Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$1,000+< $25 / hr10 - 49
Services provided
See all 1 projectsDigiTech InfoSys offers a range of services including SEO, web design and development, social media marketing, and Pay Per Click (PPC) campaigns. Feedback from clients highlights their exceptional project management, timely delivery, and effective PPC and SEO strategies that increased site traffic and Google rankings. Their professionalism and responsiveness are consistently praised.
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$1,000+Undisclosed10 - 49دبي, United Arab Emirates
Services provided
See all 1 projectsMindstorm Global Technologies LLC specializes in website and mobile app development, offering digital solutions tailored to enhance business needs. Reviews highlight their commitment to client satisfaction, high-quality products, and innovation. Clients appreciate their effective project management and value alignment, with an emphasis on delivering user-friendly and visually appealing digital products on time.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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$1,000+< $25 / hr10 - 49Jodhpur, India
Services provided
R2logics Technologies Pvt Ltd is a Digital Strategy company headquartered in Jodhpur, India and New Delhi, India. The team offers Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Zeal Digital Agency, a SEO agency, offer Search Engine Optimization and Digital Strategy. They were launched in 2019.
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$1,000+$25 - $49 / hr10 - 49Lagos, Nigeria
Services provided
Pedicel Marketing Agency is a branding firm. The Lagos, Nigeria-based company was launched in 2021. Their team offers Branding and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Jaipur, India
Services provided
Bridgestone Technologies & Associates is a web design agency. They were established in 2022 and provide Web Design and Search Engine Optimization.
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Undisclosed< $25 / hr10 - 49
Services provided
Xelogic Solutions is a small social media marketing company established in 2022. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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$1,000+< $25 / hr10 - 49
Services provided
Branding firm Higher IT was founded in 2023. Located in Visakhapatnam, India, the team offers Branding and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
See all 1 projectsLiberty Web Studio positions itself as a provider that emphasizes the synergy of customization and affordability in creating web solutions. Their standout feature is the ability to tailor packages
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 401 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. With over 90% of reviews praising their expertise, impressive project management, and ability to enhance lead quality and conversions, they consistently achieve and surpass KPIs. Clients appreciate their strategic approach, timely delivery, and cost-efficient solutions, with 85% highlighting their proactive communication and innovation in online ad campaigns.
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$100,000+$300+ / hr2 - 9Paterna, Spain
Services provided
StartGo Connection is a small Paterna, Spain-based Content Marketing company. The team offers Content Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr2 - 9Morden, England
Services provided
Websites Made, a web design agency, is in Morden, England and Peterborough, England. They provide Web Design and Web Development.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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UndisclosedUndisclosed50 - 249Lisle, IL
Services provided
Tekboox, an IT managed services company, is headquartered in Lisle, Illinois. They provide IT managed services and Mobile & App Marketing.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Launched in 2022, Digital 6ix is a Digital Strategy company. In Toronto, Canada, the team focuses on Digital Strategy and Web Design.
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$1,000+$25 - $49 / hr10 - 49Gurugram, India
Services provided
See all 1 projectsRankHigher Digital SEO Solution is the global leader in providing SEO for small to medium-sized businesses in India & abroad. We specialize in helping businesses rank online and get 85% of our
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$1,000+$50 - $99 / hr10 - 49Toronto, Canada
Services provided
See all 1 projects2Marketing.com offers web design, SEO optimization, and lead generation services. Reviews consistently highlight their expertise, timely delivery, and significant improvements in online presence and business growth for clients. Their ability to integrate high-quality design with effective SEO strategies, resulting in enhanced user engagement and increased revenue, is particularly praised.
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$1,000+$25 - $49 / hr10 - 49Faisalabad, Pakistan
Services provided
See all 1 projectsThe Webgenic offers content writing and posting services, demonstrating notable efficiency and a streamlined, automated workflow. Clients appreciate their rapid response and the effective collaboration despite the limited team size. Overall, the feedback emphasizes satisfaction with their resources and service speed.
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$1,000+$50 - $99 / hr10 - 49
Services provided
See all 1 projectsYour Digital Innovation PartnerFuturex Tech is a top agency based in Birgunj and Kathmandu. We specialize in Web Design (UI/UX), Branding, Graphic Design, Digital Marketing and Website Development.
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$5,000+$100 - $149 / hr10 - 49Winnipeg, Canada
Services provided
Established in 2007, Fresh Traffic Group is a SEO company. The team offers Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Gurugram, India
Services provided
Based in Gurugram, India and India, Storify News is a small SEO services firm. The team focuses on Search Engine Optimization and Mobile App Development.
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$5,000+$100 - $149 / hr10 - 49
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Established in 1988, Duct Tape Marketing is a small Golden, Missouri-based Fractional CMO Services company. Their team specializes in Fractional CMO Services and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49Fort Worth, TX
Services provided
Small branding company LIFT - The Marketing Agency, is based in Fort Worth, Texas. The team provides Branding and Web Design.
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$1,000+$100 - $149 / hr10 - 49Amman, Jordan
Services provided
Launched in 2009, BluNet is a small Advertising company. Their team focuses on Advertising and Content Marketing.
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$1,000+Undisclosed10 - 49Parañaque, Philippines
Services provided
SEO Hacker is a SEO company. The firm is based in Parañaque, Philippines. Their services include Search Engine Optimization and Web Development.
