Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
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UndisclosedUndisclosed10 - 49Tampa, FL
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The Spot Marketing Inc. Is a PPC company. The Tampa, Florida-based firm focuses on Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49Tampa, FL
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Launched in 2010, Grabads Media Group, a small PPC company, is located in Tampa, Florida. Their team offers Pay Per Click and Mobile & App Marketing.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. With a focus on maximizing Cost Per Click efficiency, they have consistently delivered strong outcomes, such as a 20% increase in conversions and a 25% decrease in cost per conversion. Nearly all reviewers, approximately 95%, commend their expertise, proactive project management, and exceptional client partnership, with no significant areas for improvement mentioned.
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UndisclosedUndisclosed10 - 49Seaford, DE
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The Guide is a Seaford, Delaware-based Advertising company. They specialize in Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Durango, CO
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The Topo Agency, a pay per click company, is headquartered in Durango, Colorado. The team focuses on Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Toronto, Canada
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Founded in 2014, Peloton Media Inc. Is a social media marketing company. The company offers Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Clermont, FL
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Netiquette Ads is a PPC agency. They are located in Clermont, Florida. Their team focuses on Pay Per Click and Mobile App Development.
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UndisclosedUndisclosed10 - 49Paris, France
Services provided
MadMix Digital is a pay per click company headquartered in Paris, France. Their services include Pay Per Click and UX/UI Design.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed10 - 49
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Dail Digital is a pay per click company. The Greensburg, Pennsylvania-based firm was founded in 1990. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49
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Headquartered in Wichita, Kansas, Project Content is a pay per click agency. They offer Pay Per Click and Advertising and were established in 2018.
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Featured
What are Featured Providers?
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
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UndisclosedUndisclosed10 - 49Orlando, FL
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RTP AD Solution is a PPC company established in 2014. The team offers Pay Per Click and Branding.
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UndisclosedUndisclosed10 - 49Weatherford, TX
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Hometown Media Group is a small Weatherford, Texas-based Advertising company. The team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Newburyport, MA
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Admachines is a social media marketing agency. They specialize in Social Media Marketing and Pay Per Click and were established in 2012. The company is in Newburyport, Massachusetts.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
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Aloola.io is a PPC agency. Established in 2019, the agency is located in Los Angeles, California. Their team focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49London, England
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BOTTERS. Is a social media marketing agency. Launched in 2020, the agency is headquartered in London, England. Their team focuses on Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Cape Girardeau, MO
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Small PPC company Creative Edge, Inc., is based in Cape Girardeau, Missouri. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed10 - 49San Francisco, CA
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Click Convert Marketing is a small PPC agency headquartered in San Francisco, California and Brymbo, Wales. Their services include Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Cumming, GA
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SEO company Simply Sales was founded in 2012. The agency offers Search Engine Optimization and Pay Per Click, and is small.
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UndisclosedUndisclosed10 - 49Alpharetta, GA
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Digital Marketing 4Less is an Alpharetta, Georgia-based SEO services firm. The team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49London, England
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Hurst Media Company Ltd is a small London, England-based media planning and buying company. The team focuses on Media Planning & Buying and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Located in London, England, 1827 Marketing is a PPC company. They focus on Pay Per Click and CRM consulting and SI.
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UndisclosedUndisclosed10 - 49London, England
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DemandMore is a social media marketing firm. The firm is in London, England. Their services include Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Founded in 2020, Nexa PPC Agency is a pay per click agency. Their team focuses on Pay Per Click and Content Marketing.
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UndisclosedUndisclosed10 - 49Mirabel, Canada
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Established in 2007, Publi-7 is a small Mirabel, Canada-based SEO company. Their team provides Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Chandigarh, India
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Digital Strategy company Digifame focuses on Digital Strategy and Social Media Marketing. They are located in Chandigarh, India.
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Undisclosed$25 - $49 / hr2 - 9
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See all 1 projectsLofty Minds Marketing Agency offers a range of services, including PPC advertising, SEO, and social media marketing. Clients praise the agency for its effective marketing strategies and excellent communication, leading to increased inquiries and conversions. The agency's dedication and commitment to delivering high-quality results are consistently highlighted across reviews.
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$1,000+< $25 / hr2 - 9
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Zuhaus Advertising SRL is a Digital Strategy company. The București, Romania-based firm was founded in 2017. Their services include Digital Strategy and Social Media Marketing.
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Undisclosed$100 - $149 / hr2 - 9Novi, MI
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Based in Novi, Michigan, Blue Lake Web Design is a SEO agency. The team focuses on Search Engine Optimization and Web Design.
