Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Services provided
Established in 2018, Searchbox Labs, a small pay per click company, is in Toronto, Canada. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
Services provided
Web Boast is a PPC company and SEO company. Their small team of employees is located in Vancouver, Washington. Their team specializes in Pay Per Click and Search Engine Optimization.
Read more -
Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 79 projectsNinja Promo is a strategic digital advertising agency specializing in Pay-Per-Click Advertising and SEO. The company has received overwhelmingly positive feedback, with 100% of reviewers praising its ability to enhance lead generation and optimize Google Ads campaigns. Clients commend its professional project management and transparent communication, noting significant improvements in CPC and brand visibility.
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$1,000+Undisclosed2 - 9Vancouver, WA
Services provided
Samurai Social Media is a social media marketing company and pay per click company. The Vancouver, Washington-based agency offers Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Villa Lynch, Argentina
Services provided
Cronversion is a Conversion Optimization and PPC company. They are based in Villa Lynch, Argentina and Quito, Ecuador, and their services include Conversion Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Naples, FL
Services provided
Dema Solution LLC is a small pay per click agency located in Naples, Florida. The team offers Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
Optimise.London is a small pay per click company and SEO agency launched in 2017. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+$150 - $199 / hr2 - 9New Orleans, LA
Services provided
Walt Digital is a pay per click agency. Established in 2018, the team focuses on Pay Per Click and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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$5,000+$100 - $149 / hr2 - 9New Haven, CT
Services provided
Machete 26 is a pay per click company. They were established in 2019, and their services include Pay Per Click and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Roodepoort, South Africa
Services provided
Ad Ignite is a Roodepoort, South Africa-based PPC agency. Their services include Pay Per Click and Search Engine Optimization.
Read more -
Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 399 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. They are highly praised for their data-driven approach, with over 95% of reviews highlighting their effective communication and project management. Clients report significant improvements in conversion rates and cost efficiency, often mentioning their expertise in optimizing online ad campaigns and delivering desired outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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$1,000+$100 - $149 / hr2 - 9Dhayari, India
Services provided
Kalpraj Solutions is a small PPC company founded in 2018. Their services include Pay Per Click and Web Development.
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$1,000+$50 - $99 / hr2 - 9Allen Park, MI
Services provided
PPC company and SEO agency Bawol PPC was launched in 2010. The team offers Pay Per Click and Search Engine Optimization and is in Allen Park, Michigan.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising firm specializing in PPC, SEO, and paid media strategies. The company receives positive feedback, with clients praising their expertise in Google Ads and search engine marketing. Approximately 90% of reviews highlight their ability to optimize cost per click and improve ROI. Their proactive project management and commitment to client goals are frequently commended, making RSO Consulting a reliable partner for online ad campaigns.
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$1,000+$50 - $99 / hr2 - 9Telšiai, Lithuania
Services provided
Established in 2019, Eta Media is a small Telšiai, Lithuania-based PPC agency. Their services include Pay Per Click and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Chandigarh, India
Services provided
Optmistic Technologies is a SEO agency and PPC agency. Founded in 2016, the team offers Search Engine Optimization and Pay Per Click. The firm is headquartered in Chandigarh, India.
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$5,000+$150 - $199 / hr2 - 9Lynden, WA
Services provided
Founded in 2020, Benchmark Agency, Inc is a PPC company. The team provides Pay Per Click and Email Marketing.
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$1,000+$25 - $49 / hr2 - 9Cape Town, South Africa
Services provided
One Virtual Solution is a pay per click company headquartered in Cape Town, South Africa. They offer Pay Per Click and Web Design.
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$1,000+$50 - $99 / hr2 - 9
Services provided
PPC company Measure PPC is based in Carrollton, Texas. Their services include Pay Per Click and Digital Strategy.
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$1,000+Undisclosed2 - 9Vilnius, Lithuania
Services provided
Digitfruition, a small PPC agency, is headquartered in Vilnius, Lithuania. The team offers Pay Per Click and Advertising.
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$1,000+Undisclosed2 - 9
Services provided
Jenkl, a SEO services firm and pay per click company, is in London, England. The team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
Services provided
In Belmont, Australia, Precision Digital is a pay per click company. They specialize in Pay Per Click and Conversion Optimization and were launched in 2022.
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$5,000+$50 - $99 / hr2 - 9Arezzo, Italy
Services provided
Marketplace Generation is a pay per click agency and Ecommerce Marketing company. The team offers Pay Per Click and Ecommerce Marketing and is headquartered in Arezzo, Italy.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
Based in London, England, Mepia is a SEO agency and PPC company. They provide Search Engine Optimization and Pay Per Click and were launched in 2019.
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$1,000+$25 - $49 / hr2 - 9Kaunas, Lithuania
Services provided
BE FIRST Digital is a social media marketing company and PPC agency. Their small team is located in Kaunas, Lithuania. Their services include Social Media Marketing and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Carlsbad, CA
Services provided
Impression is a SEO agency and PPC agency launched in 2022. The company provides Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$25 - $49 / hr2 - 9Haifa, Israel
Services provided
Advertum PRO is a pay per click company. They offer Pay Per Click and Conversion Optimization and were founded in 2014. The company is based in Haifa, Israel and Kam'yani Potoky, Ukraine.
