Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
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$1,000+$100 - $149 / hr10 - 49Sisli, Türkiye
Services provided
Boosmart is a pay per click company. Their small team is located in Sisli, Türkiye and focuses on Pay Per Click and Search Engine Optimization. The company was launched in 2014.
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$1,000+$25 - $49 / hr10 - 49Buffalo, NY
Services provided
Ataria Media is a small SEO services firm. Established in 2015, the team provides Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 82 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
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$1,000+Undisclosed10 - 49Ramat Gan, Israel
Services provided
JONNY - Digital Advertising Made Right is a PPC company. They are in Ramat Gan, Israel and have small team of experts. Their services include Pay Per Click and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Jhelum, Pakistan
Services provided
THRIVEBIZZ is a pay per click agency. They focus on Pay Per Click and Advertising and were established in 2020. The company is headquartered in Jhelum, Pakistan.
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$1,000+Undisclosed10 - 49Cape Town, South Africa
Services provided
Klick Sense is a Cape Town, South Africa-based SEO services firm. They specialize in Search Engine Optimization and Pay Per Click and were launched in 2019.
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$1,000+Undisclosed10 - 49
Services provided
Pay per click company SATISUPP is based in Chalandri, Greece. The team offers Pay Per Click and Customer Service Outsourcing.
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Undisclosed< $25 / hr10 - 49
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Best Marketing Agency, a SEO agency, is in London, England. The team provides Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
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$10,000+$200 - $300 / hr10 - 49Shibuya City, Japan
Services provided
Geezerbuild is a pay per click agency. They specialize in Pay Per Click and Digital Strategy and were established in 2013. The agency is in Singapore, Singapore and Shibuya City, Japan.
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$1,000+$50 - $99 / hr2 - 9
Services provided
DigiSocialMark is a Secunderabad, India-based SEO company. Their services include Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click Advertising, Google Ads, and search engine marketing. They consistently receive positive feedback, with 100% of reviewers praising their project management and results-driven approach. Clients highlight a 20% increase in conversions and a 25% decrease in cost per conversion, demonstrating their expertise in optimizing online ad campaigns.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click advertising and search engine marketing. Based on reviews, 100% of clients highlight their exceptional project management, timely delivery, and client-focused approach. Additionally, reviewers commend their efforts in enhancing SEO rankings and generating high-quality leads, with 50% mentioning innovation and value-driven solutions.
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click advertising, search engine marketing, and online ad campaigns. Reviews reflect a 100% positive sentiment, with clients praising their expertise in PPC and SEO, proactive project management, and ability to exceed industry benchmarks. Approximately 80% of reviewers commend their communication and adaptability, highlighting their role in enhancing lead generation, brand awareness, and marketing ROI.
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$1,000+$25 - $49 / hr10 - 49
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Launched in 2012, Social Dental Now is a small Hillsboro, Oregon-based SEO company. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Lucknow, India
Services provided
Suman Marketing Solutions-SMS is a SEO services firm founded in 2024. The agency offers Search Engine Optimization and Pay Per Click, and is small.
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$1,000+Undisclosed10 - 49Roodepoort, South Africa
Services provided
Launched in 2017, Prebo Digital is a small Roodepoort, South Africa-based PPC agency. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+Undisclosed10 - 49Madrid, Spain
Services provided
See all 1 projectsPixelclip offers a personalized service as experts in search engines optimization. (SEO, GEO,SEM). Based in Madrid, Spain.
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$1,000+$50 - $99 / hr50 - 249Bangkok, Thailand
Services provided
See all 1 projectsSyndacast offers comprehensive SEO, SEM, and social advertising services aimed at enhancing brand awareness, ROI, and web traffic. Clients commend Syndacast for their proactive project management, reliable expertise, and ability to significantly exceed expectations in terms of impressions, engagements, and traffic. Notably, their services are highly valued for being cost-effective and closely aligned with client needs.
