Top Social Media Marketing Companies in Melbourne
Melbourne’s creative pulse—fueled by its vibrant arts scene, fintech startups in Docklands, and global giants like ANZ and Telstra—makes it a hotbed for standout social media marketing (SMM). The right agency can amplify your brand’s story across Instagram, LinkedIn, TikTok, and emerging channels, turning local engagement into global reach.
Clutch helps you cut through the noise with in-depth client reviews, transparent ratings, and data-driven rankings. Filter firms by budget, platform expertise, or industry focus to zero in on the perfect match.
Ready to explore? Start with these quick links:
- Top Social Media Marketing Companies
- Social Media Agencies in Sydney
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr250 - 999Serves Melbourne, AustraliaServices provided
See all 175 projectsIgnite Visibility is a digital marketing agency specializing in Social Media Management, Social Media Strategy, and Online Branding. The company has received predominantly positive feedback, with approximately 89% of reviews highlighting strong communication, strategic thinking, and timely execution of campaigns. Clients frequently praise their ability to drive engagement and improve brand visibility across social media platforms. However, there was one notable negative review citing issues with project management and communication.
$5,000+$100 - $149 / hr50 - 249Serves Melbourne, AustraliaServices provided
See all 73 projectsSociallyin is a digital marketing agency specializing in social media marketing strategies, including social media management, advertising, and online branding. Across reviews, 100% of clients praised their project management and creative storytelling combined with data-driven optimizations. Approximately 50% noted improved engagement and conversions, highlighting Sociallyin's ability to effectively elevate brand presence and social media campaign efficiency.
$10,000+$200 - $300 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 5 projectsIron Roots is a digital marketing agency specializing in social media management and strategy, online branding, and social media advertising. Reviewers consistently praise their strategic insights and timely project delivery, resulting in increased engagement and growth in online presence. Impressively, 100% of reviewers noted their responsive communication, and over 80% highlighted Iron Roots' proactive and collaborative approach.
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$5,000+$150 - $199 / hr2 - 9Melbourne, Australia
Services provided
The Digital Juice, a web design agency, was established in 2020. The team offers Web Design and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Melbourne, Australia
Services provided
Launched in 2016, Hortenzia, a small branding company, is headquartered in Melbourne, Australia. Their services include Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 13 projectsSocial House, Inc. is a social media marketing agency specializing in Social Media Strategy, Social Media Advertising, and Online Branding. Across various reviews, clients praise the company for its impressive content creation, strategic insights, and ability to drive engagement. 100% of the reviewers commend their project management, timely delivery, and responsiveness, highlighting their effective communication and creativity in producing on-brand, engaging content.
$50,000+$150 - $199 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 16 projectsHotspex Media is a digital marketing agency specializing in Social Media Marketing, providing services such as social media advertising, digital branding, and campaign management. Across reviews, 100% of clients express satisfaction, highlighting their strategic insight and project management excellence. A notable 60% commend their attention to detail and consultative approach, with multiple reviews praising the team's responsiveness and adaptability to client needs.
$1,000+$100 - $149 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 18 projectsOnline Optimism is a dynamic digital marketing agency with a focus on social media management, social marketing, and digital branding. The company is praised for its creativity, responsiveness, and adaptability, consistently delivering high-quality content and social media strategies that enhance brand recognition and audience engagement. Approximately 90% of reviewers highlight their professional and proactive communication, with many noting their ability to tailor campaigns to specific needs.
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$5,000+$25 - $49 / hr250 - 999Melbourne, Australia
Services provided
Launched in 2020, VR Intel is a SEO agency. The team specializes in Search Engine Optimization and Web Design and is in Melbourne, Australia.
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UndisclosedUndisclosed10 - 49St Kilda, Australia
Services provided
Founded in 2021, Digital Assassin is a social media marketing agency. The team focuses on Social Media Marketing and Content Marketing and is located in St Kilda, Australia.
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$1,000+$25 - $49 / hr10 - 49Tarneit, Australia
Services provided
See all 2 projectsWe Move Ads specializes in website and app development, offering services that align well with clients' objectives and budgetary constraints. The reviews highlight the company's excellent time management, effective communication, and enthusiastic approach to projects, with clients particularly impressed by their ability to deliver on promises. Overall, We Move Ads is praised for providing good value and aligning their company values with those of their clients.
