Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 374 projectsDisruptive Advertising is a digital advertising agency specializing in PPC, Paid Search, and online ad campaigns, with a strong focus on Google Ads and Meta strategies. Client feedback is predominantly positive, with approximately 85% highlighting their effective communication, impressive campaign management, and measurable results, such as improved lead generation and cost efficiencies. However, a minority of reviews indicate room for improvement in campaign optimization and creative processes.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
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Undisclosed$50 - $99 / hr10 - 49Beograd, Serbia
Services provided
Based in Beograd, Serbia, WMA is a social media marketing firm. The team specializes in Social Media Marketing and Web Development.
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$1,000+$25 - $49 / hr10 - 49Київ, Ukraine
Services provided
Talent Search Ranker is a social media marketing company in Київ, Ukraine and Київ, Ukraine. They specialize in Social Media Marketing and Search Engine Optimization and were founded in
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Featured
What are Featured Providers?
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 18 projectsLaunch Online is a digital advertising agency specializing in PPC and paid media services. With a high client satisfaction rate, over 90% of reviews highlight Launch Online's exceptional project management and their ability to increase revenue and ROAS through tailored Google Ads strategies. Clients commend their proactive approach, cultural alignment, and organizational skills, making them an effective partner for managing comprehensive online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 15 projectsMediacharge is a leading digital advertising agency specializing in Pay-Per-Click (PPC) and Search Engine Marketing (SEM) services, with a strong focus on Google Ads management. With a client satisfaction rate near 100%, they are praised for their data-driven approach and proactive campaign management. Approximately 70% of reviewers highlight Mediacharge's professionalism and transparency, while around 65% commend the agency's ability to deliver measurable improvements in visibility and lead generation.
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$5,000+$150 - $199 / hr2 - 9Royal Oak, MI
Services provided
Formcode - Detroit Web Design & SEO is an e-commerce development company. They were established in 2000, and their services include E-Commerce Development and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Stamford, CT
Services provided
Millermore Digital Marketing, a web design company, was launched in 2013. The small team focuses on Web Design and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Stuart, FL
Services provided
Tatem Web Design LLC. Is a SEO company. Established in 2000, the team offers Search Engine Optimization and Social Media Marketing.
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$1,000+Undisclosed2 - 9North Lakes, Australia
Services provided
M Business & Marketing Solutions is a web design agency. They were established in 2008 and focus on Web Design and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Dunedin, New Zealand
Services provided
The Hustle. Is a small software development firm. They provide Custom Software Development and Graphic Design and were founded in 2005.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 53 projectsMONSOON is a performance-driven digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and social media campaigns. The company consistently receives positive feedback, with 100% of reviewers praising their strategic creativity, effective project management, and adaptability to client needs. Clients highlight MONSOON’s expertise in generating leads and increasing online sales through tailored online ad campaigns.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 406 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing, with a strong focus on Google Ads and online ad campaigns. Reviewers consistently praise KlientBoost for their exceptional communication and project management skills, with over 90% highlighting their proactive and responsive approach. Clients are impressed by the agency's expertise in conversion tracking and data-driven strategies, noting significant improvements in lead quality and cost per acquisition (CPC).
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$5,000+< $25 / hr2 - 9Surat, India
Services provided
NetDroid Technology is a small web development company. Established in 2013, the team specializes in Web Development and Mobile App Development.
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$1,000+$25 - $49 / hr10 - 49North, Kenya
Services provided
Techgrids Ltd, a web design company, was launched in 2013. The firm focuses on Web Design and Web Development, and is small.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 23 projectsSIXGUN is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing services. With a focus on Google Ads and SEO, they have been praised for delivering measurable outcomes such as increased website traffic, qualified leads, and improved search visibility. Clients commend their effective communication, transparent approach, and project management, with 100% positive feedback across reviews noting their commitment to achieving business objectives.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$5,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsArnold Street Agency is a digital advertising firm specializing in Pay-Per-Click Advertising and Online Ad Campaigns. They have been commended for their responsive and creative approach, with 100% of reviewers noting their alignment with company values and adaptability. Clients report increased engagement and inquiries, showcasing their effectiveness in managing Google Ads and social media content.
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$1,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
INCI Tech LLP. Is a small web design agency based in Mumbai, India. Their services include Web Design and Search Engine Optimization.
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$10,000+$50 - $99 / hr10 - 49Guadalajara, Mexico
Services provided
Launched in 2019, Punto Commerce is an e-commerce development company. The company focuses on E-Commerce Development and Mobile App Development, and is small.
