Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
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$5,000+$100 - $149 / hr10 - 49Menomonee Falls, WI
Services provided
On YOUR Mark LLC, a SEO agency, was launched in 1988. The small team offers Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Tampa, FL
Services provided
Business Local Listings is a SEO agency. The team is headquartered in Tampa, Florida, and their services include Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$100 - $149 / hr10 - 49Tampa, FL
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Webhead Interactive is a small PPC company. Launched in 2007, the team focuses on Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Saint Charles, MO
Services provided
JWeb Media is a social media marketing agency. The small Saint Charles, Missouri-based team specializes in Social Media Marketing and Email Marketing. The firm was founded in 1999.
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$1,000+$150 - $199 / hr10 - 49Santa Barbara, CA
Services provided
WebNow.com is a Digital Strategy company. The team specializes in Digital Strategy and Pay Per Click, and the firm is headquartered in Santa Barbara, California.
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$5,000+$100 - $149 / hr10 - 49Kaunas, Lithuania
Services provided
BeeMarketing is a PPC company in Kaunas, Lithuania. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Zagreb, Croatia
Services provided
Located in Zagreb, Croatia, Jasno & Glasno is an Advertising company. Founded in 2007, the team provides Advertising and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 90 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. With a focus on maximizing Cost Per Click efficiency, they have consistently delivered strong outcomes, such as a 20% increase in conversions and a 25% decrease in cost per conversion. Nearly all reviewers, approximately 95%, commend their expertise, proactive project management, and exceptional client partnership, with no significant areas for improvement mentioned.
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$1,000+$25 - $49 / hr10 - 49Sofia, Bulgaria
Services provided
Established in 2007, Advertise BG is a Digital Strategy company. Based in Sofia, Bulgaria, the team offers Digital Strategy and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Prague, Czech Republic
Services provided
Sun Marketing, s.r.o. Is a PPC company. The team provides Pay Per Click and Search Engine Optimization and is located in Prague, Czech Republic.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
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$1,000+$25 - $49 / hr10 - 49Milano, Italy
Services provided
Webtek S.p.A. Is a small Milano, Italy-based graphic design agency. The team offers Graphic Design and Mobile App Development.
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$1,000+$25 - $49 / hr10 - 49Milano, Italy
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Endivia Srl, an Advertising company, is based in Milano, Italy. They specialize in Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Cusano Milanino, Italy
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Soteha Solutions Hub is a custom software development company. Headquartered in Cusano Milanino, Italy, their team offers Custom Software Development and E-Commerce Development.
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$1,000+$25 - $49 / hr10 - 49
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Launched in 2011, Marketing Lion is a Digital Strategy company. Their team focuses on Digital Strategy and Search Engine Optimization.
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$10,000+$100 - $149 / hr10 - 49Lasne, Belgium
Services provided
Media*A, a mobile app development company, was launched in 2003. They specializes in Mobile App Development and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Helsinki, Finland
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OIKIO is a Conversion Optimization company. They are based in Helsinki, Finland and have small team. They specialize in Conversion Optimization and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Wien, Austria
Services provided
Founded in 2016, TheVentury is a social media marketing agency. The agency provides Social Media Marketing and Mobile App Development, and is small.
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$1,000+$25 - $49 / hr10 - 49
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Founded in 2011, Internet Marketing Direct is a branding company. The team provides Branding and Digital Strategy.
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$10,000+$100 - $149 / hr10 - 49Lyon, France
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In Lyon, France, Peexeo is a branding company. They offer Branding and Pay Per Click and were launched in 2009.
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$5,000+$100 - $149 / hr10 - 49München, Germany
Services provided
PR agency Lucy Turpin Communications was founded in 1995. The small team offers Public Relations and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Torino, Italy
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Headquartered in Torino, Italy, Across is an Advertising company. Their services include Advertising and Digital Strategy.
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$10,000+$100 - $149 / hr10 - 49Paris, France
Services provided
Just Search France is a small Paris, France-based Digital Strategy company. The team specializes in Digital Strategy and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Lille, France
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Silicon Salad is a small user experience design agency launched in 2008. Their services include UX/UI Design and E-Commerce Development.
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$5,000+$100 - $149 / hr10 - 49Torino, Italy
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In Torino, Italy, CreatiWeb S.r.l. Is a PPC agency. They offer Pay Per Click and Social Media Marketing and were founded in 2000.