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UndisclosedUndisclosed10 - 49Southbank, Australia
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Otto Digital is a branding agency located in Southbank, Australia. Founded in 2024, the team focuses on Branding and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Hawthorn, Australia
Services provided
Nuwizo Au, a branding agency, was founded in 2023. The firm offers Branding and Social Media Marketing, and is small.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr50 - 249Serves Melbourne, AustraliaServices provided
See all 10 projectsinBeat Agency specializes in Social Media Marketing and influencer campaigns, excelling in UGC content creation, micro-influencer marketing, and online branding. Their reviews reflect a 100% positive response, highlighting professionalism, timely delivery, and strategic collaboration. Notably, 83% of reviewers praised their ability to generate high-quality leads and effective social media strategies. Their comprehensive digital marketing solutions cater to diverse business needs.
$1,000+$25 - $49 / hr250 - 999Serves Melbourne, AustraliaServices provided
See all 14 projectsSUBE Digital Agency is a digital marketing firm specializing in social media management, online branding, and social media strategy. Reviews highlight their impressive expertise, efficiency, and tailored solutions, resulting in significant improvements such as a 40% increase in organic traffic and a 25% rise in conversion rates. Approximately 80% of reviews emphasize their alignment with client values and effective communication.
$5,000+$50 - $99 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 53 projectsMONSOON is a dynamic digital marketing agency specializing in Social Media Marketing, Online Branding, and Digital Marketing strategies. The majority of reviews highlight their proficiency in developing effective Social Media Strategies and managing successful Social Media Campaigns, with clients noting timely delivery and proactive communication. Approximately 90% of feedback is positive, with clients praising their innovative approach and strategic creativity in optimizing marketing channels.
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$1,000+$25 - $49 / hr10 - 49West Melbourne, Australia
Services provided
Social media marketing company APWS Marketing specializes in Social Media Marketing and Email Marketing. They were launched in 2015.
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$10,000+$50 - $99 / hr10 - 49Melbourne, Australia
Services provided
Byte Digital Consulting Pty ltd, a social media marketing company, provides Social Media Marketing and Search Engine Optimization. The company is in Melbourne, Australia and Noida, India.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr10 - 49Serves Melbourne, AustraliaServices provided
See all 24 projectsVolterra is a renowned digital marketing agency specializing in Social Media Marketing, Social Media Strategy, and Online Branding. The company has received overwhelmingly positive feedback, with 100% of reviewers praising their project management and client responsiveness. Clients consistently commend Volterra's ability to significantly enhance engagement metrics and brand visibility across multiple platforms, citing their expertise and collaborative approach as standout qualities.
$5,000+$150 - $199 / hr50 - 249Serves Melbourne, AustraliaServices provided
See all 374 projectsDisruptive Advertising is a digital marketing company specializing in social media marketing, paid advertising, and online branding. Reviews indicate a high level of client satisfaction, with 100% of reviewers praising their responsiveness and effective communication. The company is noted for its ability to increase lead volume and improve digital strategy execution, though some mention room for improvement in creative strategy.
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UndisclosedUndisclosed10 - 49Mill Park, Australia
Services provided
See all 1 projectsNubevest provides website development and search engine optimization (SEO) services. Clients have praised Nubevest for delivering projects on time, enhancing Google visibility, and offering excellent value for money. Overall, the feedback reflects high satisfaction with their professional service and positive results in increasing web traffic.
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$5,000+$100 - $149 / hr10 - 49Melbourne, Australia
Services provided
Advertising company Growth Marketing Genie is located in Melbourne, Australia. They offer Advertising and Social Media Marketing and were established in 2018.
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$1,000+$150 - $199 / hr10 - 49Melbourne, Australia
Services provided
Brand Catalyser is a Digital Strategy company. Established in 2017, their team specializes in Digital Strategy and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Wollert, Australia
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SearchMinistry Media is a Marketing Strategy company. The Wollert, Australia-based team offers Marketing Strategy and Social Media Marketing.
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$1,000+Undisclosed2 - 9Melbourne, Australia
Services provided
LAMPS Media is a Melbourne, Australia-based Content Marketing company. Their services include Content Marketing and Marketing Strategy.
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$5,000+Undisclosed2 - 9Port Melbourne, Australia
Services provided
Archer Works is a video production company. The team is headquartered in Port Melbourne, Australia, and their services include Video Production and Broadcast Video.
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$5,000+Undisclosed2 - 9Collingwood, Australia
Services provided
Twodoor marketing is a branding agency. The Collingwood, Australia-based team specializes in Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Preston, Australia
Services provided
LeadOn Design is a SEO services firm. Their small team is in Preston, Australia. Their services include Search Engine Optimization and Web Design.
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$1,000+$100 - $149 / hr2 - 9Southbank, Australia
Services provided
Social media marketing company Sky Vision Marketing focuses on Social Media Marketing and Search Engine Optimization. They were established in 2024.
