Top Lead Generation Companies & Services
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Featured
What are Featured Providers?
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CAServices provided
Focus Areas
See all 56 projectsLevelUp Leads is a Sales Development Agency specializing in Sales Outsourcing Solutions and Sales Support Services. They have received overwhelmingly positive feedback for their ability to enhance sales performance and provide tailored lead generation services, with 100% of reviews noting their responsiveness and adaptability. Clients consistently praise their project management and the quality of leads, highlighting their commitment to delivering results and integrating seamlessly with in-house teams.
$1,000+$25 - $49 / hr10 - 49Fredericton, CanadaServices provided
Focus Areas
See all 14 projectsAtlantic Growth Solutions is a Sales Outsourcing Solutions company that specializes in lead generation and sales process enhancement. The majority of reviews highlight their timely delivery, professionalism, and ability to generate qualified leads, with approximately 80% of clients mentioning improved sales performance and effective project management. The company is praised for its results-oriented approach and value for cost.
$1,000+< $25 / hr50 - 249Ed, SwedenServices provided
Focus Areas
See all 68 projectsA-SALES AB is a Sales Development Agency specializing in Sales Outsourcing Solutions, offering services like lead generation, appointment setting, and market analysis. The company is praised for its effective communication and ability to deliver results, such as a 300% increase in appointment generation. Over 90% of reviews highlight their high ratings and value for cost, while one negative review cites unprofessional conduct.
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$1,000+$25 - $49 / hr10 - 49
Services provided
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Sales Booster, a small SEO services firm, is in. The team specializes in Search Engine Optimization and Conversion Optimization.
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$5,000+Undisclosed10 - 49Alicante (Alacant), Spain
Services provided
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CRM consulting and SI company LeadMasters International was established in 2021. The firm specializes in CRM consulting and SI and Call Center Services.
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Featured
What are Featured Providers?
$1,000+< $25 / hr50 - 249London, EnglandServices provided
Focus Areas
See all 134 projectsSalesAR is a Sales Outsourcing Solutions agency specializing in lead generation and outreach campaigns across multiple channels. The majority of reviewers commend their prompt communication, structured project management, and ability to deliver high-quality leads, with over 90% praising their professionalism and adaptability. While there was one report of underperformance, most reviews emphasize SalesAR's effectiveness in Sales Team Augmentation and Sales Performance Enhancement.
$1,000+< $25 / hr10 - 49Buenos Aires, ArgentinaServices provided
Focus Areas
See all 11 projectsVrand is a sales development agency specializing in sales outsourcing solutions, with a strong focus on lead generation and conversion through LinkedIn campaigns and cold emailing. Reviews highlight their professionalism, timely delivery, and effective project management. With an 80% conversion from prospect to scheduled meetings and consistent positive feedback, clients are impressed by their commitment and knowledge, with no significant areas for improvement mentioned.
$1,000+$50 - $99 / hr50 - 249Horsham , EnglandServices provided
Focus Areas
See all 20 projectsVirtual Sales Limited is a sales outsourcing solutions company specializing in sales team augmentation, sales performance enhancement, and lead generation. Their reviews indicate a high level of customer satisfaction, with 100% of reviewers praising their communication, project management, and results. Clients consistently highlight their ability to integrate seamlessly with in-house teams and deliver impressive outcomes, such as significant lead generation and meeting bookings.
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$1,000+Undisclosed10 - 49New York, NY
Services provided
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Established in 2026, UnlimCall is an AI Agents company. The small team offers AI Agents and Sales Outsourcing.
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$1,000+< $25 / hr2 - 9
Services provided
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Headquartered in Ohrid, North Macedonia and Sheridan, Wyoming, Selestra is a call center service. They provide Call Center Services and Back Office Outsourcing.
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$1,000+$50 - $99 / hr2 - 9Guwahati, India
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Datazen Global is an Email Marketing company. Founded in 2018, the team offers Email Marketing and Direct Marketing. The agency is based in Guwahati, India and Bangalore, India.
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$1,000+< $25 / hr2 - 9Mableton, GA
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Founded in 2023, Employy is a small Back Office Outsourcing company headquartered in Mableton, Georgia. Their team provides Back Office Outsourcing and Customer Service Outsourcing.
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$1,000+$25 - $49 / hr2 - 9
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Established in 2023, Dialtone Calling Services is a call center. The firm provides Call Center Services and Sales Outsourcing, and is small.