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$1,000+$25 - $49 / hr10 - 49Lillestrøm, Norway
Services provided
OutSearching AS, a Conversion Optimization company, was launched in 2007. The small team provides Conversion Optimization and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Singapore, Singapore
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Small pay per click agency Innomedia Technologies, is in Singapore, Singapore. The team offers Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Bali, Indonesia
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Webkos Internet is a Digital Strategy company headquartered in Bali, Indonesia. The team focuses on Digital Strategy and E-Commerce Development.
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$5,000+$100 - $149 / hr10 - 49Curitiba, Brazil
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Liguesite is an IT managed services company. They focus on IT managed services and IT strategy consulting and were established in 2002.
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$5,000+$100 - $149 / hr10 - 49Manizales, Colombia
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Launched in 2004, zoppdigital is a Marketing Strategy company. The firm provides Marketing Strategy and Pay Per Click, and is small.
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$5,000+$100 - $149 / hr10 - 49Chicago, IL
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Mystech Dynamics is a PPC agency headquartered in Chicago, Illinois and Makati, Philippines. Launched in 2010, the team provides Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Tel Aviv-Yafo, Israel
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Clickwise, an Advertising company, specializes in Advertising and Social Media Marketing. The agency is in Tel Aviv-Yafo, Israel.
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$5,000+$100 - $149 / hr10 - 49Petaling Jaya, Malaysia
Services provided
Gapture Malaysia is a Digital Strategy company. The team is headquartered in Petaling Jaya, Malaysia, and their services include Digital Strategy and Advertising.
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$5,000+$100 - $149 / hr10 - 49Miraflores, Peru
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PLAY Digital Media is a Miraflores, Peru-based Advertising company. The team offers Advertising and Mobile App Development.
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$5,000+$100 - $149 / hr10 - 49Lahore, Pakistan
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The Vital Solutions, a SEO agency, is in Lahore, Pakistan. The team provides Search Engine Optimization and IT managed services.
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$5,000+$100 - $149 / hr10 - 49الدوحة, Qatar
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QDigitals Co. Is an application development firm. The الدوحة, Qatar-based agency was launched in 2012. Their services include Mobile App Development and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Kuala Lumpur, Malaysia
Services provided
GetRanked Malaysia is a mobile app development firm. The Kuala Lumpur, Malaysia-based company focuses on Mobile App Development and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Kuala Lumpur, Malaysia
Services provided
Launched in 2015, Black Wolf Digital is a Content Marketing company. Their services include Content Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Petaling Jaya, Malaysia
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Launched in 2011, Buenito Interactive is a branding agency. Their services include Branding and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Petaling Jaya, Malaysia
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Digital Marketing Consultancy Sdn Bhd is an Email Marketing company in Petaling Jaya, Malaysia. They specialize in Email Marketing and Mobile & App Marketing and were established in 2016.
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$5,000+$100 - $149 / hr10 - 49Minato City, Japan
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Founded in 2005, Mahana Corporation is an Advertising company. Their services include Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49São Paulo , Brazil
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Established in 2013, Clicktarget Agência Digital is an e-commerce development firm. The team offers E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed10 - 49Curitiba, Brazil
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Agência WX is a branding agency. They were launched in 2004, and their services include Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Lisboa, Portugal
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WSI Portugal is a Digital Strategy company. They were launched in 1995, and their services include Digital Strategy and Email Marketing.
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UndisclosedUndisclosed10 - 49Ho Chi Minh City, Vietnam
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TNCL Digital Agency is a branding firm. Their small team is in Ho Chi Minh City, Vietnam. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Ciudad de México, Mexico
Services provided
Custom software development company OMB Media is headquartered in Ciudad de México, Mexico. Their services include Custom Software Development and Pay Per Click.
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$5,000+$25 - $49 / hr10 - 49Ciudad de México, Mexico
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ACE Publicidad, a pay per click company, was launched in 2006. The small team specializes in Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Providencia, Chile
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Established in 2003, Positioning web design, a small website development firm, is based in Providencia, Chile. Their team focuses on Web Development and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Johannesburg, South Africa
Services provided
Gnu World is a PPC company. Their small team is headquartered in Johannesburg, South Africa and focuses on Pay Per Click and Search Engine Optimization. The firm was established in 2000.
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UndisclosedUndisclosed10 - 49Nairobi, Kenya
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Global Desarts Media is an Email Marketing company. The Nairobi, Kenya-based team focuses on Email Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Posicionamiento.MX is a SEO agency founded in 2012. The company provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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Agência DDWB is a Digital Strategy company. Their small team is based in São Paulo, Brazil and specializes in Digital Strategy and Pay Per Click. The firm was founded in 2005.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.8/40.019.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36/40.018/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.