Top Social Media Marketing Agencies
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Featured
What are Featured Providers?
$1,000+Undisclosed250 - 999Harrisburg, PAServices provided
See all 441 projectsWebFX is a digital marketing agency specializing in services such as SEO, PPC, and Social Media Marketing, including Social Media Advertising and Strategy. According to the reviews, they maintain a highly organized project management approach and consistently deliver projects on time. Impressively, about 75% of reviewers praise WebFX for their professional communication and quick responsiveness, while 80% emphasize their expertise and the positive impact on lead generation and brand awareness.
$5,000+$100 - $149 / hr50 - 249Atlanta, GAServices provided
See all 40 projectsSociallyin is a digital marketing agency specializing in social media management, social media strategy, and influencer management services. Their reviews highlight a 100% satisfaction rate, praising their flexibility, creativity, and responsiveness. Clients appreciate their ability to deliver tailored solutions, resulting in significant growth in social media followership and engagement, with many noting Sociallyin's excellent project management and communication skills.
$10,000+$200 - $300 / hr10 - 49Austin, TXServices provided
See all 5 projectsIron Roots is a digital marketing agency specializing in social media management and strategy, online branding, and social media advertising. Reviewers consistently praise their strategic insights and timely project delivery, resulting in increased engagement and growth in online presence. Impressively, 100% of reviewers noted their responsive communication, and over 80% highlighted Iron Roots' proactive and collaborative approach.
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$1,000+$25 - $49 / hr50 - 249Sydney, Australia
Services provided
Founded in 2008, Quantumlinx is a SEO company. The company focuses on Search Engine Optimization and Pay Per Click, and is midsize.
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$5,000+$100 - $149 / hr50 - 249Hamburg, Germany
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Social media marketing firm upljft GmbH is headquartered in Hamburg, Germany. The team specializes in Social Media Marketing and Web Development.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Services provided
See all 3 projectsAt Social Media HQ, we focus on one thing: delivering measurable results. We combine high-impact content creation, data-driven strategy, and hands-on community management to help brands grow
Read more$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a digital marketing agency specializing in social media advertising and digital strategy. A comprehensive analysis of their Clutch.co reviews reveals a 100% satisfaction rate, emphasizing their exceptional attention to detail and project management skills. Notable feedback highlights their expertise in social media campaigns and digital branding, with clients praising their ability to drive brand awareness and improve online reputation.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a dynamic digital marketing firm specializing in Social Media Marketing, Social Media Advertising, and Social Media Strategy. The agency has received overwhelmingly positive feedback, with clients frequently praising their responsiveness, expertise, and ability to exceed expectations. Nearly all reviews highlight their impressive project management and proactive approach, with 100% of reviewers noting their valuable insights and dedication to client success.
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$5,000+$100 - $149 / hr50 - 249Tel Aviv-Yafo, Israel
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Tha Big M is a midsize Advertising company. They specialize in Advertising and Digital Strategy and were founded in 2016.
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$5,000+$100 - $149 / hr50 - 249Jakarta, Indonesia
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Established in 2012, Brightstars is an application development company. The team specializes in Mobile App Development and Web Development.
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UndisclosedUndisclosedFreelancerSão Paulo, Brazil
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Otagai Mídias Sociais is a social media marketing company. They were launched in 2010, and their services include Social Media Marketing and Branding.
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UndisclosedUndisclosed50 - 249Jung-Gu Seoul , South Korea
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KPR & Associates, Inc. Is a public relations agency. The firm is in Jung-Gu Seoul , South Korea. Their team provides Public Relations and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Monterrey, Mexico
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MKX Digital Demand Generation is a Monterrey, Mexico-based Marketing Strategy company. They offer Marketing Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$25 - $49 / hr250 - 999Ciudad de México, MexicoServices provided
See all 14 projectsSUBE Digital Agency specializes in Social Media Marketing, Digital Marketing, and Social Media Strategy, consistently delivering tailored solutions and impressive results for their clients. With a 100% positive feedback rate, clients praise their project management, execution, and understanding of business needs, highlighting increased leads, conversions, and social media engagement. Their customer service and adaptability are also frequently lauded.
