Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$1,000+Undisclosed50 - 249دبي, United Arab Emirates
Services provided
Headquartered in دبي, United Arab Emirates, Mark8er FZCO is a midsize Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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$5,000+$50 - $99 / hr50 - 249
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Head 45 Dental is a branding company. The London, England-based company was established in 1999. Their services include Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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$5,000+$25 - $49 / hr50 - 249
Services provided
Launched in 2022, Orage Technologies is a midsize custom software development firm. Their services include Custom Software Development and Social Media Marketing.
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$1,000+Undisclosed50 - 249Sahibzada Ajit Singh Nagar, India
Services provided
Zestgeek Technologies is a midsize Digital Strategy company launched in 2023. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Leicester, England
Services provided
Midsize branding agency Logoinn.co.uk, is in Leicester, England and Leicester, England. Their services include Branding and Email Marketing.
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$1,000+$50 - $99 / hr50 - 249Sri Jayawardenepura Kotte, Sri Lanka
Services provided
EMarketingEye is a social media marketing agency. They offer Social Media Marketing and Email Marketing and are located in Sri Jayawardenepura Kotte, Sri Lanka.
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$5,000+UndisclosedFreelancer
Services provided
Based in Sheridan, Wyoming, AtOnce is a SEO services firm. The team offers Search Engine Optimization and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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$10,000+$25 - $49 / hr50 - 249Karachi, Pakistan
Services provided
Hustler Studio is a SEO services firm. The team focuses on Search Engine Optimization and Social Media Marketing and is headquartered in Karachi, Pakistan.
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$1,000+$25 - $49 / hr10 - 49Queensburgh, South Africa
Services provided
SEO services firm Iweb Interactive focuses on Search Engine Optimization and Web Development. They are in Queensburgh, South Africa.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. With a 100% positive feedback rate across reviews, clients consistently praise their expertise, proactive project management, and ability to increase conversions while reducing costs, such as a 25% reduction in cost per conversion for one client. Their adept handling of online ad campaigns and paid media efforts has led to significant improvements in lead quality and return on advertising spend for diverse businesses.
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$1,000+$150 - $199 / hr10 - 49Lyndhurst, NJ
Services provided
Open and Free Software Solutions LLC, an UX agency, was established in 2022. The firm provides UX/UI Design and Custom Software Development, and is small.
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Undisclosed$100 - $149 / hr10 - 49Montrose Historic District, AL
Services provided
AB Tech Solutions, LLC is a branding company. Their small team is in Montrose Historic District, Alabama and specializes in Branding and Digital Strategy. The company was established in 2015.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$1,000+$25 - $49 / hr10 - 49Gurugram, India
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Plassey Technologies Pvt Ltd is a Gurugram, India-based social media marketing firm. Launched in 2006, the team focuses on Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49New Delhi, India
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Digiad Multimedia, a social media marketing firm, was established in 2013. Located in New Delhi, India, the team focuses on Social Media Marketing and Content Marketing.
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$5,000+$50 - $99 / hr10 - 49
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Webbex Innovative India is a SEO company. Established in 2020, the firm is in Pimpri-Chinchwad, India. Their team provides Search Engine Optimization and Web Development.
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$10,000+Undisclosed50 - 249
Services provided
Devopmind is a branding company. Based in Louisville, Kentucky, their team focuses on Branding and Marketing Strategy.
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$1,000+$100 - $149 / hrFreelancer
Services provided
Breaking Waves Marketing is a pay per click agency. Located in , the agency was launched in 2024. Their team specializes in Pay Per Click and Digital Strategy.
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Undisclosed$25 - $49 / hr50 - 249Kirkland, WA
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Omni Channel Markets, an Advertising company, was founded in 2022. The team specializes in Advertising and Search Engine Optimization and is in Kirkland, Washington.
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$1,000+< $25 / hr10 - 49Bengaluru, India
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Glowhopes is a social media marketing firm founded in 2022. The firm focuses on Social Media Marketing and Branding.
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$1,000+$25 - $49 / hr10 - 49İSTANBUL, Türkiye
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Joykek, a SEO services firm, offer Search Engine Optimization and Social Media Marketing. They were launched in 2009.
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$5,000+$100 - $149 / hr10 - 49
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See all 3 projectsAt Social Media HQ, we focus on one thing: delivering measurable results. We combine high-impact content creation, data-driven strategy, and hands-on community management to help brands grow
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsClicksbridge Marketing Agency specializes in digital media buying and product branding, offering services such as PPC and Google Ads to boost customer engagement and retention. Client feedback highlights their good value-for-cost, transparent project management, and collaborative approach, though some suggest more aggressive scaling.
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$10,000+< $25 / hr10 - 49Dubai, United Arab Emirates
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Arabinfotec is a custom software development firm in Dubai, United Arab Emirates and New York, New York. They specialize in Custom Software Development and E-Commerce Development.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Digital Media Man is an Advertising company. In Nagpur, India, the firm offers Advertising and Pay Per Click.
