Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is a dynamic advertising agency that specializes in programmatic marketing, paid media, and branding services. The company is praised for its innovative technology and strategic execution, with 100% of reviewers highlighting its exceptional performance in media buying and campaign management. Clients commend Version2's responsive communication, strategic insights, and ability to exceed expectations, with no significant areas for improvement reported.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency specializing in Google and Facebook ads, media buying, and paid marketing services. While feedback indicates that results have not been overwhelming, their enthusiasm and quality of work have been noted positively. Approximately 80% of the review highlights their effective onboarding process and consistent communication. Nonetheless, there is room for improvement in focusing on return on ad spend (ROAS).
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an advertising agency specializing in marketing, promotions, and media buying, offering comprehensive advertising services to enhance brand visibility and drive customer engagement. Consistently praised for their professional project management and responsiveness, 100% of reviewers noted the value for cost. Remarkably, they achieved significant improvements in website traffic, social media engagement, and online sales across various projects.
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$1,000+$100 - $149 / hr2 - 9Dublin, Ireland
Services provided
Brightspark Consulting is a Digital Strategy company in Dublin, Ireland and Athlone, Ireland. The team offers Digital Strategy and Advertising.
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$1,000+< $25 / hr2 - 9London, England
Services provided
Advertising company Billboard Advertising is located in London, England. Established in 2020, the team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an advertising agency specializing in paid media and digital marketing strategies. The company consistently receives praise for its project management skills, with 100% of reviewers highlighting their responsiveness and ability to meet deadlines. Clients appreciate Dragon360's strategic mindset and innovative solutions, as evidenced by their role in driving brand awareness, conversions, and improved lead generation across various platforms.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is a comprehensive advertising agency offering specialized services in SEO and PPC management, as well as creative advertising solutions. Approximately 75% of their reviews highlight their effective project management and timely deliverables, while about 25% mention challenges with understanding client goals and communication issues. Overall, Jives Media excels in providing tailored marketing strategies and improving advertising effectiveness.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an advertising agency specializing in digital and traditional media buying and paid marketing services. The company is lauded for its organized project management, clear communication, and innovative media strategies, with approximately 90% of reviewers highlighting their attention to detail and strategic insights. Clients commend their ability to deliver quantifiable outcomes and adapt to project needs efficiently.
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$1,000+$25 - $49 / hr2 - 9Boston, MA
Services provided
Mudra Manager is an Advertising company. They are in Boston, Massachusetts. Their team provides Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Thenhipalam, India
Services provided
Foxiom Leads Pvt. Ltd., an IT strategy consulting company, was founded in 2017. The team offers IT strategy consulting and Branding.
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UndisclosedUndisclosed10 - 49Barranquilla, Colombia
Services provided
IM Digital Factory is an Advertising company. Their team is located in Barranquilla, Colombia and Boca Raton, Florida and offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9McLean, VA
Services provided
See all 4 projectsSEO Seagull is an advertising agency specializing in paid media and advertising services. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their impressive dedication to client needs and effective use of Google AdWords for boosting leads and conversions. Clients appreciate their professional project management and alignment with client values.
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$10,000+$150 - $199 / hr2 - 9Austin, TX
Services provided
Quicklight Media is a small Advertising company launched in 2012. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 95 projectsNinja Promo is an advertising agency specializing in marketing, branding, and paid media services. Overall, 88% of reviews highlight positive outcomes such as increased engagement, improved lead quality, and lower costs. Clients appreciate their adaptability and quick responsiveness, though 12% mention communication improvements as an area of need. Their expertise in delivering tailored advertising services effectively aligns with the client's business goals.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, paid media, and advertising services. The company has received overwhelmingly positive feedback, with 100% of reviewers noting their timely project delivery and effective communication. Clients value their emotional connection with consumers and proactive approach, though some suggest increased in-person interactions and expanded access to creative talent.
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$5,000+$25 - $49 / hr2 - 9BGQ, Argentina
Services provided
In BGQ, Argentina, Dale Agencia is an Advertising company. They offer Advertising and Social Media Marketing.
