Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 371 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. Reviews reveal a mix of positive and negative feedback, with approximately 85% praising their expertise, project management, and personalized approach, while about 15% note areas for improvement, such as campaign optimization and creative processes. Their commitment to increasing leads and improving metrics is frequently highlighted.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click Advertising agency specializing in Google Ads management and digital advertising campaigns. Despite having high ratings and expertise appreciated by clients, feedback indicates a mix of experiences, with approximately 72% positive reviews highlighting their communication and strategic approach, while around 28% express dissatisfaction, particularly concerning project execution and client service.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
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UndisclosedUndisclosed10 - 49Delhi, India
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Social media marketing agency Grow Puffery is located in Delhi, India. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
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Best Web Design, a social media marketing agency, was established in 2015. They specializes in Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click Advertising with a strong focus on PPC, Google Ads, and digital marketing strategy. With overwhelmingly positive reviews, they have been praised for their excellent project management, strategic approach, and ability to drive measurable outcomes, such as increased Return on Ad Spend (ROAS) and improved conversion rates. Approximately 100% of reviewers commend their culture fit and alignment with client values.
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UndisclosedUndisclosed10 - 49
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We Love Digital Marketing is a small social media marketing firm located in Brampton, Canada. The team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Bangkok, Thailand
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Hesten Solutions Pvt Ltd is a SEO services firm. They are in Bangkok, Thailand. Their team offers Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Jaipur, India
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Rewathi Innovations Pvt. Ltd. Is a small social media marketing agency in Jaipur, India. The team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
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Click Dribble - Best Digital Marketing & SEO Agency in Nepal is a social media marketing company in Kathmandu, Nepal. Launched in 2023, the team offers Social Media Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Warszawa, Poland
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In Warszawa, Poland, OTHER marketing is a small PPC agency. The team specializes in Pay Per Click and Ecommerce Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 405 projectsKlientBoost is a digital advertising agency that specializes in Pay-Per-Click Advertising, managing Google Ads and other online ad campaigns with a focus on data-driven strategies and conversion rate optimization. They receive overwhelmingly positive feedback, with 100% of the reviews highlighting their effective project management and tailored solutions. Clients praise their responsive communication and ability to deliver measurable improvements in lead quality and cost per conversion.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 97 projectsNinja Promo is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing, including Google Ads and SEO services. With over 95% positive feedback, clients frequently commend their ability to improve lead quality, decrease cost per lead, and enhance online visibility. Approximately 40% of reviews highlight their effective project management and transparent communication style.
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$1,000+< $25 / hr10 - 49Sedona, AZ
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Based in Sedona, Arizona, Zen Marketing LLC is a small SEO agency. Their services include Search Engine Optimization and Web Development.
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Undisclosed< $25 / hr10 - 49Chennai, India
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AYN MEDIA AND TECHNOLOGIES PRIVATE LIMITED is a SEO company. Launched in 2019, the company provides Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and online ad campaigns. Reviews highlight their effective communication, transparency, and attention to detail, with 100% satisfaction reported by clients. They have notably increased high-quality leads and search visibility, with significant improvements in Google rankings and traffic for their clients.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+< $25 / hr10 - 49
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SEO Ahmedabad – AI SEO | PPC & Google Ads Experts Services is an Other Digital Marketing company established in 2000. The agency offers Other Digital Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Barcelona, Spain
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In Barcelona, Spain, EYClick Agencia de Marketing Digital Barcelona is a social media marketing firm. Launched in 2018, the team offers Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Dubai, United Arab Emirates
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HunterMob, a Mobile & App Marketing company, focus on Mobile & App Marketing and Pay Per Click. They were launched in 2015.
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$1,000+$25 - $49 / hr10 - 49Toronto, Canada
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Clixo Digital is a SEO company launched in 2022. The small team specializes in Search Engine Optimization and Pay Per Click.
