategic expertise. They excel in driving lead generation and optimizing Cost Per Click (CPC), despite occasional client concerns about service consistency for larger budgets.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA, a digital advertising agency specializing in Pay-Per-Click (PPC) and search engine marketing, consistently receives positive feedback from clients, with over 90% expressing satisfaction. Clients commend ATRA for significantly increasing leads and conversions while maintaining cost efficiency, with reports of a 49% increase in leads at only a 5% rise in cost per lead. Notable strengths include excellent client communication and strategic adaptability.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
The Miami SEO is a social media marketing company. They are headquartered in Miami, Florida, and their services include Social Media Marketing and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Manchester, England
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Livelink, a web design company, was founded in 2002. In Manchester, England, the team offers Web Design and Web Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 6 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
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$10,000+$150 - $199 / hr10 - 49Marina del Rey, CA
Services provided
Launched in 2004, Executionists is a web development company. The small team offers Web Development and UX/UI Design.
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$10,000+$150 - $199 / hr10 - 49Cardiff, Wales
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Spindogs is a web design agency. Based in Cardiff, Wales and London, England, the agency offers Web Design and Web Development.
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$1,000+$25 - $49 / hr10 - 49München, Germany
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Esc mediagroup is an Advertising company. They are in München, Germany and have small team. Their services include Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Gloucestershire , England
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Factor 3 Communications Ltd is a web design agency. The team specializes in Web Design and Advertising, and the agency is based in Gloucestershire , England.
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$1,000+$25 - $49 / hr10 - 49Trier, Germany
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Moccabirds is a small social media marketing agency based in Trier, Germany. Their services include Social Media Marketing and Mobile & App Marketing.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr10 - 49Sacramento, CAServices provided
See all 6 projectsTwo Trees PPC is a digital advertising agency specializing in Pay-Per-Click advertising, particularly through platforms such as Google Ads and social media. Reviews highlight their effectiveness in increasing business leads and optimizing cost-per-click rates. Remarkable for their communication and responsiveness, they maintain a 100% positive feedback rate, with 75% of reviewers noting their strong project management and strategic insights in online ad campaigns.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 15 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising, with a strong focus on Google Ads and multi-channel online ad campaigns. Feedback highlights their exceptional project management, culture fit, and comprehensive service offerings. They are consistently praised for their strategic approach and effectiveness, achieving significant outcomes like a 985% ROAS increase. Review sentiment is 100% positive, with 70% of clients noting their expertise in PPC and paid media.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$25,000+$25 - $49 / hr10 - 49Shrewsbury, England
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Fisheye is a small website development firm founded in 2000. Their services include Web Development and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Lincoln, England
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Web design agency The Energy Cell was launched in 1999. The team provides Web Design and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 394 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising and search engine marketing, with a focus on optimizing Google Ads and LinkedIn campaigns. The company is highly praised for its responsive communication, data-driven strategies, and ability to deliver measurable results, such as increased conversion rates and improved cost-per-click metrics. While most reviews are positive, highlighting their strategic insight and collaborative spirit, there is one notable critique regarding contract transparency and service quality decline.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 24 projectsGatorworks is a digital advertising company specializing in PPC, SEO, and SEM services. Across reviews, 100% of clients praise their on-time delivery and responsive communication, highlighting their client-first approach and exceptional project management. Clients also commend Gatorworks for effectively enhancing online ad campaigns and delivering substantial improvements in impressions, SEO rankings, and lead quality.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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$10,000+$150 - $199 / hr10 - 49York, England
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Agency51 is a York, England-based web design agency. They provide Web Design and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49Wilmslow , England
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Venn Digital is a SEO company. Established in 2010, their team provides Search Engine Optimization and Web Design.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249New Delhi, IndiaServices provided
See all 49 projectsRankFast is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, search engine marketing, and online ad campaigns. With a strong emphasis on local SEO and tailored digital strategies, they have received 100% positive feedback, highlighting their ability to increase organic traffic and conversion rates. Clients commend their project management and responsive communication.
$5,000+$150 - $199 / hr10 - 49Earls Colne, EnglandServices provided
See all 15 projectsClimbing Trees is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, Google Ads, and online ad strategies. Across reviews, 100% of clients praised their effective communication, transparency, and commitment to achieving measurable outcomes like increased traffic and conversions. They are noted for their alignment with client values and budget, delivering significant business growth through well-managed digital advertising and search engine marketing efforts.
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$10,000+$150 - $199 / hr10 - 49Epsom, England
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Fingo is a web design company. Located in Epsom, England and Sutton, England, the company was established in 2003. Their team provides Web Design and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Hull, England
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Strawberry is a branding agency founded in 1993. Headquartered in Hull, England, the team focuses on Branding and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Royal Tunbridge Wells , England
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Cheeky is an Advertising company. The team offers Advertising and Branding, and the firm is based in Royal Tunbridge Wells , England.
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$10,000+$150 - $199 / hr10 - 49Manchester , England
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Drumbeaters is a web design agency. The team provides Web Design and Branding and is headquartered in Manchester , England.
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$10,000+$150 - $199 / hr10 - 49Shrewsbury, England
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Clear Design is a Shrewsbury, England-based branding firm. They focus on Branding and Application Management & Support.
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$10,000+$150 - $199 / hr10 - 49Milton Keynes, England
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Interdirect is a branding company. They offer Branding and Web Design and were launched in 1995. The firm is headquartered in Milton Keynes, England.
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$10,000+$150 - $199 / hr10 - 49Birmingham, England
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AlignandPull Limited is a web design company. Located in Birmingham, England, their small team provides Web Design and UX/UI Design. The company was established in 2008.