$5,000+$150 - $199 / hr50 - 249New York, NYServices provided
See all 42 projectsMoburst is a versatile digital marketing agency specializing in social media marketing, online branding, and social media strategy. Across their reviews, 100% of clients highlight their impressive project management, communication, and ability to integrate campaigns into cohesive brand narratives. Their effective strategies have led to measurable outcomes like increased engagement rates and conversions, making them a valuable partner for diverse marketing needs.
$1,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 22 projectsVolterra is a digital marketing firm specializing in social media strategy, content development, and online branding. Clients highlight their impressive expertise, with 100% of reviewers noting their project management skills and adaptability. Volterra's services consistently yield positive outcomes, such as increased engagement and brand awareness, showcasing their ability to effectively navigate various social media platforms.
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UndisclosedUndisclosed50 - 249New York, NY
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Headquartered in New York, New York, Engine Shop is a Marketing Strategy company. Their services include Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Web design agency 121 is in. They offer Web Design and Search Engine Optimization and were launched in 2003.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 48 projectsMONSOON is a proficient digital marketing agency specializing in Social Media Marketing, known for its comprehensive services in social media strategy, online branding, and advertising. With 100% positive feedback, clients commend MONSOON for its strategic insight, timely delivery, and proactive approach. Over 80% of reviewers highlight their expertise in enhancing social media presence and engagement, significantly boosting client sales and brand visibility.
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UndisclosedUndisclosed50 - 249Montevideo, Uruguay
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Pinky! is a Montevideo, Uruguay-based Digital Strategy company. The team specializes in Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249San Francisco, CA
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Highwire PR is a public relations company. Launched in 2008, their team focuses on Public Relations and Digital Strategy.
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$5,000+$25 - $49 / hr50 - 249
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Digital Strategy company Solution is located in Belo Horizonte, Brazil. They offer Digital Strategy and Branding.
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$5,000+$25 - $49 / hr50 - 249
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Pro Brasil is a branding agency. They are based in Belo Horizonte, Brazil and have midsize team. Their services include Branding and Advertising.
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$5,000+$25 - $49 / hr50 - 249
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In Sao Paulo, Brazil, BTracyLocke Brasil is a midsize Advertising company. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Boise, ID
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Icon Design is a midsize graphic design company launched in 1993. Their services include Graphic Design and Web Development.
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UndisclosedUndisclosed50 - 249Chicago, IL
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Marketing Werks, an Event Marketing company, is located in Chicago, Illinois. They provide Event Marketing and Public Relations and were established in 1987.
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UndisclosedUndisclosed50 - 249Los Angeles, CA
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Wagstaff Worldwide, a social media marketing firm, focus on Social Media Marketing and Public Relations. They were founded in 1999.
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$5,000+$25 - $49 / hr50 - 249
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Agencia We is a Digital Strategy company. The company is based in Sao Paulo, Brazil. Their services include Digital Strategy and Branding.
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$5,000+$25 - $49 / hr50 - 249
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Grupo Ache, a Digital Strategy company, was established in 2004. The team specializes in Digital Strategy and Branding.
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$5,000+$25 - $49 / hr50 - 249
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Esquema is a Digital Strategy company. Their team is in Medellin, Colombia and provides Digital Strategy and Branding.
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UndisclosedUndisclosed50 - 249Bellevue, WA
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Launched in 2012, Ripl, Inc., a midsize Mobile & App Marketing company, is in Bellevue, Washington. Their services include Mobile & App Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249Miami Beach, FL
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ECGlobal Solutions, a Market Research company, specialize in Market Research and Social Media Marketing. They were launched in 2006.
