Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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$1,000+$150 - $199 / hr2 - 9Abuja, Nigeria
Services provided
Deez Graphics & Studioz is an Advertising company. Founded in 2022, the firm offers Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Sehore, India
Services provided
Greenfrog Interactive is a web design company established in 2022. The firm focuses on Web Design and Advertising.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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$1,000+$25 - $49 / hr2 - 9دبي, United Arab Emirates
Services provided
Mastermind Advertising, a video production company, was founded in 2013. They provides Video Production and Advertising.
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UndisclosedUndisclosed50 - 249Aachen, Germany
Services provided
TEMA Technologie Marketing AG is an Event Management company. The company is based in Aachen, Germany. Their team offers Event Management and Web Design.
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$1,000+$25 - $49 / hr10 - 49Mykolaiv, Ukraine
Services provided
See all 2 projectsUpper Code specializes in developing custom software solutions, including accounting programs and web platforms, tailored to improve business processes. Reviews highlight their thorough project management, effective communication, and proactive approach, leading to enhanced operational efficiency and reduced errors for clients. Clients appreciate Upper Code's commitment to innovation and their ability to deliver tailored, effective solutions.
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Undisclosed$25 - $49 / hr2 - 9Kyiv, Ukraine
Services provided
Advertising company Black87 was founded in 2018. The firm provides Advertising and Digital Strategy.
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$50,000+$200 - $300 / hr2 - 9Portland, OR
Services provided
CreateGood is a small Advertising company launched in 2020. Their team focuses on Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Founded in 2002, wisebrownfox is a small Annandale, Australia-based Advertising company. Their team offers Advertising and Branding.
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$1,000+< $25 / hr2 - 9Katy, TX
Services provided
DEF DESIGNS LLC is an Advertising company launched in 2018. Based in Katy, Texas and Katy, Texas, the team specializes in Advertising and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$5,000+$150 - $199 / hr2 - 9Cornwall, CT
Services provided
Established in 1994, 1.11 Group is an Advertising company. The small team focuses on Advertising and Web Design.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
Services provided
Framework Inc. - Minnesota , an Advertising company, is in Minneapolis, Minnesota. The team offers Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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$1,000+$25 - $49 / hr2 - 9Milano, Italy
Services provided
Social Horizon Marketing is an Advertising company established in 2019. Their team focuses on Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9Exton, PA
Services provided
Web design company Skigital LLC specializes in Web Design and Advertising. They are based in Exton, Pennsylvania.
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$1,000+$100 - $149 / hr2 - 9Sacramento, CA
Services provided
Duran Kinst Strategies, a small web design company, is based in Sacramento, California. Their services include Web Design and Digital Strategy.
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$5,000+$50 - $99 / hr2 - 9Columbia, SC
Services provided
Branding firm Maranatha Design offers Branding and Graphic Design. They were launched in 2019.
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$1,000+$25 - $49 / hr2 - 9Elkridge, MD
Services provided
Biorach Marketing is a Digital Strategy company. They are located in Elkridge, Maryland and have small team. They focus on Digital Strategy and Advertising.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
Services provided
Back30 Design and Marketing is an Advertising company. Their small team is located in Las Vegas, Nevada. Their team specializes in Advertising and Branding.
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$1,000+Undisclosed2 - 9Nasr City, Egypt
Services provided
Founded in 2020, groblast is a small Nasr City, Egypt-based Advertising company. Their team focuses on Advertising and Graphic Design.
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$5,000+Undisclosed2 - 9Shrewsbury, England
Services provided
NFT Factory is an Advertising company. Their small team is based in Shrewsbury, England and specializes in Advertising and Branding. The company was launched in 2020.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Letket is a branding firm. Their small team of employees is headquartered in. Their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Better Media, a Digital Strategy company, is based in Dubai, United Arab Emirates. They specialize in Digital Strategy and Social Media Marketing and were founded in 2014.
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$1,000+$50 - $99 / hr2 - 9Portsmouth, England
Services provided
Carrot Top Marketing is a web design company. Their small team of employees is based in Portsmouth, England. Their team specializes in Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
Services provided
Based in Doha, Qatar, Jefe Media is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Atlanta, GA
Services provided
Peachtree Marketing is an Advertising company. They were founded in 2022, and their services include Advertising and Digital Strategy.
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Undisclosed< $25 / hr2 - 9
Services provided
Adzen Digital is a small social media marketing firm established in 2023. Their team provides Social Media Marketing and Email Marketing.
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$5,000+$25 - $49 / hr2 - 9Tetovo, North Macedonia
Services provided
Based in Tetovo, North Macedonia, oLive Brandlab is a branding firm. Their services include Branding and Graphic Design.