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$1,000+$25 - $49 / hr10 - 49Abu Dhabi, United Arab Emirates
Services provided
Hello Pixels, a web development company, specializes in Web Development and Search Engine Optimization. The agency is located in Abu Dhabi, United Arab Emirates and دبي, United Arab Emirates.
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$5,000+$50 - $99 / hr10 - 49Brno, Czech Republic
Services provided
Optimio s.r.o., a SEO agency, offers Search Engine Optimization and Pay Per Click. The firm is headquartered in Brno, Czech Republic.
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$1,000+$25 - $49 / hr50 - 249
Services provided
See all 1 projectsSurelocal Technologies Pvt Ltd offers specialized social media marketing services, particularly excelling in tailoring strategies to specific business needs. Reviews consistently highlight their creativity combined with data-driven insights, contributing to increased online engagement and sales. However, clients suggest improvements in reporting transparency and communication to enhance their overall service experience.
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$1,000+$25 - $49 / hr10 - 49Bengaluru, India
Services provided
See all 10 projectsFlashyminds offers digital marketing, branding, inventory management, and lead generation services. The reviews highlight the company's ability to deliver timely and effective results, such as increased sales and improved brand awareness, while maintaining a client-centric approach. Clients appreciate Flashyminds' cost-effective solutions and professionalism, though they suggest more in-person meetings could enhance service delivery.
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$1,000+$25 - $49 / hr50 - 249Semarang, Indonesia
Services provided
Herco Digital, a Digital Strategy company, was founded in 2011. The midsize team offers Digital Strategy and Web Development.
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$1,000+$25 - $49 / hr10 - 49Pune, India
Services provided
Hexanovate is a small SEO agency. Established in 2019, the team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr250 - 999Mumbai, India
Services provided
Olio Global Adtech LLP is a Mumbai, India-based SEO company. They provide Search Engine Optimization and UX/UI Design and were launched in 2015.
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$5,000+$50 - $99 / hr10 - 49Miami, FL
Services provided
Edbrig is a branding company. Based in Miami, Florida, the firm offers Branding and Pay Per Click.
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$1,000+Undisclosed2 - 9Amriswil, Switzerland
Services provided
YEP Digital Marketing, a PPC company, is located in Amriswil, Switzerland. They provide Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Buenos Aires, Argentina, Argentina
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Dicore digital is a Buenos Aires, Argentina, Argentina-based pay per click agency. They provide Pay Per Click and Web Design.
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$1,000+Undisclosed50 - 249Bath, England
Services provided
The Social Shepherd is a social media marketing agency in Bath, England. Their services include Social Media Marketing and Pay Per Click.
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$10,000+$50 - $99 / hr50 - 249Saonara, Italy
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Studio Cappello / Digital Marketing is a PPC company. The team specializes in Pay Per Click and Advertising and is in Saonara, Italy and Milano, Italy.
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UndisclosedUndisclosed2 - 9Berwick, Australia
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Think Local Digital is a pay per click company. They are headquartered in Berwick, Australia and have small team. Their team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
PPC agency widest digital media was founded in 2020. The small team offers Pay Per Click and Web Design.
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UndisclosedUndisclosed2 - 9
Services provided
HighValue Digital is a PPC company. Their small team of employees is headquartered in Phoenix, Arizona. Their team provides Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Edmonton, Canada
Services provided
In Edmonton, Canada, Up Digital is a small SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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$100,000+$150 - $199 / hr10 - 49New York, NY
Services provided
See all 1 projectsSosemo is a strategic media planning, buying, and digital services agency headquartered in New York City, with a European office in Malta. The agency specializes in search engine optimization, paid
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$1,000+$50 - $99 / hr10 - 49
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See all 1 projectsWe're a Digital Marketing Consultants group Based here in Nairobi,Kenya with a rather rich, enticing and flourshable business strategies and practices that add value to firms here in Kenya. Our
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$1,000+$25 - $49 / hr2 - 9AAD, Argentina
Services provided
R Marketing Digital is a PPC agency. They provide Pay Per Click and Search Engine Optimization and were launched in 2017.