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UndisclosedUndisclosed50 - 249Juneau, AK
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Alaska Litho is a print design company based in Juneau, Alaska. They focus on Print Design and Social Media Marketing and were established in 1948.
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UndisclosedUndisclosed50 - 249Burnsville, MN
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Media Relations Inc. Is a Burnsville, Minnesota-based PR firm. They offer Public Relations and Social Media Marketing.
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UndisclosedUndisclosedFreelancerClarksburg, MD
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Derek Rebuck Digital Services is a small Clarksburg, Maryland-based Email Marketing company. Their services include Email Marketing and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Coeur d'Alene, ID
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Founded in 2015, Bahlr Media, LLC is a midsize SEO services firm headquartered in Coeur d'Alene, Idaho. Their team offers Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Atlanta, GA
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Mobilewalla is a midsize artificial intelligence firm. They focus on Artificial Intelligence and BI & big data consulting & SI and were launched in 2011.
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UndisclosedUndisclosed50 - 249Atlanta, GA
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Brandmovers is a Market Research company. Their team is located in Atlanta, Georgia. The company offers Market Research and Branding.
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UndisclosedUndisclosed50 - 249Houston, TX
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Back Office Outsourcing company Summit VA Solutions is based in Houston, Texas. Founded in 2015, the team specializes in Back Office Outsourcing and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Richmond, Canada
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Talemetry is a HR Consulting company established in 2000. The firm focuses on HR Consulting and Branding.
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UndisclosedUndisclosed50 - 249Chapel Hill, NC
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Jennings is a branding company. Headquartered in Chapel Hill, North Carolina, the agency offers Branding and Public Relations.
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$1,000+$25 - $49 / hrFreelancerLondon, England
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Established in 2019, Web Land Ltd is a small SEO services firm located in London, England. Their team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed50 - 249Raleigh, NC
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Launched in 2009, Three Ships, a midsize Advertising company, is based in Raleigh, North Carolina. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed50 - 249Portland, OR
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MANTIS Ad Network, LLC is an Advertising company. The Portland, Oregon-based agency was established in 2014. Their team specializes in Advertising and Content Marketing.
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UndisclosedUndisclosed50 - 249München, Germany
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Fink & Fuchs is a Content Marketing company. They specialize in Content Marketing and Public Relations and are located in München, Germany.
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UndisclosedUndisclosed50 - 249Troy, MI
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Web Development Goals is a web design company. The Troy, Michigan-based firm was launched in 2006. Their services include Web Design and Pay Per Click.
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UndisclosedUndisclosed50 - 249Nottingham, England
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Synergy Media is a midsize SEO agency founded in 2008. Their team provides Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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ARCO is an Advertising company. Headquartered in , their midsize team specializes in Advertising and Public Relations. The company was launched in 1999.
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UndisclosedUndisclosed50 - 249Buenos Aires, Argentina
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Brandigital is a midsize Cordoba, Argentina-based branding agency. The team offers Branding and Digital Strategy.
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$1,000+< $25 / hrFreelancerSingapore, Singapore
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Absolute Digital is a PPC agency headquartered in Singapore, Singapore. They offer Pay Per Click and Search Engine Optimization.
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$10,000+$50 - $99 / hr50 - 249Villanova, Italy
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Social Factor is a social media marketing agency. The Villanova, Italy-based firm was launched in 2013. Their services include Social Media Marketing and Digital Strategy.
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$1,000+$25 - $49 / hrFreelancerRaleigh, NC
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Based in Raleigh, North Carolina, North Oak Media, LLC is a Content Marketing company. They offer Content Marketing and Search Engine Optimization.
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Undisclosed$25 - $49 / hrFreelancerSpringfield, MA
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SEO Fire is a SEO agency established in 2019. Their team offers Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hrFreelancerPimpri-Chinchwad, India
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Compzant Software Solutions is a small Mobile & App Marketing company launched in 2020. Their team provides Mobile & App Marketing and Social Media Marketing.
