Top Advertising Agencies & Marketing Companies
Advertising turns great ideas into household names, but finding the right partner can feel overwhelming. Clutch simplifies your search by collecting in-depth client reviews, validating portfolios, and ranking top advertising agencies so you can hire with confidence. Use filters for budget, location, industry, and more to surface firms that match your goals, whether you need a global network or a "marketing agency near me." Start exploring advertising and marketing agencies in the United States, advertising companies in the United Kingdom, or advertising firms in Canada, then fine-tune your shortlist by reading verified feedback and comparing measurable results.
Looking for more specific services? Check out our directories for Top Amazon Advertising Agencies or the Top Reddit Advertising Agencies.
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Featured
What are Featured Providers?
$1,000+Undisclosed10 - 49Las Vegas, NVServices provided
See all 8 projectsVersion2 is an advertising agency specializing in programmatic advertising services and media buying. The company is highly praised for its strategic thinking, responsiveness, and ability to deliver exceptional results, with 100% of reviewers highlighting their professionalism and commitment. Clients appreciated their innovative solutions and personalized support, with many noting significant improvements in metrics such as CPM efficiency and audience engagement.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 82 projectsNinja Promo is an advertising agency specializing in marketing, promotions, and paid media services. Reviews highlight their effectiveness in improving engagement, reducing costs, and enhancing brand visibility, with approximately 90% of feedback being positive. Clients appreciate their quick adaptability and project management, though communication was noted as an area for improvement by a minority.
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an Advertising Agency that specializes in paid media and advertising services, including the management of Google and Facebook ads to optimize lead generation. While one client noted that the agency delivered improvements compared to previous experiences, they also suggested a focus on improving Return on Ad Spend (ROAS). Overall, the agency's enthusiasm and quality of work were highlighted positively.
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UndisclosedUndisclosed10 - 49Huechuraba, Chile
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BBDO CHILE is a branding company located in Huechuraba, Chile. They offer Branding and Advertising and were launched in 1980.
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UndisclosedUndisclosed10 - 49Vitacura, Chile
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Branding company Wolf BCPP is located in Vitacura, Chile. Launched in 2015, the team offers Branding and Advertising.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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UndisclosedUndisclosed10 - 49Glenview, IL
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Media planning and buying company Prime Time Marketing was established in 2018. In Glenview, Illinois, the team offers Media Planning & Buying and Advertising.
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UndisclosedUndisclosed10 - 49Bellevue, WA
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Mary Rau Public Relations, a small public relations firm, is based in Bellevue, Washington. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49
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Pay per click company BuzzHustle Digital Marketing is based in McKinne, Texas. Their services include Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Cluj-Napoca, Romania
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Trend Communication, an Advertising company, offer Advertising and Public Relations. They were established in 2002.
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UndisclosedUndisclosed10 - 49Alexandria, VA
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In Alexandria, Virginia, Smart Media Group is a small media planning and buying company. Their services include Media Planning & Buying and Advertising.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a sophisticated Advertising Agency specializing in Paid Media and comprehensive advertising services. Feedback from clients is overwhelmingly positive, with over 90% highlighting their strategic insights and project management prowess. Clients commend their precision in media execution and data-driven approach, resulting in tangible improvements in brand awareness and engagement. Hotspex Media is recognized for delivering campaigns on time and on budget while effectively utilizing their Reticle platform for audience targeting.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
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UndisclosedUndisclosed10 - 49Cluj-Napoca, Romania
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Brand Smile is an Advertising company. The Cluj-Napoca, Romania-based company specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Medellín, Colombia
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Interficto is a Medellín, Colombia-based SEO services firm. The team specializes in Search Engine Optimization and Advertising.
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Featured
What are Featured Providers?