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$1,000+$200 - $300 / hr10 - 49Frederiksberg, Denmark
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Leadtime is a SEO services firm. The Frederiksberg, Denmark-based team focuses on Search Engine Optimization and Direct Marketing.
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Undisclosed$100 - $149 / hr10 - 49Lafayette, LA
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Burning Stick Creative is a branding company. The Lafayette, Louisiana-based team offers Branding and Social Media Marketing.
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$1,000+< $25 / hrFreelancerAthens, Greece
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Established in 2013, Vivi Papaliaga is a small Athens, Greece-based SEO services firm. Their team offers Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr2 - 9Ludhiana, India
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Stella Brands is a Conversion Optimization company. They were launched in 2022 and provide Conversion Optimization and Corporate Training & Coaching.
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$5,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
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Taqseem Marketing Management LLC is a branding firm launched in 2022. Their team provides Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Gurugram, India
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Digister Marketing Solution Pvt Ltd is a SEO services firm founded in 2022. In Gurugram, India and Leverkusen, Germany, the team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Charlotte, NC
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Cloud Digital is a small web design company. They provide Web Design and Search Engine Optimization and were established in 2017.
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$1,000+$25 - $49 / hr2 - 9Nairobi, Kenya
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Kevsam Solutions is a web design agency. The team offers Web Design and Web Development, and the company is in Nairobi, Kenya.
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$1,000+$300+ / hr2 - 9Toronto, Canada
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Mortgage on Fire is a social media marketing agency. The team focuses on Social Media Marketing and Conversion Optimization and is based in Toronto, Canada.
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$1,000+$25 - $49 / hr2 - 9Beograd, Serbia
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Launched in 2019, DIGITAL Direct is a web development firm. The team specializes in Web Development and Advertising.
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$1,000+$25 - $49 / hr2 - 9Ganeshpur Rahmanpur, India
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A2INDIAN TECHNOLOGY SERVICE is an Advertising company. They were established in 2019 and specialize in Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
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Branding company Verb Strategy & Creative Inc. Is based in Toronto, Canada. Established in 2001, the team offers Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9
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Elite MarketingCo, an Advertising company, is located in LaGrange, Georgia. Their services include Advertising and Social Media Marketing.
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$5,000+$25 - $49 / hr50 - 249Hồ Chí Minh, Vietnam
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GOBRANDING J.S.C, a SEO agency, specialize in Search Engine Optimization and Content Marketing. They were launched in 2013.
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$1,000+< $25 / hr2 - 9Mumbai, India
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Branding agency SocialTag is headquartered in Mumbai, India. Established in 2020, the team focuses on Branding and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Chirala, India
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Launched in 2022, VIP India is an Other Digital Marketing company. The team specializes in Other Digital Marketing and Web Design.
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$5,000+$25 - $49 / hr10 - 49
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Global Key Info Solutions is a small web development firm. They focus on Web Development and Mobile App Development and were launched in 2020.
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$1,000+$50 - $99 / hr50 - 249New Delhi, India
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Simontechway - SEO Services In Delhi | SEO Company in Delhi is a SEO agency in New Delhi, India and New Delhi, India. Their services include Search Engine Optimization and Low/No Code Development.
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$1,000+< $25 / hr10 - 49
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See all 2 projectsSEOChum offers a range of digital marketing services, including SEO, social media promotion, keyword research, and on-page setup. Clients consistently highlight their effective communication, professionalism, and agile methodology. Reviews indicate increased brand awareness and organic website traffic as key outcomes.
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Undisclosed$25 - $49 / hr10 - 49Porto Alegre, Brazil
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See all 1 projectsENGLOBE - Gestão Digital e Tecnologia LTDA specializes in creating websites and implementing effective marketing strategies, particularly through Google Ads. Reviews highlight their professionalism, quality, and transparent workflow, which have significantly contributed to the business growth of their clients. Clients appreciate their human-centered approach, although there's a suggestion for more thorough competitor research.
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Undisclosed$25 - $49 / hr10 - 49
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The Real Social Company is a web design company. Launched in 2002, the team focuses on Web Design and Advertising. The agency is in Columbus, Ohio.
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$1,000+< $25 / hr2 - 9Dhaka, Bangladesh
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The Fog Tech is a Digital Strategy company. The Dhaka, Bangladesh-based firm was established in 2018. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hrFreelancerWollstonecraft, Australia
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Based in Wollstonecraft, Australia, JB Digital Media is a Digital Strategy company. Established in 2023, the team specializes in Digital Strategy and Social Media Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.019.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36.6/40.018.6/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
35.9/40.017/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.