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Undisclosed$100 - $149 / hrFreelancerAlmondsbury, England
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Based in Almondsbury, England, Acer Digital Marketing is a small Email Marketing company. Their services include Email Marketing and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Chicago, IL
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Millenial Services is a midsize Chicago, Illinois-based answering service. The team specializes in Call Center Services and Social Media Marketing.
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Undisclosed$50 - $99 / hrFreelancerGlasgow, Scotland
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Digital Strategy company Podcast Parlour was founded in 2020. The firm offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Kington, England
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Pinpoint Local is a SEO agency. Their team is located in Kington, England. The agency specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerKolkata, India
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Social media marketing firm Abhishek - Freelance SEO Expert Consultant Kolkata | SEO Service Provider focuses on Social Media Marketing and Search Engine Optimization. They were founded in 2021.
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$1,000+Undisclosed50 - 249Woodhaven, NY
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Rhodium Web Development is a midsize web design agency in Woodhaven, New York. The team provides Web Design and Social Media Marketing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 Social Media Marketing Companies
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$1,000+$100 - $149 / hr10 - 49Montreal, Canada
Ability to deliver
39/40.019.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
38.8/40.018.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Social Media Marketing -
$25,000+$150 - $199 / hr10 - 49Chattanooga, TN
Ability to deliver
37.3/40.017.4/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$10,000+$150 - $199 / hr10 - 49Northfield, IL
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.5/40.019.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$1,000+Undisclosed2 - 9Calgary, Canada
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.017/20 Reviews9/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
35.8/40.018.4/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
100% Social Media Marketing -
$10,000+$150 - $199 / hr10 - 49Iowa City, IA
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$5,000+$150 - $199 / hr10 - 49Indianapolis, IN
Ability to deliver
35.2/40.016.6/20 Reviews9.4/10 Clients & Experience9.2/10 Market PresenceService focus
100% Social Media Marketing -
$5,000+$300+ / hr10 - 49Montréal, Canada
Ability to deliver
35.2/40.016.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
35/40.016.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Social Media Marketing -
$1,000+$50 - $99 / hr2 - 9Maple Ridge, Canada
Ability to deliver
34.4/40.016/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$10,000+$200 - $300 / hr10 - 49Austin, TX
Ability to deliver
34.3/40.017.8/20 Reviews8.4/10 Clients & Experience8.1/10 Market PresenceService focus
80% Social Media Marketing20% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$5,000+$25 - $49 / hr50 - 249Kyiv, Ukraine
Ability to deliver
38.2/40.019.8/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
$10,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
34.7/40.016.6/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
55% Social Media Marketing45% Other -
$10,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
33.6/40.017.2/20 Reviews8.6/10 Clients & Experience7.8/10 Market PresenceService focus
85% Social Media Marketing15% Other -
$1,000+$50 - $99 / hr10 - 49București, Romania
Ability to deliver
33.6/40.016.8/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
65% Social Media Marketing35% Other -
$1,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
37.9/40.018.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
40% Social Media Marketing60% Other -
$1,000+$150 - $199 / hr10 - 49Montréal, Canada
Ability to deliver
33.4/40.019.2/20 Reviews9.6/10 Clients & Experience4.6/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$5,000+$150 - $199 / hr10 - 49Orlando, FL
Ability to deliver
33.4/40.016/20 Reviews8.1/10 Clients & Experience9.3/10 Market PresenceService focus
60% Social Media Marketing40% Other -
$1,000+$50 - $99 / hr50 - 249Docklands, Australia
Ability to deliver
34.7/40.017.4/20 Reviews9/10 Clients & Experience8.3/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$10,000+$100 - $149 / hr50 - 249Kato Polemidia, Cyprus
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
Undisclosed$50 - $99 / hr2 - 9Birmingham, England
Ability to deliver
33.3/40.017/20 Reviews8.6/10 Clients & Experience7.8/10 Market PresenceService focus
100% Social Media Marketing
Latest Social Media Marketing Articles
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Social Media Marketing Agency FAQs
Looking for a social media marketing agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a social media marketing agency, from pricing and services to results and red flags.
