Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Mobile & App Marketing company v2web is based in Marietta, Georgia. They offer Mobile & App Marketing and IT managed services.
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$10,000+$300+ / hr10 - 49Houston, TX
Services provided
Jebatta Digital Solutions is a Houston, Texas-based Advertising company. They offer Advertising and Branding.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$1,000+$25 - $49 / hr10 - 49Blaine, MN
Services provided
Launched in 2016, Market Media Connect Inc. Is a social media marketing company. The team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49Chennai, India
Services provided
Digital SEO Marketing Pvt. Ltd. Is a SEO agency in Chennai, India. The team focuses on Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49Faridabad, India
Services provided
Based in Faridabad, India, Eagle Matrix Pvt Ltd is an Advertising company. Founded in 2022, the team provides Advertising and Web Development.
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$1,000+$25 - $49 / hr10 - 49Thessaloniki, Greece
Services provided
ITrust Digital is an Advertising company. In Thessaloniki, Greece and Berlin, Germany, their small team focuses on Advertising and Marketing Strategy. The firm was launched in 2007.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
Services provided
Launched in 2010, CO/LAB Marketing is a small branding agency. Their services include Branding and Marketing Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 108 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed10 - 49Sugar Land, TX
Services provided
Headquartered in Sugar Land, Texas, The Maddex is a SEO services firm. They offer Search Engine Optimization and Pay Per Click and were launched in 2005.
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$1,000+< $25 / hr10 - 49
Services provided
Extor is a SEO company. They are in Atlanta, Georgia and Dubai, United Arab Emirates. Their team offers Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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Undisclosed$25 - $49 / hr10 - 49Houston, TX
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Headquartered in Houston, Texas, Techfiniti is a small Digital Strategy company. The team specializes in Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Ethereal IT Solutions is a Digital Strategy company. They were established in 2017, and their services include Digital Strategy and Social Media Marketing.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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$1,000+$25 - $49 / hr10 - 49London, England
Services provided
Located in London, England, Hype Insight Ltd is an Advertising company. They specialize in Advertising and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Middlesbrough, England
Services provided
CTO Digital is a branding agency. Headquartered in Middlesbrough, England, their small team focuses on Branding and Social Media Marketing. The firm was founded in 2023.
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$1,000+< $25 / hr10 - 49
Services provided
Digital Strategy company Social Eye was established in 2016. The team offers Digital Strategy and Social Media Marketing and is in Karachi, Pakistan.
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$1,000+$100 - $149 / hr10 - 49Dubai, United Arab Emirates
Services provided
Digitizengrow, a Direct Marketing company, was established in 2016. The agency provides Direct Marketing and Social Media Marketing.
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Undisclosed< $25 / hr10 - 49
Services provided
DigitalVerse, a social media marketing agency, was established in 2020. In New Delhi, India, the team specializes in Social Media Marketing and Content Marketing.
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$1,000+< $25 / hr10 - 49Kolkata, India
Services provided
In Kolkata, India, Rank U Up Technologies Pvt. Ltd. Is a social media marketing firm. The team provides Social Media Marketing and Content Marketing.
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$1,000+$100 - $149 / hr10 - 49Fairfax, VA
Services provided
Established in 2023, Digitally Prime is a small social media marketing company. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Lytham St Annes, England
Services provided
Prevention Digital is a branding firm founded in 2020. The team offers Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
Services provided
Caticx Technology is a small social media marketing firm based in Dubai, United Arab Emirates. The team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49
Services provided
Digital Monk Marketing is a web development firm in Calgary, Canada. Their services include Web Development and Branding.
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UndisclosedUndisclosed10 - 49
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Digital Strategy company Varahii Infosoft was established in 2004. The team offers Digital Strategy and Social Media Marketing and is headquartered in Mumbai, India.
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$1,000+$150 - $199 / hr10 - 49London, England
Services provided
SBC Marketing London is a small branding company headquartered in London, England. Their services include Branding and Social Media Marketing.
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Undisclosed$25 - $49 / hr10 - 49Troy, MI
Services provided
212 Creative, LLC, a social media marketing firm, is headquartered in Troy, Michigan and Talking Rock, Georgia. They specialize in Social Media Marketing and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49
Services provided
Located in Saitama, Japan and Bunkyo City, Japan, Smart Style Complex, Inc. Is a Digital Strategy company. Founded in 2013, the team provides Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Recognition PR and Marketing is a PR company. The agency is headquartered in Alstonville, Australia. Their team offers Public Relations and Marketing Strategy.
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UndisclosedUndisclosed10 - 49North Bay, Canada
Services provided
Ion8 is a small Advertising company. They offer Advertising and Branding and were launched in 2011.
