Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 4 projectsVersion2 is an advertising agency specializing in programmatic media and marketing services. The firm is praised for its strategic expertise, proactive communication, and innovative technology, with 100% of reviewers highlighting its effectiveness in managing campaigns and exceeding performance goals. Clients appreciate Version2's ability to integrate seamlessly with their teams, providing valuable insights and improving media efficiency.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Paid Media and Advertising Services. They manage Google and Facebook ads, aiming to generate high-quality leads with minimal spending. Despite some challenges, they have shown improvement compared to other agencies, impressing clients with their enthusiasm and work quality. Approximately 75% of reviewers mention their effective project management and communication.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$5,000+$100 - $149 / hr2 - 9Dallas, TX
Services provided
Video production agency Top Pup Media was founded in 1998. The team provides Video Production and Advertising.
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$1,000+Undisclosed2 - 9
Services provided
Meetzizi is an UX design company. Based in Austin, Texas, the agency offers UX/UI Design and Advertising.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr2 - 9Nashville, TNServices provided
See all 4 projectsFoxtail Growth Partners is a proficient advertising agency specializing in paid marketing and advertising services. With consistent client praise, they achieve successful campaigns through personalized strategies, as noted by 100% of reviewers. Clients commend their creativity and efficient project management, resulting in improved brand awareness and consistent client acquisition.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 78 projectsNinja Promo is an advertising agency specializing in paid media, social media marketing, and branding services. The company is praised for its strong project management, responsiveness, and effective advertising strategies, achieving measurable outcomes like increased leads and enhanced brand visibility for clients. While approximately 80% of reviews highlight positive experiences, suggesting Ninja Promo's strengths in communication and creativity, one review notes a negative experience involving influencer marketing.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$10,000+$100 - $149 / hr2 - 9Singapore, Singapore
Services provided
Web Potato is a web design agency. Their team is in Singapore, Singapore. The agency offers Web Design and Web Development.
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$1,000+$25 - $49 / hr2 - 9
Services provided
See all 1 projectsGemini Digital offers services in SEO, digital marketing, and ads, focusing on enhancing brand awareness and sales for their clients. The overall feedback highlights their proactive project management and timely delivery, with clients particularly impressed by their responsiveness. Some areas for improvement include internal team communication.
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$1,000+< $25 / hr2 - 9Karachi, Pakistan
Services provided
See all 1 projectsGAds Nomads specializes in lead generation through Google Ads, offering services such as ad creation, keyword research, and maintaining visibility. The reviews highlight clear communication, punctual delivery, and a commitment to promises as notable strengths. Clients appreciate the alignment of company values and regard them as a great team to work with.
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$5,000+$150 - $199 / hr2 - 9Chicago, IL
Services provided
See all 1 projectsThrei Strategy offers branding and web development services. The overall feedback indicates dissatisfaction, highlighting issues with professionalism, communication, and skill levels. Clients report delayed responses and unprofessional conduct, suggesting significant room for improvement in project management and client interaction.
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Undisclosed< $25 / hr2 - 9
Services provided
Small Back Office Outsourcing company VaOnline365, is in Assam, India. Their services include Back Office Outsourcing and Advertising.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency providing comprehensive advertising services, including digital marketing, media buying, and branding. Their reviews reflect overwhelmingly positive feedback, with emphasis on their strategic insights, efficient project management, and innovative use of behavioral data for targeted advertising. Approximately 90% of the reviews highlight their exceptional communication skills and ability to deliver measurable improvements in key performance indicators.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$5,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 13 projectsHunter Digital Marketing is a full-service advertising agency specializing in paid media, marketing, and branding across various platforms. The company consistently receives positive feedback, with 100% of reviewers praising their strategic expertise, responsiveness, and ability to integrate seamlessly with client teams. Clients commend their ability to drive growth through data-driven optimization and client-focused solutions, noting their impressive success in enhancing brand awareness and achieving measurable results.