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$10,000+$150 - $199 / hr2 - 9London, England
Services provided
The Persuaders is a small Advertising company located in London, England. The team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 6 projectsDigital Hot Sauce is a digital marketing agency specializing in PPC management, website optimization, SEO, and strategic ad management across platforms like Google and Meta. Their reviews indicate a strong emphasis on personalized service and understanding client needs, with 100% of the feedback highlighting their effectiveness, care, and expertise. Clients report measurable improvements in ROI, lead generation, and brand visibility.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency specializing in digital marketing and advertising services, including website design, PPC advertising, and SEO. With 100% of reviewers praising their professionalism, responsiveness, and strong client partnerships, they are noted for their customer service, detail-oriented project management, and ability to drive significant traffic and leads. Despite being a young company, they consistently exceed expectations.
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$5,000+$100 - $149 / hr2 - 9Albuquerque, NM
Services provided
Griffin & Associates is an Advertising company. Their small team is headquartered in Albuquerque, New Mexico. Their team offers Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Norfolk, VA
Services provided
Advertising company Germono Advertising Company is located in Norfolk, Virginia. They specialize in Advertising and Media Planning & Buying and were launched in 2013.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC Campaign Management. Clients consistently praise their professionalism, high availability, and ability to deliver impressive results, such as increased website traffic and lead conversions. With 100% positive feedback, 50% of reviewers commend their communication, highlighting their strategic approach and expertise in advertising services.
$5,000+$150 - $199 / hr10 - 49Las Vegas, NVServices provided
See all 2 projectsMassMedia is a comprehensive advertising agency offering full-service marketing and advertising solutions. They are highly praised for their exceptional project management and strategic execution, with 100% of reviewers highlighting their professional and driven staff. Notably, they achieved nearly 50% sales within nine weeks, showcasing their effective media buying and promotional strategies.
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UndisclosedUndisclosed2 - 9Zapopan, Mexico
Services provided
Launched in 2002, Puntero Marketing Digital is a small Zapopan, Mexico-based Advertising company. Their team specializes in Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Porto, Portugal
Services provided
Links Patrocinados, an Advertising company, was established in 2013. The firm offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Ahmedabad, India
Services provided
Based in Ahmedabad, India, Taurus Communications is a small Advertising company. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9Hyderabad, India
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Media Plus Group is an Advertising company. The Hyderabad, India-based agency was launched in 1999. Their team offers Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9St. John's, Canada
Services provided
Vee Creative Group is a branding company in St. John's, Canada. The team offers Branding and Advertising.
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UndisclosedUndisclosed2 - 9Waterloo, IA
Services provided
Small Advertising company AAF Cedar Valley, is headquartered in Waterloo, Iowa. The team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Atlanta, GA
Services provided
Founded in 1998, Function Collaborative is an Advertising company. The team focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Westport, CT
Services provided
The Keyword Agency is a small Westport, Connecticut-based SEO agency. Their services include Search Engine Optimization and Advertising.
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UndisclosedUndisclosed2 - 9Foxborough, MA
Services provided
Public relations company Classic Communications was founded in 1979. In Foxborough, Massachusetts, the team provides Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Highland Park, NJ
Services provided
Founded in 1993, MPA is an Advertising company. The team offers Advertising and Branding and is headquartered in Highland Park, New Jersey.
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UndisclosedUndisclosed2 - 9Londonderry, NH
Services provided
Launched in 2010, Marketing Media Mix, LLC is an Advertising company. The team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9
Services provided
Located in Panamá, Panama, FACTORIA MP PANAMÁ is an Advertising company. Founded in 2011, the team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Albany, NY
Services provided
Located in Albany, New York, Ed Lewi Associates is a small PR firm. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Alameda, CA
Services provided
Founded in 1988, Jan Mergel & Associates is an Advertising company. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed2 - 9Jensen Beach, FL
Services provided
Turnkey Communications & Public Relations is an Advertising company. They are in Jensen Beach, Florida and have small team of experts. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Franklin, TN
Services provided
The Advisory Group is a small Franklin, Tennessee-based public relations company. The team focuses on Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9O'Fallon, MO
Services provided
Small Advertising company Reel Eyez Media, is headquartered in O'Fallon, Missouri. The team focuses on Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Tegucigalpa, Honduras
Services provided
ACERTA | Strategic Communication is an Advertising company. Their team is located in Tegucigalpa, Honduras and offers Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9Richmond, VA
Services provided
Fuel is an Advertising company. The team specializes in Advertising and Public Relations, and the company is based in Richmond, Virginia.
