Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
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$1,000+$25 - $49 / hr10 - 49
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Launched in 2019, Save zone is a small Baghdad, Iraq-based pay per click company. Their team focuses on Pay Per Click and Social Media Marketing.
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$1,000+Undisclosed10 - 49East Brunswick, NJ
Services provided
SEO services firm true rank digital is based in East Brunswick, New Jersey. Established in 2023, the team specializes in Search Engine Optimization and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+< $25 / hr10 - 49Lewes, DE
Services provided
Located in Lewes, Delaware, C2C Media LLC is a web design company. They focus on Web Design and Direct Marketing and were founded in 2025.
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UndisclosedUndisclosed10 - 49Castle Pines, CO
Services provided
United Soft Services is a Castle Pines, Colorado-based Content Marketing company. They offer Content Marketing and Digital Strategy.
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$5,000+$25 - $49 / hr10 - 49
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INFOCREST TECHNOLOGIES, an Ecommerce Marketing company, offers Ecommerce Marketing and Pay Per Click. The company is based in Indore, India.
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$1,000+$25 - $49 / hr10 - 49
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Established in 2023, LeadstoSales is a Video Marketing company. The agency provides Video Marketing and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49Gurugram, India
Services provided
Canxn Digital Solutions is a Gurugram, India-based social media marketing agency. Their services include Social Media Marketing and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 89 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. With a focus on maximizing Cost Per Click efficiency, they have consistently delivered strong outcomes, such as a 20% increase in conversions and a 25% decrease in cost per conversion. Nearly all reviewers, approximately 95%, commend their expertise, proactive project management, and exceptional client partnership, with no significant areas for improvement mentioned.
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$1,000+$50 - $99 / hr10 - 49Arlington, VA
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Rankure is a SEO services firm. They were established in 2022, and their services include Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49
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CamzioTech is a small social media marketing firm in Calgary, Canada. The team specializes in Social Media Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
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$5,000+$25 - $49 / hr10 - 49
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Small social media marketing agency Digital Otters, is located in Lahore, Pakistan. The team specializes in Social Media Marketing and Search Engine Optimization.
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$25,000+Undisclosed10 - 49
Services provided
Direct Marketing company MarkIQ was launched in 2018. Located in Mysuru, India and Mysuru, India, the team specializes in Direct Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49T'bilisi, Georgia
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Plexus is a T'bilisi, Georgia-based SEO agency. They offer Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
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SPOW STRIKE AI is a PPC company founded in 2023. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Toronto, Canada
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MarkitMe, a Digital Strategy company, specialize in Digital Strategy and Social Media Marketing. They were launched in 2026.
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$1,000+$25 - $49 / hr10 - 49Prescott, AZ
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Deployce is an Advertising company. They are located in Prescott, Arizona and have small team of experts. Their services include Advertising and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
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In Indore, India, Crysty Digital is a SEO company. They provide Search Engine Optimization and Pay Per Click and were established in 2023.
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$1,000+$50 - $99 / hr10 - 49Bratislava, Slovakia
Services provided
ProfLines marketing agency is a PPC agency. The Bratislava, Slovakia-based company focuses on Pay Per Click and Email Marketing.
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UndisclosedUndisclosed10 - 49
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Adtellect is a pay per click agency founded in 2022. The small team provides Pay Per Click and Conversion Optimization.
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$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
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PPC company Viralstan was launched in 2025. Located in Sahibzada Ajit Singh Nagar, India, the team focuses on Pay Per Click and Advertising.
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$1,000+< $25 / hr10 - 49Kolkata, India
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LeadFynix, a SEO company, was established in 2026. The firm provides Search Engine Optimization and Pay Per Click, and is small.
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Undisclosed$25 - $49 / hr10 - 49
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Exon Solutionz, an Advertising company, was launched in 2022. The small team provides Advertising and Ecommerce Marketing.
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$1,000+$25 - $49 / hr10 - 49Boynton Beach, FL
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Receipts Group is a SEO company. The Boynton Beach, Florida-based firm was founded in 2015. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Hj designs is a social media marketing agency. Their small team is located in Dubai, United Arab Emirates. Their services include Social Media Marketing and Pay Per Click.
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$5,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
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DESIRO Advertising is a Performance Marketing company. They are in Dubai, United Arab Emirates and Lahore, Pakistan, and their services include Performance Marketing and Media Planning & Buying.
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$1,000+< $25 / hr10 - 49London, England
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Small SEO services firm Click Rank, is in London, England and Islamabad, Pakistan. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Rawalpindi, Pakistan
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Marketing.net.pk │ Marketing Company in Pakistan is a Digital Strategy company. Their team is based in Rawalpindi, Pakistan and provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49
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Launched in 2019, Orbital Technologies is an e-commerce development firm. The team provides E-Commerce Development and Custom Software Development.