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$5,000+$25 - $49 / hr10 - 49South Melbourne, Australia
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GoingIT is a SEO agency founded in 2015. The agency specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Melbourne, Australia
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KONZE Enterprise Pty Ltd, a SEO services firm, was established in 2018. The company offers Search Engine Optimization and Social Media Marketing, and is midsize.
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$1,000+$50 - $99 / hr50 - 249Melbourne, Australia
Services provided
Webcentral is a PPC agency. The team specializes in Pay Per Click and Web Design, and the agency is based in Melbourne, Australia.
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$1,000+$50 - $99 / hr250 - 999Thomastown, Australia
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Kiren Australia is an Event Marketing company in Thomastown, Australia. Launched in 2007, the team specializes in Event Marketing and Branding.
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$1,000+< $25 / hr10 - 49Melbourne, Australia
Services provided
See all 1 projectsAustralia Valued Web is a digital marketing company primarily focused on services such as website development and SEO. However, the overall feedback is highly negative, with a strong theme of dissatisfaction due to unmet deliverables and unethical business practices, notably involving extortion for additional fees. Approximately 100% of the reviewers expressed distrust and advised against engaging with the company.
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$5,000+Undisclosed10 - 49Melbourne, Australia
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Flexi Digital Marketing, a social media marketing agency, specialize in Social Media Marketing and Content Marketing. They were founded in 2023.
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UndisclosedUndisclosed2 - 9Cremorne, Australia
Services provided
Hyro Digital is a social media marketing firm established in 2015. Based in Cremorne, Australia, the team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Port Melbourne, Australia
Services provided
SEO Empire is a SEO company. Their small team of employees is in Port Melbourne, Australia. Their team focuses on Search Engine Optimization and Content Marketing.
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$5,000+$50 - $99 / hr2 - 9Melbourne, Australia
Services provided
E-commerce development firm Aheadable Marketing was established in 2018. The firm focuses on E-Commerce Development and Search Engine Optimization, and is small.
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$1,000+$50 - $99 / hr2 - 9Melbourne, Australia
Services provided
Founded in 2019, Nonreversal is a small branding firm. Their team focuses on Branding and Advertising.
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UndisclosedUndisclosed2 - 9Melbourne, Australia
Services provided
Workhorse Digital, a Digital Strategy company, is headquartered in Melbourne, Australia. Established in 2023, the team offers Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Glen Iris, Australia
Services provided
Social media marketing company Lumeviz is located in Glen Iris, Australia. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Fitzroy, Australia
Services provided
Segments is a Kingsgrove, Australia-based social media marketing firm. The team provides Social Media Marketing and Email Marketing.
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$5,000+$150 - $199 / hr2 - 9Melbourne, Australia
Services provided
Advertising company RPM Digital NZ offers Advertising and Social Media Marketing. They are located in Auckland, New Zealand and Melbourne, Australia.
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$5,000+$200 - $300 / hr2 - 9Collingwood, Australia
Services provided
We Are Astronauts is an Advertising company founded in 2025. Their services include Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Melbourne, Australia
Services provided
A&M Media Group is a branding agency. Their team is in Melbourne, Australia. The company offers Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Dandenong, Australia
Services provided
Located in Dandenong, Australia, Website Designs Agency is a social media marketing company. They offer Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Fawkner, Australia
Services provided
DigiZipe, a PPC agency, is headquartered in Fawkner, Australia. They specialize in Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249West Melbourne, Australia
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Oracle CMS, a Customer Service Outsourcing company, was established in 2005. The agency specializes in Customer Service Outsourcing and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Tarneit, Australia
Services provided
Launched in 2021, YS Digital Services is a pay per click agency. The team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Cheltenham, Australia
Services provided
Small software development firm Webtron Online Auction Software , is in Cheltenham, Australia. Their services include Custom Software Development and Web Development.
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$1,000+$150 - $199 / hr10 - 49Hawthorn East, Australia
Services provided
See all 7 projectsShout Digital is a digital marketing agency specializing in SEO, SEM, and PPC strategies. Their clients consistently highlight the company's commitment to transparency, personalized service, and expertise, with approximately 90% of reviews emphasizing positive outcomes, including improved rankings and increased traffic. Notably, many clients appreciate Shout Digital's proactive approach and direct access to experienced senior staff.
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UndisclosedUndisclosed50 - 249Melbourne, Australia
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Web Design Slash is a midsize web design company based in Melbourne, Australia. Their services include Web Design and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Cremorne, Australia
Services provided
TLA is a midsize Sports Marketing company. Established in 2011, the team focuses on Sports Marketing and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Melbourne, Australia
Services provided
Established in 2012, Experiasol is a social media marketing company. The company offers Social Media Marketing and Email Marketing, and is small.
