Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and comprehensive digital marketing strategies. The company consistently earns high praise for its personalized service, project management, and impactful results, with a notable emphasis on increasing lead quality and optimizing costs. However, one review highlighted challenges with larger budgets, suggesting potential variability in performance based on budget size. Overall, approximately 88% of feedback is positive, particularly from small to medium-sized businesses.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. They have garnered a mix of reviews, with approximately 75% positive feedback highlighting their expertise, effective project management, and strong communication. However, about 25% of reviews reflect dissatisfaction, citing issues with execution and communication. Despite some challenges, many clients appreciate their strategic approach and responsiveness in managing online ad campaigns.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Across their reviews, 100% of clients commend ATRA's transparency, communication, and ability to drive significant improvements in metrics such as conversion rates and cost per acquisition. ATRA consistently delivers measurable outcomes, with multiple clients reporting increased leads and revenue by 20-45%.
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UndisclosedUndisclosedFreelancerFort Lauderdale, FL
Services provided
ScaleWave LLC is a SEO services firm. Launched in 2021, their team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerRichmond, VA
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Brightlayer Digital is a Digital Strategy company. Founded in 2019, the company focuses on Digital Strategy and Conversion Optimization.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Cost Per Click (CPC) management, and comprehensive search engine marketing strategies. Reviews indicate a high level of satisfaction, with 100% of clients praising their project management, strategic approach, and ROI-focused campaigns. Clients frequently mention their exceptional team and seamless integration into existing business frameworks, noting a consistent increase in ROAS and effective use of Google Ads.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
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UndisclosedUndisclosed50 - 249North Miami, FL
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Content Marketing company Web Marketing For Dentists was established in 2003. The midsize team specializes in Content Marketing and Conversion Optimization.
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UndisclosedUndisclosedFreelancer
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Axel Pochon is a Lyon, France-based Conversion Optimization company. They focus on Conversion Optimization and Social Media Marketing.
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UndisclosedUndisclosedFreelancerLas Vegas, NV
Services provided
Headquartered in Las Vegas, Nevada, Cyber Stampede is a SEO services firm. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Berryville, AR
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Olde School Marketing, a Direct Marketing company, was established in 2019. The company specializes in Direct Marketing and Search Engine Optimization, and is midsize.
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UndisclosedUndisclosed50 - 249București, Romania
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Limitless Agency is a midsize social media marketing company. Founded in 2012, the team focuses on Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 403 projectsKlientBoost is a distinguished PPC and digital advertising agency specializing in paid search, Google Ads, and online ad campaigns. The reviews highlight their proactive project management, high creativity, and expertise, resulting in measurable improvements such as lowered cost per acquisition and increased conversion rates. Nearly 100% of clients praise their responsiveness and data-driven strategies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 92 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and SEO to enhance online presence and generate qualified leads. Clients commend their strategic approach and transparent communication, with over 90% of reviews highlighting their professionalism and effective Google Ads management. The agency's ability to integrate PPC and SEO services under one strategy has proven valuable for clients seeking measurable outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising, Paid Search, and Online Ad Campaigns. The majority of feedback is positive, with reviewers highlighting Gatorworks' client-first approach, proactive communication, and timely project delivery. Approximately 100% of reviewers commend their dedication to improving campaign performance and delivering measurable results.
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UndisclosedUndisclosed50 - 249Lehi, UT
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Gargle Dental Marketing is a SEO services firm. Established in 2018, the firm is based in Lehi, Utah. Their team offers Search Engine Optimization and Branding.
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$5,000+$100 - $149 / hr10 - 49
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See all 1 projectsWideGroup Interactive is a service provider purportedly specializing in website creation and management. However, the feedback is overwhelmingly negative, with 100% of reviewers citing issues such as persistent website errors and unprofessional project management, including fraudulent billing practices. The company is described as incapable of effectively delivering promised services, leading to significant financial and operational losses for clients.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Paid Media. The agency has consistently received positive feedback for its expertise, achieving significant improvements in conversions and cost efficiency for clients. Approximately 100% of reviewers commend Soup Agency's project management and communication, highlighting their proactive and timely delivery of services.