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UndisclosedUndisclosed10 - 49Bengaluru, India
Services provided
Brandstory Digital Marketing Company, an Advertising company, was founded in 2012. In Bengaluru, India, the team offers Advertising and Business Consulting.
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$1,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
Services provided
The Watchtower, a SEO services firm, was founded in 2017. The firm focuses on Search Engine Optimization and Web Development.
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Undisclosed< $25 / hr10 - 49Bahadurgarh, India
Services provided
Founded in 2018, Walk N Star is a SEO services firm. The team specializes in Search Engine Optimization and Social Media Marketing and is located in Bahadurgarh, India.
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$10,000+$25 - $49 / hr10 - 49Karachi, Pakistan
Services provided
Innova Digitals is a small SEO company. Established in 2019, the team specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Noida, India
Services provided
Getsvision Solutions Pvt. Ltd., an e-commerce development company, is based in Noida, India. Founded in 2014, the team focuses on E-Commerce Development and Email Marketing.
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$1,000+$25 - $49 / hr10 - 49سیالکوٹ, Pakistan
Services provided
Web design agency WebCodifier.com is in سیالکوٹ, Pakistan and Faisalabad, Pakistan. Their services include Web Design and Search Engine Optimization.
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$1,000+Undisclosed10 - 49Mumbai, India
Services provided
Webcap Technology - Digital Marketing Company in Mumbai, a SEO services firm, was established in 2017. The small team offers Search Engine Optimization and Social Media Marketing.
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$50,000+$50 - $99 / hr10 - 49London, UK, England
Services provided
Oderpy LTD is a SEO company. Headquartered in London, UK, England, the agency specializes in Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr10 - 49Indore, India
Services provided
Itechseo is a Content Marketing company in Indore, India and Un, India. Their services include Content Marketing and Digital Strategy.
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$1,000+< $25 / hr10 - 49Pune, India
Services provided
Founded in 2020, GALR Marketing is an Other Digital Marketing company. The small team offers Other Digital Marketing and UX/UI Design.
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$1,000+< $25 / hr10 - 49Hyderabad, India
Services provided
Founded in 2017, Osiltec Infotech is a small web design agency located in Hyderabad, India. Their team specializes in Web Design and Content Marketing.
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UndisclosedUndisclosed10 - 49New Delhi, India
Services provided
Established in 2012, BrandsMartini - Digital Marketing Agency, a small Digital Strategy company, is located in New Delhi, India. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Las Palmas de Gran Canaria, Spain
Services provided
In Las Palmas de Gran Canaria, Spain, Diceto Agencia Marketing Digital is a SEO agency. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+< $25 / hr10 - 49
Services provided
SEO company Number9 is headquartered in Dubai, United Arab Emirates. Launched in 2010, the team specializes in Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Dandah Digital is a SEO company. They offer Search Engine Optimization and Social Media Marketing and were established in 2021.
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Undisclosed< $25 / hr10 - 49Siliguri, India
Services provided
Founded in 2019, digital seo marketting is a small SEO services firm located in siliguri, India and Siliguri, India. Their team specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
Persistent Infotech is a small social media marketing company. Established in 2017, the team provides Social Media Marketing and Web Design.
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$1,000+< $25 / hr10 - 49Chakpachuria, India
Services provided
SEO company PlanD Media is headquartered in Chakpachuria, India. They specialize in Search Engine Optimization and Marketing Strategy and were established in 2016.
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Undisclosed$25 - $49 / hr10 - 49
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Local Leads Generation is an Email Marketing company established in 2022. The firm specializes in Email Marketing and Sales Outsourcing, and is small.
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$1,000+$100 - $149 / hr10 - 49Brighton and Hove, England
Services provided
Contentscape is a Digital Strategy company. They specialize in Digital Strategy and Social Media Marketing and were founded in 2014. The company is located in Brighton and Hove, England.
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$1,000+$150 - $199 / hr10 - 49Subang Jaya, Malaysia
Services provided
3thirds Inc is a small Advertising company. Founded in 1996, the team provides Advertising and Branding.
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$1,000+$100 - $149 / hr10 - 49Limassol, Cyprus
Services provided
M&G Speed Marketing LTD is a public relations agency. Established in 2020, their team specializes in Public Relations and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
Services provided
In Reston, Virginia, AKW Brains is a small SEO agency. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+< $25 / hr10 - 49Chicago, IL
Services provided
Bmymarketer is a web design company. In Chicago, Illinois, their small team offers Web Design and Video Production. The agency was established in 2017.
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$10,000+$100 - $149 / hr10 - 49Dubai, United Arab Emirates
Services provided
Founded in 2020, BACKERGY SOFT is a branding company. The team provides Branding and Content Marketing.
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$1,000+$150 - $199 / hr10 - 49Phoenix, AZ
Services provided
Triaza is a Phoenix, Arizona-based Digital Strategy company. They focus on Digital Strategy and Marketing Strategy.
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$5,000+$300+ / hr10 - 49Orlando, FL
Services provided
VEOOZ is an Advertising company. The small Orlando, Florida-based team focuses on Advertising and Social Media Marketing. The company was established in 2024.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.6/40.020/20 Reviews9.7/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.