Clutch features agencies driving engagement and growth across platforms like Instagram, Facebook, and TikTok twice a year based on a proprietary methodology. The top social media marketing agencies for Fall 2025 include:
An agency brings platform-specific expertise, creative resources, and data-driven processes that are hard to replicate in-house without significant investment. Companies often see faster growth, lower cost per acquisition, and stronger brand consistency when specialists run their channels.
Pricing varies based on several key factors, including scope, platform mix, and agency reputation. Based on data gathered by Clutch, the majority of SMM projects fall under $10,000, with hourly rates clustering between $25 – $49.
When preparing a budget for your social media marketing project, another thing to keep in mind is that agency fees are separate for ad spend and ad creation costs. For example, a mid-market e-commerce brand might pay $4,000 per month for content and management, plus a $5,000 – $10,000 monthly ad budget during peak seasons.
A social media marketing agency plans, builds, and optimizes a brand’s presence across platforms such as Facebook, Instagram, LinkedIn, TikTok, and X. These service providers are dedicated to partnering with businesses, organizations, and individual brands. Their typical engagements start with a deep dive into audience research and business goals, followed by channel selection, content calendars, creative production, community management, and paid campaign execution. Furthermore, they continually analyze performance data to refine tactics and maximize ROI.
Social media marketing agencies are committed to personalizing their approach and solutions to best fit their clients. Most firms bundle services into retainer or project packages that can include:
- Strategy and channel planning
- Organic content creation (e.g., posts, reels, stories, shorts)
- Community management and crisis response
- Paid ad management and A/B testing
- Influencer or creator collaborations
- Social listening, reporting, and sentiment analysis
Larger agencies often add complementary services like email marketing, SEO, or full-funnel creative to keep messaging consistent across channels.
Choosing the right social media marketing team is as important as the campaign ideas you have in mind. When selecting the ideal provider, start by identifying and clarifying your brand’s unique goals—brand awareness, lead gen, direct sales, or customer support. Then evaluate agencies on these following criteria:
- Relevant case studies and measurable outcomes
- Creative quality and platform expertise
- Communication style and reporting cadence
- Pricing transparency and contract flexibility
- Cultural and time-zone alignment
Shortlist two or three firms, request strategic roadmaps, and compare how each would tailor their approach to your objectives.
- Guaranteed follower counts or “viral” promises
- Lack of platform certifications or documented results
- Vague pricing or hidden ad‐management fees
- One-size-fits-all content with no brand customization
- Poor response times or unclear points of contact
If an agency can’t explain its methodology or show real performance data, keep looking. It’s better to be meticulous than be in an engagement with the wrong team.
- How will you integrate paid and organic tactics?
- Which KPIs do you prioritize for brands like mine?
- What tools do you use for scheduling, monitoring, and reporting?
- How is content approval handled, and who owns the creative assets?
- How do you stay current with algorithm updates and emerging platforms?
When interviewing prospective partners, ask every project-specific question you have in mind — whether it’s related to your niche or the type of service you need. Clear, detailed answers indicate a partner that values transparency and long-term success.
Freelancers can be cost-effective for isolated tasks like post design or ad copywriting. Agencies, however, provide multidisciplinary teams—strategists, designers, analysts—plus established workflows, technology stacks, and backup talent to keep campaigns running smoothly if one person is unavailable.
Common metrics include engagement rate, click-through rate (CTR), cost per lead (CPL), and return on ad spend (ROAS). Furthermore, social media marketing agencies typically combine platform analytics with web tracking tools to attribute conversions accurately and report on both top- and bottom-funnel impact.