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
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UndisclosedUndisclosed10 - 49Barcelona, Spain
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AdPone is an Advertising company. They are in Barcelona, Spain and have small team. Their team specializes in Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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SEO company Integração Digital is located in São Paulo, Brazil. Founded in 2016, the team offers Search Engine Optimization and Advertising.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
UndisclosedUndisclosed10 - 49Las Vegas, NVServices provided
See all 1 projectsMassMedia is a comprehensive digital marketing agency specializing in brand development, PR, and social media management. Reviews highlight their consistent achievement of KPIs and their integration as an extension of client teams. Approximately 100% of feedback is positive, emphasizing quality work and effective communication, with no suggested areas for improvement.
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UndisclosedUndisclosed10 - 49Fairview Heights, IL
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Hometown Media Solutions is a small Advertising company founded in 1992. Their team provides Advertising and Market Research.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
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Social Elephant is an Advertising company founded in 2012. The team specializes in Advertising and Social Media Marketing and is headquartered in Amsterdam, Netherlands.
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UndisclosedUndisclosed10 - 49Milano, Italy
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Smith-Petersen PR is a public relations agency. Their small team of employees is based in Milano, Italy. Their team provides Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Irvine, CA
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RALLIO is a social media marketing company. Their team is located in Irvine, California and provides Social Media Marketing and Advertising.
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UndisclosedUndisclosed10 - 49
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22 Grados is a branding firm. Founded in 2013, the agency provides Branding and Advertising.
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UndisclosedUndisclosed10 - 49Petah Tikva, Israel
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Doran Communications is a public relations agency headquartered in Petah Tikva, Israel. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Bari, Italy
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Maggipinto Agency is an Advertising company launched in 1999. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Carbondale, IL
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Arthur Agency is a Marketing Strategy company. The firm is located in Carbondale, Illinois. Their services include Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49
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Launched in 2017, Calaveras is a Direct Marketing company. Their services include Direct Marketing and Advertising.
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UndisclosedUndisclosed10 - 49New York, NY
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Founded in 2008, PILOT NY & LA, a small branding agency, is in New York, New York. Their team specializes in Branding and Advertising.
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UndisclosedUndisclosed10 - 49Farmingdale, NY
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Small Advertising company Connoisseur Media Long Island, is located in Farmingdale, New York. The team offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49New York, NY
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Established in 2012, Listen is a Marketing Strategy company. Their services include Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49San Jose, CA
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MAS Advertising, Inc., a small Marketing Strategy company, is in San Jose, California. The team specializes in Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49
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Engage Strategies, a small Advertising company, is in. The team provides Advertising and Branding.
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$5,000+< $25 / hr10 - 49Dubai, United Arab Emirates
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Blue Apple Advertising FZ LLC., an Advertising company, is based in Dubai, United Arab Emirates. Established in 2010, the team offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49Atlanta, GA
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EQuoto is an Advertising company. The agency is headquartered in Atlanta, Georgia. Their team focuses on Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Franklin, TN
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EmpowerLocal is a branding agency. Their small team of employees is located in Franklin, Tennessee. Their team provides Branding and Advertising.
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UndisclosedUndisclosed10 - 49Kyiv, Ukraine
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Founded in 2009, SEOquick is a SEO services firm. Their team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Oslo, Norway
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Optimal Norge AS is an Advertising company. Their team is located in Oslo, Norway. The firm focuses on Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Boonton, NJ
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Advertising company Progressive Marketing Dynamics was established in 2003. Based in Boonton, New Jersey, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49San Bernardino, CA
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Dameron Communications is an Advertising company. Their small team is headquartered in San Bernardino, California and offers Advertising and Public Relations. The agency was established in 1988.
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UndisclosedUndisclosed10 - 49København, Denmark
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AA Agency is a branding firm. They offer Branding and Social Media Marketing and were established in 2019. The company is based in København, Denmark.
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UndisclosedUndisclosed10 - 49Tampa, FL
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The Spot Marketing Inc. Is a PPC company. The Tampa, Florida-based firm focuses on Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49Fort Worth, TX
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Small social media marketing agency Astoria Company, is based in Fort Worth, Texas. Their services include Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Santa Monica, CA
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Launched in 2008, iKahan media, Inc., a small Advertising company, is headquartered in Santa Monica, California. Their services include Advertising and Market Research.
