Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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$1,000+Undisclosed2 - 9Dubai, United Arab Emirates
Services provided
Advertising company Revive Advertising LLC is located in Dubai, United Arab Emirates. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Vila Nova de Gaia, Portugal
Services provided
Abia Digital is an Advertising company. They are located in Vila Nova de Gaia, Portugal. Their team focuses on Advertising and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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$5,000+$100 - $149 / hr2 - 9Chattanooga, TN
Services provided
Workshop is a branding agency. The Chattanooga, Tennessee-based firm was founded in 2019. Their services include Branding and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Edmonton, Canada
Services provided
AMG Solutions, a PPC agency, specialize in Pay Per Click and Digital Strategy. They were established in 2018.
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$1,000+$25 - $49 / hr2 - 9Delhi, India
Services provided
Based in Delhi, India, Core Coding Company is a small Advertising company. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Miami, FL
Services provided
Established in 2018, Creativit Marketing, a small Advertising company, is based in Miami, Florida. Their services include Advertising and Event Marketing.
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$5,000+Undisclosed2 - 9George Town, Malaysia
Services provided
Impactus Creative Solutions is a small branding agency headquartered in George Town, Malaysia. The team specializes in Branding and Graphic Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$5,000+$150 - $199 / hr2 - 9Vilnius, Lithuania
Services provided
Culture Bridge is an Advertising company. The Vilnius, Lithuania-based agency offers Advertising and Media Planning & Buying.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Cardrews Media is an Advertising company located in Colwyn Bay, Wales. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Web design agency #SerenityDigital specializes in Web Design and Content Marketing. They were founded in 2020.
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$1,000+$25 - $49 / hr2 - 9Lima, Peru
Services provided
Aura Creativa is a web design company headquartered in Lima, Peru and San Salvador, El Salvador. They specialize in Web Design and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Located in Dubai, United Arab Emirates, Kactus Media Marketing Agency is an Advertising company. The team provides Advertising and Branding.
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Undisclosed$50 - $99 / hr2 - 9Pune, India
Services provided
Founded in 2021, #BootSoc is a small Pune, India-based social media marketing firm. Their services include Social Media Marketing and Advertising.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Regular Animal is an Advertising company. Launched in 2015, their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Nottingham , England
Services provided
Turbine Creative, a video production agency, was founded in 2020. The small team offers Video Production and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Kuala Lumpur, Malaysia
Services provided
Resolute is an Advertising company located in Kuala Lumpur, Malaysia. Established in 2019, the team focuses on Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Punta Gorda, FL
Services provided
Rivet Brands is a small branding company based in Punta Gorda, Florida. Their services include Branding and Advertising.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Inero Digital is an Advertising company. They are located in Boston, Massachusetts, and their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Lille, France
Services provided
Advertising company Abstract Lab was established in 2020. Based in Lille, France, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Located in Dubai, United Arab Emirates, Quilldraws is a branding agency. The team offers Branding and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
Who is Your Webguy is an Advertising company. The Mountlake Terrace, Washington-based team specializes in Advertising and Digital Strategy.
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Undisclosed< $25 / hr2 - 9Delhi, India
Services provided
Bizgromedia is an Advertising company. They provide Advertising and Social Media Marketing and are based in Delhi, India.
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UndisclosedUndisclosed2 - 9
Services provided
Niiu digital, a small Advertising company, is located in Singapore, Singapore and Singapore, Singapore. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Mira Bhayandar, India
Services provided
Launched in 2020, Webboom - Digtal Marekting & SEO Company is an Advertising company. Their services include Advertising and Branding.
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Undisclosed< $25 / hr2 - 9
Services provided
Aregb is a Rajkot, India-based Advertising company. Launched in 2009, the team offers Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Bengaluru, India
Services provided
Insightful Hub is an Advertising company. Founded in 2020, the agency is based in Bengaluru, India. Their team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9Ernakulam, India
Services provided
Zaidy Media is an Advertising company. The firm is based in Ernakulam, India and Ernakulam, India. Their team focuses on Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9Greenville, SC
Services provided
Anvil Marketing Co. Is an Advertising company in Greenville, South Carolina. They provide Advertising and Pay Per Click.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Theglobalswriting is an Advertising company. Based in Karachi, Pakistan, the company focuses on Advertising and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9Grand Rapids, MI
Services provided
Founded in 2019, Valo Media is a video production agency. Their team provides Video Production and Advertising.
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$1,000+Undisclosed2 - 9
Services provided
Marketing Strategy company ServiceMogul Digital provides Marketing Strategy and Digital Strategy. They are headquartered in London, England.
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$1,000+$25 - $49 / hr2 - 9Ahmedabad, India
Services provided
Advertising company 1928 Creative Studio offers Advertising and Branding. They were launched in 2020.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Town Creative & Branding is an Advertising company. Launched in 2009, their team provides Advertising and Branding.
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Undisclosed< $25 / hr2 - 9Sofia, Bulgaria
Services provided
Headquartered in Sofia, Bulgaria and Madrid, Spain, Gruk is an Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
Kalyan Technology is an Advertising company in Udaipur, India. They specialize in Advertising and Marketing Strategy and were launched in 2016.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Based in Kampala, Uganda, Webhosting256 is a web development firm. The team focuses on Web Development and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Digital Era Hub is a branding firm. Launched in 2022, the team specializes in Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Mobile Billboard Trucks is an Advertising company. Founded in 1999, the team specializes in Advertising and Branding. The agency is headquartered in New York, New York and Los Angeles, California.
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$1,000+$100 - $149 / hr2 - 9Saskatoon, Canada
Services provided
Sojourn Digital, an Advertising company, was established in 2023. The small team specializes in Advertising and Search Engine Optimization.
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$5,000+$200 - $300 / hr2 - 9Silver Spring, MD
Services provided
Mitchell Strategies is an Advertising company. They are located in Silver Spring, Maryland and have small team. They provide Advertising and Branding.
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Undisclosed$25 - $49 / hr2 - 9Algueirão-Mem Martins, Portugal
Services provided
Branding firm Webgate Portugal was founded in 2014. The small team offers Branding and Web Development.
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$10,000+$200 - $300 / hr2 - 9
Services provided
Founded in 2018, Bolsterflip Media is a small Advertising company. Their team provides Advertising and Branding.
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$1,000+$200 - $300 / hr2 - 9Reservoir, Australia
Services provided
Lumin Studio, a branding agency, provide Branding and Advertising. They were established in 2022.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Volts Consulting is a social media marketing company. The small Faridabad, India-based team offers Social Media Marketing and Web Design. The company was launched in 2021.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Adzeem Digital Marketing is an Advertising company founded in 2007. Based in Vienna, Virginia, the team focuses on Advertising and Branding.
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Undisclosed$50 - $99 / hr2 - 9Tylertown, MS
Services provided
Launched in 2017, Beyanbee is a small Tylertown, Mississippi-based Advertising company. Their team offers Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Make Brands Big is a pay per click company. In Sheridan, Wyoming, the team provides Pay Per Click and Branding.
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Undisclosed< $25 / hr2 - 9
Services provided
Kinova digital marketing is an Advertising company. They are in Eldoret, Kenya and have small team. They provide Advertising and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Launched in 2020, Vascad Marketing is a small Advertising company in. Their team offers Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Saint Paul, MN
Services provided
Advertising company LivWorx is headquartered in Saint Paul, Minnesota. They offer Advertising and Branding and were launched in 2021.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.