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$5,000+$100 - $149 / hr10 - 49Melbourne, Australia
Services provided
Webfirm is a SEO company. Founded in 2001, the firm focuses on Search Engine Optimization and Pay Per Click.
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$10,000+$200 - $300 / hr10 - 49Melbourne, Australia
Services provided
Ntegrity is a Digital Strategy company. Their small team is based in Melbourne, Australia and offers Digital Strategy and Marketing Strategy. The agency was founded in 2012.
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UndisclosedUndisclosed10 - 49Cremorne, Australia
Services provided
Revium, an artificial intelligence firm, was launched in 2007. The team specializes in Artificial Intelligence and AI Agents and is headquartered in Cremorne, Australia and Brisbane City, Australia.
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$1,000+$25 - $49 / hr10 - 49Glen Waverley, Australia
Services provided
PLYXIO is a small web design agency. They offer Web Design and Social Media Marketing and were launched in 2021.
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Undisclosed$50 - $99 / hr50 - 249Port Melbourne, Australia
Services provided
OtherBirds is an Auckland, New Zealand-based branding firm. They specialize in Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Melbourne, Australia
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Located in Brisbane City, Australia and Sydney, Australia, Web3 is a web design agency. They offer Web Design and Web Development.
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$5,000+$100 - $149 / hr10 - 49Cremorne, Australia
Services provided
Traffic Brand Agency is a branding agency. Founded in 2001, the team specializes in Branding and Advertising.
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List of the Top 15 Melbourne Social Media Marketing Agencies
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$1,000+$50 - $99 / hr50 - 249Docklands, Australia
Ability to deliver
29.1/40.016.6/20 Reviews9/10 Clients & Experience3.4/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$5,000+$150 - $199 / hr2 - 9East Melbourne, Australia
Ability to deliver
27.3/40.015.2/20 Reviews7.9/10 Clients & Experience4.2/10 Market PresenceService focus
100% Social Media Marketing -
$1,000+< $25 / hr50 - 249Oakleigh South, Australia
Ability to deliver
33.8/40.019.4/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Fitzroy, Australia
Ability to deliver
30.6/40.015.8/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
35% Social Media Marketing65% Other -
$5,000+$100 - $149 / hr50 - 249Cremorne, Australia
Ability to deliver
32.6/40.016.8/20 Reviews9.3/10 Clients & Experience6.5/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$50,000+$100 - $149 / hr10 - 49Melbourne, Australia
Ability to deliver
24.3/40.016.2/20 Reviews3.6/10 Clients & Experience4.5/10 Market PresenceService focus
60% Social Media Marketing40% Other -
$1,000+$100 - $149 / hr10 - 49Richmond, Australia
Ability to deliver
33.1/40.018.2/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
15% Social Media Marketing85% Other -
$5,000+$150 - $199 / hr10 - 49Mont Albert North, Australia
Ability to deliver
29.5/40.015.2/20 Reviews9.7/10 Clients & Experience4.6/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+$100 - $149 / hr10 - 49Melbourne, Australia
Ability to deliver
31.7/40.016.4/20 Reviews9.2/10 Clients & Experience6/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$1,000+$150 - $199 / hr50 - 249Cremorne, Australia
Ability to deliver
29.1/40.017.8/20 Reviews6.1/10 Clients & Experience5.2/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$1,000+$100 - $149 / hr50 - 249Moorabbin, Australia
Ability to deliver
32.2/40.017.6/20 Reviews10/10 Clients & Experience4.6/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$50 - $99 / hr2 - 9Coburg, Australia
Ability to deliver
31.3/40.017.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
15% Social Media Marketing85% Other -
$1,000+$150 - $199 / hr2 - 9Melbourne, Australia
Ability to deliver
27.5/40.016.2/20 Reviews7.2/10 Clients & Experience4/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49Hawthorn, Australia
Ability to deliver
30.3/40.016.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$150 - $199 / hr2 - 9Footscray, Australia
Ability to deliver
28.7/40.016.2/20 Reviews8.5/10 Clients & Experience4/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$1,000+$100 - $149 / hr10 - 49South Yarra, Australia
Ability to deliver
29.9/40.018.4/20 Reviews7.4/10 Clients & Experience4.1/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$100 - $149 / hr10 - 49Southbank, Australia
Ability to deliver
21/40.016.2/20 Reviews1.8/10 Clients & Experience3/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$1,000+$100 - $149 / hr10 - 49Melbourne, Australia
Ability to deliver