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$1,000+$100 - $149 / hr2 - 9Edmonton, Canada
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Devebyte, a SEO company, was founded in 2014. The team offers Search Engine Optimization and Content Marketing and is based in Edmonton, Canada.
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$1,000+< $25 / hr2 - 9Rishikesh, India
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Fox Maya is a SEO agency located in Rishikesh, India. The team provides Search Engine Optimization and Social Media Marketing.
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$25,000+$25 - $49 / hr2 - 9Szczecin, Poland
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Pro-Strony Internetowe i SEO, a graphic design agency, is in Szczecin, Poland. Their services include Graphic Design and Web Design.
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$1,000+$25 - $49 / hr2 - 9Patra, Greece
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In Patra, Greece, wefixit is a website development company. They offer Web Development and Social Media Marketing.
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$5,000+$150 - $199 / hr2 - 9The Rocks, Australia
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Marketing Station, an user experience agency, is based in The Rocks, Australia. Their services include UX/UI Design and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Hawkinge, England
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Search Stack is a web design company. Founded in 2020, the firm is headquartered in Hawkinge, England. Their services include Web Design and Pay Per Click.
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$1,000+< $25 / hr10 - 49Meerut, India
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Techdost Service Pvt Ltd is a small web design agency based in Meerut, India. The team focuses on Web Design and Product Design.
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UndisclosedUndisclosed10 - 49San Diego, CA
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Headquartered in San Diego, California, Dental Canz is a social media marketing company. The team provides Social Media Marketing and Advertising.
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$1,000+Undisclosed10 - 49Surry Hills, Australia
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Launched in 2016, Sinorbis is a SEO agency. The agency offers Search Engine Optimization and Web Development.
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$1,000+< $25 / hr10 - 49Los Angeles, CA
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Webseotrends is a SEO agency. They are in Los Angeles, California and have small team. They offer Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49
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Pagespace, a web design agency, provide Web Design and Mobile App Development. They were established in 2022.
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$5,000+$100 - $149 / hr2 - 9Brisbane City, Australia
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Kmo is an e-commerce development firm. Their team is in Brisbane City, Australia. The company focuses on E-Commerce Development and Mobile App Development.
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$1,000+$50 - $99 / hr2 - 9Fort Smith, AR
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CyberSpyder Marketing Services is a web design agency. The firm is based in Fort Smith, Arkansas. Their team specializes in Web Design and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Pune, India
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Enayble is a midsize website development firm headquartered in Pune, India. Their services include Web Development and Advertising.
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$5,000+$50 - $99 / hr50 - 249Bengaluru, India
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Weblogicks is a SEO agency based in Bengaluru, India. They focus on Search Engine Optimization and Web Design and were established in 2005.
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$1,000+$100 - $149 / hrFreelancerVaughan, Canada
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Established in 2015, Code Maximus is an e-commerce development firm. The firm provides E-Commerce Development and Mobile App Development.
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$1,000+$25 - $49 / hr50 - 249Madurai, India
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SHARESOFT TECHNOLOGY is a software development company. Established in 2014, the team specializes in Custom Software Development and UX/UI Design.
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$1,000+$50 - $99 / hrFreelancer
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Raja Muhammad Ali, a web development company, was launched in 2019. They provides Web Development and E-Commerce Development.
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$1,000+< $25 / hr2 - 9Sahibzada Ajit Singh Nagar, India
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See all 1 projectsSEO Company in Mohali - Jyoti Sharma offers website design and digital marketing services, as evidenced by their work on a tour website project. Client feedback highlights the company's cost-effectiveness, strong communication, and ability to generate significant website traffic, with clients expressing satisfaction and willingness to rehire for future digital marketing needs.
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$1,000+Undisclosed2 - 9
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See all 1 projectsCircum Studio specializes in enhancing brand awareness and engagement, offering services such as social media promotions and branding. The reviews highlight their effective communication, punctuality, and attention to detail in project delivery. Clients are consistently impressed by their professionalism and the exceptional quality of their work, which aligns perfectly with client expectations and goals.
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$1,000+< $25 / hr2 - 9Kryvyi Rih, Ukraine
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Astra.Monster is a web development firm. They are located in Kryvyi Rih, Ukraine. Their team focuses on Web Development and Pay Per Click.
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$1,000+Undisclosed2 - 9West Chicago, IL
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Founded in 2018, Accrue Agency is a Marketing Strategy company. The team offers Marketing Strategy and Advertising and is in West Chicago, Illinois.
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UndisclosedUndisclosed2 - 9
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Webkeytechnologyltd is a small SEO services firm launched in 2019. Their team focuses on Search Engine Optimization and Pay Per Click.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.019.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36.2/40.018.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.