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$1,000+$100 - $149 / hr2 - 9
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Headquartered in Lagos, Nigeria, Analaize Limited is a Digital Strategy company. They specialize in Digital Strategy and Web Design and were established in 2023.
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$10,000+$150 - $199 / hr2 - 9Marseille, France
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Focus Areas
Greenvision Consulting is a Business Consulting company established in 2024. Their team provides Business Consulting and Market Research.
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$1,000+< $25 / hr250 - 999Montebello, NY
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Focusinc Group International is an e-commerce development company established in 2011. The agency offers E-Commerce Development and Call Center Services.
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$1,000+< $25 / hr250 - 999Oostende, Belgium
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Call-IT is a Business Consulting company. Founded in 1986, the firm specializes in Business Consulting and Call Center Services.
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UndisclosedUndisclosed250 - 999Cherry Hill, NJ
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Midsize call center company (v)WeCare Technology, is located in Cherry Hill, New Jersey. Their services include Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosed250 - 999Tlaxcala de Xicohténcatl, Mexico
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Amatech is an answering service company. Their team is located in Tlaxcala de Xicohténcatl, Mexico. The agency focuses on Call Center Services and IT managed services.
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UndisclosedUndisclosed250 - 999San Pedro, Costa Rica
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Headquartered in San Pedro, Costa Rica, NETCOM is a midsize IT strategy consulting company. The team specializes in IT strategy consulting and IT managed services.
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$1,000+< $25 / hr50 - 249Northamptonshire, England
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BCC is a midsize call center company. Founded in 1989, the team focuses on Call Center Services and Sales Outsourcing.
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$50,000+Undisclosed2 - 9
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Call Center Concierge is a Customer Service Outsourcing company in Miami, Florida. The team offers Customer Service Outsourcing and Sales Outsourcing.
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$1,000+$25 - $49 / hr10 - 49Velika Gorica, Croatia
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Troha Infinitus is a Velika Gorica, Croatia-based phone answering service. They specialize in Call Center Services and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49McCordsville, IN
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Simple Solutions CC, LLC is a phone answering service. They provide Call Center Services and Back Office Outsourcing and are headquartered in McCordsville, Indiana.
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UndisclosedUndisclosed10 - 49Raleigh, NC
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Infinity Marketing Services is a call center. The team provides Call Center Services and Sales Outsourcing, and the firm is based in Raleigh, North Carolina.
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UndisclosedUndisclosed10 - 49Sao Paulo, Brazil
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AG Call Center is a small phone answering service launched in 2002. Their team specializes in Call Center Services and Customer Service Outsourcing.
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UndisclosedUndisclosed10 - 49Houghton, MI
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Marketing Department Inc., a branding company, is headquartered in Houghton, Michigan. Established in 2000, the team offers Branding and Market Research.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
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DAK IT HUB GROUP Pvt. Ltd. Is a Direct Marketing company. Founded in 2012, the team provides Direct Marketing and Back Office Outsourcing.
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Undisclosed$50 - $99 / hrFreelancerStrongsville, OH
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HJ Web Solutions, a SEO company, was launched in 2024. The team focuses on Search Engine Optimization and CRM consulting and SI and is located in Strongsville, Ohio.
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UndisclosedUndisclosedFreelancer
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Based in Kozhikode, India, dheeraj manoj is a small branding company. Their services include Branding and Direct Marketing.
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$1,000+$25 - $49 / hr50 - 249Tallinn, Estonia
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Katrium is a Back Office Outsourcing company. They provide Back Office Outsourcing and Sales Outsourcing and were launched in 2007. The firm is headquartered in Tallinn, Estonia.
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$1,000+Undisclosed2 - 9Dhaka, Bangladesh
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Focus Areas
Founded in 2021, BisUnited is an Email Marketing company. The small team provides Email Marketing and Direct Marketing.
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$1,000+< $25 / hr10 - 49
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Cube and Arrow Inc., a call center service, is based in Kingston, Jamaica. Founded in 2018, the team offers Call Center Services and Customer Service Outsourcing.
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$1,000+< $25 / hr50 - 249Roma, Italy
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3D2B is a Roma, Italy-based phone answering service. The team offers Call Center Services and Email Marketing.
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$1,000+< $25 / hr50 - 249Aarhus, Denmark
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The Call Company A/S is a call center service. Their team is headquartered in Aarhus, Denmark and provides Call Center Services and Business Consulting.