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$10,000+$150 - $199 / hr10 - 49London, England
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Launched in 2013, Embrace is an user experience design company. The team focuses on UX/UI Design and Branding and is headquartered in London, England and Rudheath, England.
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$10,000+$150 - $199 / hr10 - 49Bournemouth, England
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Strange is a small web design company. They provide Web Design and Web Development and were founded in 2000.
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$5,000+$100 - $149 / hr10 - 49Denton, TX
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Produce Results is a web design company. In Denton, Texas, the firm was established in 2009. Their team focuses on Web Design and Branding.
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$1,000+Undisclosed10 - 49Tonbridge, England
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Small user experience design company MCM Net, is based in Tonbridge, England. Their services include UX/UI Design and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Teddington, England
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Gravytrain, a SEO services firm, was founded in 1999. The firm specializes in Search Engine Optimization and Web Design, and is small.
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$10,000+$150 - $199 / hr10 - 49Belfast, Northern Ireland
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Blue Monkee Digital, a SEO services firm, is located in Belfast, Northern Ireland. Founded in 2007, the team offers Search Engine Optimization and Web Design.
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$10,000+$150 - $199 / hr10 - 49Manchester, England
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Democracy is a video production agency. The firm is headquartered in Manchester, England. Their services include Video Production and Public Relations.
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$10,000+$150 - $199 / hr10 - 49
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Back Office Outsourcing company Purecontent Media Limited was founded in 2006. The team provides Back Office Outsourcing and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49New York, NY
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SME is a New York, New York-based branding agency. They focus on Branding and Media Planning & Buying.
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$5,000+$50 - $99 / hr10 - 49
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Front and Social is a small Chicago, Illinois-based public relations agency. The team specializes in Public Relations and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Oklahoma City, OK
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Headquartered in Oklahoma City, Oklahoma, Skyline Media Group is a small social media marketing company. Their services include Social Media Marketing and Email Marketing.
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$5,000+$100 - $149 / hr10 - 49Broken Arrow, OK
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Skynet Solutions Inc is a branding agency. The Broken Arrow, Oklahoma-based agency was founded in 2003. Their services include Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49McKinney, TX
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Internet Marketing Images Inc is a web design company. They are headquartered in McKinney, Texas, and their services include Web Design and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Des Moines, IA
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Flying hippo is an Advertising company. They offer Advertising and Branding and were established in 2003. The firm is located in Des Moines, Iowa.
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$5,000+$100 - $149 / hr10 - 49Orlando, FL
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TAG Digital Marketing, a small Marketing Strategy company, is in Orlando, Florida. The team focuses on Marketing Strategy and Other Marketing.
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$1,000+$25 - $49 / hr10 - 49San Francisco, CA
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ROI·DNA is a small San Francisco, California-based branding firm. The team specializes in Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49
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Established in 2006, Brunello is a small web design agency. Their services include Web Design and Web Development.
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$5,000+$100 - $149 / hr10 - 49Broken Arrow, OK
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EXpect3 is an Advertising company. Their team is in Broken Arrow, Oklahoma and offers Advertising and Branding.
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$5,000+$50 - $99 / hr10 - 49Culver City, CA
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Noxster is a small SEO services firm headquartered in Culver City, California. The team offers Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Las Vegas, NV
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On Target Media, Inc. Is a website development company. They were established in 2001, and their services include Web Development and Advertising.
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$5,000+$100 - $149 / hr10 - 49Fenton, MO
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Opportunity Max is a Digital Strategy company. Launched in 2010, the team focuses on Digital Strategy and Marketing Strategy.
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$10,000+$100 - $149 / hr10 - 49Louisville, KY
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Guthrie/Mayes Public Relations is a public relations firm established in 1977. Their services include Public Relations and Digital Strategy.
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$5,000+$50 - $99 / hr10 - 49Los Angeles, CA
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Quick Marketing Group, an Advertising company, is located in Los Angeles, California. They focus on Advertising and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49
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Founded in 2006, Optimus Performance Marketing is a small Digital Strategy company. Their team provides Digital Strategy and Broadcast Video.
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$10,000+$150 - $199 / hr10 - 49Poulton, England
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We Love 9am is a Poulton, England-based Advertising company. They offer Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Penegoes, Wales
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Tincan Limited is an UX design company. Their small team of employees is in Penegoes, Wales. Their team specializes in UX/UI Design and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Brighton , England
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UX agency Bozboz is headquartered in Brighton , England. They offer UX/UI Design and Branding.
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$10,000+$150 - $199 / hr10 - 49Bicton Heath, England
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Verve Graphic Design & Marketing, a branding company, is located in Bicton Heath, England and Manchester, England. The team specializes in Branding and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Kirkham, England
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Northern Monkey Creative Media is an e-commerce development firm headquartered in Kirkham, England. Their services include E-Commerce Development and Web Design.
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$10,000+$150 - $199 / hr10 - 49Hadleigh, England
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Free Rein is a small e-commerce development firm. They offer E-Commerce Development and Search Engine Optimization and were founded in 2004.
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$10,000+$150 - $199 / hr10 - 49
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Huddled Media is a software development company. Based in Salford, England, their small team offers Custom Software Development and Mobile App Development. The agency was established in 2017.
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$5,000+$100 - $149 / hr10 - 49Omaha, NE
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Established in 1990, Sleight Advertising Inc is a branding agency. The team provides Branding and Media Planning & Buying.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
55% Pay Per Click45% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
38.9/40.019.8/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
37.8/40.019/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.6/40.017.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37/40.017/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.6/20 Reviews9.7/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
36.6/40.018.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.4/40.019.4/20 Reviews10/10 Clients & Experience7/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.4/40.017.8/20 Reviews9.4/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
36.4/40.018.6/20 Reviews9.6/10 Clients & Experience8.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.3/40.017.4/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
70% Pay Per Click30% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.