Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 47 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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UndisclosedUndisclosed2 - 9München, Germany
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B.web.de is a small München, Germany-based Content Marketing company. The team focuses on Content Marketing and Conversion Optimization.
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UndisclosedUndisclosed2 - 9Amarillo, TX
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Based in Amarillo, Texas, Steeple Systems is a pay per click company. They provide Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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UndisclosedUndisclosed2 - 9Amarillo, TX
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PEL Online Marketing is a small Amarillo, Texas-based PPC agency. The team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Slick Pixel Designs is a small California-based Logo company. Their services include Logo and Print Design.
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UndisclosedUndisclosed2 - 9Leipzig, Germany
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Trendsetzer is a branding agency. Located in Leipzig, Germany, their small team specializes in Branding and Pay Per Click. The firm was launched in 2015.
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UndisclosedUndisclosed2 - 9San Francisco, CA
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Based in San Francisco, California, Digital Sparx Marketing is a Content Marketing company. They provide Content Marketing and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Richardson, TX
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Info B2B Tech is a Richardson, Texas-based Email Marketing company. They provide Email Marketing and Pay Per Click and were founded in 2015.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 109 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. With 100% positive feedback, clients consistently praise their project management, professionalism, and ability to optimize campaigns for impressive ROAS. Approximately 60% of reviews highlight their effective use of Google Ads and campaign management across various platforms. Mavlers also showcases technical expertise and responsiveness, ensuring timely delivery and client satisfaction.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed2 - 9Delray Beach, FL
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SC Advertising Solutions is a small Delray Beach, Florida-based media planning & buying agency. Their services include Media Planning & Buying and Pay Per Click.
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UndisclosedUndisclosed2 - 9München, Germany
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MunichMarketing is a Business Consulting company. Founded in 2008, their team provides Business Consulting and Mobile & App Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) management and online ad campaigns. With a strong focus on driving website traffic and conversions, they have achieved notable successes, such as increased quality leads and reduced cost-per-click for clients. While 90% of reviews highlight their expertise in digital advertising and proactive project management, 10% indicate concerns regarding contract transparency and service consistency.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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UndisclosedUndisclosed2 - 9Lubbock, TX
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Tech-EZ, an IT managed services company, was founded in 2019. The firm focuses on IT managed services and Mobile App Development.
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UndisclosedUndisclosed2 - 9Syracuse, NY
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Yoke Media is a Corporate Photography company. Their small team is headquartered in Syracuse, New York. Their services include Corporate Photography and Email Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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UndisclosedUndisclosed2 - 9Syracuse, NY
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VSW Agency is a small public relations agency in Syracuse, New York. The team specializes in Public Relations and Pay Per Click.
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UndisclosedUndisclosed2 - 9Rio Rancho, NM
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Levl Media LLC. Is an Advertising company. The Rio Rancho, New Mexico-based company was launched in 2015. Their team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9
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MJC Studio is a Barcelona, Spain-based Content Marketing company. They provide Content Marketing and Pay Per Click and were established in 2016.
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UndisclosedUndisclosed2 - 9Roanoke, VA
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Branding firm The O'Connor Group specializes in Branding and Pay Per Click. They are headquartered in Roanoke, Virginia.
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UndisclosedUndisclosed2 - 9Pearland, TX
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APlus Net Solutions, an Email Marketing company, specialize in Email Marketing and Pay Per Click. They were established in 2004.
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UndisclosedUndisclosed2 - 9
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XEARA is an e-commerce development company. They specialize in E-Commerce Development and Pay Per Click and are in Denton, Texas.
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UndisclosedUndisclosed2 - 9München, Germany
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Kw communications, a Content Marketing company, is located in München, Germany. They offer Content Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Westminster, MD
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Advantage Internet Marketing, Inc. Is a small Email Marketing company. They provide Email Marketing and Pay Per Click and were established in 2001.
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UndisclosedUndisclosed2 - 9Roanoke, VA
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The JPG Agency is a small Advertising company. They specialize in Advertising and Corporate Photography and were founded in 2018.