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$1,000+$150 - $199 / hr2 - 9Houston, TX
Services provided
AOK Brand Consulting is a branding firm. Located in Houston, Texas, the firm specializes in Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Wien, Austria
Services provided
Threesy is a Business Consulting company. Founded in 2022, the team provides Business Consulting and Search Engine Optimization.
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$10,000+< $25 / hr2 - 9
Services provided
SEO agency Donatella Work was launched in 2019. Located in La Libertad, El Salvador and Stockholm, Sweden, the team specializes in Search Engine Optimization and Sales Outsourcing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Sağlık Ajansı is a small Digital Strategy company launched in 2025. Their team offers Digital Strategy and Social Media Marketing.
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$10,000+$300+ / hr2 - 9
Services provided
Pixelworld FZC LLC is an Advertising company. Located in Sharjah, United Arab Emirates, the company was established in 2022. Their team specializes in Advertising and Branding.
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$1,000+Undisclosed2 - 9
Services provided
Metsis Media is a social media marketing firm. Their small team of employees is in Wakefild, Massachusetts. Their team specializes in Social Media Marketing and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
PMAD is an e-commerce development company. They are based in Chandigarh, India, and their services include E-Commerce Development and Advertising.
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$1,000+$25 - $49 / hr2 - 9Nürnberg, Germany
Services provided
ELKEON is a Digital Strategy company. The small Nürnberg, Germany-based team specializes in Digital Strategy and Marketing Strategy. The firm was launched in 2025.
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$1,000+< $25 / hr2 - 9
Services provided
Performance Marketing company Scalemaster Digital Marketing Agency is located in Gurugram, India. Their services include Performance Marketing and Advertising.
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$10,000+$100 - $149 / hr2 - 9Riyadh, Saudi Arabia
Services provided
Advertising company BIG Creative Boutique is headquartered in Riyadh, Saudi Arabia. Established in 2025, the team specializes in Advertising and Video Production.
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$1,000+< $25 / hr2 - 9Gurugram, India
Services provided
Scalevo is a Direct Marketing company. The team is headquartered in Gurugram, India, and their services include Direct Marketing and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Advertising company Grupo Tejada is in Bucaramanga, Colombia. They specialize in Advertising and Social Media Marketing and were launched in 2003.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Established in 2006, FullView Agency LLC is an Advertising company. In Tampa, Florida, the team focuses on Advertising and Branding.
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$1,000+< $25 / hr2 - 9
Services provided
Fossa Technology is an Advertising company headquartered in Rupandehi, Nepal. They specialize in Advertising and Direct Marketing and were founded in 2022.
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$1,000+Undisclosed2 - 9Modesto, CA
Services provided
Reveal Web Services is an Advertising company. The Modesto, California-based company provides Advertising and AI Agents.
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UndisclosedUndisclosed2 - 9Ghaziabad, India
Services provided
RayuAI is a small Ghaziabad, India-based Advertising company. The team specializes in Advertising and AI Agents.
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$10,000+$100 - $149 / hr2 - 9Reno, NV
Services provided
RhinoHub is an Advertising company. Their team is based in Reno, Nevada and focuses on Advertising and Branding.
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$1,000+< $25 / hr2 - 9
Services provided
See all 2 projectsBetter Host offers comprehensive services including brand development, website creation, and digital marketing. The overall feedback highlights their efficiency, reliability, and high-quality deliverables. Clients were particularly impressed with their fast response rate and exceptional project management, making Better Host a commendable choice for enhancing brand visibility and online presence.
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$1,000+$50 - $99 / hr2 - 9West Des Moines, IA
Services provided
SLIM marketing is a social media marketing agency. The agency is located in West Des Moines, Iowa. Their team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Vadodara, India
Services provided
Advertising company Webmunk Technology is in Vadodara, India. Founded in 2015, the team offers Advertising and Custom Software Development.
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$1,000+< $25 / hr2 - 9Kyiv, Ukraine
Services provided
Golden Media Digital Agency is a web development company in Kyiv, Ukraine. They focus on Web Development and Search Engine Optimization and were established in 2006.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
Duck Thunder, a graphic design company, focuses on Graphic Design and Branding. The agency is in London, England.
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$1,000+Undisclosed10 - 49
Services provided
Cadian Studios is an Audio Production company. Headquartered in Taguig, Philippines, the firm was launched in 2022. Their team focuses on Audio Production and Advertising.
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$5,000+$150 - $199 / hr2 - 9Vancouver, Canada
Services provided
Legendary ECom Growth Partners is a Vancouver, Canada-based Ecommerce Marketing company. They provide Ecommerce Marketing and Advertising.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.