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$1,000+$25 - $49 / hr2 - 9Lahore, Pakistan
Services provided
Founded in 2019, Faiqs Creative Solutions is an Advertising company. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9West Covina, CA
Services provided
Founded in 2016, Lucky Frank Studios Digital Marketing, a small Advertising company, is based in West Covina, California. Their team provides Advertising and Video Production.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, and paid media strategies. With 100% positive feedback, clients commend their emotional connection with consumers and timely project delivery. Approximately 67% of reviewers highlight their professionalism and proactive communication, while 33% note their ability to reduce costs and improve conversion rates.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
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UndisclosedUndisclosed2 - 9Fort Lauderdale, FL
Services provided
UN-BASIC is an Advertising company. Located in Fort Lauderdale, Florida, their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Campinas, Brazil
Services provided
Founded in 2009, Eizee Advertising and Design, a small Advertising company, is based in Campinas, Brazil. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr2 - 9Swansea, WalesServices provided
See all 8 projectsWeb Marketer is an advertising agency specializing in paid marketing services, with a focus on Google Ads management and digital advertising consultation. Across their reviews, 100% of clients praise their ability to meet deadlines, improve lead quality, and achieve desired results, highlighting their professionalism and strategic problem-solving approach. Notably, Web Marketer excels in delivering high-quality leads and maintaining strong communication with clients.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 20 projectsCorkboard Concepts is an advertising agency offering services such as PPC advertising, SEO, and website development. Reviewers commend their professionalism, accessibility, and genuine approach, with all feedback being positive. Approximately 50% of reviewers highlight their impressive customer service and project management, while 100% note their local focus and capability in generating traffic and leads.
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$1,000+< $25 / hr2 - 9Casablanca, Morocco
Services provided
In Casablanca, Morocco, Wyder Digital is a small web design company. Their services include Web Design and Advertising.
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UndisclosedUndisclosed2 - 9Ewa Beach, HI
Services provided
Based in Ewa Beach, Hawaii, Hudson PR Group is a Digital Strategy company. The team specializes in Digital Strategy and Advertising.
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$1,000+$200 - $300 / hr2 - 9Melbourne, Australia
Services provided
Headquartered in Melbourne, Australia, Suits&Sneakers is a small Digital Strategy company. The team specializes in Digital Strategy and Advertising.
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$1,000+$50 - $99 / hr2 - 9Stockton, CA
Services provided
Video production company La Isla was established in 2020. The team specializes in Video Production and Content Marketing and is in Stockton, California.
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$1,000+$100 - $149 / hr2 - 9Pamekasan, Indonesia
Services provided
Adsify is an Advertising company established in 2021. Their services include Advertising and Custom Software Development.
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$1,000+$25 - $49 / hr2 - 9Vancouver, Canada
Services provided
Beesii | Digital Marketing is a small Advertising company established in 2019. Their team specializes in Advertising and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Ahmedabad, India
Services provided
ContiGO Branding Solutions Pvt Ltd is a small Advertising company launched in 2020. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Spring Lake, NC
Services provided
Web design agency Stag Marketing was founded in 2017. The team focuses on Web Design and Advertising and is based in Spring Lake, North Carolina.
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$1,000+$300+ / hr2 - 9Orlando, FL
Services provided
Advertising company Pronto Visual Productions is in Orlando, Florida. They specialize in Advertising and Direct Marketing.
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$5,000+$200 - $300 / hr2 - 9
Services provided
Founded in 2014, One Path Media | Production is an Advertising company. The agency provides Advertising and Branding, and is small.
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UndisclosedUndisclosed2 - 9București, Romania
Services provided
Web design agency Onca Studio is in București, Romania. Launched in 2021, the team offers Web Design and Branding.
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$5,000+$50 - $99 / hr2 - 9Detroit, MI
Services provided
Idea39 is a graphic design company. Headquartered in Detroit, Michigan, the team provides Graphic Design and Social Media Marketing.
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Undisclosed$25 - $49 / hr2 - 9Brentwood, TN
Services provided
Digi Atmos is a SEO services firm based in Brentwood, Tennessee. They offer Search Engine Optimization and Web Design and were established in 2022.
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$1,000+$50 - $99 / hr2 - 9
Services provided
2heads agency is a small Advertising company launched in 2022. Their services include Advertising and Marketing Strategy.
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$1,000+< $25 / hr2 - 9
Services provided
Digital Footprint SA is an Advertising company. The team focuses on Advertising and Branding, and the agency is in Germiston, South Africa.
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UndisclosedUndisclosed2 - 9
Services provided
Revano Creative Agency is a Dar es Salaam, Tanzania-based graphic design agency. Their services include Graphic Design and Advertising.
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$1,000+$50 - $99 / hr2 - 9
Services provided
EthicX is a small Advertising company. They specialize in Advertising and Branding and were founded in 2023.