25.3/40.016.2/20 Reviews9.1/10 Clients & Experience0/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+$50 - $99 / hr2 - 9Brunswick East, Australia
Ability to deliver
26.2/40.016.2/20 Reviews10/10 Clients & Experience0/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$5,000+$150 - $199 / hr2 - 9Malvern East, Australia
Ability to deliver
29.4/40.016.8/20 Reviews8.8/10 Clients & Experience3.9/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$5,000+$100 - $149 / hr50 - 249Melbourne, Australia
Ability to deliver
28.5/40.016.2/20 Reviews8.1/10 Clients & Experience4.2/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49Southbank, Australia
Ability to deliver
24/40.016.2/20 Reviews4.1/10 Clients & Experience3.7/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+Undisclosed2 - 9Moonee Ponds, Australia
Ability to deliver
25/40.016.4/20 Reviews5.7/10 Clients & Experience3/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$1,000+$100 - $149 / hr10 - 49Chadstone, Australia
Ability to deliver
26.3/40.015.8/20 Reviews6.5/10 Clients & Experience4/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+$25 - $49 / hr10 - 49Burwood East, Australia
Ability to deliver
22.9/40.016.2/20 Reviews3.7/10 Clients & Experience3/10 Market PresenceService focus
20% Social Media Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Balaclava, Australia
Ability to deliver
21.7/40.014.6/20 Reviews3.7/10 Clients & Experience3.4/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$1,000+$25 - $49 / hr10 - 49Brunswick West, Australia
Ability to deliver
24.9/40.016.2/20 Reviews5.3/10 Clients & Experience3.4/10 Market PresenceService focus
10% Social Media Marketing90% Other -
$1,000+< $25 / hr10 - 49Heidelberg West, Australia
Ability to deliver
19.7/40.015.8/20 Reviews0/10 Clients & Experience3.9/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$1,000+$150 - $199 / hr2 - 9Richmond, Australia
Ability to deliver
20.5/40.016.2/20 Reviews1.3/10 Clients & Experience3/10 Market PresenceService focus
30% Social Media Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49South Melbourne, Australia
Ability to deliver
21.5/40.014.6/20 Reviews2.7/10 Clients & Experience4.2/10 Market PresenceService focus
20% Social Media Marketing80% Other
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Melbourne Social Media Marketing FAQs
Working with a local social media marketing partner means tapping into teams that live and breathe Melbourne culture—from AFL rivalries to Melbourne Fashion Week. They understand local slang, peak shopping seasons, and suburb-specific demographics, making campaigns feel authentic. Their proximity also enables them to efficiently facilitate in-person strategy sessions and on-site content shoots at Federation Square or Hosier Lane, speeding up creative turnaround and approvals.
According to Clutch pricing data, most agencies quote monthly retainers between AUD $3,000– $12,000. Rates vary depending on several key factors such as:
• Scope (organic content only vs. paid ads + influencer management)
• Channel mix (Facebook & Instagram vs. multi-platform)
• Team seniority and reporting depth
Smaller boutique firms may offer project-based packages starting around AUD 5,000 for a three-month campaign, while enterprise-level engagements can exceed AUD 20,000 per month.
Melbourne-based social media marketing agencies are notably strong in thriving sectors in the region, mainly:
• E-commerce and fashion (Collins Street boutiques to emerging D2C brands)
• Food and beverage—from laneway cafés to global wine labels
• Fintech and SaaS, thanks to the city’s growing tech precincts
• Sports and entertainment, leveraging the MCG’s massive event traffic
• Healthcare and education, often requiring compliant, informative content
- Define your project’s requirements and KPIs—i.e., followers, leads, ROAS, or brand sentiment.
- Review each agency’s Clutch profile for verified case studies in your sector.
- Ask about platform certifications (e.g., Meta Business Partner, TikTok Marketing Partner).
- Request a sample content calendar to gauge creativity and workflow.
- Ensure cultural fit by meeting the day-to-day team, not just sales reps.
While it can be intimidating to navigate through the vast market, having a list of priorities and deal breakers can help give structure to your hunt. Feel free to leverage the data-driven resources and filters available on Clutch to streamline your search for the right partner.
• Guarantees of “viral” results or specific follower counts—organic reach is never guaranteed.
• Opaque reporting or refusal to grant you access to ad accounts.
• Overreliance on stock imagery instead of local, custom content.
• One-size-fits-all pricing with no discovery phase.
• Limited knowledge of Australian Advertising Standards or privacy regulations.
Never turn a blind eye to these red flags, or else you might end up with regrets in the future. Be decisive and avoid these warning signs early.