Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Monday Media Group is a small Advertising company. They provide Advertising and Branding and were founded in 2005.
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$10,000+$100 - $149 / hr2 - 9
Services provided
Pusulo is a branding firm. Headquartered in , the firm was launched in 2014. Their services include Branding and Advertising.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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$10,000+$150 - $199 / hr2 - 9Zagreb, Croatia
Services provided
KADEI 360 is a small Advertising company launched in 2009. Their team provides Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9
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Kobisi, a small Advertising company, is based in. The team provides Advertising and E-Commerce Development.
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$5,000+$150 - $199 / hr2 - 9Zagreb, Croatia
Services provided
In Zagreb, Croatia, Strka is an Advertising company. Founded in 2005, the team focuses on Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Bucharest, Romania
Services provided
Launched in 2014, Zarbi is an Advertising company. The team provides Advertising and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Cluj-Napoca, Romania
Services provided
Necktie Agency, a small Advertising company, is based in Cluj-Napoca, Romania. The team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$5,000+$50 - $99 / hr2 - 9Sofia, Bulgaria
Services provided
Advertising company Brigada Advertising was launched in 2007. The firm provides Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Milano, Italy
Services provided
L45 is a small Milano, Italy-based Advertising company. The team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$10,000+$100 - $149 / hr2 - 9Brussel, Belgium
Services provided
Good Morning is a small Brussel, Belgium-based Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Melbourne, Australia
Services provided
Located in Melbourne, Australia, Affect Media is a small PR firm. Their services include Public Relations and Advertising.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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$10,000+$100 - $149 / hr2 - 9Amsterdam, Netherlands
Services provided
The Brave New Now, an Advertising company, was launched in 2014. Located in Amsterdam, Netherlands, the team offers Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9Amsterdam, Netherlands
Services provided
Hammerfest, a branding firm, was founded in 2013. They focuses on Branding and Advertising.
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$10,000+$100 - $149 / hr2 - 9
Services provided
Founded in 2010, Brandfighters is an Advertising company. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9Amsterdam, Netherlands
Services provided
Social1nfluencers is an Advertising company. Located in Amsterdam, Netherlands, the team focuses on Advertising and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Köln, Germany
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PS: PR Agency for Public Relations is an Advertising company. The agency is headquartered in Köln, Germany. Their team provides Advertising and Public Relations.
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$5,000+$100 - $149 / hr2 - 9
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Formula Advertising, an Advertising company, is in Torino, Italy. Established in 1977, the team provides Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9Rotterdam, Netherlands
Services provided
Rodesk is an Advertising company. The Rotterdam, Netherlands-based team provides Advertising and UX/UI Design.
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$5,000+$100 - $149 / hr2 - 9Berlin, Germany
Services provided
A&B One Digital is a small Advertising company founded in 2000. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Dublin, Ireland
Services provided
Pierce Media & Advertising Ltd is an Advertising company. They were launched in 1991 and provide Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Hamburg, Germany
Services provided
Advertising company MARKENSZENE was launched in 2009. The firm provides Advertising and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9La Chapelle-d'Armentières, France
Services provided
Advertising company DA VINCI COM was founded in 2009. Located in La Chapelle-d'Armentières, France, the team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Berlin, Germany
Services provided
Located in Berlin, Germany and Milano, Italy, Branding Cuisine is a branding agency. The team focuses on Branding and Advertising.
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$5,000+$100 - $149 / hr2 - 9Stuttgart, Germany
Services provided
Ars Cordis Werbeagentur is a small Advertising company based in Stuttgart, Germany. The team offers Advertising and Public Relations.
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$5,000+$100 - $149 / hr2 - 9Québec, Canada
Services provided
Bleuoutremer is an Advertising company located in Québec, Canada. Established in 1994, the team offers Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Amman, Jordan
Services provided
Whiteful, an Advertising company, provides Advertising and Marketing Strategy. The agency is located in Amman, Jordan.
