Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
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$5,000+$100 - $149 / hr2 - 9Cincinnati, OH
Services provided
Blue Kaboom is a SEO services firm. They are based in Cincinnati, Ohio. Their team specializes in Search Engine Optimization and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9São Paulo, Brazil
Services provided
Social media marketing firm Cryah Agência Digital is in São Paulo, Brazil. Founded in 2010, the team offers Social Media Marketing and Web Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$50 - $99 / hr2 - 9Bellingham, WA
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Advancify is a web design agency. In Bellingham, Washington, their team offers Web Design and Call Center Services.
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UndisclosedUndisclosed2 - 9
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Massive Peak is an Email Marketing company. Launched in 2022, the agency is located in Ernakulam, India. Their team provides Email Marketing and Affiliate Marketing.
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$1,000+$100 - $149 / hr2 - 9Varsity Lakes, Australia
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Digital Junkies is a small Digital Strategy company headquartered in Varsity Lakes, Australia. The team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Riddlesden, England
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Skittish Digital is a Riddlesden, England-based Digital Strategy company. They specialize in Digital Strategy and Corporate Training & Coaching and were founded in 2012.
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$5,000+$100 - $149 / hr2 - 9Tampa, FL
Services provided
Headquartered in Tampa, Florida, Uhsome LLC is a custom software development firm. They offer Custom Software Development and Mobile App Development.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 88 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. With a focus on maximizing Cost Per Click efficiency, they have consistently delivered strong outcomes, such as a 20% increase in conversions and a 25% decrease in cost per conversion. Nearly all reviewers, approximately 95%, commend their expertise, proactive project management, and exceptional client partnership, with no significant areas for improvement mentioned.
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$1,000+$50 - $99 / hr2 - 9London, England
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Smart Cow Marketing is a Content Marketing company. In London, England, the firm was launched in 2010. Their services include Content Marketing and Digital Strategy.
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$1,000+$150 - $199 / hr2 - 9Willetton, Australia
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Headquartered in Willetton, Australia, Digital Meal is a SEO services firm. They focus on Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
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$1,000+$100 - $149 / hr2 - 9Leeds, England
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Marketing Optimist is a SEO company headquartered in Leeds, England. Established in 2016, the team offers Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Braga, Portugal
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André Craveiro - Digital Marketing Consultant is a Digital Strategy company. Founded in 2016, the team offers Digital Strategy and Social Media Marketing. The firm is in Braga, Portugal.
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UndisclosedUndisclosed2 - 9
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Rander is a Brasília, Brazil-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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Undisclosed$50 - $99 / hr2 - 9Leeds, England
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Netzoll is a Leeds, England-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Launched in 2013, Shield Bar Marketing is a web design agency. The team offers Web Design and Marketing Strategy.
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UndisclosedUndisclosed2 - 9
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Raney Day Design is a branding company. The team is headquartered in Whitmore Lake, Pennsylvania and Whitmore Lake, Pennsylvania, and their services include Branding and Content Marketing.
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$1,000+Undisclosed2 - 9
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Startup Cafe Digital, a SEO agency, is based in Bengaluru, India. Established in 2015, the team specializes in Search Engine Optimization and Digital Strategy.
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$10,000+< $25 / hr10 - 49Karachi, Pakistan
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See all 1 projectsOptimal Creations provides advertising and marketing services, as evidenced by their successful engagement with a food and beverages company. Reviews highlight their timely delivery, innovative ideas, and effective project management, culminating in high client satisfaction and measurable success.
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$1,000+$25 - $49 / hr10 - 49Mumbai, India
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Aimax Provider is a Mumbai, India-based web development firm. The team offers Web Development and CRM consulting and SI.
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$1,000+< $25 / hr10 - 49Yangon, Myanmar
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Digital Dots - Creative Digital Agency, a small user experience design company, is in Yangon, Myanmar. Their services include UX/UI Design and E-Commerce Development.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
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DNG WEB TECH is an Enterprise App Modernization company in Ahmedabad, India. The team offers Enterprise App Modernization and UX/UI Design.
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$1,000+< $25 / hr10 - 49Noida, India
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TechmoWeb Experts Pvt. Ltd. Is a small custom software development company in Noida, India and London, England. Their services include Custom Software Development and UX/UI Design.
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$1,000+< $25 / hr10 - 49Delhi, India
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Dight Infotech is a website development firm. They were established in 2020, and their services include Web Development and E-Commerce Development.
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$1,000+$25 - $49 / hr10 - 49New Delhi, India
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DigitalFry ventures, a Content Marketing company, was established in 2016. The team provides Content Marketing and Conversion Optimization.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
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Konzept Solutions, a custom software development firm, specializes in Custom Software Development and E-Commerce Development. The company is located in Ahmedabad, India.
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$1,000+$25 - $49 / hr10 - 49Noida, India
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Wingshield Technologies is a website development firm. The team provides Web Development and Custom Software Development, and the agency is located in Noida, India.