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UndisclosedUndisclosed50 - 249Houston, TX
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Launched in 2009, Integrity Net Call Center is a midsize Houston, Texas-based Customer Service Outsourcing company. Their services include Customer Service Outsourcing and Call Center Services.
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$1,000+$100 - $149 / hrFreelancerBurnaby, Canada
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Founded in 2021, Gaginang Consulting is a Business Consulting company. The small team provides Business Consulting and Content Marketing.
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UndisclosedUndisclosed50 - 249Hyderabad, India
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Located in Hyderabad, India and Milton, Delaware, Resolute B2B Inc is a midsize Content Marketing company. The team focuses on Content Marketing and Email Marketing.
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$1,000+< $25 / hr50 - 249
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AXIS İLETİŞİM HİZMETLERİ LTD. ŞTİ., a midsize call center, is located in istanbul, Türkiye. The team specializes in Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosedFreelancerManchester, England
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Founded in 2009, Fruition Copywriting is a Content Writing Services company. Headquartered in Manchester, England, the team specializes in Content Writing Services and Content Marketing.
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$1,000+< $25 / hr2 - 9Castle Rock, CO
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See all 7 projectsBDR.ai is a company specializing in business development services, focusing on LinkedIn marketing, lead generation, and automation. Across reviews, 100% of clients highlight their impressive customer service and responsiveness. Many commend BDR.ai for aligning with company values and offering good value for cost. Clients frequently describe BDR.ai as innovative and effective, noting substantial increases in lead generation and engagement.
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UndisclosedUndisclosed2 - 9
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Pipeline Upgrade® is a Customer Service Outsourcing and Sales Outsourcing company. Located in London, England, their team offers Customer Service Outsourcing and Sales Outsourcing.
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UndisclosedUndisclosed2 - 9
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MWG World LLC is a small Sales Outsourcing company located in Lewes, Delaware. The team offers Sales Outsourcing and Market Research.
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UndisclosedUndisclosed2 - 9Stockholm, Sweden
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Small branding company 4D Branding, is located in Stockholm, Sweden. Their services include Branding and Public Relations.
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$1,000+< $25 / hr50 - 249Makati, Philippines
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See all 4 projectsLoop Contact Solutions is a company specializing in Sales Outsourcing Solutions, providing services such as sales enablement and managed sales development support. However, the feedback from their reviews is overwhelmingly negative, with 100% of reviewers expressing dissatisfaction due to inconsistent communication, poor project management, and a lack of accountability. This indicates significant areas for improvement in their service delivery.
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UndisclosedUndisclosed10 - 49Torino, Italy
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INDACO, a Back Office Outsourcing company, was launched in 1982. The team specializes in Back Office Outsourcing and Call Center Services and is headquartered in Torino, Italy.
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UndisclosedUndisclosed10 - 49Shreveport, LA
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E&MProducts LLC is a Corporate Training & Coaching and Sales Outsourcing company based in Shreveport, Louisiana. Their services include Corporate Training & Coaching and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Alberton, South Africa
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Bizam-sa is a small Email Marketing company located in Alberton, South Africa. Their services include Email Marketing and Customer Service Outsourcing.
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UndisclosedUndisclosedFreelancer
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Established in 2015, Cognitive Copy is a Marketing Strategy company. The small team offers Marketing Strategy and Print Design.
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UndisclosedUndisclosedFreelancerPlainfield, IN
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Founded in 2014, JMA Communications, a small Content Marketing company, is in Plainfield, Indiana. Their team focuses on Content Marketing and Search Engine Optimization.
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$10,000+< $25 / hrFreelancerCape Town, South Africa
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Lamqora, a Staffing company, was established in 2025. The firm provides Staffing and Recruiting.
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UndisclosedUndisclosed10 - 49Carlow, Ireland
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Maven TM is a phone answering service. The firm is in Carlow, Ireland. Their team focuses on Call Center Services and Sales Outsourcing.
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$5,000+$50 - $99 / hr2 - 9Dubai, United Arab Emirates
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See all 4 projectsDreamline Digital FZCO is a Sales Outsourcing Solutions company known for its professionalism and efficiency. They excel in booking meetings and helping clients secure contacts in new markets. With 100% positive feedback, clients appreciate their budget-friendly pricing and strong cultural fit.
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UndisclosedUndisclosed2 - 9Mukwonago, WI
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Pinky Sky Marketing is a Customer Service Outsourcing company. Founded in 2007, the agency provides Customer Service Outsourcing and Sales Outsourcing.