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Undisclosed$150 - $199 / hr10 - 49Bradenton, FL
Services provided
In Bradenton, Florida, Silicon Swamp LLC is a mobile application development company. They provide Mobile App Development and Web Design.
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$1,000+< $25 / hr10 - 49Bhopal, India
Services provided
TechnoGaze Solutions Pvt. Ltd., an Advertising company, was established in 2009. The team specializes in Advertising and Content Marketing and is in Bhopal, India and Raipur, India.
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$1,000+$25 - $49 / hr10 - 49South Jakarta, Indonesia
Services provided
Founded in 2017, UGrow is a small South Jakarta, Indonesia-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
Services provided
Kashtbhanjan Digital is a social media marketing company headquartered in Ahmedabad, India. Founded in 2009, the team provides Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr250 - 999Lahore, Pakistan
Services provided
Established in 2020, Cybex Solutions is a midsize Content Marketing company. Their team specializes in Content Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hr10 - 49Niddrie, Australia
Services provided
JBE Digital is a pay per click agency. Their small team of employees is in Niddrie, Australia. Their team specializes in Pay Per Click and Performance Marketing.
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Undisclosed< $25 / hr2 - 9Jaipur, India
Services provided
SEO Manual Submission is a social media marketing agency. They are located in Jaipur, India, and their services include Social Media Marketing and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Northampton , England
Services provided
Marketing Strategy company Beach Marketing Ltd is based in Northampton , England and Milton Keynes, England. Their services include Marketing Strategy and Branding.
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UndisclosedUndisclosed2 - 9Shillong, India
Services provided
See all 2 projectsDudes Creative offers SEO services and web design, consistently enhancing clients' online visibility and search rankings. Reviews highlight their impressive expertise, reliable project management, and timely delivery. Clients recommend Dudes Creative for their effective and dependable SEO solutions, with suggestions to expand into PPC, social media marketing, and video animation services.
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$1,000+$50 - $99 / hr2 - 9Crystal Lake, IL
Services provided
Identity Start is a small web design agency. They offer Web Design and Video Production and were launched in 2024.
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Undisclosed< $25 / hr2 - 9
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See all 1 projectsAmana Digital USA is a digital marketing agency for small and local businesses, with a US office in Revere, Massachusetts (Greater Boston) and a production team in Agadir, Morocco, working together
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UndisclosedUndisclosed2 - 9Massagno, Switzerland
Services provided
Ticino Comunicazione, a small web design company, is headquartered in Massagno, Switzerland. Their services include Web Design and Search Engine Optimization.
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$1,000+Undisclosed2 - 9Maryville, TN
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Cast Beyond Agency is a Maryville, Tennessee-based pay per click company. The team provides Pay Per Click and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
Services provided
AR Advertizing is a small pay per click agency located in Tempe, Arizona. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+Undisclosed2 - 9
Services provided
Celerity CPG Group, a PPC company, was founded in 2022. The small team provides Pay Per Click and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsVerma Graphix is a results-driven digital marketing and creative design agency helping businesses build stronger brands, generate qualified leads, and grow their online presence. We combine SEO,
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$1,000+$50 - $99 / hrFreelancerSouth Daytona, FL
Services provided
Launched in 2019, SEODesignLab is a small PPC company. Their team focuses on Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Trend over agency is a Digital Strategy company. The Bayrut, Lebanon-based agency was founded in 2020. Their team offers Digital Strategy and Search Engine Optimization.
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$10,000+$25 - $49 / hr10 - 49NY
Services provided
The Digi Tech Resource Group, LLC is a SEO company. Their small team is headquartered in New York and provides Search Engine Optimization and Pay Per Click. The company was established in 2018.
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UndisclosedUndisclosed10 - 49
Services provided
Excel Digital Marketing, a social media marketing firm, is based in Vaughan, Canada. Their services include Social Media Marketing and Content Marketing.
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$5,000+$150 - $199 / hr2 - 9Christchurch, New Zealand
Services provided
Founded in 1997, Alexanders Digital Marketing is a pay per click agency. Their services include Pay Per Click and Web Design.
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$1,000+$50 - $99 / hr2 - 9Draper, UT
Services provided
Groove Marketers is an Advertising company. The firm is based in Draper, Utah. Their team provides Advertising and Graphic Design.
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$1,000+Undisclosed2 - 9Barnstaple, England
Services provided
Victory Digital is a Content Marketing company. They are located in Barnstaple, England and have small team. Their services include Content Marketing and Digital Strategy.