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$1,000+< $25 / hr10 - 49New Delhi, India
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Digital Mill Consultants is a social media marketing firm launched in 2014. In New Delhi, India, the team offers Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Dubai, United Arab Emirates
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PromoteDial LLC is an Other Digital Marketing company based in Dubai, United Arab Emirates. Founded in 2015, the team specializes in Other Digital Marketing and Search Engine Optimization.
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$10,000+$25 - $49 / hr10 - 49Madhapur, India
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Launched in 2013, iBridge Digital is a small Madhapur, India-based Advertising company. Their team offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49Chandigarh, India
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Earnedly Technology is a website development firm. The Chandigarh, India-based firm was founded in 2020. Their team provides Web Development and Social Media Marketing.
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$1,000+$25 - $49 / hrFreelancerNorth Battleford, Canada
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The Marketing Team is an e-commerce development firm. They are in North Battleford, Canada and have small team. They specialize in E-Commerce Development and Content Marketing.
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$1,000+< $25 / hrFreelancerRawalpindi, Pakistan
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MoveX Digital, a social media marketing firm, is in Rawalpindi, Pakistan. They focus on Social Media Marketing and Web Development.
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$1,000+$25 - $49 / hr10 - 49L'viv, Ukraine
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Launched in 2019, Develin Core is a small CRM consulting and SI company. Their team focuses on CRM consulting and SI and E-Commerce Development.
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$1,000+< $25 / hr2 - 9Nairobi, Kenya
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See all 1 projectsArilan Media provides services including website design and development as well as lead generation through search engine marketing. Reviews highlight their strong customer focus and effective project management. Notably, a client in real estate experienced significant ROI from their PPC campaigns. Overall, Arilan Media is praised for delivering good value and maintaining excellent communication.
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$5,000+$25 - $49 / hr2 - 9Bengaluru, India
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Content Tree is a Content Writing Services company. They are in Bengaluru, India and have small team. They specialize in Content Writing Services and Content Marketing.
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$1,000+< $25 / hr2 - 9London, England
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Firsttouch NG, a web design company, is based in London, England. They offer Web Design and Web Development and were established in 2023.
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$5,000+$100 - $149 / hr2 - 9Denver, CO
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Big Orange Planet is a branding agency launched in 2002. Their services include Branding and Search Engine Optimization.
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$10,000+$25 - $49 / hr10 - 49Sahibzada Ajit Singh Nagar, India
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Launched in 2020, Webnmedia Solutions is a web development firm. Their team focuses on Web Development and Mobile App Development.
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$1,000+< $25 / hr2 - 9Athina, Greece
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Founded in 2019, GS Digital Marketing Agency™ is a small Marketing Strategy company. Their services include Marketing Strategy and Advertising.
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$1,000+$50 - $99 / hr2 - 9
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Tactica Digital is a social media marketing company. The team focuses on Social Media Marketing and Content Marketing and is based in Sheridan, Wyoming and Phnom Penh, Cambodia.
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$1,000+$25 - $49 / hr2 - 9Pretoria, South Africa
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Launched in 2019, Ashley Mupfawa Services is a small Digital Strategy company based in Pretoria, South Africa. Their team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hrFreelancerColorado Springs, CO
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Established in 2008, Clotaire Damy is a small SEO agency. Their services include Search Engine Optimization and Web Design.
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$10,000+$100 - $149 / hr10 - 49Fairport, NY
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Sharp Notions, LLC is a Fairport, New York-based web design agency. Their services include Web Design and E-Commerce Development.
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$25,000+$100 - $149 / hr10 - 49Manchester, England
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PushON is a social media marketing company headquartered in Manchester, England and Bristol, England. They offer Social Media Marketing and Content Marketing and were founded in 2005.
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UndisclosedUndisclosed10 - 49Sandton, South Africa
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Conversion Optimization company Wetpaint Advertising is based in Sandton, South Africa. Founded in 1997, the team provides Conversion Optimization and Digital Strategy.
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$1,000+$50 - $99 / hr10 - 49
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FiveUp Technologies is a Long Beach, California-based web development company. They offer Web Development and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Bengaluru, India
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In Bengaluru, India, Sellology is an Ecommerce Marketing company. Their services include Ecommerce Marketing and Pay Per Click.
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$1,000+Undisclosed2 - 9
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CRE8 Digital is a small Advertising company established in 2021. Their team offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9
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BrandThrow | Digital marketing & Advertising Firm is an Ahmedabad, India-based social media marketing firm. They offer Social Media Marketing and Email Marketing.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
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Keev Marketing, a Digital Strategy company, was launched in 2021. The company focuses on Digital Strategy and Social Media Marketing, and is small.
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$5,000+$25 - $49 / hr10 - 49Thane, India
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Digiweave Mediatech LLP is a Digital Strategy company founded in 2019. Their services include Digital Strategy and E-Commerce Development.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.019.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36.2/40.018.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.