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UndisclosedUndisclosed250 - 999Lewiston, ME
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Argo Contact Centers is a call center company founded in 2003. The agency offers Call Center Services and Back Office Outsourcing, and is midsize.
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$1,000+< $25 / hr50 - 249Noida, India
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GA Technocare is a Back Office Outsourcing company based in Noida, India and Bengaluru, India. They offer Back Office Outsourcing and Customer Service Outsourcing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
The Best Lead Generation Companies
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$1,000+< $25 / hr50 - 249Denver, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing65% B2B Lead Generation30% Other -
$1,000+$25 - $49 / hr250 - 999Oakville, Canada
Ability to deliver
39.4/40.019.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing50% B2B Lead Generation30% Other -
$1,000+$25 - $49 / hr50 - 249Ottawa, Canada
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
75% Sales Outsourcing60% B2B Lead Generation25% Other -
$1,000+< $25 / hr50 - 249Ed, Sweden
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Sales Outsourcing60% B2B Lead Generation20% Other -
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249London, England
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
60% Sales Outsourcing60% B2B Lead Generation40% Other -
$1,000+< $25 / hr250 - 999Portland, OR
Ability to deliver
39.6/40.019.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Sales Outsourcing50% B2B Lead Generation90% Other -
$1,000+$50 - $99 / hr10 - 49Olympia, WA
Ability to deliver
37.1/40.019.4/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
70% Sales Outsourcing70% B2B Lead Generation30% Other -
$1,000+< $25 / hr1,000 - 9,999Hollywood, FL
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
10% Sales Outsourcing34% B2B Lead Generation90% Other -
$1,000+$100 - $149 / hr250 - 999St. Louis, MO
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
75% Sales Outsourcing20% B2B Lead Generation25% Other -
$1,000+$50 - $99 / hr50 - 249Horsham , England
Ability to deliver
37.3/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Sales Outsourcing50% B2B Lead Generation50% Other -
$5,000+Undisclosed50 - 249Boca Raton, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$5,000+$150 - $199 / hr10 - 49
Ability to deliver
34.4/40.016.4/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Sales Outsourcing100% B2B Lead Generation -
$10,000+$25 - $49 / hr250 - 999Simi Valley, CA
Ability to deliver
35.2/40.015.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Sales Outsourcing40% B2B Lead Generation30% Other -
$10,000+< $25 / hr10,000+Pasig, Philippines
Ability to deliver
34.2/40.014.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
20% Sales Outsourcing55% B2B Lead Generation80% Other -
UndisclosedUndisclosed1,000 - 9,999Los Angeles, CA
Ability to deliver
34.1/40.016.6/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
60% Sales Outsourcing83% B2B Lead Generation40% Other -
$1,000+< $25 / hr50 - 249Las Vegas, NV
Ability to deliver
37.9/40.019/20 Reviews9.8/10 Clients & Experience9.1/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$5,000+< $25 / hr50 - 249Cairo, Egypt
Ability to deliver
36.5/40.018/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
20% Sales Outsourcing70% B2B Lead Generation80% Other -
$1,000+Undisclosed1,000 - 9,999New York, NY
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
55% Sales Outsourcing20% B2B Lead Generation45% Other -
$1,000+Undisclosed250 - 999Nashville, TN
Ability to deliver
33.1/40.015/20 Reviews8.4/10 Clients & Experience9.7/10 Market PresenceService focus
60% Sales Outsourcing50% B2B Lead Generation40% Other -
$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
Ability to deliver
34.6/40.016.6/20 Reviews9.4/10 Clients & Experience8.7/10 Market PresenceService focus
40% Sales Outsourcing100% B2B Lead Generation60% Other -
$1,000+< $25 / hr2 - 9Kyiv, Ukraine
Ability to deliver
34.4/40.016/20 Reviews9.9/10 Clients & Experience8.5/10 Market PresenceService focus
80% Sales Outsourcing75% B2B Lead Generation20% Other -
$5,000+$25 - $49 / hr250 - 999Home, KS
Ability to deliver
33.8/40.016.4/20 Reviews9.2/10 Clients & Experience8.2/10 Market PresenceService focus
25% Sales Outsourcing60% B2B Lead Generation75% Other -
$1,000+< $25 / hr50 - 249Chicago, IL
Ability to deliver
35.4/40.016.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$1,000+$50 - $99 / hr50 - 249Farmington, CT
Ability to deliver
33.2/40.015.2/20 Reviews8.3/10 Clients & Experience9.7/10 Market PresenceService focus
100% Sales Outsourcing55% B2B Lead Generation -
