Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, with a strong focus on optimizing Google Ads and improving cost per click metrics. Reviews indicate a high level of client satisfaction, with approximately 100% positive feedback highlighting ATRA's expertise in PPC strategy, effective communication, and timely project delivery. Clients frequently commend their ability to enhance campaign performance and lead quality.
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$5,000+$50 - $99 / hr10 - 49Austin, TX
Services provided
Located in Austin, Texas, Masonry is a branding agency. They focus on Branding and Public Relations.
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$5,000+$50 - $99 / hr10 - 49San Antonio, TX
Services provided
The Wood Agency is a web design agency. The San Antonio, Texas-based company provides Web Design and Advertising.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$10,000+$100 - $149 / hr10 - 49Philadelphia, PA
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In Philadelphia, Pennsylvania, Group Two Advertising is a social media marketing agency. They provide Social Media Marketing and Branding.
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$5,000+$100 - $149 / hr10 - 49Southampton, England
Services provided
Bandv is a SEO services firm. Their small team is based in Southampton, England and specializes in Search Engine Optimization and Branding. The firm was founded in 1983.
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$5,000+$100 - $149 / hr10 - 49Tampa, FL
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Founded in 2009, Bluleadz, a small Content Marketing company, is located in Tampa, Florida. Their team focuses on Content Marketing and Web Design.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
Evoke Design Inc, a Content Marketing company, was established in 2009. The team offers Content Marketing and Email Marketing.
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$5,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
The Miami SEO is a social media marketing company. They are headquartered in Miami, Florida, and their services include Social Media Marketing and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 110 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Management, offering services like Google Ads and online ad campaigns. Their reviews highlight impressive results, such as a ROAS of 1,297.99% and professional project management. Approximately 80% of reviewers commend their responsiveness and value for cost, while around 20% suggest minor improvements in content alignment.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$10,000+$150 - $199 / hr10 - 49Manchester, England
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Livelink, a web design company, was founded in 2002. In Manchester, England, the team offers Web Design and Web Development.
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$10,000+$150 - $199 / hr10 - 49Marina del Rey, CA
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Launched in 2004, Executionists is a web development company. The small team offers Web Development and UX/UI Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) management and online ad campaigns. With a strong focus on driving website traffic and conversions, they have achieved notable successes, such as increased quality leads and reduced cost-per-click for clients. While 90% of reviews highlight their expertise in digital advertising and proactive project management, 10% indicate concerns regarding contract transparency and service consistency.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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$10,000+$150 - $199 / hr10 - 49Cardiff, Wales
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Spindogs is a web design agency. Based in Cardiff, Wales and London, England, the agency offers Web Design and Web Development.
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$1,000+$25 - $49 / hr10 - 49München, Germany
Services provided
Esc mediagroup is an Advertising company. They are in München, Germany and have small team. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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$10,000+$150 - $199 / hr10 - 49Gloucestershire , England
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Factor 3 Communications Ltd is a web design agency. The team specializes in Web Design and Advertising, and the agency is based in Gloucestershire , England.
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$1,000+$25 - $49 / hr10 - 49Trier, Germany
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Moccabirds is a small social media marketing agency based in Trier, Germany. Their services include Social Media Marketing and Mobile & App Marketing.
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$25,000+$25 - $49 / hr10 - 49Shrewsbury, England
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Fisheye is a small website development firm founded in 2000. Their services include Web Development and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Lincoln, England
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Web design agency The Energy Cell was launched in 1999. The team provides Web Design and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49York, England
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Agency51 is a York, England-based web design agency. They provide Web Design and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49Wilmslow , England
Services provided
Venn Digital is a SEO company. Established in 2010, their team provides Search Engine Optimization and Web Design.
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$10,000+$150 - $199 / hr10 - 49Epsom, England
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Fingo is a web design company. Located in Epsom, England and Sutton, England, the company was established in 2003. Their team provides Web Design and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Hull, England
Services provided
Strawberry is a branding agency founded in 1993. Headquartered in Hull, England, the team focuses on Branding and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Royal Tunbridge Wells , England
Services provided
Cheeky is an Advertising company. The team offers Advertising and Branding, and the firm is based in Royal Tunbridge Wells , England.
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$10,000+$150 - $199 / hr10 - 49Manchester , England
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Drumbeaters is a web design agency. The team provides Web Design and Branding and is headquartered in Manchester , England.
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$10,000+$150 - $199 / hr10 - 49Shrewsbury, England
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Clear Design is a Shrewsbury, England-based branding firm. They focus on Branding and Application Management & Support.
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$10,000+$150 - $199 / hr10 - 49Milton Keynes, England
Services provided
Interdirect is a branding company. They offer Branding and Web Design and were launched in 1995. The firm is headquartered in Milton Keynes, England.