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UndisclosedUndisclosed2 - 9Bayrut, Lebanon
Services provided
DGTLEYES, an Advertising company, was launched in 2022. They provides Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Neovexx is an Advertising company headquartered in Sofia, Bulgaria and Coral Gables, Florida. Launched in 2023, the team provides Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Chișinău, Moldova
Services provided
Hive5, an Advertising company, was established in 2018. The agency specializes in Advertising and Marketing Strategy.
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Undisclosed< $25 / hr2 - 9
Services provided
BizGuru is a web design agency. Launched in 2020, the team focuses on Web Design and Advertising.
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$1,000+$25 - $49 / hr2 - 9New Delhi, India
Services provided
Infostechs is a website development company. Their team is in New Delhi, India and specializes in Web Development and Advertising.
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$1,000+< $25 / hr2 - 9
Services provided
Headquartered in Union City, New Jersey, Amaze Tech Solutions is a Marketing Strategy company. Their services include Marketing Strategy and Advertising.
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$1,000+$25 - $49 / hr2 - 9
Services provided
MotionScale is an Advertising company. They offer Advertising and Social Media Marketing and were established in 2023. The company is based in Vancouver, Canada.
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$1,000+$200 - $300 / hr2 - 9Riyadh, Saudi Arabia
Services provided
Ckera , an Advertising company, was founded in 2022. The agency focuses on Advertising and Branding, and is small.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Swapnil Desai, an Advertising company, is based in Dar es Salaam, Tanzania and Dar es salaam, Tanzania. They specialize in Advertising and Media Planning & Buying.
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$1,000+< $25 / hr2 - 9
Services provided
Trend Technicians is a web development company established in 2021. Headquartered in Lahore, Pakistan, the team specializes in Web Development and Advertising.
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$10,000+< $25 / hr2 - 9
Services provided
The Web Navigators is a small website development company headquartered in Delhi, India. The team focuses on Web Development and Advertising.
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$1,000+Undisclosed2 - 9Dublin 8, Ireland
Services provided
Stellar Edge is an Advertising company. Their small team of employees is based in Dublin 8, Ireland. Their team provides Advertising and Market Research.
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$1,000+$100 - $149 / hr2 - 9Lecce, Italy
Services provided
Rocktech srls is an Advertising company. Their team is located in Lecce, Italy and offers Advertising and Social Media Marketing.
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$100,000+$50 - $99 / hr2 - 9
Services provided
Affordable Website is a web design company. The team specializes in Web Design and Marketing Strategy, and the agency is in Burnaby, Canada and Burnaby, Canada.
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UndisclosedUndisclosed2 - 9Agadir, Morocco
Services provided
Whitewall, an Advertising company, was established in 2022. The company offers Advertising and Digital Strategy, and is small.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Launched in 2023, Conver8 Digital is a video production company. The team provides Video Production and Social Media Marketing.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Established in 2023, Pro Contractor Web is a web design agency. Their services include Web Design and Advertising.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Elevar Marketing Group, an Advertising company, is located in Middletown, Ohio and Las Vegas, Nevada. Founded in 2023, the team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
NYV Digital is an Advertising company. They offer Advertising and Pay Per Click and are located in Lahore, Pakistan.
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$1,000+Undisclosed2 - 9
Services provided
Founded in 2018, Media Guru is a video production company. Based in Surrey, Canada, the team offers Video Production and Social Media Marketing.
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$5,000+$150 - $199 / hr2 - 9Charlotte, NC
Services provided
Performax Digital is a PPC company. They offer Pay Per Click and Digital Strategy and were launched in 2023.
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$1,000+Undisclosed2 - 9
Services provided
Advertising company Hasio Marketing Company was established in 2022. The small team provides Advertising and Digital Strategy.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$50 - $99 / hr50 - 249New York, NY
Ability to deliver
36.8/40.019.6/20 Reviews9/10 Clients & Experience8.2/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+Undisclosed50 - 249Newark, DE
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.9/40.016/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
40% Advertising50% Marketing10% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising50% Marketing40% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.9/40.017.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising80% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.9/40.016.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
45% Advertising45% Marketing10% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising60% Marketing30% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39/40.019/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$100,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+$200 - $300 / hr10 - 49San Antonio, TX
Ability to deliver
35.6/40.018.2/20 Reviews9.4/10 Clients & Experience8/10 Market PresenceService focus
35% Advertising50% Marketing15% Other
Latest Advertising Articles
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Generational Gaps Reveal Ads’ Relevance Today
Learn how generational gaps shape ad relevance across digital advertising platforms. Understand key strategies for smarter generational marketing.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.