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$5,000+$100 - $149 / hr2 - 9Amman, Jordan
Services provided
Arabia Reach is an Advertising company. The Amman, Jordan-based company specializes in Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Amman, Jordan
Services provided
Brandsberry is a small Advertising company in Amman, Jordan. The team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9São Paulo, Brazil
Services provided
Marketing Strategy company Criacao e. Was established in 1998. The team specializes in Marketing Strategy and Advertising.
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$5,000+$100 - $149 / hr2 - 9Shinagawa City, Japan
Services provided
Marketing Strategy company NTT Advertising was established in 1985. The team provides Marketing Strategy and Advertising.
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$5,000+$100 - $149 / hr2 - 9Meguro City, Japan
Services provided
Just Another Agency, a Marketing Strategy company, is based in Meguro City, Japan. Established in 2010, the team provides Marketing Strategy and Advertising.
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$5,000+$100 - $149 / hr2 - 9Shibuya City, Japan
Services provided
RCS Advertising is an Advertising company. Founded in 1996, the team specializes in Advertising and Media Planning & Buying. The company is in Shibuya City, Japan.
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$1,000+< $25 / hr2 - 9Medellín, Colombia
Services provided
Small Advertising company AgenciaMarketingDigital, is based in Medellín, Colombia. Their services include Advertising and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9Arcozelo, Portugal
Services provided
Advertising company dot. Was launched in 2014. The firm offers Advertising and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Amman, Jordan
Services provided
JOOS is a small Advertising company in Amman, Jordan. The team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Velha Blumenau, Brazil
Services provided
Marketing Strategy company Pen.ag was founded in 2010. The company provides Marketing Strategy and Advertising, and is small.
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UndisclosedUndisclosed2 - 9Dhaka, Bangladesh
Services provided
Creative Media Limited is an Advertising company. Their small team is based in Dhaka, Bangladesh. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Panamá, Panama
Services provided
Advertising company Revolution Media Marketing is based in Panamá, Panama. They provide Advertising and Content Marketing.
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UndisclosedUndisclosed2 - 9Bunkyo City, Japan
Services provided
AUN Consulting is an Advertising company. They offer Advertising and Pay Per Click and were founded in 1998. The firm is in Bunkyo City, Japan.
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UndisclosedUndisclosed2 - 9Gangnam-gu, South Korea
Services provided
Dentsu Korea is a small Advertising company headquartered in Gangnam-gu, South Korea. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Montevideo, Uruguay
Services provided
Headquartered in Montevideo, Uruguay, Portlike is a small Advertising company. The team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Hamilton, New Zealand
Services provided
Bold Horizon is an Advertising company. The small Hamilton, New Zealand-based team specializes in Advertising and Branding. The company was launched in 2004.
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UndisclosedUndisclosed2 - 9Montevideo, Uruguay
Services provided
Estudio Salterain, a branding firm, was founded in 2010. The small team specializes in Branding and Advertising.
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UndisclosedUndisclosed2 - 9Lisboa, Portugal
Services provided
PR company dadavox was launched in 2001. The team offers Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Panamá, Panama
Services provided
Proyecto Cardigans is an Advertising company. Their small team of employees is in Panamá, Panama. Their team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9Panama City, Panama
Services provided
Small Advertising company Inventiv4 Marketing, is headquartered in Panama City, Panama. The team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Panamá, Panama
Services provided
Socialité, an Advertising company, was founded in 2011. In Panamá, Panama, the team offers Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9Guadalajara, Mexico
Services provided
Thlink Marketing is an Advertising company. Located in Guadalajara, Mexico, the agency focuses on Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Manaus , Brazil
Services provided
LINKER COMUNICAÇÃO E PUBLICIDADE is an Advertising company. They are based in Manaus , Brazil and have small team. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9גבעתיים, Israel
Services provided
Active Media is an Advertising company. They are located in גבעתיים, Israel and have small team. Their services include Advertising and Branding.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.