$25,000+Undisclosed1,000 - 9,999Sofia, Bulgaria
Ability to deliver
32.7/40.016.2/20 Reviews9.7/10 Clients & Experience6.8/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$1,000+Undisclosed10 - 49Langley, Canada
Ability to deliver
35.3/40.017/20 Reviews9.1/10 Clients & Experience9.2/10 Market PresenceService focus
80% Sales Outsourcing40% B2B Lead Generation20% Other -
$1,000+$50 - $99 / hr10 - 49Ipswich, England
Ability to deliver
35.3/40.016/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$5,000+$25 - $49 / hr50 - 249Austin, TX
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
25% Sales Outsourcing100% B2B Lead Generation75% Other -
$5,000+< $25 / hr1,000 - 9,999Cebu City, Philippines
Ability to deliver
34.2/40.017.4/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
10% Sales Outsourcing35% B2B Lead Generation90% Other
Latest Lead Generation Articles
See all articles![How to Build a Budget for Call Center Services [With Template] cover image](https://img.shgstatic.com/clutch-static-prod/image/resize/715x400/s3fs-public/article/ba3fb126c373d45b88403b0272fa9201.jpg)
How to Build a Budget for Call Center Services [With Template]
Call center costs can add up over time, so it’s important that companies establish a thorough budget plan before outsourcing.
Lead Generation Company FAQs
Lead generation companies identify, attract, and qualify prospects so your sales team can focus on closing deals. They create targeted campaigns—phone, email, social, or paid media—to reach ideal buyers, gather contact data, and nurture interest until a lead is sales-ready. Many firms integrate directly with your CRM so every opportunity is tracked from first touch to conversion.
Lead generation service providers offer a comprehensive suite of end-to-end solutions to businesses in need. Common service lines include:
- Lead research & list building
- Outbound outreach (cold calling, email sequencing, LinkedIn messaging)
- Inbound marketing and SEO content to capture organic leads
- Lead qualification, scoring, and appointment setting
- Campaign analytics, A/B testing, and funnel optimization
- CRM consulting and integration
Specialized agencies may also offer sector-specific programs such as B2B account-based marketing or homeowner lists for real estate lead generation. While some specialized in B2C industries such as retail and subscription-based services.
Pricing for lead generation services varies by model. Here’s a quick breakdown of costs so you can budget accordingly:
- Monthly retainer: $2,000–$15,000 for ongoing outreach
- Pay-per-lead: $20–$150+ per qualified lead, depending on industry and complexity
- Revenue share/commission based: 5%–20% of closed-deal value
Clutch data shows most lead generation projects fall between $10,000– $49,999, with hourly rates averaging $25 – $49. The pricing is influenced by factors such as agency reputation, scope of services, and timelines.
When choosing the right lead generation provider, start by clarifying goals— that includes volume vs. quality, target industries, and timeline. After that, you can start comparing the following criteria:
- Track record and case studies in your niche
- Tech stack compatibility (CRM, marketing automation)
- Pricing transparency and contract flexibility
- Communication cadence and reporting rigor
Shortlist agencies with verified Clutch reviews, schedule discovery calls, and request a pilot or sample leads before committing long-term.
- Guaranteed results or unrealistic lead volumes
- Vague pricing or hidden fees
- Limited or no client references
- Outdated tactics (pure robo-dialing without personalization)
- Non-compliance with data privacy laws such as GDPR or TCPA
- Which channels drive most of your results for clients like us?
- How do you verify lead quality before hand-off?
- What tools do you use for tracking and reporting?
- Can you share success metrics (conversion rate, CPL) from similar campaigns?
- How do you handle data privacy, opt-outs, and regional regulations?
- What does onboarding look like, and how soon can we expect the first qualified leads?
Many agencies are cross-functional, but others focus on verticals such as SaaS, fintech, healthcare, or real estate lead generation. Niche expertise often translates to better prospect databases, tailored messaging, and higher conversion rates so put that into consideration when searching for the ideal lead generation partner.
Keeping track of key metrics is crucial for ensuring the success of your project and aligning the services to your goals. Here are some KPIs to monitor:
- Cost per lead (CPL)
- Lead-to-opportunity ratio
- Customer acquisition cost (CAC)
- Pipeline velocity.
Mature providers sync with your CRM to attribute revenue back to each campaign, allowing for continuous optimization.