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UndisclosedUndisclosed10 - 49Corpus Christi, TX
Services provided
See all 1 projectsRank Above Others, Inc. is a company that was engaged to manage a credit repair agency. The overall feedback is overwhelmingly negative, with 100% of the reviews highlighting issues of unfulfilled promises and poor project management. Multiple reviewers mention dishonesty and legal action being pursued due to unmet contractual obligations.
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$1,000+$100 - $149 / hr2 - 9London, England
Services provided
See all 2 projectsDeuxon is a marketing agency specializing in fundraising and campaign management, particularly for equity crowdfunding. The company is praised for its commitment and integrity, though some reviews note room for improvement in expectation-setting and timeline management. Approximately 100% of reviewers commend Deuxon for their dedication and willingness to exceed project scopes, highlighting the reliability of their principal, Dmitrii Lukin.
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UndisclosedUndisclosed2 - 9Columbus, OH
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See all 1 projectsAlchemy Creative Co. was founded with one goal in mind, make your business digital marketing strategy easy to execute. Our team is dedicated to digital marketing day-in & day-out, and with no
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UndisclosedUndisclosed2 - 9
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See all 4 projectsLittle Titan Marketing is an Internet Marketing company. We believe the smallest things make the biggest differences and being accountable for our work. We run regular reports and rankings as
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UndisclosedUndisclosed2 - 9Dhaka, Bangladesh
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See all 1 projectsmrfaruque.com provides professional SEO services aimed at reaching targeted audiences effectively. Clients consistently commend their high skill level, professionalism, and timely project management. Overall feedback highlights their helpfulness and efficiency in delivering successful SEO campaigns.
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UndisclosedUndisclosed2 - 9Port Huron, MI
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See all 1 projectsPetoskey Stone Media Inc. offers social media management and design services, particularly for platforms like Facebook. Overall feedback suggests dissatisfaction with their service quality and client engagement, as highlighted by complaints about inadequate communication and low project execution standards. One review specifically criticizes their ability to deliver subpar work while still retaining clients.
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UndisclosedUndisclosed2 - 9Lindon, UT
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See all 1 projectsRise Online Marketing provides services focused on PPC, Google Ads, and paid search campaigns. The overall feedback highlights significant issues with their project management, lack of communication, and failure to deliver promised results, leading to a highly dissatisfied client experience.
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UndisclosedUndisclosed2 - 9Lehi, UT
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See all 1 projectsCenturion Digital Marketing specializes in PPC services, including Google Ads and Paid Search campaigns. However, reviews indicate significant issues with communication and project execution, resulting in delays and unlaunched ads. Clients were drawn to their pitches but were dissatisfied with the lack of progress and upfront retainer fees not initially disclosed.
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UndisclosedUndisclosed2 - 9Arlington, WA
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See all 1 projectsValor Marketing LLC offers services that include verifying business accounts on social media platforms like Instagram. However, the overall feedback from the provided review is extremely negative, with themes of unfulfilled promises, poor communication, and unethical behavior.
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$1,000+$50 - $99 / hr2 - 9Los Angeles, CA
Services provided
ConnectedMarkets is a SEO company. The company is based in Los Angeles, California. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Agoura Hills, CA
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Fresh Agency is a Content Marketing company. They provide Content Marketing and Mobile & App Marketing and were launched in 2010. The company is in Agoura Hills, California.
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$1,000+$50 - $99 / hr2 - 9Marina del Rey, CA
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Established in 2012, Half Dome Partners, a small SEO company, is headquartered in Marina del Rey, California. Their team focuses on Search Engine Optimization and Email Marketing.
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UndisclosedUndisclosed2 - 9Toronto, Canada
Services provided
Vilampara Media, a social media marketing firm, was established in 2013. The team offers Social Media Marketing and Mobile App Development and is based in Toronto, Canada.
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$5,000+$50 - $99 / hr2 - 9Montreal, Canada
Services provided
SEO Canada Services is a branding company. In Montreal, Canada, the agency was founded in 2009. Their team specializes in Branding and Mobile & App Marketing.
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$10,000+$50 - $99 / hr2 - 9Owings Mills, MD
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WebFrootz LLC, a Digital Strategy company, is in Owings Mills, Maryland. The team provides Digital Strategy and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9
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Established in 2008, Fuzion Agency is an Advertising company. The team specializes in Advertising and Media Planning & Buying.