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$10,000+$150 - $199 / hr10 - 49Birmingham, England
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AlignandPull Limited is a web design company. Located in Birmingham, England, their small team provides Web Design and UX/UI Design. The company was established in 2008.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Launched in 2013, Embrace is an user experience design company. The team focuses on UX/UI Design and Branding and is headquartered in London, England and Rudheath, England.
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$10,000+$150 - $199 / hr10 - 49Bournemouth, England
Services provided
Strange is a small web design company. They provide Web Design and Web Development and were founded in 2000.
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$5,000+$100 - $149 / hr10 - 49Denton, TX
Services provided
Produce Results is a web design company. In Denton, Texas, the firm was established in 2009. Their team focuses on Web Design and Branding.
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$1,000+Undisclosed10 - 49Tonbridge, England
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Small user experience design company MCM Net, is based in Tonbridge, England. Their services include UX/UI Design and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Teddington, England
Services provided
Gravytrain, a SEO services firm, was founded in 1999. The firm specializes in Search Engine Optimization and Web Design, and is small.
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$10,000+$150 - $199 / hr10 - 49Belfast, Northern Ireland
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Blue Monkee Digital, a SEO services firm, is located in Belfast, Northern Ireland. Founded in 2007, the team offers Search Engine Optimization and Web Design.
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$10,000+$150 - $199 / hr10 - 49Manchester, England
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Democracy is a video production agency. The firm is headquartered in Manchester, England. Their services include Video Production and Public Relations.
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$10,000+$150 - $199 / hr10 - 49
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Back Office Outsourcing company Purecontent Media Limited was founded in 2006. The team provides Back Office Outsourcing and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49New York, NY
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SME is a New York, New York-based branding agency. They focus on Branding and Media Planning & Buying.
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$5,000+$50 - $99 / hr10 - 49
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Front and Social is a small Chicago, Illinois-based public relations agency. The team specializes in Public Relations and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Oklahoma City, OK
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Headquartered in Oklahoma City, Oklahoma, Skyline Media Group is a small social media marketing company. Their services include Social Media Marketing and Email Marketing.
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$5,000+$100 - $149 / hr10 - 49Broken Arrow, OK
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Skynet Solutions Inc is a branding agency. The Broken Arrow, Oklahoma-based agency was founded in 2003. Their services include Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49McKinney, TX
Services provided
Internet Marketing Images Inc is a web design company. They are headquartered in McKinney, Texas, and their services include Web Design and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Des Moines, IA
Services provided
Flying hippo is an Advertising company. They offer Advertising and Branding and were established in 2003. The firm is located in Des Moines, Iowa.
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$5,000+$100 - $149 / hr10 - 49Orlando, FL
Services provided
TAG Digital Marketing, a small Marketing Strategy company, is in Orlando, Florida. The team focuses on Marketing Strategy and Other Marketing.
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$1,000+$25 - $49 / hr10 - 49San Francisco, CA
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ROI·DNA is a small San Francisco, California-based branding firm. The team specializes in Branding and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49
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Established in 2006, Brunello is a small web design agency. Their services include Web Design and Web Development.
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$5,000+$100 - $149 / hr10 - 49Broken Arrow, OK
Services provided
EXpect3 is an Advertising company. Their team is in Broken Arrow, Oklahoma and offers Advertising and Branding.
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$5,000+$50 - $99 / hr10 - 49Culver City, CA
Services provided
Noxster is a small SEO services firm headquartered in Culver City, California. The team offers Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr10 - 49Las Vegas, NV
Services provided
On Target Media, Inc. Is a website development company. They were established in 2001, and their services include Web Development and Advertising.
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$5,000+$100 - $149 / hr10 - 49Fenton, MO
Services provided
Opportunity Max is a Digital Strategy company. Launched in 2010, the team focuses on Digital Strategy and Marketing Strategy.
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$10,000+$100 - $149 / hr10 - 49Louisville, KY
Services provided
Guthrie/Mayes Public Relations is a public relations firm established in 1977. Their services include Public Relations and Digital Strategy.
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$5,000+$50 - $99 / hr10 - 49Los Angeles, CA
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Quick Marketing Group, an Advertising company, is located in Los Angeles, California. They focus on Advertising and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49
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Founded in 2006, Optimus Performance Marketing is a small Digital Strategy company. Their team provides Digital Strategy and Broadcast Video.
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$10,000+$150 - $199 / hr10 - 49Poulton, England
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We Love 9am is a Poulton, England-based Advertising company. They offer Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Penegoes, Wales
Services provided
Tincan Limited is an UX design company. Their small team of employees is in Penegoes, Wales. Their team specializes in UX/UI Design and E-Commerce Development.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.