Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 364 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$1,000+< $25 / hr10 - 49
Services provided
Gusto Digital is a pay per click company established in 2013. The team specializes in Pay Per Click and Web Design and is based in Delhi, India.
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Undisclosed$300+ / hr10 - 49
Services provided
Janai Media is a small social media marketing firm established in 2023. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
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$1,000+Undisclosed10 - 49
Services provided
Coffee Core Marketing is a Portland, Oregon-based pay per click company. The team specializes in Pay Per Click and Ecommerce Marketing.
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Undisclosed$25 - $49 / hr10 - 49
Services provided
AMZOS is an Ecommerce Marketing company. Headquartered in Casper, Wyoming, the agency was established in 2018. Their team specializes in Ecommerce Marketing and Pay Per Click.
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$5,000+$50 - $99 / hr10 - 49
Services provided
Audience Intelligence is a Market Research company. Located in Singapore, Singapore, their small team focuses on Market Research and Search Engine Optimization. The company was established in 2020.
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$1,000+$25 - $49 / hr10 - 49
Services provided
SEO company Heracle.io was launched in 2024. The team specializes in Search Engine Optimization and Mobile & App Marketing and is based in Yerevan, Armenia.
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$1,000+$25 - $49 / hr10 - 49Luton, England
Services provided
White Label Solutions is a SEO agency. Headquartered in Luton, England, their small team offers Search Engine Optimization and Pay Per Click. The agency was established in 2006.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 106 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
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$1,000+Undisclosed10 - 49
Services provided
Established in 2015, zepimedia is a SEO services firm. The agency provides Search Engine Optimization and Pay Per Click, and is small.
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$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Services provided
SEMPPC, a pay per click agency, is located in Kyiv, Ukraine. They specialize in Pay Per Click and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 396 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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$1,000+$100 - $149 / hr10 - 49Cambridge, England
Services provided
Just Up is a pay per click agency founded in 2014. Located in Cambridge, England, the team specializes in Pay Per Click and Graphic Design.
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Undisclosed$25 - $49 / hr50 - 249Los Angeles, CA
Services provided
See all 11 projectsWe handle everything from setting up your store and optimizing product listings to managing your advertising and day-to-day operations. Our goal is to make sure your store is designed to convert
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$150 - $199 / hr10 - 49Earls Colne, EnglandServices provided
See all 15 projectsClimbing Trees is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, Google Ads, and online ad strategies. Across reviews, 100% of clients praised their effective communication, transparency, and commitment to achieving measurable outcomes like increased traffic and conversions. They are noted for their alignment with client values and budget, delivering significant business growth through well-managed digital advertising and search engine marketing efforts.
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$5,000+$50 - $99 / hr50 - 249
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See all 3 projectsFunnelic Agency is a digital agency that specializes in PPC advertising for Amazon
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$1,000+$150 - $199 / hr50 - 249New York, NY
Services provided
See all 1 projectsWrite, Publish & Share Your Story With 365 Book Publishers Finding it hard to put your ideas into words? You don’t have to do it alone—365 Book Publishers is here to help. Our dedicated team
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$5,000+$100 - $149 / hr50 - 249KOWLOON BAY,, Hong Kong
Services provided
See all 1 projectsWe change your vision into success. Digicenta stands out with customized PR strategies that set perfectly with your brand’s vision and goals. Our expert media relations team ensures your story
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$10,000+$200 - $300 / hr50 - 249
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See all 1 projectsAmazon Experts is a renowned Amazon Consultation company in the USA known for providing robust Amazon eCommerce solutions to skyrocket the revenues for brands.
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$10,000+$150 - $199 / hr1,000 - 9,999London, England
Services provided
OLIVER, an UX company, was launched in 2004. Headquartered in London, England and New York, New York, the team specializes in UX/UI Design and Branding.
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$5,000+$100 - $149 / hr1,000 - 9,999Vancouver, Canada
Services provided
WSI Marketing Vancouver is an Advertising company established in 1995. The agency specializes in Advertising and Email Marketing.
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$1,000+$25 - $49 / hr50 - 249Budapest, Hungary
Services provided
Click2Digital is a PPC agency. The agency is located in London, England and Budapest, Hungary. Their team offers Pay Per Click and Marketing Strategy.
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UndisclosedUndisclosed1,000 - 9,999Winnipeg, Canada
Services provided
We Simplify the Internet (WSI) is a Marketing Strategy company. They were launched in 1995, and their services include Marketing Strategy and Mobile App Development.
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UndisclosedUndisclosedFreelancer
Services provided
Purple Sheep Marketing is a small PPC agency located in London, England. The team specializes in Pay Per Click and Digital Strategy.
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$250,000+$300+ / hr10,000+
Services provided
Digital Strategy company FOO Company was established in 1900. In Shithole, French Guiana, the team focuses on Digital Strategy and IT strategy consulting.
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$1,000+< $25 / hr50 - 249Roorkee, India
Services provided
Sarojson Digital, a PPC agency, is headquartered in Roorkee, India. The team focuses on Pay Per Click and Search Engine Optimization.
