Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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UndisclosedUndisclosed2 - 9Jupiter, FL
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Located in Jupiter, Florida, Web Promotion Partners is a PPC company. They focus on Pay Per Click and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Durham, NC
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Dental Marketing Experts is a small Marketing Strategy company. They provide Marketing Strategy and Social Media Marketing and were founded in 2015.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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UndisclosedUndisclosed2 - 9Cape Coral, FL
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Launched in 2012, Nteractive Group is a small pay per click agency. Their team specializes in Pay Per Click and Video Production.
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UndisclosedUndisclosed2 - 9Virginia Beach, VA
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Digital Moxie, a branding company, is located in Virginia Beach, Virginia. Launched in 2015, the team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Pittsfield, MA
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Launched in 2024, Talon Media is a small branding firm in Pittsfield, Massachusetts. Their team focuses on Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Destin, FL
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Social media marketing agency FiveChannels was founded in 2007. The team specializes in Social Media Marketing and Pay Per Click and is based in Destin, Florida.
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UndisclosedUndisclosed2 - 9Lynnfield, MA
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Located in Lynnfield, Massachusetts, Local Digital Design is a small social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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UndisclosedUndisclosed2 - 9
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Mappositions , a SEO company, specialize in Search Engine Optimization and Social Media Marketing. They were founded in 2020.
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UndisclosedUndisclosed2 - 9Lunenburg, MA
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Chris Kostecki Digital is a social media marketing company. Their small team is based in Lunenburg, Massachusetts. Their services include Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. With a 100% positive feedback rate across reviews, clients consistently praise their expertise, proactive project management, and ability to increase conversions while reducing costs, such as a 25% reduction in cost per conversion for one client. Their adept handling of online ad campaigns and paid media efforts has led to significant improvements in lead quality and return on advertising spend for diverse businesses.
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UndisclosedUndisclosed2 - 9Locust Grove, GA
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Established in 2016, Mavijatra Marketing is a social media marketing company. The firm provides Social Media Marketing and Email Marketing, and is small.
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UndisclosedUndisclosed2 - 9Navarre, FL
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Founded in 2012, Wise Guyz Marketing, a small social media marketing agency, is in Navarre, Florida. Their services include Social Media Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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UndisclosedUndisclosed2 - 9Chesapeake, VA
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The Alchemy Consulting Group is a branding company established in 2003. The team offers Branding and Search Engine Optimization and is based in Chesapeake, Virginia.
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UndisclosedUndisclosed2 - 9Weston, FL
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Launched in 2016, Blue Swan Strategies is a social media marketing company. Headquartered in Weston, Florida, the team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Sarasota, FL
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Launched in 2017, 81 & Sunny is a PPC agency. Their services include Pay Per Click and Web Development.
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UndisclosedUndisclosed2 - 9
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MortHub, LLC , a small SEO services firm, is headquartered in Lewistown, Pennsylvania. The team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Philadelphia, PA
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Founded in 2015, Advisory Concepts Evolvers, a small social media marketing firm, is based in Philadelphia, Pennsylvania. Their services include Social Media Marketing and Search Engine
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UndisclosedUndisclosed2 - 9Downingtown, PA
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Balustrade Creative is a social media marketing firm. Their team is in Downingtown, Pennsylvania. The firm specializes in Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Lafayette, CA
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Established in 2005, Ability Advertising is a small Lafayette, California-based Advertising company. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Corona, CA
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Stebbins Media Inc. Is an Email Marketing company. They are in Corona, California. Their team specializes in Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Santa Monica, CA
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Click & Clear Communications is a small social media marketing agency based in Santa Monica, California. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9
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Social media marketing company Crowley Media Group was established in 2017. The team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Launched in 2008, Intersect Marketing Group is a social media marketing firm. The team specializes in Social Media Marketing and Email Marketing and is located in San Francisco, California.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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Trooper Lab is an Email Marketing company. Founded in 2016, the company is in Los Angeles, California. Their team offers Email Marketing and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Dunedin, FL
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Founded in 2009, Coastal Clicks is a social media marketing company. The team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Lafayette, CA
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Social media marketing company Blast My Biz provides Social Media Marketing and Email Marketing. They were established in 2010.
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UndisclosedUndisclosed2 - 9
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SMARTER CLICKS MEDIA is a Digital Strategy company. They are in Doral, Florida. Their team focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Half Moon Bay, CA
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Coastside Media is a small Advertising company launched in 2017. Their services include Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Malibu, CA
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UXDESIGNSEO is a small social media marketing firm based in Malibu, California. The team focuses on Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Parkland, FL
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NIC Advertising, an Advertising company, is headquartered in Parkland, Florida. Established in 2004, the team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Launched in 2012, Think ad group, Inc. Is a small Los Angeles, California-based social media marketing company. Their services include Social Media Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Santa Monica, CA
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Social media marketing agency Digital Revenue Media is headquartered in Santa Monica, California. They offer Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Irvine, CA
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Forward Leap Marketing is a social media marketing agency established in 2012. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Oxnard, CA
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Premium Printing is a small social media marketing agency located in Oxnard, California. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Gdańsk, Poland
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ICBM Polska Sp. Z o.o. Is a social media marketing agency. The Gdańsk, Poland-based firm was established in 2008. Their team provides Social Media Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Hartford, CT
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Small branding firm Premier Marketing, is based in Hartford, Connecticut. Their services include Branding and Email Marketing.
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UndisclosedUndisclosed2 - 9London, England
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Trapeze Media, a small social media marketing firm, is located in London, England. The team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9London, England
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Luvia Digital Ltd is a social media marketing company. The London, England-based team offers Social Media Marketing and Mobile & App Marketing.
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UndisclosedUndisclosed2 - 9Rocky Hill, CT
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In Rocky Hill, Connecticut, The Ripple Effect Group is a small Advertising company. The team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed2 - 9Perth, Australia
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Tenacity Advertising is an Advertising company. In Perth, Australia, the firm specializes in Advertising and Market Research.
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UndisclosedUndisclosed2 - 9Melbourne, Australia
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Team4 Digital Marketing, a small SEO services firm, is located in Melbourne, Australia. The team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9London, England
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Predicomm is a mobile app development company launched in 2018. Their services include Mobile App Development and Social Media Marketing.
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UndisclosedUndisclosed2 - 9London, England
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BIZNITO, a small social media marketing agency, is based in London, England. The team focuses on Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9
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Social media marketing agency Cleverpanda Marketing Ltd. Was founded in 2014. Headquartered in London, England, the team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Bannost-Villegagnon, France
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ECOMIZ, a pay per click agency, was founded in 2010. The agency provides Pay Per Click and Marketing Strategy, and is small.
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UndisclosedUndisclosed2 - 9Orchies, France
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Wimersion , a SEO agency, is based in Orchies, France. Founded in 2007, the team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Milano, Italy
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3hound s.r.l. Is an Advertising company. They offer Advertising and Social Media Marketing and are based in Milano, Italy.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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JEVNET, a social media marketing agency, is headquartered in Barcelona, Spain. The team offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Austin, TX
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Executive Search company Audience Innovation was founded in 2005. In Austin, Texas, the team focuses on Executive Search and Pay Per Click.
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UndisclosedUndisclosed2 - 9Millsap, TX
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BPUBLIC is an Advertising company. The firm is in Millsap, Texas. Their team specializes in Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9College Station, TX
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Essential Media is a social media marketing firm. Their small team is headquartered in College Station, Texas. Their team specializes in Social Media Marketing and Search Engine Optimization.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.