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UndisclosedUndisclosedFreelancerManjeri, India
Services provided
Goprogen is a social media marketing company. They are based in Manjeri, India, and their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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SEO services firm Rentaissance was founded in 2024. The small team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr50 - 249Princeton, TX
Services provided
Based in Princeton, Texas, First Notch Tech is a midsize SEO services firm. The team offers Search Engine Optimization and Affiliate Marketing.
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$1,000+$100 - $149 / hr2 - 9Oklahoma City, OK
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Launched in 2008, Lewis SEO Oklahoma City is a SEO agency. The small team offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Parramatta, Australia
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WebGlobals is a social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were established in 2017.
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$5,000+$25 - $49 / hr10 - 49
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See all 1 projects43Media specializes in custom e-commerce development, specifically using Magento 2, and provides digital marketing services. Clients, such as Poland Security Group, report significant growth in sales and appreciate 43Media's expertise, accountability, and timely project management. Their comprehensive approach has been consistently well-received, with no notable areas for improvement mentioned.
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$5,000+$50 - $99 / hr10 - 49
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See all 1 projectsOfficial Web Solution specializes in creating websites and enhancing online presence, as demonstrated by their work with a pet supply business. The reviews highlight their outstanding performance, offering good value for cost and effective project management. Clients appreciate their impressive working style, emphasizing their soft approach and virtual communication, making them a preferred choice for future collaborations.
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$1,000+< $25 / hr10 - 49
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SpiderOrbit Technologies is a SEO company. Their small team is in Ghaziabad, India and focuses on Search Engine Optimization and Web Design. The agency was established in 2014.
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$1,000+$25 - $49 / hr2 - 9
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Branding company Global Marketing was founded in 2020. The team focuses on Branding and Digital Strategy.
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Undisclosed< $25 / hr2 - 9
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Hoarway Technology is a social media marketing firm. Their small team is in Mumbai, India. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
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Bloom Rush Marketing Agency is an Advertising company established in 2024. The team focuses on Advertising and Marketing Strategy and is based in Chicago, Illinois.
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$1,000+$25 - $49 / hr250 - 999Westminster, England
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Netbooster is a CRM consulting and SI company. Based in Westminster, England, the firm was established in 1998. Their services include CRM consulting and SI and Digital Strategy.
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$5,000+$100 - $149 / hr250 - 999London, England
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Forward3D is a midsize SEO services firm founded in 2004. Their team offers Search Engine Optimization and Digital Strategy.
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$10,000+$150 - $199 / hr250 - 999New York, NY
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Neo@ogilvy is an Advertising company founded in 2006. The company provides Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr250 - 999Baltimore, MD
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Jellyfish US, an Email Marketing company, was established in 1999. The company specializes in Email Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr250 - 999Tel Aviv-Yafo, Israel
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In Tel Aviv-Yafo, Israel, Webpals Group is a SEO agency. The team offers Search Engine Optimization and Advertising.
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UndisclosedUndisclosed250 - 999Bend, OR
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G5 is a midsize Bend, Oregon-based branding firm. Their services include Branding and Marketing Strategy.
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UndisclosedUndisclosed250 - 999New York, NY
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Established in 2018, Atypical Digital is a midsize Content Marketing company. Their services include Content Marketing and Digital Strategy.
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UndisclosedUndisclosed250 - 999Lochearn, MD
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In Lochearn, Maryland, Edgy Digital Network, LLC is a midsize Digital Strategy company. The team specializes in Digital Strategy and Marketing Strategy.
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UndisclosedUndisclosed250 - 999Lancaster, PA
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LNP Media Group is a midsize Advertising company in Lancaster, Pennsylvania. The team focuses on Advertising and Email Marketing.
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UndisclosedUndisclosed250 - 999Leipzig, Germany
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RegioHelden (Ströer Online Marketing), a Digital Strategy company, is headquartered in Leipzig, Germany. The team focuses on Digital Strategy and Mobile App Development.
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UndisclosedUndisclosed250 - 999Stuttgart, Germany
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Hurra.com™ is an Advertising company. Headquartered in Stuttgart, Germany, the company offers Advertising and Social Media Marketing.
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UndisclosedUndisclosed250 - 999Charlotte, NC
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Advertising company Bahakel Digital is based in Charlotte, North Carolina and Columbia, South Carolina. Their services include Advertising and Branding.
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UndisclosedUndisclosed250 - 999Toronto, Canada
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Amaze Systems is a social media marketing agency. Their team is located in Toronto, Canada and specializes in Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed250 - 999London, England
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MG OMD is a media planning and buying company. The London, England-based agency was founded in 1990. Their services include Media Planning & Buying and Social Media Marketing.
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UndisclosedUndisclosed250 - 999Wilmington, DE
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Burloak Consulting, a Digital Strategy company, is headquartered in Wilmington, Delaware and Calgary, Canada. The team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed250 - 999London, England
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Lolly.com, a social media marketing agency, is headquartered in London, England and New York, New York. Their services include Social Media Marketing and Pay Per Click.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.