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$10,000+$50 - $99 / hr10 - 49St. Petersburg, FL
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Ozopro is a small SEO services firm launched in 2019. Their services include Search Engine Optimization and Advertising.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
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StepNgroow Pvt Ltd, a small SEO agency, is based in Ahmedabad, India. The team offers Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed10 - 49Pittsburgh, PA
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Based in Pittsburgh, Pennsylvania, Wenning Branding is a small branding company. Their services include Branding and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Hyderabad, India
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Adroit is a Marketing Strategy company. They are headquartered in Hyderabad, India and have small team. They provide Marketing Strategy and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49
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Purpose Driven Marketing, a Demand Generation Marketing company, is based in Perth, Australia. The team focuses on Demand Generation Marketing and Pay Per Click.
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$5,000+$50 - $99 / hr10 - 49
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9x9 Digital, an e-commerce development company, is based in London, England. They focus on E-Commerce Development and Pay Per Click and were established in 2022.
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$1,000+$25 - $49 / hr10 - 49
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Founded in 2025, Fusion Logic is a SEO company. The agency offers Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$25 - $49 / hr10 - 49
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Baldy Ads, a small Advertising company, is headquartered in Lahore, Pakistan. Their services include Advertising and Conversion Optimization.
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$1,000+$100 - $149 / hr10 - 49
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Western Cloud is a PPC company. They provide Pay Per Click and Search Engine Optimization and are in Worcester, South Africa.
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$10,000+$25 - $49 / hr10 - 49Karachi, Pakistan
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Launched in 2022, Amazdiv Digital Solutions is a web design agency. The team specializes in Web Design and Pay Per Click and is based in Karachi, Pakistan and Los Angeles, California.
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$25,000+$100 - $149 / hr10 - 49Delhi, India
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See all 1 projectsSoftonic Solution offers website design services, specializing in interactive and well-managed projects. Client reviews highlight their effective communication, timely completion using emails and spreadsheets, and exceptional client relations, particularly noting their politeness and proactive feedback-seeking approach which ensures project success.
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$10,000+$50 - $99 / hr10 - 49Coimbatore, India
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AGT INDIA, a social media marketing company, is in Coimbatore, India. The team focuses on Social Media Marketing and Web Design.
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$1,000+< $25 / hr10 - 49Fort Salonga, NY
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Qualified.One Inc, a Content Marketing company, is headquartered in Fort Salonga, New York and London, England. Established in 2009, the team provides Content Marketing and Search Engine
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$1,000+$25 - $49 / hr10 - 49Karachi, Pakistan
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Top Digital Marketing is a Digital Strategy company. In Karachi, Pakistan, the firm was launched in 2010. Their services include Digital Strategy and Advertising.
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$5,000+$100 - $149 / hr10 - 49Long Jetty, Australia
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Advantage Agency is a SEO agency. The Long Jetty, Australia-based firm was launched in 2015. Their services include Search Engine Optimization and Web Design.
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$1,000+< $25 / hr10 - 49Kolkata, India
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Launched in 2011, Seven Boats Info-System Private Limited is a branding firm. The small team provides Branding and Social Media Marketing.
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$5,000+< $25 / hr10 - 49Kozhikode, India
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CYFER is a custom software development firm. Their team is in Kozhikode, India and Kuala Lumpur, Malaysia and provides Custom Software Development and Mobile App Development.
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Undisclosed$25 - $49 / hrFreelancer
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121Web.site is a social media marketing firm. They provide Social Media Marketing and Search Engine Optimization and were founded in 2010.
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$10,000+$50 - $99 / hr10 - 49
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OhBEV - alcohol marketing agency is a small Vancouver, Canada-based branding agency. Their services include Branding and Public Relations.