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UndisclosedUndisclosed2 - 9Milano, Italy
Services provided
Meet, an Advertising company, offer Advertising and Branding. They were established in 1991.
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UndisclosedUndisclosed2 - 9ŞİŞLİ , Türkiye
Services provided
Markaevi, an Advertising company, is headquartered in ŞİŞLİ , Türkiye. Founded in 2004, the team offers Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9
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Walker Group, LLC, an Advertising company, was launched in 2006. They specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Boston, MA
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SpaceAge Media Consultants is an Advertising company. Established in 2009, the agency is based in Boston, Massachusetts. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Small Advertising company Alliance Strategies Consulting, is headquartered in Atlanta, Georgia. The team offers Advertising and Marketing Strategy.
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Undisclosed< $25 / hrFreelancerAdenta -Accra, Ghana
Services provided
Focus Agency Ghana is a SEO services firm. Founded in 2021, the team provides Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Advertising company Go Media, LLC is in Detroit, Michigan. They provide Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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PR-Service agency, a small Advertising company, is located in Kyiv, Ukraine. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed2 - 9Portland, OR
Services provided
Based in Portland, Oregon, Self Brand Studio is an Advertising company. They focus on Advertising and Branding and were founded in 2011.
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UndisclosedUndisclosed2 - 9Delson, Canada
Services provided
GDF Technologies, an Advertising company, was founded in 2012. The agency specializes in Advertising and Branding, and is small.
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$50,000+$25 - $49 / hr2 - 9Muscat, Oman
Services provided
Launched in 2019, International Media Venue is a social media marketing agency. The team offers Social Media Marketing and Graphic Design.
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$5,000+Undisclosed2 - 9Portland, OR
Services provided
Based in Portland, Oregon, Left Mind Media is a video production agency. They offer Video Production and Advertising and were established in 2017.
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$1,000+$25 - $49 / hr2 - 9Minsk, Belarus
Services provided
SAENKO is a Marketing Strategy company based in Minsk, Belarus. Founded in 2026, the team specializes in Marketing Strategy and Advertising.
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$1,000+$100 - $149 / hrFreelancer
Services provided
Small Advertising company SEO Expert In Nepal, is based in Nepal. The team focuses on Advertising and Branding.
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$1,000+$25 - $49 / hrFreelancerLos Angeles, CA
Services provided
Established in 2015, Website Pro USA is an Advertising company. The company provides Advertising and Branding, and is small.
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$5,000+$100 - $149 / hrFreelancerNice, France
Services provided
Founded in 2008, Mohamed Zaraa is a small Nice, France-based Advertising company. Their team offers Advertising and Affiliate Marketing.
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$1,000+$300+ / hrFreelancerTel Aviv-Yafo, Israel
Services provided
CMOVate is an Advertising company. In Tel Aviv-Yafo, Israel, their team specializes in Advertising and Market Research.
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$10,000+$100 - $149 / hrFreelancerPomezia, Italy
Services provided
SEO agency Marketing SEO Agency was established in 2008. The agency focuses on Search Engine Optimization and Marketing Strategy, and is small.
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$1,000+$150 - $199 / hr50 - 249
Services provided
HOWL Digital is a Digital Strategy company. Established in 2017, the team offers Digital Strategy and Advertising. The agency is based in Mumbai, India.
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UndisclosedUndisclosed50 - 249Bengaluru, India
Services provided
Think Tree Media House, an Advertising company, was established in 2015. The company offers Advertising and Digital Strategy.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
38.8/40.019.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
37.1/40.020/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.1/40.019.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34.4/40.016.4/20 Reviews8.7/10 Clients & Experience9.3/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
37.8/40.020/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
38/40.019.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Advertising60% Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other
Latest Advertising Articles
See all articles
Agentic Commerce in Google Ads: What's Changed for Advertisers
Bidding and targeting in Google Ads now run mostly on autopilot. Here's what that shift means for advertisers and where to start adjusting.
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.