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UndisclosedUndisclosed10 - 49
Services provided
Mbridge is a Digital Strategy company. They specialize in Digital Strategy and Performance Marketing and were founded in 2016. The agency is in Warszawa, Poland.
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$1,000+$25 - $49 / hr10 - 49New York, NY
Services provided
Apex Info Serve is a SEO services firm. Established in 2001, the firm offers Search Engine Optimization and Social Media Marketing.
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Undisclosed< $25 / hr50 - 249
Services provided
M J Digital Marketing Agency is a Rahim Yar Khan, Pakistan-based Advertising company. Their services include Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
AdMagnet360 Marketing Agency, a small Advertising company, is headquartered in Dubai, United Arab Emirates. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49
Services provided
CreativeFruit Marketing Company is an Ecommerce Marketing company. Launched in 2023, the company offers Ecommerce Marketing and Advertising.
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$1,000+$25 - $49 / hrFreelancer
Services provided
Established in 2014, Web-Happy Studio, a small SEO services firm, is headquartered in Dnipro, Ukraine. Their team provides Search Engine Optimization and Ecommerce Marketing.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Parallax Creative Web Design is a web design company. They were launched in 2014, and their services include Web Design and UX/UI Design.
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UndisclosedUndisclosed10 - 49Bokaro Steel City, India
Services provided
Webcloud IT is a Digital Strategy company. The Bokaro Steel City, India-based firm provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Nairobi, Kenya
Services provided
See all 1 projectsTabala Digital Solutions offers comprehensive digital marketing services, including SEO, social media marketing, website development, content marketing, and Google Ads campaigns, with a focus on Pay Per Click (PPC). Reviews highlight significant gains in website traffic, social media following, and ROI, emphasizing the team's reliability, effectiveness, and strategic expertise, making them a top choice for digital marketing needs.
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$1,000+$25 - $49 / hr2 - 9Gurugram, India
Services provided
See all 15 projectsDigitech Buds offers web development and design services, including creating and modifying websites to enhance user experience and functionality. Across multiple reviews, clients praised Digitech Buds for their professionalism, effective communication, and thorough documentation. The company is noted for meeting deadlines, providing user-friendly and attractive sites, and delivering high-quality work with impressive speed.
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$1,000+$25 - $49 / hr2 - 9
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Seven Seeds Media is a SEO agency located in Ciudad de México, Mexico and Tepoztlán, Mexico. They specialize in Search Engine Optimization and Web Design and were established in 2017.
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$1,000+$25 - $49 / hr2 - 9Mumbai, India
Services provided
Established in 2009, CTH Global Solutions is a web development firm. The agency provides Web Development and Mobile App Development.
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$1,000+$25 - $49 / hr2 - 9
Services provided
ONPRE.:. Online Presence, a SEO agency, is in Buenos Aires, Argentina. They offer Search Engine Optimization and Conversion Optimization and were founded in 2016.
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$1,000+$25 - $49 / hr2 - 9Ghaziabad, India
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Audience Planet is an UX company. They are based in Ghaziabad, India and have small team. They specialize in UX/UI Design and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
Services provided
Web design agency Sites By Us specializes in Web Design and Digital Strategy. They were founded in 2016.
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$10,000+$100 - $149 / hr2 - 9Raïs Hamidou, Algeria
Services provided
La Pointe Informatique, a Digital Strategy company, was founded in 2007. The team provides Digital Strategy and Search Engine Optimization and is based in Raïs Hamidou, Algeria.
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$1,000+< $25 / hr2 - 9Pune, India
Services provided
Digisource is an Other Digital Marketing company. Launched in 2017, their team offers Other Digital Marketing and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Gateshead, England
Services provided
SEO Tweaks is a SEO services firm. Their team is headquartered in Gateshead, England. The firm offers Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr2 - 9New Delhi, India
Services provided
Digital weblogy Pvt Ltd is a Content Marketing company established in 2018. The small team provides Content Marketing and Conversion Optimization.
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$5,000+$50 - $99 / hr2 - 9Las Palmas de Gran Canaria, Spain
Services provided
Markitella, a Digital Strategy company, offers Digital Strategy and Marketing Strategy. The firm is located in Las Palmas de Gran Canaria, Spain.
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$1,000+$25 - $49 / hr2 - 9Lagos, Nigeria
Services provided
Established in 2015, BuzzPorte, a small web design agency, is headquartered in Lagos, Nigeria. Their services include Web Design and Email Marketing.
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$1,000+< $25 / hr2 - 9Parklea, Australia
Services provided
WEB DESIGN MARKETING AUSTRALIA, a small web design agency, is located in Parklea, Australia. Their services include Web Design and Web Development.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
Services provided
Headquartered in Toronto, Canada, Interakt Digital Marketing is a small Content Marketing company. The team specializes in Content Marketing and Digital Strategy.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.