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$1,000+< $25 / hr2 - 9
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See all 1 projectsSEMBEAT is one of the fastest growing Google Ads Management Company and PPC Agency. We manage the digital advertising campaigns for many demanding companies. We can likely deliver results for you,
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UndisclosedUndisclosed2 - 9Hyderabad, India
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See all 1 projectsDigital Marketing Works Agency can keep your Business connected by managing and updating your pages to help engage with your target audience and to increase public awareness of your business and
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UndisclosedUndisclosed2 - 9
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See all 1 projectsAman Mishra is a Nepal-based SEO and digital marketing specialist known for delivering transparent, strategic, and result-oriented solutions to businesses. With expertise in technical SEO, content
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$1,000+$50 - $99 / hr2 - 9
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See all 2 projectsSoudCoh is a leading digital marketing agency. We help brands grow through paid advertising, local and national SEO, website design, email marketing, CRM setup, branding, logo creation, and
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$1,000+$25 - $49 / hr2 - 9Warszawa, Poland
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See all 1 projectsNauris specializes in providing SEO solutions, including auditing and implementing recommendations for e-commerce businesses. The company is praised for its effective project management, exceeding KPIs, and the involvement of experienced specialists. However, there is a suggestion that more work could potentially be done in-house instead of outsourcing.
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$1,000+Undisclosed2 - 9Lagos, Nigeria
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See all 1 projectsTolaMasters Digital | Growth Marketing Agency offers services including landing page creation and Google Ads management. Overall feedback highlights their commitment, efficiency, and detailed understanding of client needs. Clients appreciate their swift project execution and effective project management.
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UndisclosedUndisclosed50 - 249Artesia, CA
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See all 1 projectsLogonative offers web development, data integration, software development, and advertising services. Clients highly appreciate their accommodating nature, particularly mentioning effective communication and project management through key personnel like Lucas. Reviewers highlight Logonative's reliability and comprehensive support across various project facets, suggesting a robust and multifaceted service capability.
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$1,000+< $25 / hr2 - 9Ahmedabad, India
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See all 1 projectsMark Honest Digital Solution - Digital Marketing Company in Ahmedabad, India offers comprehensive digital marketing and social media marketing services. Reviews highlight their impressive team, alignment with company values, and good value for cost, though they could improve on time management. Overall, the company is highly recommended for digital marketing needs.
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$5,000+$100 - $149 / hr2 - 9Oslo, Norway
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Performance Marketing company Skar Digital is headquartered in Oslo, Norway. The team offers Performance Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Tel Aviv-Yafo, Israel
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Fialkov Digital is a social media marketing agency. Established in 2012, the team focuses on Social Media Marketing and Pay Per Click. The firm is in Tel Aviv-Yafo, Israel.
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UndisclosedUndisclosed2 - 9Delhi, India
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SWT GROUP INDIA is a pay per click agency. Located in Delhi, India, the company was established in 2008. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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ONmetrics is a Marketing Strategy company. The London, Canada-based company provides Marketing Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9Huntington, WV
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Four V LLC is a Digital Strategy company. Their team is located in Huntington, West Virginia. The agency specializes in Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9
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Located in Dearborn, Michigan, Iridium Digital Marketing is a pay per click agency. They focus on Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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JayFrame Online Marketing is a SEO services firm. Their team is in and South Jordan, Utah. The company provides Search Engine Optimization and Pay Per Click.
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Undisclosed$50 - $99 / hr2 - 9
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Launched in 2017, Goby Creative, a small PPC company, is located in Benton, Arkansas. Their team provides Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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WGG Consulting is a social media marketing agency. They specialize in Social Media Marketing and Pay Per Click and were established in 2018. The company is headquartered in Boston, Massachusetts.
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UndisclosedUndisclosed2 - 9
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Founded in 2017, Grappler Media LLC | Digital Marketing Agency is a SEO company. The company offers Search Engine Optimization and Pay Per Click, and is small.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.1/40.019.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.8/40.018.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
37.5/40.018.4/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.2/40.019.4/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
35.8/40.017.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.