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$5,000+$50 - $99 / hr2 - 9Nashville, TN
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DefiNetContact is a Content Marketing company. The Nashville, Tennessee-based team provides Content Marketing and Email Marketing.
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$1,000+$100 - $149 / hr2 - 9Alexandria, VA
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Founded in 2004, Gazz Consulting is a SEO services firm. The small team provides Search Engine Optimization and Conversion Optimization.
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$1,000+$50 - $99 / hr2 - 9Baltimore, MD
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McKinley Media Group is a Digital Strategy company. Located in Baltimore, Maryland, the team provides Digital Strategy and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Baltimore, MD
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Black Label Agency, a SEO services firm, was founded in 2015. They provides Search Engine Optimization and Conversion Optimization.
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$5,000+$100 - $149 / hr2 - 9Phoenix, AZ
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Falling Up Media is a Phoenix, Arizona-based Content Marketing company. They focus on Content Marketing and Email Marketing and were launched in 2010.
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$5,000+$100 - $149 / hr2 - 9Tucson, AZ
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Click Magnet Internet Marketing is an Advertising company. Located in Tucson, Arizona, their small team provides Advertising and Digital Strategy. The firm was founded in 2011.
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$5,000+$50 - $99 / hr2 - 9Denver, CO
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Dhruva William, a small Content Marketing company, is headquartered in Denver, Colorado. Their services include Content Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Highlands Ranch, CO
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Acperion Synergy Marketing, LLC is a SEO services firm launched in 1997. The agency focuses on Search Engine Optimization and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9
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Small social media marketing company RankHammer, is headquartered in Dallas, Texas. The team provides Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9
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Small social media marketing firm Source 5 Solutions, is located in Dallas, Texas. Their services include Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9London, England
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Headquartered in London, England, Iconic Digital Marketing Consultants is a small SEO company. The team specializes in Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr2 - 9London, England
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Regroup Media is a Digital Strategy company. They are headquartered in London, England. Their team provides Digital Strategy and Mobile & App Marketing.
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$5,000+$100 - $149 / hr2 - 9San Diego, CA
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KInteractive Agency is a San Diego, California-based Advertising company. Launched in 2010, the team focuses on Advertising and Digital Strategy.
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$5,000+$50 - $99 / hr2 - 9Mesa, AZ
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Sure Spark is a small PR company. Established in 2008, the team focuses on Public Relations and Pay Per Click.
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$1,000+< $25 / hr2 - 9Glasgow, Scotland
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360innovate, an e-commerce development company, was founded in 2005. The team offers E-Commerce Development and Pay Per Click and is in Glasgow, Scotland.
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$5,000+$50 - $99 / hr2 - 9Phoenix, AZ
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MorePro is a social media marketing agency. They were established in 1995, and their services include Social Media Marketing and Conversion Optimization.
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$1,000+< $25 / hr2 - 9Liverpool, England
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ARC Universal is a Liverpool, England-based graphic design agency. Their services include Graphic Design and Pay Per Click.
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$1,000+< $25 / hr2 - 9Bristol, England
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CoolBison is a SEO services firm. The company is headquartered in Bristol, England. Their services include Search Engine Optimization and Mobile & App Marketing.
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$10,000+$150 - $199 / hr2 - 9
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All Things SEO is a small data analytics company located in Birmingham, England. Their services include BI & big data consulting & SI and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Culver City, CA
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Regis Social Media is a Digital Strategy company. Founded in 2012, the team provides Digital Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Montréal, Canada
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CodeSpark is a Digital Strategy company. The Montréal, Canada-based team provides Digital Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Croydon, England
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Q-Online is a small Croydon, England-based Content Marketing company. Their services include Content Marketing and Pay Per Click.
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$10,000+$100 - $149 / hr2 - 9Philadelphia, PA
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Established in 2008, DeanMark is a small Philadelphia, Pennsylvania-based Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Miami, FL
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Digital Strategy company Subliminal Pixels Lab provides Digital Strategy and Social Media Marketing. They are headquartered in Miami, Florida.
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$1,000+$25 - $49 / hr2 - 9Toronto, Canada
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Atlas Communications, a Marketing Strategy company, was founded in 2015. The agency focuses on Marketing Strategy and Pay Per Click, and is small.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
37.3/40.019.8/20 Reviews8.9/10 Clients & Experience8.6/10 Market PresenceService focus
30% Pay Per Click70% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.