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UndisclosedUndisclosed2 - 9Dublin, Ireland
Services provided
Pay per click agency Terra Nova offers Pay Per Click and Ecommerce Marketing. They are in Dublin, Ireland.
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UndisclosedUndisclosed2 - 9
Services provided
Launched in 2018, Konnect-All is a small PPC company headquartered in Mississauga, Canada. Their team offers Pay Per Click and Search Engine Optimization.
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$1,000+Undisclosed2 - 9Loncon, England
Services provided
Spark Digital Ltd is a SEO services firm and pay per click company. Founded in 2022, the team offers Search Engine Optimization and Pay Per Click. The company is in Loncon, England.
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$1,000+< $25 / hr2 - 9
Services provided
Getrons LLC, a small branding company and PPC agency, is headquartered in Sheridan, Wyoming. Their services include Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9Middlesbrough, England
Services provided
Seller Presto is a pay per click agency and Ecommerce Marketing company based in Middlesbrough, England. They provide Pay Per Click and Ecommerce Marketing.
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$1,000+$150 - $199 / hr2 - 9Toronto, Canada
Services provided
Hogtown Digital Co., a SEO agency and PPC company, provide Search Engine Optimization and Pay Per Click. They were launched in 2018.
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$5,000+$100 - $149 / hr2 - 9București, Romania
Services provided
PPC company ADDEN Agency is headquartered in București, Romania. The team focuses on Pay Per Click and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Established in 2024, SEOMonkey Nordic AB is a SEO agency and PPC company. Their team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9London, England
Services provided
Digital Glory, a small SEO agency and pay per click company, is in London, England. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
Services provided
AdNativ is a pay per click agency. Their team is in St. Petersburg, Florida and Hyderabad, Pakistan and specializes in Pay Per Click and Ecommerce Marketing.
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UndisclosedUndisclosed2 - 9Panchkula, India
Services provided
Launched in 2020, Onfinity Technolgies is a small Advertising and Sales Outsourcing company in Panchkula, India and Panchkula, India. Their team specializes in Advertising and Sales Outsourcing.
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$1,000+Undisclosed2 - 9Frekhaug, Norway
Services provided
Blue Media AS is a SEO company and PPC agency founded in 2024. The agency focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9
Services provided
In Dublin, Leinster D9, Ireland, Roonii is a small pay per click agency. The team offers Pay Per Click and Social Media Marketing.
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$100,000+Undisclosed2 - 9Evesham, NJ
Services provided
Pivotal Consulting Group is a PPC company founded in 2022. The team focuses on Pay Per Click and Fractional CMO Services.
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$1,000+$100 - $149 / hr2 - 9Bicton, Australia
Services provided
Semaphore Search is a pay per click company. They specialize in Pay Per Click and Social Media Marketing and were founded in 2017. The agency is in Bicton, Australia.
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$1,000+Undisclosed2 - 9
Services provided
Scaligo is a SEO services firm and PPC agency launched in 2025. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Wien, Austria
Services provided
Ad Agentur GmbH, a pay per click company, is based in Wien, Austria. Their services include Pay Per Click and Performance Marketing.
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Undisclosed$50 - $99 / hr2 - 9
Services provided
Marketplace Nerd is a SEO agency and pay per click agency established in 2021. Their team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Calgary, Canada
Services provided
Basar Optimization Inc is a SEO agency and PPC agency. The team offers Search Engine Optimization and Pay Per Click and is in Calgary, Canada.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Ag Sao Paulo is a pay per click company. Based in Itaim Bibi, Brazil, the team provides Pay Per Click and Search Engine Optimization.
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$10,000+$100 - $149 / hr10 - 49New York, NY
Services provided
Aumcore Digital Marketing Agency is a Digital Strategy company based in New York, New York and Kuala Lumpur, Malaysia. The team offers Digital Strategy and Search Engine Optimization.
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$10,000+$25 - $49 / hr10 - 49
Services provided
Cliqtechno is a small social media marketing company headquartered in Al Farwaniyah, Kuwait. Their services include Social Media Marketing and Mobile & App Marketing.
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UndisclosedUndisclosed250 - 999
Services provided
Vegas Web Agency, a SEO company, was established in 2019. They specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed250 - 999
Services provided
SEO Recovery is a midsize social media marketing firm headquartered in Toronto, Canada. The team specializes in Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr250 - 999Zirakpur, India
Services provided
SOCIAL WEBS MEDIA is a social media marketing agency. The Zirakpur, India-based firm specializes in Social Media Marketing and Search Engine Optimization.
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Undisclosed$50 - $99 / hr2 - 9Dubai, United Arab Emirates
Services provided
FOLLOW is a small social media marketing company. Launched in 2018, the team offers Social Media Marketing and Pay Per Click.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.017.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.