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$10,000+$150 - $199 / hr10 - 49
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See all 1 projectsSimply Works Agency offers services in custom artwork creation and design strategy, specializing in enhancing brand identity and digital presence. Their reviews highlight exceptional project management, a client-focused approach, and impressive outcomes, such as increased online sales and engagement. Clients appreciate their holistic and integrated brand storytelling, which effectively differentiates Simply Works Agency in a competitive market.
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$50,000+$150 - $199 / hr10 - 49Warren, NJ
Services provided
Chartis Interactive is a small Digital Strategy company based in Warren, New Jersey. Their services include Digital Strategy and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Toronto, Canada
Services provided
Pay per click agency Hawkeye Digital is headquartered in Toronto, Canada. They offer Pay Per Click and Ecommerce Marketing and were founded in 2018.
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UndisclosedUndisclosed250 - 999Eden Prairie, MN
Services provided
Dealer Teamwork LLC is a midsize Advertising company located in Eden Prairie, Minnesota. Their services include Advertising and Email Marketing.
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$1,000+$100 - $149 / hr2 - 9Littleton, CO
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PPC agency Mass Division LLC was established in 2018. Located in Littleton, Colorado, the team provides Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Lake Mary, FL
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Tonic Enterprises is a Content Marketing company in Lake Mary, Florida. They offer Content Marketing and Pay Per Click and were launched in 2014.
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$1,000+$100 - $149 / hr2 - 9Edmonton, Canada
Services provided
Established in 2012, [at] Marketing is a social media marketing agency. The small team specializes in Social Media Marketing and Search Engine Optimization.
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$5,000+$150 - $199 / hr2 - 9Grenoble, France
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Established in 2006, Soyculto is a small CXH, Argentina-based UX design agency. Their services include UX/UI Design and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Patiala, India
Services provided
See all 1 projectsTechnolinks Network offers services in lead generation utilizing platforms such as Google, Facebook, and LinkedIn. Their consistent delivery of results, as per agreement, and smooth communication have been highlighted positively in reviews. Their expertise in PPC and paid search has been particularly noted for generating substantial leads monthly.
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$1,000+$50 - $99 / hr2 - 9
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See all 1 projectsCTR Meta Agency specializes in providing paid advertising services, as evidenced by their collaboration with Hair Spa LA. Reviews highlight their effectiveness in implementing new strategies that significantly reduce cost per click and enhance click-through rates. Clients report substantial revenue growth, with one testimonial noting a 100% improvement in results within four weeks and a notable return on ad spend for retargeting and prospecting campaigns.
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Undisclosed$100 - $149 / hr10 - 49Reston, VA
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Boost Local is a branding firm launched in 2023. The team specializes in Branding and Social Media Marketing.
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$25,000+Undisclosed10 - 49Edinburgh, Scotland
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Digital Six is an e-commerce development firm. Established in 1999, the agency is in Edinburgh, Scotland. Their services include E-Commerce Development and Pay Per Click.
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$1,000+< $25 / hr10 - 49Indore, India
Services provided
WelkinGetter Global IT Solutions is a SEO agency launched in 2015. The firm offers Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$50 - $99 / hr2 - 9Gloucester Township, NJ
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Simply DSGN Agency is a web design company. Founded in 2022, the firm is located in Gloucester Township, New Jersey. Their team specializes in Web Design and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Göteborg, Sweden
Services provided
Brightvision is an Advertising company. Founded in 2000, the team offers Advertising and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Lagos, Nigeria
Services provided
SalesBank is a small Lagos, Nigeria-based social media marketing company. Their services include Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
Services provided
UPLIFY Agency is a pay per click company. Located in Chaiky, Ukraine, the agency was launched in 2019. Their team specializes in Pay Per Click and Web Development.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36.6/40.018.6/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.