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$1,000+< $25 / hr2 - 9
Services provided
Arkon Web Solutions is a Kolkata, India-based SEO agency. They focus on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Budapest, Hungary
Services provided
PPC company AdNet Media Kft. Offers Pay Per Click and Web Development. They were launched in 2011.
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$5,000+$150 - $199 / hr2 - 9Reading, England
Services provided
Codarity is a Marketing Strategy company. Their small team is based in Reading, England and provides Marketing Strategy and Search Engine Optimization. The firm was launched in 2019.
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$1,000+Undisclosed2 - 9Pinamalayan, Philippines
Services provided
Established in 2013, To and Fro Digital Marketing Solutions is a Content Marketing company. Their team provides Content Marketing and Conversion Optimization.
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$5,000+< $25 / hr2 - 9Hyderabad, India
Services provided
Digital Strategy company Azioes Technologies was established in 2020. The team focuses on Digital Strategy and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249
Services provided
Design Optimise, a web development firm, is based in Orlando, Florida. The team provides Web Development and Marketing Strategy.
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$1,000+$50 - $99 / hrFreelancerIndianapolis, IN
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Web design company Website Dev Co. Was established in 2015. The team offers Web Design and Web Development.
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$1,000+< $25 / hr2 - 9
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See all 1 projectsRANKLERS is recognized for its expertise in Amazon account management and e-commerce solutions, focusing on seamless integration, inventory optimization, and strategic advertising. Their reviews emphasize exceptional project management, timely delivery, and a customer-centric approach, highlighting a commitment to long-term success and proactive communication. Clients appreciate their strategic foresight and ability to anticipate challenges, although a more detailed onboarding process could enhance initial client understanding.
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$1,000+$50 - $99 / hr10 - 49Bangkok, Thailand
Services provided
CMYK [SEO/SEM] Agency is an Advertising company. The agency is based in Bangkok, Thailand. Their services include Advertising and Branding.
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$1,000+$50 - $99 / hr10 - 49Hyderabad, India
Services provided
Crazy Thoughts & Branding Pvt Ltd, a branding company, is based in Hyderabad, India. They provide Branding and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
Services provided
Zizzy Technologies, a SEO company, is located in Ahmedabad, India. They specialize in Search Engine Optimization and Digital Strategy and were launched in 2020.
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$1,000+$100 - $149 / hr50 - 249
Services provided
WeMarket is a Digital Strategy company established in 2013. The agency specializes in Digital Strategy and Social Media Marketing, and is midsize.
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$1,000+$100 - $149 / hr10 - 49Kozhikode, India
Services provided
Mikano IT Solutions is a small SEO services firm. They offer Search Engine Optimization and Social Media Marketing and were launched in 2017.
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$1,000+$25 - $49 / hr50 - 249Chandigarh, India
Services provided
See all 3 projectsKmarketing Agency provides comprehensive digital marketing services, including PPC, Google Ads, and web development. Their reviews highlight a strong focus on strategic expertise and tailored approaches, resulting in increased website traffic, improved search engine rankings, and higher conversion rates. Clients commend their commitment to exceptional communication, timely delivery, and a deep understanding of the digital landscape, making them a reliable partner in achieving marketing goals.
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$1,000+Undisclosed50 - 249
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See all 1 projectsKBook Publishing offers comprehensive services in self-book publishing, book marketing, and book editing. Overall feedback highlights their effective marketing strategies, timely delivery of services, and the extensive reach of their distribution network, with books being published on over 400 online platforms. Clients appreciate the value for cost and commend the company's project management and consultancy.
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$100,000+Undisclosed50 - 249New York, NY
Services provided
Jump 450 Media is a social media marketing agency. The team focuses on Social Media Marketing and Pay Per Click and is in New York, New York.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
38.6/40.019.6/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Kyiv, Ukraine
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
35.7/40.020/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
36.7/40.020/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.3/40.020/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
35.1/40.020/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.9/40.019.6/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.9/40.019.8/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
33.9/40.017.4/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33.9/40.020/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.9/40.020/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
33.4/40.019.6/20 Reviews9.8/10 Clients & Experience4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.7/40.018.2/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
32.6/40.018/20 Reviews9.5/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.018.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.3/40.018.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32/40.017.8/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
31.8/40.016.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
31.7/40.018/20 Reviews9.4/10 Clients & Experience4.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
32.8/40.017.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
34.8/40.018.4/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
25% Pay Per Click75% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.