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UndisclosedUndisclosed10 - 49Laguna Beach, CA
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HEILBrice, a Market Research company, offers Market Research and Advertising. The agency is based in Laguna Beach, California.
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UndisclosedUndisclosed10 - 49Houston, TX
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Brand X Marketing & Sales Solutions is a small Advertising company headquartered in Houston, Texas. Their services include Advertising and Market Research.
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UndisclosedUndisclosed10 - 49Dublin, Ireland
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Velocity Worldwide is a Dublin, Ireland-based Market Research company. They specialize in Market Research and Advertising and were established in 2000.
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UndisclosedUndisclosed10 - 49Cape Girardeau, MO
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Small PPC company Creative Edge, Inc., is based in Cape Girardeau, Missouri. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49Milano, Italy
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Kiliagon (formerly Xingu) is a small SEO services firm launched in 2018. Their team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Prague, Czech Republic
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Influencer.cz is a PR company founded in 2010. The team specializes in Public Relations and Social Media Marketing and is headquartered in Prague, Czech Republic and Brno, Czech Republic.
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UndisclosedUndisclosed10 - 49Glenview, IL
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Burns Entertainment is a social media marketing company. The team offers Social Media Marketing and Advertising and is based in Glenview, Illinois.
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UndisclosedUndisclosed10 - 49
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Advertising company Muse Media specializes in Advertising and Public Relations. They were founded in 2010.
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$5,000+$50 - $99 / hr50 - 249
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See all 3 projectsFunnelic Agency is a digital agency that specializes in PPC advertising for Amazon
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$1,000+< $25 / hr50 - 249New York, NY
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See all 2 projectsYour story was never meant to stay silent. At Donald’s Book Publishing, we don’t just help you publish a book — we help you bring your legacy to life. Whether your thoughts are
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$5,000+$25 - $49 / hr50 - 249Houston, TX
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See all 1 projectsWe are not just publishers; we are storytellers with a passion for narratives that leave an indelible mark on hearts and minds.
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$1,000+< $25 / hr50 - 249Newark, NJ
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See all 1 projectsLegacy Writing Club specializes in guiding individuals through the deeply personal and rewarding process of writing and preserving their life stories, memoirs, and family histories - both fiction
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$1,000+Undisclosed50 - 249
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See all 1 projectsWe provide a class of services in the field of ghostwriting, book designing and marketing through topnotch research, ideation and a great commitment to produce the best for the benefit of authors
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Undisclosed$25 - $49 / hr50 - 249Cypress, TX
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See all 1 projectsBook Publishers LLC offers publishing services with a focus on affordability and professionalism. Clients appreciate their ability to streamline the publishing process and aid in generating sales, highlighting their effective communication and professional response time. While the company meets client expectations, there is room for improvement in the timeliness of project manager responses.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best Advertising Agencies & Marketing Firms
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$5,000+Undisclosed50 - 249
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
36.9/40.019.8/20 Reviews7.5/10 Clients & Experience9.6/10 Market PresenceService focus
25% Advertising75% Marketing -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Advertising30% Marketing -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
35.2/40.016/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Advertising85% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
36.2/40.016.8/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
15% Advertising65% Marketing20% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
35.6/40.016.6/20 Reviews9.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
34/40.016.4/20 Reviews8.7/10 Clients & Experience8.9/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Carmel, IN
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Advertising80% Marketing -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49Henderson, NV
Ability to deliver
33.5/40.016.4/20 Reviews9.1/10 Clients & Experience8/10 Market PresenceService focus
50% Advertising50% Marketing -
$5,000+$150 - $199 / hr10 - 49Fort Lauderdale, FL
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
50% Advertising20% Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Advertising90% Marketing -
$25,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
30% Advertising50% Marketing20% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising90% Marketing
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Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms based on a proprietary methodology. The top advertising agencies for 2026 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.