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UndisclosedUndisclosed2 - 9München, Germany
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Nordiek.net is a Digital Strategy company. Established in 2002, the firm focuses on Digital Strategy and Content Marketing.
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UndisclosedUndisclosed2 - 9Sheffield , England
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Branding company OhSo Creative was launched in 2011. In Sheffield , England, the team provides Branding and Content Marketing.
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UndisclosedUndisclosed2 - 9Beverly, MA
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Yvolve Agency is an Advertising company. Founded in 2016, their team provides Advertising and Logo.
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UndisclosedUndisclosed2 - 9
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Jon Colegate Internet Marketing is a SEO services firm. The small -based team focuses on Search Engine Optimization and E-Commerce Development. The company was established in 2009.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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Based in Barcelona, Spain, Factor Essencial is an Email Marketing company. They specialize in Email Marketing and Graphic Design and were established in 1997.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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Community Internet, a social media marketing agency, is based in Barcelona, Spain. The team provides Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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Lirlur is a small branding firm located in Barcelona, Spain. Their services include Branding and Graphic Design.
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UndisclosedUndisclosed2 - 9Sheffield, England
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Strategic brand services, a branding company, was founded in 2016. The firm focuses on Branding and Pay Per Click, and is small.
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UndisclosedUndisclosed2 - 9
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Cyber Communications, Inc. Is an Email Marketing company. Founded in 2012, the team specializes in Email Marketing and Search Engine Optimization. The company is located in.
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UndisclosedUndisclosed2 - 9
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Rare Digital Marketing is a Content Marketing company based in. The team provides Content Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Sheffield, England
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Established in 2016, SEO Web Marketing is a small Sheffield, England-based Content Marketing company. Their team specializes in Content Marketing and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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Small SEO company Vision64, is located in. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Sheffield, England
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Digital Marketing Sheffield (DMS), a SEO company, was established in 2012. The small team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9München, Germany
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Ptimierung, a small SEO services firm, is headquartered in München, Germany. The team provides Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9McKinney, TX
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Headquartered in McKinney, Texas, Stratosphere Analytics is a small SEO services firm. The team offers Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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Founded in 2017, Soutine Marketing & Social Media is a small Bogotá, Colombia-based social media marketing agency. Their team focuses on Social Media Marketing and Branding.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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SMT Social Media & Technology is an app development firm based in Bogotá, Colombia. The team focuses on Mobile App Development and Affiliate Marketing.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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Founded in 2010, Zoom Digital Strategy is a Content Marketing company. The agency offers Content Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Chapinero, Colombia
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Founded in 2012, Viral Digital is an Email Marketing company. The small team focuses on Email Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
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ADM Estudio, a small Digital Strategy company, is in Bogotá, Colombia. The team provides Digital Strategy and Email Marketing.
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UndisclosedUndisclosed2 - 9
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Corner Tab Creative is a Logo company. Their small team is based in Sanford, North Carolina. Their services include Logo and Print Design.
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UndisclosedUndisclosed2 - 9Barcelona, Spain
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Contexto Digital is a pay per click agency. The Barcelona, Spain-based team provides Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Small Digital Strategy company Vuelo6, is headquartered in. Their services include Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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IMAGINE Puerto Rico is a branding company. The -based firm was founded in 2018. Their team provides Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9Tempe, AZ
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Tank Marketing is a SEO company. They are located in Tempe, Arizona. Their team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Dublin, Ireland
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Nuasoft Web Design is a web design agency established in 1999. The small team offers Web Design and Pay Per Click.
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UndisclosedUndisclosed2 - 9Dublin, Ireland
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Small SEO agency Business Websites, is located in Dublin, Ireland. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Crystal Lake, IL
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DJD Marketing, Inc. Is a Marketing Strategy company. They are based in Crystal Lake, Illinois. Their team focuses on Marketing Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9Sheffield, England
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Shelton Associates is a Market Research company. They focus on Market Research and Mobile App Development and were launched in 1993. The firm is in Sheffield, England.
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UndisclosedUndisclosed2 - 9Crosspool, England
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Fireleaf Marketing is a pay per click agency. Their small team of employees is based in Crosspool, England. Their team focuses on Pay Per Click and Search Engine Optimization.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.