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$5,000+$50 - $99 / hrFreelancerNashville, TN
Services provided
Villwood Digital is a pay per click agency. Founded in 2018, their team specializes in Pay Per Click and Advertising.
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$1,000+$50 - $99 / hrFreelancerCornforth, England
Services provided
SEO company and PPC agency Shane Parkins is based in Cornforth, England. They offer Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancerTempe, AZ
Services provided
The PPC Doctor is a small Tempe, Arizona-based PPC company. The team specializes in Pay Per Click and Digital Strategy.
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UndisclosedUndisclosed1,000 - 9,999Warszawa, Poland
Services provided
FleishmanHillard is a Marketing Strategy company founded in 1946. The team offers Marketing Strategy and Social Media Marketing and is in Warszawa, Poland.
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UndisclosedUndisclosedFreelancer
Services provided
HNS Advertising is an Advertising and PPC company. Their team is located in and provides Advertising and Pay Per Click.
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$1,000+$25 - $49 / hrFreelancerOuch, Pakistan
Services provided
SEO services firm and pay per click agency Mursaleen Khan is located in Ouch, Pakistan. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Ghaziabad, India
Services provided
Midsize social media marketing firm Digital Marketing Rockers, is based in Ghaziabad, India. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249
Services provided
Your Local SEO is a SEO agency. The firm is located in Melbourne, Australia and Melbourne, Australia. Their services include Search Engine Optimization and Conversion Optimization.
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$10,000+$50 - $99 / hr50 - 249
Services provided
ODLA is a Digital Strategy company. Founded in 2019, the company is in Auckland, New Zealand. Their team provides Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed50 - 249Noida, India
Services provided
PPC Expert India is a midsize PPC agency headquartered in Noida, India. Their services include Pay Per Click and Social Media Marketing.
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$5,000+< $25 / hrFreelancer
Services provided
Small pay per click agency and Ecommerce Marketing company w3master, is based in. The team specializes in Pay Per Click and Ecommerce Marketing.
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UndisclosedUndisclosedFreelancerDubai, United Arab Emirates
Services provided
Small pay per click agency Shijas Ahamed, is headquartered in Dubai, United Arab Emirates. Their services include Pay Per Click and Digital Strategy.
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$1,000+$50 - $99 / hrFreelancerY Waun, England
Services provided
Located in Y Waun, England, Atomica is a small social media marketing firm and pay per click agency. The team offers Social Media Marketing and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249
Services provided
WhyNet is a social media marketing agency launched in 2011. Their services include Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed50 - 249Cape Coral, FL
Services provided
Affinitiv Advertising is a midsize Cape Coral, Florida-based pay per click company. The team focuses on Pay Per Click and Advertising.
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UndisclosedUndisclosed50 - 249Toronto, Canada
Services provided
Narcity Media Group is a video production company. Based in Toronto, Canada, the firm was established in 2013. Their team provides Video Production and Pay Per Click.
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UndisclosedUndisclosed1,000 - 9,999New York, NY
Services provided
FreeWheel is a Content Marketing company launched in 2007. The agency specializes in Content Marketing and Mobile & App Marketing, and is large.
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UndisclosedUndisclosed50 - 249Mechanicsburg, PA
Services provided
Launched in 2012, B2 Direct is a pay per click company. The agency offers Pay Per Click and Advertising.
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UndisclosedUndisclosed50 - 249Las Vegas, NV
Services provided
Bloomclicks Digital Advertising is a PPC company. Headquartered in Las Vegas, Nevada, the team provides Pay Per Click and Email Marketing.
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$1,000+$25 - $49 / hrFreelancerBangkok, Thailand
Services provided
John Freelance, a social media marketing agency and pay per click company, was launched in 2023. They offers Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed50 - 249Wayne, NJ
Services provided
Launched in 2013, Aptimized is a PPC agency. Their team focuses on Pay Per Click and ERP consulting and SI.
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UndisclosedUndisclosed1,000 - 9,999Warszawa, Poland
Services provided
RTB House is an AI company. Their large team of employees is located in Warszawa, Poland and Sao Paulo, Brazil. Their team provides Artificial Intelligence and Branding.
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UndisclosedUndisclosed1,000 - 9,999
Services provided
Marketing.com is a large Advertising company headquartered in Eureka, Missouri. The team provides Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancerHoogstraten, Belgium
Services provided
Matoba is an Advertising and PPC agency. Their team is headquartered in Hoogstraten, Belgium and specializes in Advertising and Pay Per Click.
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UndisclosedUndisclosed50 - 249Edina, MN
Services provided
CAMP Digital is a SEO services firm headquartered in Edina, Minnesota. They offer Search Engine Optimization and Pay Per Click and were established in 2018.
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$1,000+< $25 / hr50 - 249Cyberjaya, Malaysia
Services provided
Established in 2022, Top Operative AI is a social media marketing firm. The team specializes in Social Media Marketing and Search Engine Optimization and is located in Cyberjaya, Malaysia.
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UndisclosedUndisclosed50 - 249
Services provided
Amz Store Creation is a midsize SEO company. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Los Angeles, CA
Services provided
Located in Los Angeles, California, FBA Listing Optimization is a midsize SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.7/40.018.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.